Dr. Adrian Krahn

Help companies to keep women 45+ at work / tackling skilled workforce shortage / Leadership - Strategy - Implementation / 100%

33% der Frauen 45+ verlassen ihren Job. Das kostet Firmen Milliarden. Das muss nicht sein.

📍 Die Wechseljahre sind kein Frauenproblem; es ist ein Business-Thema.

Jede zweite Frau zwischen 45 und 55 erlebt Symptome, die ihren Arbeitsalltag beeinträchtigen: Hitzewallungen, Schlafstörungen, Konzentrationsprobleme und das Gefühl, nicht mehr zu genügen.
Doch kaum jemand spricht darüber. Unternehmen verlieren dadurch Engagement, Wissen und Milliarden.

🔹 Warum das wichtig ist:
✔️ Mitarbeiterbindung und Produktivität: Halten Sie erfahrene Mitarbeiterinnen engagiert und leistungsfähig.
✔️ Employer Branding: Gewinnen Sie Top-Talente, indem Sie ein menopausenfreundlicher Arbeitgeber sind.
✔️ Kosteneinsparungen: Reduzieren Sie Fehlzeiten und Fluktuationskosten.

🔹 Wie wir helfen:
✅ Menopausen-Schulung für Personalwesen und Führungskräfte
✅ Beratung zu Arbeitsplatzrichtlinien
✅ Strategien für Gesundheit und Produktivität 

📩 adrian.krahn@TheWomenCircle.ch | Ihr menopausenfreundlicher Arbeitsplatz beginnt hier.

----------------------------------

📍 Menopause is a business issue. 

Every second woman between the ages of 45 and 55 suffers from symptoms that make her work more difficult. Hot flushes, insomnia, concentration problems and often the feeling of suddenly no longer being good enough. But this is hardly ever discussed in business. As a result, the economy loses billions.
I help companies change that.

In over 25 years of leadership, I have seen how many strong women suddenly become invisible because no one talks about menopause. I want to change that.

🔹 Why This Matters:
✔️ Retention & Productivity
✔️ Employer Branding
✔️ Cost Savings

🔹 How I Help:
✅ Menopause Training for HR & Leadership 
✅ Workplace Policy Consulting
✅ Health & Productivity Strategies

📩 Let’s talk about making your workplace menopause-smart.  Message me here or email me at adrian.krahn@TheWomenCircle.ch

As the CEO of the start-up Innutri I lead the development & commercialization of dietary supplement gummies (called Soft Gums) for private label and own brand, leading to a scale-up to production level with over 110 FTE and sales around the world

HEALTHY, NATURAL AND ETHICAL.
THAT’S INNUTRI. HERE FOR YOU, FOR LIFE.
We use our professional expertise and extensive experience to turn natural ingredients into products that maintain and improve your health. The latest development, Innutri Soft Gums™, is an innovative new alternative to traditional nutritional supplements. We have created a healthy, ethical, vegan option for anyone who struggles to swallow pills or capsules – or who’s looking for a more enjoyable way to get the extra nutrients they need.

ETHICAL HEALTH IMPROVER
Our mission is to protect the lives of people, animals and our environment. Our products aim to maintain and improve people’s health and quality of life while taking an ethical, long-term approach – for the sake of our generation and those to come.
This is our story.

Wenn mir jemand gesagt hätte, dass unser Projekt The Women Circle AG im Fernsehen gezeigt wird, hätte ich das nie geglaubt!

Jetzt ist es soweit. Die Sendung „Mise au Point” von RTS - Radio Télévision Suisse hat einen Beitrag über das Ende des Tabus der Menopause („Ovaires et contre tout”) ausgestrahlt.

Der Bericht von Noémie Guignard zeigt auf tolle Weise verschiedene Aspekte des Themas und macht deutlich, dass es zwar Leiden gibt, wir das Thema aber auch mit Humor und Leichtigkeit angehen sollten.

👍 Bravo an, Sophie Roussel Laybros, dass so gut über diese Bewegung der Befreiung des Wortes gesprochen wurde.
💪 Das Interview von mesdames.media zeigt deutlich, dass das Interesse enorm ist und dass Frauen ab 45 Jahren Informationen und Lösungen erwarten.
🙏 Danke an die European Broadcasting Union (EBU) und Margot M., dass sie uns die Türen geöffnet und uns erlaubt haben, unsere Sitzung im letzten November zu filmen.

