Atlan

AI program manager

Springworks

Founder's office

Docsumo

Founder's Office

Batelle

- Assisted the growth team to improve & optimize top of the funnel conversion of customer cycles which increased the customer base by 200%
- Collaborated with the product owner to automate the distribution & fulfilment supply chain which reduced the costs by 5%
- Helped to optimize landing pages after analyzing click data, user journey, and feedback; suggested appropriate call to actions on the website and navigation bar optimization which increased leads by 25%
- Set up analytics on Mix Panel & Full Story to create user journeys & funnels to ensure better decision making
- Carried out investigations with the product owner to improve the onboarding process, post-purchase flow & reduce customer churn 
- Piloted new features for enhanced brand building by translating goals into product requirement documents with the help of the product owner which included writing epics, user stories, feature prioritization logics, roadmap analysis, impact & metric analysis
- Cohesively collaborated in a 360-degree format across Technology, Operations, Growth & Leadership team
- Part of the growth team which ran A/B tests, interpreted quantitative & qualitative data to derive insights & suggest appropriate recommendations on the future course of action

Product Growth

Ellekart.com

- Founded an e-commerce website that catered to millennial fashion apparel. Designed the website from the ground up on Shopify & worked on product designs using Adobe Illustrator. 
- Created a go-to-market strategy for product launch, product designs, & catalogue effectiveness after studying the US market landscape & behaviour, with thorough competition research
- Sold $300 worth of clothing within 2 weeks of launch, using organic channels
- Negotiated & automated the entire fulfilment process which resulted in cost reduction by 30%, & led to break-even every month
- Overhauled brand presence on the E-commerce platform by implementing a content strategy – including creative development & enhanced brand content on social media platforms

Founder

The Himalaya Drug Company

- Devised a product roadmap for the company’s pharmaceutical vertical in Indonesia by analyzing the consumer touch points & the competitive landscape
- Deep-dived into the 5-year sales data to analyze market trends of their top pharmaceutical product to derive actionable insights which helped to position better against competitors & maintain their market share
- Assisted in identifying problems within the distribution channels of the products in the growth phase & provided recommendations for rectifying them, which resulted in an increase in the top-line of the brand
- Created product dashboards which helped the various stakeholders to undertake strategic decisions regarding sales trends, distribution channels, top-performing brands & sales executives

Summer Intern - Product

- Assisted in a US $3.5 Bn Insolvency resolution case of a consumer durables company, conducted financial & operational due diligence; developed a turn-around strategy & created a business plan to achieve profitability & resume operations
- Collaborated with PwC UK for the sale of 35 distressed companies for a leading Indian Bank by conducting due diligence & background checks 
- Supported Partner & Director in preparation of pitch-book for US $875Mn credit side restructuring deals
- Empanelled an insolvency database solution provider which resulted in an increase of leads by 25%

Analyst

Three years back, I did something crazy...

I said no to picking a single path in my career, even when everyone doubted me and said I needed to "find a lane."

Was I crazy? Maybe. 

But being locked into one career felt too limiting for my curious mindset. I'm hardwired for exploring and learning across disciplines.

I kept hearing "no thanks" from roles that couldn't appreciate my eclectic mix of skills. 

But then, I clicked with a gig that welcomed my unconventional blend.

I dove headfirst into strategy, operations, product, hiring - you name it. 

That generalist vibe? It worked. Everything suddenly made sense. I think I found my calling.

Over the last few years, my multi-disciplinary approach has unlocked growth and innovation through diverse perspectives and ideas (ask my previous managers :D)

Now, I'm tinkering with AI at Atlan.

Being endlessly curious is my thing. I believe generalists like me will drive the next wave of innovation (agree to disagree)

Fellow Generalist? Slide into my DM's and say Hi

Stay curious. That’s my motto as an unapologetic generalist!

Aayush Maheshwari

Social Media Marketing Manager

Whizamet Services

Social Media Marketing Executive

InfoStride 

• Recruiting IT Developers Software Developers, Project Development Managers, Analysts and other IT focused roles.
• Experience working with Direct clients or implementation partners.
Closed candidates for W2 as well as C2C roles.
• Adjusting sourcing process to maximize efficiency and attract target candidates.
• Implementing innovative sourcing strategies to create a qualified/diverse candidate pool
• Using Boolean searches on LinkedIn Recruiter , Dice, Career Builder, Monster etc to develop applicant portfolios for job openings.
• Ensure the details of all candidates are documented in an organised manner.
• Utilized multiple sourcing strategies like referrals, job boards, internal database, networks, past applicants, internal hires, well written emails, reach outs via calls and passive recruiting strategies.
• Making arrangements and coordinating for candidate's interview call, selection, BGV or rejection letters.

US IT Recruiter

Predictly Tech Labs PLC

• Planning digital marketing campaigns , including SEO , SEM , Social Media 
• Working on email marketing & content marketing
• Writing content for website , ebooks , newsletters 
• Visualising and designing posts using Canva 
• Colloborating with people for various positions 
• Developing and monitoring campaign budget, managing social media platforms 
• Implementing CRO techniques
• Creating logos, presentations & reports using Canva 
• Connecting with potential customers and leads 
• Working with the team to brainstorm new and innovative growth strategies
• Drafting weekly e-newsletters
• Monitoring analytics with the social media team to identify viable ideas

Digital Marketing Intern

Mood Mockups

• Closely worked as part of the business management, department of training , development and recruitment team.
• Demonstrated good management skills and delivered assigned projects and assignments with obedience and dedication
• Conducted market research to identify new business development opportunities
• Assisted with the preparation of presentations and pitches for prospective clients
• Provided effective administrative support.
• Tracked submitted proposals and provided feedback to management.

Business Manager

TOABH Brand and Talent Management

• Collaborated with brands, MUA's & photographers , worked with models and styled them for various campaigns, promotions & magazine covers. 
• Demonstrated high morale and quality sportsmanship. 
• Did a product shoot  
• Styled models for editorial shoots

Fashion Stylist

Vogue talents, LFS Conclave

• Assisted a number of operations such as directing the production and layout of artwork, facilitated communication and collaboration across departments to ensure project specifications are met.
• Created web page graphics, logos, infographics, advertisements and many other forms of visual communication.

Graphic & Logistics Team Member

Social Media and digital marekting are my 2nd love! 
I live and breathe digital marketing. I’m passionate about everything social media and marketing related. My mix of experience helps me implement strategies that deliver results. I love helping businesses and individuals grow and thrive above & beyond. 

I’m a dedicated, goal-oriented individual with a high-energy level, honed communication skills, strong organisational skills and meticulous attention to detail.

More about me : I’ve a habit of meeting or exceeding the project expectations within the stipulated budgets.
A willingness to go the extra mile to satisfy my own self and others around me. Ways of doing things in life are really overt. Always on the go to develop my existing skills and learn the new ones. Excellent work ethics and ability to study and adapt to various environments.

Let’s leverage the power of social media to grow online & build together!

taplio

The Battle

Aayush Maheshwari

Bhavya Puri

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