Aaron Hays

Authority Signal

Founder

Alterfy

Co-Founder & Director of CS

Rockbot

Account Director

Optimizely

Manager - Onboarding / Implementation

ZoomInfo

Customer Onboarding  Manager

Gordon Food Service

Project Manager

Booking.com

Account Manager

I help SaaS leaders build trust, visibility, and inbound opportunity on LinkedIn | Writer on SaaS leadership, reputation building, and content that converts

I'm currently in a full-time SaaS leadership role while building Authority Signals, where I help other SaaS professionals grow their presence, sharpen their voice, and attract opportunity, without needing to go viral.

After more than a decade in SaaS, leading CS teams, building onboarding playbooks, and navigating the emotional pressure of being “the glue” - I realized something:

Great work doesn’t speak for itself.

Many of the most capable operators I know stay invisible online. They lead quietly, burn out privately, and get passed over for louder, flashier people.

I help them change that.

I work with SaaS leaders - especially in CS, GTM, and RevOps, to clarify their voice, tell the truth about their leadership journey, and build real visibility on LinkedIn.

I’m not a coach, and I’m not here to make you post every day.

Through my Leadership Narrative Sprint, I help mid-to-senior professionals reposition themselves around trust, clarity, and authority, not hustle or fluff.

I also write about the emotional reality of modern leadership:

Burnout from invisible labor

Boundaries in high-stakes roles

Building trust without performative branding

✅ 16K+ followers
✅ 1K+ newsletter subscribers
✅ Posts seen by over 1 million people

If you’re tired of doing great work in silence, and you want your next opportunity, client, or promotion to find you, I’d love to help.

📩 DM me “Leadership” to see how the Sprint works.
Or follow for weekly insights on trust, visibility, and voice.

Anthony Carlton

Founder @ CRE Digital | Helping commercial real estate funds raise capital with premium branding and investor acquisition systems

I built my personal brand to escape the corporate grind.

After working with clients across finance, private equity, venture, and real estate—I doubled down on one clear problem:

Most CRE firms struggle to raise capital online.

That’s why I founded CRE Digital — a content and brand strategy partner for capital raisers, fund managers, and private equity firms.

We turn your expertise into influence, using systems that drive:

• Brand authority that builds trust
• LP investor leads and committed capital
• Off-market deal flow and JV partners
• Speaking invites and top CRE podcast features

What sets us apart? 

We’ve sat on both sides of the table — advising high-net-worth investors and partnering with top CRE operators.

Now, we build digital brands that attract capital at scale.

If you’re serious about raising capital and want your brand to do the heavy lifting, book a call in my featured section or visit credigital.io

Founder & Brand Advisor

Build Your Brand @ FinGhost.io

Want to elevate your money mindset? 
 
Stop believing the millionaire myths: 
 
- They all drive sports cars 
- They live in 10,000 SF mansions 
- They have private jets and islands 
- They're all geniuses like Jobs and Musk 
 
Instead, the majority of millionaires: 
 
- Drive used cars 
- Live in modest homes 
- Quietly grow their wealth 
- Learn smart money habits early 
 
❌ People who look rich = Collect Debt 
✅ People who are rich = Collect Assets 
 
Advising millionaires on their financial plans for 6 years allowed me to see this. 
 
99% of the time wealth is not sexy. 
 
Consistent habits will do just fine. 
 
Have you figured this out yet? 
 
-- 
 
Btw I used to write about personal finance a lot more... 
 
Here are 10 Short Lessons That Unveil the Secrets to Wealth: https://lnkd.in/eXgwrcmj

I use SIX systems that help me write 5-7 LinkedIn posts in 90 minutes (steal 'em): 
 
Here are my favorite writing systems: 
 
1️⃣ 𝗚𝗲𝘁 𝗶𝗻𝘁𝗼 𝗮 𝗳𝗹𝗼𝘄 𝘀𝘁𝗮𝘁𝗲 
 
Use 90-minute deep work sessions to write without distractions. 
 
2️⃣ 𝗣𝗿𝗲𝗽 𝘁𝗵𝗲 𝗽𝗮𝗴𝗲 
 
Separate the tasks of coming up with ideas, writing them down, and editing. 
 
I write in a journal first, then edit everything in Taplio. 
 
3️⃣ 𝗕𝗹𝗼𝗰𝗸 𝘀𝗮𝗰𝗿𝗲𝗱 𝘁𝗶𝗺𝗲 𝘁𝗼 𝘄𝗿𝗶𝘁𝗲 
 
I like the "bookends" of the day when there are no interruptions. Early morning or late evening. 
 
4️⃣ 𝗨𝘀𝗲 𝗖𝗵𝗮𝘁-𝗚𝗣𝗧 𝗳𝗼𝗿 𝗶𝗱𝗲𝗮𝘀 
 
One of my favorites: 
 
Audience: [insert target audience] 
 
Give me a list of the biggest pain points for the audience 
 
5️⃣ 𝗗𝗶𝘁𝗰𝗵 𝗽𝗲𝗿𝗳𝗲𝗰𝘁𝗶𝗼𝗻 
 
It slows you down. If you feel a post is 80% of your highest quality effort, hit publish. 
 
6️⃣ 𝗖𝗿𝗲𝗮𝘁𝗲 𝗮 𝘄𝗲𝗲𝗸𝗹𝘆 𝘀𝘆𝘀𝘁𝗲𝗺 
 
Package these up and create a system for yourself to 10X your writing. 
 
 
What systems do you use that I missed above? Share 👇 with me and others.

taplio

The Battle

Aaron Hays

Anthony Carlton

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taplio

The Battle

Aaron Hays

Anthony Carlton

Followers

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anthony Carlton's LinkedIn Performance

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