Der Bericht mit Joëlle Zingraff-Wolfrath, PhD ist auf PLAY RTS verfügbar!

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Find more information about menopause at:
https://www.instagram.com/thewomencircle_de?igsh=MWFiNWZyeG1yYndxcQ%3D%3D&utm_source=qr













the-company-builder-gmbh

the-art-club-switzerland

the-women-circle

the-brand-coach-gmbh

Dietary Supplement Advisor

Holding Your Team Accountable

Create a Go-To-Market Plan

B2B Marketing on LinkedIn

Nutrition and Health: Micronutrients and Malnutrition

Supporting companies to keep women 45+ at work / tackling skilled workforce shortage / increasing profitability with C-level experience

In 1995 I started working with a large pharmaceutical company and switched in 1998 to management consulting, working around the world for 7 years.

Then, in 2005, I decided to walk away from my high-paying management consulting job. 

But, before I could, I had a hypothesis.

Building companies from scratch and improving existing business models create value. Building would play a major part in my success as an entrepreneur.

Since 2007 I have built, developed and run 6 companies and 2 non-profit organizations. Some were founded from scratch, some were built and/or developed further to SMEs.


📍My mission is to be ”The Company Builder” - Lasting Effect.

→ I design and build companies and organizations from scratch
→ I develop new and improve existing business models
→ I run companies and organizations 

I talk and write about my latest building venture, a Menopause Comany - ”The Women Circle” - Meno Health. Clinical Evidence


📍My credentials:

→ As a CEO I built two start-ups with new delivery forms for the dietary supplement industry
→ As a chairman and CEO I built a start-up for new additives for the plastic industry
→ As a board member I advised a physical commodity trading company on its internationalization strategy
→ As a CEO I run and re-organized two textile companies to increase their turnover in international markets
→ Consulted with various companies around the world in strategic management

→ I developed the business model of and co-built an art company for contemporary art
→ I co-run a parents' association for highly gifted children and developed it further to secure the future
→ I run a soccer club in the third division and developed it further to secure the future

If you want to follow my latest venture ”The Women Circle”, you can click the bell 🔔 in my Linkedin profile and get notified on my posts or …

📍GO HERE: www.TheWomenCircle.ch
→ Email: adrian.krahn@TheWomenCircle.ch

We help companies:
- retain women in business
- maximize productivity,
thereby
- addressing skilled workforce shortages
-  improving company profitability.

Menopausal women stop working, change the company and reduce working hours

- FÜR ZUKUNFTSTRÄCHTIGE, WERTSCHÖPFENDE INVESTITIONEN.
- FÜR ARBEITSPLÄTZE UND WOHLSTAND DER NÄCHSTEN GENERATION.
- ZUR REALWERTMÄSSIGEN SICHERUNG DER ALTERSVORSORGE.
- AN DER SPITZE DER EXPONENTIELLEN WISSENSEXPLOSION BLEIBEN.
- INNOVATIONEN AN DER SPITZE DES TECHNOLOGISCHEN FORTSCHRITTS VON DER WISSENSCHAFT UND FORSCHUNG ÜBERNEHMEN.
- KOLLEKTIVE ERSPARNISSTRÖME IN WERTSCHÖPFENDE INVESTITIONEN FÖRDERN.

www.zukunftsfondsschweiz.ch

The Women Circle AG

RTS - Radio Télévision Suisse

Journaliste RP - Jour Blanc Production Sàrl

Coach Sport-Santé: Pilates, Yoga, marche nordique et gyms adaptées (ménopause, obésité, cancer du sein, seniors et pré & post-natal).

mesdames.media

European Broadcasting Union (EBU)

Global People Performance & Talent Development Specialist

I help women to be healthy and feel good about themselves | entrepreneur with a desire for innovation

HR-Lösungen für Frauen 45+ → Fluktuation. Wie sie Fachkräfte halten und Kosten senken. Die Wechseljahre sind ein Business-Thema.

Chef, kennst du die 10 Dinge, die dir niemand über die (Peri-)Menopause gesagt hat?

Viele Führungskräfte meinen, sie seien „aufgeklärt“.

Und verpassen genau deshalb den Punkt.

Die (Peri-)Menopause ist kein Privatproblem.
Sie ist ein Leadership-Thema.

