As an agency owner, a lack of time and resources is your #1 challenge.
Managing your and your clients’ LinkedIn presence can take a lot of time and effort, and there isn’t much room for mistakes.
Fortunately, there are a lot of LinkedIn tools you can use to get better results for your agency and your clients, get more qualified leads, and streamline your marketing processes so you can achieve better results in less time.
In this article, we’ll introduce you to the top 11 LinkedIn tools for personal branding agencies worth trying in 2024.
What Features to Look for In a LinkedIn Tool as a Personal Branding Agency?
As a personal branding agency, you’ll use a LinkedIn tool to enhance your and you client’s professional image and online presence.
For this reason, you must pick tools that support the personal branding services you’ll be delivering to your clients.
Here are a few features to look for:
- Comprehensive reporting and analytics capabilities to track your clients’ profiles, engagement metrics, follower growth, and post reach.
- Advanced audience segmentation and targeting options so you can tailor content based on demographics.
- Robust scheduling features so you can plan and schedule posts for consistent activity and optimal timing.
- Team support features so everyone in your team can work collaboratively on client projects.
Top 11 LinkedIn Tools That Are Worth Trying in 2024
Our pick of the top 11 LinkedIn tools will provide you with various features you need to create better content for your clients, schedule them in advance, track performance, and do a lot more.
If you’re looking exclusively for scheduling features, check out our list of the Top 10 LinkedIn Scheduling Tools to Choose From.
1. Taplio
Taplio is an all-in-one, dedicated LinkedIn tool that does it all for your agency and your clients. You can use Taplio to create top-notch content using its AI-powered content creation tools, schedule content in advance, and monitor your results. If you’re stuck for ideas, check out the viral posts library for fresh LinkedIn inspiration.
Taplio’s CRM features support your lead generation efforts, so you can build relationships with new clients and grow your agency effortlessly.
Features:
- Multiple account support
- Scheduling features
- LinkedIn Analytics
- Create content automatically with AI
- Find leads
- CRM features
- Auto DMs
- Auto Plug
- Engagement features
Pros:
- Free trial available
- Easy learning curve
- Intuitive collaboration feature
- Robust analytics
Cons:
- No mobile app
- All plans are paid
Pricing
Starter: $49/month
Standard: $79 $49/month
Pro: $149/month
2. Social Champ
Social Champ is a powerful social media scheduling tool that allows you to create, organize, schedule, and analyze multiple social media accounts. It allows you to schedule your LinkedIn posts in advance with ease.
The visual calendar and dynamic features make it easy to use. The Engage feature allows you to keep track of conversations, reply to messages, and engage with your target audience as a team.
Features:
- Calendar management
- Automated publishing
- Multiple account management
- Role-based permissions
- Real-time monitoring
Pros:
- Affordable plans
- Powerful engagement features
- Visual calendar
Cons:
- Lacking many features
- No contact management
- No A/B testing features
Pricing
Champion: $29/month
Business: $80/month
Agency: $240/month
3. Loomly
Loomly is a social media management platform that can help you build your brand and boost your growth on LinkedIn. The platform offers different plans for different needs. You can use it to manage social media content for your clients, collaborate with your team members, schedule content, and track the results.
Features:
- Community management system
- Content scheduling
- Analytics
- Collaboration features
- Brand Library
Pros:
- Several integrations available
- Custom post ideas
- Easy-to-use platform
Cons:
- Notifications can be overwhelming
- No app
Pricing
Base: $42/month
Standard: $80/month
Advanced: $175/month
Premium: $369/month
4. SocialBee
SocialBee is another LinkedIn tool to consider for managing multiple LinkedIn client accounts. Although this platform isn’t exclusively designed for LinkedIn, you can use it to plan and schedule content for your client’s LinkedIn Company Pages and profiles.
SocialBee offers AI content generation features, allowing you to schedule your first comment. Other than that, the social inbox is also a helpful feature for agencies.
Features:
- Social inbox
- AI content creation
- Integrations for GIPHY, Zapier, and Canva
- Multiple account management
- Content categories
Pros:
- Supports evergreen posts
- Allows you to schedule the first comment
- Ability to design visuals
Cons:
- The interface can be a little overwhelming for new users
- No mobile app
Pricing
Bootstrap: $29/month
Accelerate: $49/month
Pro: $99/month
5. Waalaxy
If you aim to reach more prospects, get more replies, and generate more leads, Waalaxy is a prospecting tool worth trying. It allows you to easily find prospects on LinkedIn, grow your network, and send LinkedIn connection messages and invitations automatically.
Waalaxy allows you to launch campaigns specifically for users who have recently viewed your LinkedIn profile or interacted with your content.
