Poseidon

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Chief Revenue Officer (CRO)

Herald

Deliver GTM audits, messaging overhauls, and strategic 90-day plans for mission-driven companies between $3–5M in revenue to unlock new growth.

Provided insight on outbound performance, show-up rates, and close metrics to sharpen GTM execution.

Advise founders on positioning, sales strategy, and offer design to increase close rates and shorten sales cycles.

Lead client training sessions to align sales teams with offers and positioning that convert.

Launched and grew the founder’s podcast, reaching 1,000 subscribers, 20,000+ downloads, and 100 five-star reviews.

Growth Strategy, Sales / GTM / Performance Marketing

Colorwave

Serve as a core mentor and speaker for Colorwave’s flagship fellowship, guiding underrepresented professionals as they break into tech and startups.

Lead coaching sessions on high-leverage topics like equity compensation, negotiation strategy, and how to evaluate startups like a VC.

Colorwave Speaker and Community Leader

First strategic hire who helped niche the GTM focus to RIA firms while working daily with the product team to shape the roadmap based on sales feedback.

Onboarded new reps in under two weeks with custom playbooks, training decks, and live enablement sessions.

Built and led a guerrilla campaign at SaaStr that generated over $300K in qualified pipeline in just three days.

Launched and scaled G2 review engine from scratch, driving 40+ reviews and earning six industry badges, including Top Performer.

Led outbound strategy across LinkedIn, email, and phone, achieving 43% open rates and 55% connection rates on cold outreach.

Vice President, GTM Strategy

Concord Project Technologies Inc.

Scaled the company to $5M in revenue while leading client delivery, relationships, and contract growth. Projects focused on improving the execution of $100M+ mega projects for EPC clients like Exxon, Shell, and Rio Tinto.

Took Concord Academy, an AWP certification body, from idea to global education platform with 3,000+ students across 25 countries and 60+ enterprise clients in year one.

Opened the Latin American market by localizing training and pricing, making Concord the go-to provider for the South American mining sector.

Led ISO 9001 certification from zero to audit-ready, completing two external audits and earning certification in under 90 days.

Built and executed GTM and ops strategies that drove new business lines without adding headcount or burning marketing spend.

Operations Manager, Sales and Partnerships

1Strive

Built and ran an entrepreneurship / leadership program for first-time founders.

Created a jobseeker-to-founder transition mentoring community: 40+ mentors coached 55+ mentees through new roles or launches.

Delivered 1:1 and group coaching on sales, clarity, and execution for early-stage founders.

Launched a startup community for founders building in public. 

Conference speaker and local consultant for small business and high school programs.

Founder

South Texas College

Strategy, Event Planning, and Event Marketing: Served as advisor for 4 student organizations. Organized 20+ campus events, attracting an average of 300 attendees and improving the quality of the collegiate experience.

Social Media Marketing: Developed social media promotions, expanding advertising of department’s services to students.

Student Activities Specialist

The University of Texas - Pan American

Student Coordinator

Eliminating Gaps in Revenue Strategy for 7-Figure Brands Wanting to Become 8-Figure Brands | Sales and GTM Operations Leader | Selling is Serving

I have 10 years of experience helping early-stage startups unlock revenue by building the GTM systems they should have started with.

As a strategic operator, I work across sales, customer success, and product feedback loops to drive meaningful results. I’ve helped grow both internal teams and client companies to $5M+ in annual revenue by tightening execution, sharpening messaging, and aligning GTM strategy with real customer needs.

I’ve been an entrepreneur my entire career. Along the way, I’ve learned that doing what you can now is the only way to earn the freedom to do what you love later. That mindset also shapes how I approach AI. It's already reshaping and disrupting the world I work and thrive in. I have a responsibility to my family to prepare for what’s coming, not just react to it.

I share on LinkedIn and invite anyone to join the conversation. If you identify with anything below:
✓ building in public 
✓ startups, investing, and legacy building
✓ coffee and photography (for the creatives 😉 ) 

Connect or say hi. 

Much love, 
Aaron

Aaron Barreiro

Arbor Day Foundation

Partner Relationship Manager

Wildsparq

I am currently a 2x Olympian for Women's Javelin. I also work part-time at Wildsparq as our Voice of the Customer Leader. 

I love the ability to both equip our clients with Leadership training while also pursuing my dream of becoming an Olympic gold medalist. I am blessed to be able to work in an incredibly supportive organization!

Voice of the Customer

Client Success Leader

Texas A&M University

Student Athlete Engagement Program Coordinator; Athletics Analyst

Nike

Professional Athlete

Lagardère Plus

Intern

Intern for the Athletics Administration office. Working with Senior Women's Administrator, Associate Athletic Directors, etc.

Athletic Department: Administrative Intern

- Facilitate and submit payroll to employees of TAMU athletics
- Coordinate camp logistics, contracts, and day-to-day requests with Texas A&M athletic program/team coaches, athletes, and administrators. 
- Enter and terminate employees into campus database and create EPA’s

Athletic Department: Human Resource Student Worker

Student Athlete

University of Nebraska Housing

Using creative skills by designing advertisements, bulletin boards, and floor activities. Using keen listening skills and problem solving skills when conversing with residents and other resident assistants.

Resident Assistant

University of Nebraska Lincoln - Athletic Department

Track and Field competitor in the javelin:
- Use time management
- Hard work
- Pushing limits

“If you don’t like something, change it. If you can’t change it, change your attitude about it.” - Maya Angelou 

👇👇👇

📈 I’m a deeply flawed person who has a hunger to learn and grow from the people around me. 

🌎 My worldview has been shaped by the sport I love, Javelin. It has taught me about life, forged my character/core values, and taken me to places I’ve only dreamed of. Hey, I'm just a girl from a one-stoplight town in Nebraska! Grateful is an understatement.  


Here are some things I’ve learned along the way: 
▪️Jesus is King
▪️Ego is not the amigo 
▪️Progress focus > result focus
▪️Nothing beats Tex-Mex
▪️Love people 
▪️Real leadership is Servant Leadership
▪️Meditation will change your life 
▪️Carry toiletries/2nd pair of clothes in carry-on
▪️Own it
▪️You will fail more than you succeed, keep going
▪️Seek mentorship
▪️Nutella is not meant to be eaten by the jar
▪️Continue learning, always
▪️Exercise/Nutrition must be a priority for wellness
▪️Who you surround yourself with matters 
▪️Comparison is the thief of joy
▪️Consistency is key
▪️”The mind feasts on what it focuses on”
▪️Rest
▪️Gig’Em Aggies

taplio

The Battle

Aaron Barreiro

Maggie Malone, OLY

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