Wer das versteht, hält Erfahrung im Unternehmen, stärkt Loyalität
und führt Menschen nicht Symptome.

Die eigentliche Frage ist also nicht:
„Müssen wir darüber reden?“

Sondern:
„Warum tun wir es immer noch zu wenig?“

Starten Sie jetzt und kontaktieren Sie uns: hello@TheWomenCircle.ch

eEETYfMR5

Positive Leadership zeigt sich dort,
wo es unangenehm wird.
Bei Themen, über die man lieber schweigt.

Zum Beispiel: Wechseljahre am Arbeitsplatz.

Joëlle Zingraff-Wolfrath, PhD und ich erleben viele Frauen, die stark sind.
✔️ Die führen.
✔️ Die liefern.
❌ Und trotzdem still leiden.

Schlaf fehlt.
Konzentration bricht weg.
Stimmung kippt.

Nicht, weil sie weniger können.
Sondern weil sie Angst vor Etiketten haben:
„Nicht mehr belastbar.“
„Zu emotional.“

Also wird geschwiegen.
Und genau dann geht wertvolle Erfahrung verloren.

Das ist kein Randthema.
Das ist ein Business-Thema.

Unsere MenoSupport Suisse Studie zeigt:
🚩 Bis zu 20 % denken wegen Symptomen an Kündigung
🚩 Rund 30 % spüren eine Leistungsabnahme
🚩 Unternehmen verlieren Know-how und Motivation

Mein Learning: Offen reden schützt.

Darum sprechen wir am 3. Februar in Basel darüber im Peer Circle.

👉 Infos & Anmeldung:
https://lnkd.in/eQE3aWNR


Und jetzt ehrlich:
Seid Ihr im Team Schweigen oder Team darüber sprechen?

Was Frauen in den Wechseljahren sich von Männern wünschen.

Nicht Lösungen.
Nicht Erklärungen.
Nicht Expertise.

Sondern etwas viel Einfacheres und Wirksameres.

Joëlle Zingraff-Wolfrath, PhD bringt es auf den Punkt:

Männer müssen die Wechseljahre nicht verstehen, um unterstützend zu sein.

Was Frauen wirklich wollen:

🔹 Zuhören statt reparieren
„Ich bin da. Was brauchst du heute?“ Diese Frage reicht oft.

🔹 Raum geben statt interpretieren
Nähe, Distanz, Ruhe, Gespräch. Es darf sich ändern. Von Tag zu Tag.

🔹 Verstehen, dass sich Dinge verschieben
Stimmung (Mood), Gedächtnis, Energie. Das sind keine Charakterfragen. Das sind hormonelle Veränderungen.

🔹 Nicht alles persönlich nehmen
Wenn sich Verhalten verändert, ist das kein Rückzug gegen jemanden, sondern ein innerer Prozess.

Das Entscheidende:
Männer müssen keine Experten sein.
Sie müssen präsent sein.

Diese Haltung wirkt nicht nur in Partnerschaften.
Sie wirkt auch im Berufsleben.

Denn Führung beginnt dort, wo Menschen sich gesehen fühlen,
ohne sich ständig erklären zu müssen.

Vielleicht ist genau das der Perspektivwechsel, den wir jetzt brauchen.

Haben Sie schon mit Frau Joëlle Zingraff-Wolfrath, PhD gesprochen?

Der Tag, an dem ich dachte, ich hätte Alzheimer,

war kein medizinischer Ausnahmefall.
Er war ein Arbeitsplatzmoment.

Was viele nicht wissen:
Konzentrationsprobleme, Wortfindungsstörungen, mentale Erschöpfung
das sind häufige Symptome der (Peri-)Menopause.
Und sie treffen Frauen oft mitten in ihrer beruflichen Hochphase.

Das Problem ist nicht die Biologie.
Problematisch wird es, wenn Betriebe sie nicht verstehen.

Denn was dann passiert, ist leise:
Frauen zweifeln an sich.
Ziehen sich zurück.
Reduzieren Pensum.
Oder gehen ganz.

Nicht weil sie weniger können.
Sondern weil niemand erklärt hat, was gerade passiert.

👉 Wechseljahre am Arbeitsplatz sind kein Tabuthema.
Sie sind ein Leadership-Thema.