Features:
- Automated prospecting
- Contact management
- Reporting
Pros:
- Auto-connect
- Ability to send bulk messages
- Supports auto endorsements
- Can withdraw connection requests automatically
Cons:
- Some glitches and bugs
- No inbox management
- You’ll need to keep your browser window open and active to use it
Pricing
Advanced: €112/month
Business: €160/month
6. Agorapulse
Agorapulse offers you a collection of features to streamline your LinkedIn management tasks. The unified inbox lets you stay on top of all your communications with prospects and clients. It also allows you to schedule and publish LinkedIn posts easily and quickly. You can also import posts from CSV files and RSS feeds through the bulk publishing feature.
Features:
- Unified inbox
- Bulk publishing
- Mobile app
- Social media monitoring
- Reporting
Pros:
- Collaboration features
- Dynamic personalization
- Asset library
Cons:
- Search functionality can be limited
- No mobile app
Pricing
Standard: $69/month
Professional: $99/month
Advanced: $149/month
7. Lemlist
Lemlist is a unique LinkedIn scraping tool that can help you customize your services, automate LinkedIn prospecting, and book more meetings with your agency’s leads. It allows you to send customized cold emails automatically. Each email is tailored to decrease the chances of it ending up in spam.
Lemlist can also automate your follow-ups and set up sales and email marketing campaigns so you can get more clients for your personal branding agency.
Features:
- Personalized content
- Automated follow-up
- CRM integration
- Web Extension
- Audience segmentation
Pros:
- Campaigns can be automated to help save time
- Advanced personalization capabilities
- Email warm-up sequences
- Intuitive design
Cons:
- Email tracking can sometimes be glitchy
- Customer support can be slow
Pricing
Email Starter: $39/month
Email Pro: $69/month
Multichannel Expert: $99/month
Outreach Scale: $159/month
8. Expandi
Expandi is a LinkedIn automation tool that has been designed to help you get more contacts from LinkedIn. It can automate responses, helps you manage campaigns better, and generate more leads on LinkedIn.
Expandi is a good choice for agencies because it allows you to run automated campaigns and generate results for clients on auto-pilot. Campaign tracking and analytics allow you to keep track of performance.
Features:
- Campaign builder
- Cloud-based tool
- Email outreach
- Smart sequences
Pros:
- A/B testing capabilities
- Competitive Pricing
- Advanced targeting capabilities
Cons:
- Your LinkedIn account getting restricted or banned
- Navigation is difficult
- Customer support can be unhelpful
Pricing
Business: $99/month
9. LinkedHelper
LinkedInHelper is a CRM and LinkedIn automation tool in one. It allows you to execute your marketing plan, get more qualified leads, and send personalized messages automatically to all your 2nd and 3rd-degree contacts.
For personal branding agencies, the CRM feature inclusion makes it an effective tool to manage contacts and leads while still having ease of use.
Features:
- Scrape and export
- Personalized messages
- Automated chain of messages
- Third-party integrations
Pros:
- Ability to automate tasks
- Scrape data
- A free trial is available
Cons:
- Not cloud-based
- Customization can be too complex
Pricing
Standard: $15/month
Pro: $45/month
10. Lempod
If you want to improve the engagement on your posts and get more likes and comments, Lempod is a LinkedIn automation tool worth checking out. You can set up a pod for your team members. Whenever someone posts on LinkedIn, everyone else on the team will automatically like the post.
Lempod increases the visibility of your content and helps you find relevant pods in your niche and your location. Choose your own pod members or join an existing pod.
Features:
- Analytics
- Pods
- Profile customization
Pros:
- Easy to use
- Affordable
- Increased engagement
Cons:
- Comments are not always thoughtful or relevant
- No free version is available
Pricing
Private Business Pod: $3.99/month per user in a pod
Marketplace: $9.99/month (join unlimited pods)
11. AuthoredUp
AuthoredUp is an all-in-one LinkedIn content creation and analytics tool. It includes 200+ hooks and 150+ CTA templates to help you make your posts more engaging.
Another cool feature is its readability score, which helps you make your posts easy to read and digest.
AuthoredUp plans start at $14.95/month.
Features:
- LinkedIn post creator with templates
- Readability score for more readable posts
- Post scheduler (calendar)
- Monitor your posts’ engagement
Pros:
- Easy to use
- Templates for quick content creation
- Insights on what works through post analytics
Cons:
- No AI features for easier content creation
- Limited Features in the free plan
Pricing
Business plan: $14.95 per profile/month
Individual plan: $19.95/month
Conclusion
With so many different types of LinkedIn tools available, it is easier than ever to find new clients for your personal branding agency, deliver spectacular results, and save time and resources.
These tools allow you to scale your personal branding in ways that were simply impossible before.