Wer hinschaut,
hält Erfahrung im Unternehmen,
schützt Gesundheit
und stärkt Vertrauen.
Und genau darum geht es.

Frage an Sie als Führungskraft:
Was würde sich ändern, wenn Wissen statt Schweigen der Standard wäre?

Starten Sie jetzt und kontaktieren Sie uns: hello@TheWomenCircle.ch

Der Tag an dem ich dachte ich hatte Alzheimer

Die Menopause-„Penalty“ und warum Führung hier den Unterschied macht

Wir sprechen viel über den Motherhood Penalty.
Zu wenig aber über das, was am anderen Ende des Berufslebens passiert.

Eine neue ökonomische Studie zeigt:
Auch die Menopause hat einen messbaren Preis für Frauen und für Unternehmen.

Die Forscher:innen Gabriella Conti, Rita Ginja, Petra Persson und Barton Willage haben Bevölkerungsdaten aus Norwegen und Schweden analysiert. Das Ergebnis ist klar:

👉 Nach einer Menopause-Diagnose sinken Einkommen und Erwerbsbeteiligung dauerhaft.
👉 Vier Jahre später liegen die Einkommen im Schnitt 7,4 % tiefer.
👉 Gleichzeitig steigt die Abhängigkeit von Sozialleistungen.

Nicht, weil Frauen weniger wollen.
Sondern weil Symptome wie Schlafmangel, Konzentrationsprobleme, Angst oder Erschöpfung reale Produktivitätsschocks sind.

Die gute Nachricht:
Die Studie zeigt auch, dass besserer Zugang zu Menopause-Gesundheitsversorgung die Verluste deutlich abfedert. Information, medizinische Begleitung und frühe Unterstützung wirken.

Für Führungskräfte heisst das:
• Menopause ist kein individuelles Problem, sondern ein strukturelles
• Leistung hat biologische Grundlagen
• Wer hier unterstützt, hält Erfahrung, Motivation und Produktivität im Unternehmen

Vielleicht ist es Zeit, die Menopause nicht länger zu ignorieren,
sondern als das zu behandeln, was sie ist: ein Leadership-Thema.

Haben Sie uns schon kontaktiert? hello@TheWomenCircle.ch

DARBDJkx6

Frauen für wissenschaftliche Studie gesucht

(unterstützt durch The Women Circle AG )

Die Wechseljahre sind individuell und noch immer zu wenig erforscht. 

Aktuell werden Teilnehmerinnen für die hermaid Studie gesucht: eine 10-wöchige wissenschaftliche Untersuchung, die erforscht, wie digitale Begleitung Frauen mit Wechseljahresbeschwerden wie Schlafproblemen, Hitzewallungen oder innerer Unruhe unterstützen kann.

Teilnehmerinnen erhalten kostenlosen Zugang zur hermaid App (regulärer Wert: 129,99 EUR).

👉 Mehr erfahren & anmelden: https://lnkd.in/eD8uh7aV

hermaid

Zu wenig Chefs. Und wir übersehen die Falschen.

Führungspositionen sind unbeliebt geworden.
Hohe Belastung. Viel Verantwortung. Kaum Luft fürs Leben.
Nur jede siebte Person sagt heute noch klar: Ja, ich will führen.

Und jetzt die unbequeme Frage:
Warum schauen wir in dieser Situation so selten auf Frauen 45+?

Dabei sitzen genau hier Erfahrung, Überblick und Urteilskraft.
Menschen, die Teams kennen.
Konflikte gesehen haben.
Und wissen, dass Führung mehr ist als Status.

Was viele abschreckt, schreckt Frauen 45+ besonders ab:
→ endlose Verfügbarkeit
→ Präsenzkultur
→ Führung = Aufopferung

Kommt dann noch die Phase der Wechseljahre dazu, wird aus Zurückhaltung oft Rückzug.
Nicht, weil Kompetenz fehlt.
Sondern weil Rahmenbedingungen fehlen.

Das ist kein individuelles Thema.
Das ist ein Leadership-Design-Problem.

Wenn Führung flexibler gedacht wird,
in Teilzeit, im Jobsharing, mit Fokus auf Wirkung statt Dauerpräsenz,
werden Führungsrollen wieder attraktiv.
Gerade für Frauen 45+, die führen könnten und wollten, wenn man sie lässt.

Mein Punkt:
Der Mangel an Führungskräften ist real.
Die Lösung ist greifbar.
Wir müssen Führung neu bauen und Frauen in den Wechseljahren bewusst einladen, nicht still verlieren.

Vielleicht ist genau jetzt der Moment, genauer hinzuschauen.
Denn wer hier führt, führt Menschen.
Und stärkt das ganze Unternehmen.

Darum sprechen wir Joëlle Zingraff-Wolfrath, PhD  und ich am 3. Februar in Basel darüber im Peer Circle.

👉 Infos & Anmeldung:
https://lnkd.in/eQE3aWNR

Selbstbewusst durch die Wechseljahre

Das ist unser Ziel, wenn wir Frau unterstützen.

Was ist Ihr Ziel?

Meno Produkte

«Medical Gaslighting» Warum die Symptome von Frauen noch immer relativiert werden

Eine Frau liegt im Sterben.
Brustkrebs im Endstadium.
Und sie entschuldigt sich, für ihr Schwitzen bei einer Umarmung.

Diese Szene stammt von Dr. Elizabeth Comen, Onkologin an NYU Langone Health und Autorin des Buches „All In Her Head“.
Sie zeigt etwas Erschreckendes und leider Alltägliches.

Viele Frauen entschuldigen sich beim Arzt:
für Schmerzen.
für Tränen.
für ihren Körper.

Nicht, weil sie „zu sensibel“ sind.
Sondern weil sie gelernt haben, dass ihre Symptome oft nicht ernst genommen werden.

Dr. Comen und Dr. Mary Claire Haver nennen das beim Namen: Medical Gaslighting

Die Wurzeln sind alt.
In der Medizingeschichte wurden Beschwerden von Frauen als Hysterie, Nervosität oder Angst abgetan.
Ein berühmtes Beispiel: William Osler, einer der Väter der Kardiologie, nannte Brustschmerzen bei Frauen „neurotische Angina“.
Sein Fazit: „Diese Frauen sterben nicht.“

Heute wissen wir:
Herzkrankheiten sind die Todesursache Nummer 1 bei Frauen.

Und trotzdem:
Frauen werden bei Brustschmerzen häufiger mit Panikattacken nach Hause geschickt.
Autoimmunerkrankungen betreffen zu 80 % Frauen, gelten aber nicht als „Frauenthema“.
Alzheimer ist doppelt so häufig bei Frauen und wurde jahrzehntelang kaum erforscht.

Das Problem ist nicht Biologie.
Es ist ein System.

Die gute Nachricht:
Es bewegt sich etwas.
Mehr Forschung. Mehr Stimmen. Mehr Frauen, die nicht mehr leise sind.

Die wichtigste Botschaft:
👉 Frauen müssen sich nicht entschuldigen, wenn ihr Körper spricht.
👉 Und Medizin, wie Führung, wird besser, wenn sie zuhört.

Vielleicht beginnt echte Veränderung genau hier:
Beim Ernstnehmen dessen, was lange überhört wurde.

Nehmen Sie Kontakt mit uns auf: hello@TheWomenCircle.ch

Gesehen wird oft nur ein Ausschnitt.


Erlebt wird ein langer Weg.

Dieses Carousel zeigt den realistischen Zeitverlauf der Symptome in der Perimenopause. 
Nicht dramatisiert, sondern ehrlich. Und genau das ist wichtig für den Arbeitsplatz.

Was viele Führungskräfte nicht wissen:
Die Veränderungen kommen schleichend.
Erst Müdigkeit. Dann Konzentrationslücken. Später Schlafstörungen, Hitzewallungen, emotionale Schwankungen.
Nicht alles auf einmal. Aber genug, um Leistung, Selbstvertrauen und Präsenz zu beeinflussen.

Das Entscheidende:
👉 Das ist kein Leistungsabfall aus mangelnder Motivation.
👉 Das ist Biologie in Bewegung.

Unternehmen reagieren oft erst spät, wenn Symptome „sichtbar“ werden.
Dabei liegt die grösste Chance viel früher:
bei Wissen, Sprache und Führung.

Wer den Verlauf kennt,
führt anders.
Wer ihn ignoriert, verliert Erfahrung.

Wechseljahre am Arbeitsplatz sind kein HR-Trend.
Sie sind Realität.

Die Frage ist nur:
Begleiten wir sie oder lassen wir Frauen damit allein?

Starten Sie jetzt und kontaktieren Sie uns: hello@TheWomenCircle.ch

Der realistische Zeitablauf der Symptome in der Perimenopause

„Du bist nicht du selbst, wenn du nicht geschlafen hast.“


Diesen Satz kennen wir alle.
Und trotzdem nehmen wir ihn im Arbeitsalltag viel zu wenig ernst.

Schlafmangel macht etwas mit uns.
Mit unserem Fokus.
Mit unserer Geduld.
Mit unserer Belastbarkeit.

In den (Peri-)Wechseljahren wird Schlaf oft zum brüchigen Gut.
Nicht, weil Frauen „empfindlicher“ sind.
Sondern weil hormonelle Veränderungen den Schlaf-Wach-Rhythmus direkt beeinflussen.

Viele Frauen funktionieren trotzdem weiter.
Sie liefern.
Sie führen.
Sie kompensieren.

Und zahlen dafür einen Preis:
→ Konzentration leidet
→ Fehler nehmen zu
→ Emotionen liegen näher an der Oberfläche

Das ist kein individuelles Problem.
Das ist ein Arbeitsplatz-Thema.

Führung beginnt genau hier:
Nicht beim Beurteilen.
Sondern beim Verstehen.

Wer Schlaf ernst nimmt, schützt Leistung.
Wer darüber spricht, schafft Sicherheit.
Und wer unterstützt, hält Erfahrung im Unternehmen.

👉 Meine Frage an die Führung & HR:
Wie gehen Sie mit dem Thema Schlaf um?

PS: Unsere Meno Health Produkte sind allen Schweizer Apotheken verfügbar.

Meno Sleep

Manchmal ist es kein Burnout.
Kein Leistungsabfall.
Und schon gar kein persönliches Versagen.

Manchmal ist es die (Peri)Menopause.

Viele Frauen erleben im Job genau das:
Stimmung kippt schneller.
Reizschwelle sinkt.
Innere Unruhe steigt.
Und niemand sieht es.

Das Problem am Arbeitsplatz ist nicht die Veränderung selbst.
Sondern, dass sie unsichtbar bleibt.

Genau hier beginnt Führung.

Wer Wechseljahre versteht,
➨ bewertet Verhalten differenzierter
➨ führt mit mehr Klarheit statt Druck
➨ hält Leistungsträgerinnen im System

Und ja: Es gibt wirksame, alltagstaugliche Unterstützung.
Zum Beispiel evidenzbasierte, hormonfreie Optionen, die emotionales Gleichgewicht fördern und Frauen helfen, arbeitsfähig zu bleiben. ohne Stigmatisierung.

Mein Punkt:
Wechseljahre sind kein Randthema.
Sie sind Realität im Arbeitsalltag.

Und Unternehmen, die das anerkennen,
führen nicht weicher,
sondern klüger.

👉 Frage an Führungskräfte & HR:
Wie sichtbar dürfen solche Themen bei Ihnen sein?

Starten Sie jetzt und kontaktieren Sie uns: hello@TheWomenCircle.ch

PS: Unsere Meno Health Produkte sind allen Schweizer Apotheken verfügbar.

Meno Mood

Wissen Sie welche Rolle die Digitalisierung 📳 bei der Behandlung von Wechseljahresbeschwerden spielt?

Zusammen mit Anne Feldt CEO von hermaid, haben wir uns mit diesem Thema beschäftigt: den Vorteilen, aber auch den Grenzen.

Hier sind 3️⃣ Fragen und 3️⃣ Antworten, um das Thema besser zu verstehen.

Individualisierung und fundierte medizinische Inhalte sind die Schlüsselwörter. 

Viel Spass beim Lesen! 📖

U0gTaMTcu

40+ Linkedin Money-Making-Influence Resources I Toxic Boss Immunity I Frequency of INFLUENCE: ETHICAL PERSUASION I $20k Brain-Based Sales System | HarvardX Neuroscience Research I Keynote 🎤 I X-Microsoft I Captain ⛵

$20k Monthly Brain Based Sales System Without Chasing the "Yes"

You know the feeling:
😳 Your brain lights up with “What if they think I’m pushy?” the second you open a DM.
😬 You’d rather post and pray the right people find you than risk being ghosted.
😅 You tell yourself that if you were really good, clients would just show up.

You don’t want to fake connection just to pitch.
You want sales that feels human. Real conversations, not pressure tactics.

You’re not bad at sales.
Your brain is just protecting you.

The amygdala flags rejection as danger.
Your prefrontal cortex freezes.
And boom hesitation, overthinking, silence.

That’s where my work comes in.
I teach the Neuroscience of No-Pressure Sales so you can sell with calm confidence instead of fear.

No scripts. No manipulation.
Just science, psychology, and simple tools to retrain your nervous system so selling feels natural again.

When your brain is relaxed, your authenticity returns.
You stop pitching and start connecting.
Outreach stops feeling like an intrusion and starts feeling like service.

This is sales made easy for coaches who hate selling.

✨ Ways to get started with me:

✅ If you're a coach DM me "Butter"
✅ If you're a business owner DM me "Butter"
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✅ Attend my next workshop for FREE BRAIN BASED SALES SECRETS. https://forms.gle/HvTRDEZEuu7bgQEF8
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Personal interests: 
- Captain ⛵️ 
- Recovering Sugar Addict 🍭 
- Trash TV consumer 🗑️

Sales Coach | Toxic Boss Coach | Neuroscience Coach | Executive Coach | Master Behavioral Strategist | Speaker | Advisor | Expert | 7 figures | Virtual Speaking | Sales Performance Brain Hacker | Mindset Coach I Corporate Trainer I Influence I Key Note Speaker

🧠 Shannon Smith, J.D., M.S. 🚀

Stop chasing success alone.

Every innovator who built something great had 1 thing in common

Connection
It’s not that creativity happens alone…
It’s that the brain creates better in connection.

The brain evolved to think with other brains.
When connection is present, threat detection quiets.

The amygdala relaxes.
The prefrontal cortex stays online.
That’s where creativity lives.

Connection increases neural synchrony.
Brains begin to align.
Ideas move faster.
Patterns emerge you can’t see solo.

Isolation does the opposite.
Thinking loops.
Risk tolerance drops.
Novelty dries up.

Creativity isn’t just about safety.
It’s about belonging.
Here’s how :

1️⃣ Think out loud with others
 Speaking activates more neural networks than silent thought.
 Shared dialogue creates neural synchrony,
 helping the brain integrate patterns it can’t access alone.
 Half-formed ideas are fuel, not flaws.

2️⃣ Build before you judge
 Evaluation triggers the amygdala.
 Threat shuts down the prefrontal cortex.
 Sequence matters: expand first, critique later.
 Flow requires a brain that isn’t defending itself.

3️⃣ Create spaces to explore, not perform
 Performance activates social threat circuitry.
 Play lowers cortisol and increases cognitive flexibility.
 A relaxed nervous system makes wider, more novel connections.

Innovation doesn’t come from brilliance.
It comes from brains that feel safe thinking together.

PS: Who do you think best with?

Want to get an article published in a big time magazine?
I'll give you the contact info for 150+ reporters for major publications +
A Custom Message so you can break the ice & establish a relationship. 
How to get it? Join --> https://lnkd.in/gbfNasyU

-----------------------------------------------------------------------

👉 Follow 🧠 Shannon for neuroscience-backed insights
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This feels illegal.

I built a mobile app while sailing.

Out there, things get quiet.
No notifications fighting for attention.
No noise telling you who to be.

Just wind, water, and time to notice what’s inside.

That’s where the idea came from.

Not everyone can disappear onto a boat.
But everyone needs a way to reconnect with themselves
In a loud world that never shuts up.

So I opened Replit
and described an app idea I’d already been researching. 

How to connect with yourself in a tech heavy world using…
Guess what…yes, neuroscience. 
You guessed it. 

Replit turned that idea into a real mobile app.

A live phone preview appeared.
I played with it and iterated between tacks. 
A few messages later, the app matched the intention.

Calm.
Minimal.
Human.

No mobile frameworks.
No complicated setup.
No build headaches.

Replit handled the mobile stack…
the preview
and the path to publishing.

I focused on the part that mattered:
creating space for real connection.

That’s the point.

You don’t need to escape your life to feel grounded.
You can build tools that bring you back to yourself.
Right where you are.
Even in a noisy world.

If you’ve ever wanted to create an app without needing a team
(or a computer) 
NOW you can. 

Get the Replit app and build from anywhere.
YOUR $10 REPLIT CREDIT
https://lnkd.in/gSCu_9Tj

P.S. If I vanish for a few hours I’m probably publishing a new app between tacks. 

-------------------------------------------------------------

➕ Follow 🧠 Shannon for brain based peace and app building
♻️ Share to inspire someone who needs dev help without headache

It's not that you aren't creative...

It's that your brain doesn't get enough breathing room

When outcomes matter too much,
the nervous system shifts into protection.

Certainty over curiosity.
Efficiency over exploration.

The amygdala scans for mistakes.
The prefrontal cortex goes quiet.
Thinking narrows to what’s already proven.

That feels like a creativity problem.
It’s actually a safety problem.

Innovation doesn’t come from pushing harder.
It comes from widening the mental field.

Creative insight requires a brain
that isn’t bracing for consequences.

One that feels free to test, miss, and iterate
without immediate judgment.

That’s why pressure-heavy environments
produce more output…
and fewer breakthroughs.

Creativity is a state, not a talent.
Change the state and ideas follow.

Here’s how to heighten creativity on demand:

1/ Slow the body before you think
Creativity follows regulation.
Lengthen your exhale for 60 seconds before ideating.
A calmer nervous system reopens cognitive range.

2/ Create “low-stakes” thinking space
Tell your brain nothing here has to be right.
Set a 10-minute window for bad ideas only.
Permission removes the fear that blocks novelty.

3/ Shift environments, not effort
New inputs disrupt rigid patterns.
Walk. Change rooms. Look farther into the distance.
Movement and visual expansion spark new connections.

When the brain feels safe enough to explore,
it starts to play.
And play is where innovation lives.

PS: Which of these would change how you think the fastest?

Introducing Butterhood Connect:
Find your people - other entrepreneurs like yourself. 
PLUS...FREE content on:
- Craft content that converts
- Understand your ICP deeply
- Increase your cognitive flexibility
- DM to get in front of your prospect
 You don't have to do this alone. Join us FREE
https://lnkd.in/gqMj4Vfz

Video Credit: Unknown
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Clarity doesn’t come from thinking harder

It comes from feeling safer.

When the brain senses pressure, it prepares to defend.
 
Attention narrows.
Options collapse.
The mind looks for certainty.

That state is efficient.
It’s not creative.

Innovation requires uncertainty tolerance.
That tolerance lives in the nervous system,
not the intellect.

When the parasympathetic nervous system activates,

✅ The body slows.
✅ The threat response stands down.
✅ The brain regains flexibility.

This is when perception widens.
Old assumptions loosen.

Problems reorganize themselves.
New pathways become visible.
Psychological safety is what allows this shift.

It tells the brain nothing bad will happen
if you explore a different angle.

Without safety, the brain repeats.
With safety, the brain imagines.

No regulation, no reframing.
No reframing, no innovation.

Here’s how to design for it:
1️⃣ Regulate before you reason
 Slowing the breath reduces neural noise.
 Clear thinking follows bodily calm.

2️⃣ Delay decisions during ideation
 Premature judgment triggers threat circuits.
 Time preserves creative flexibility.

3️⃣ Create private space to think freely
 Privacy lowers social evaluation.
 Safety expands possibility.

Breakthroughs come from a nervous system 
that feels safe enough
to see the problem differently.

PS: What helps your body settle fastest?

Join us for innovation --> https://lnkd.in/gbfNasyU

Video Credit: Unknown

-------------------------------------------------------
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You’re not broken.

You're just not connected...

...in a way no one taught you to recognize.

We have more connection technology than ever.
Group chats. Slack threads. Social feeds.
Standing meetings. Faces everywhere.

You can be busy, productive, and surrounded by people
And still feel unseen, unfelt, and unsupported.

Modern life keeps the nervous system overstimulated.
Your brain is flooded with input, decisions,
and performance cues.

When that happens, the social brain goes offline.
You don’t lose the desire for connection.
You lose access to it.

So you adapt.

You stay functional instead of present.
You keep conversations light instead of real.
You handle things alone because it feels safer.
You tell yourself you’re “fine”
while feeling disconnected from yourself.

Over time, that state becomes your baseline.
And the most painful part?

You start to believe this is just how life is.
It’s not.

Disconnection isn’t a personality trait.
It’s a nervous system state.
And nervous system states can change.

Here’s what neuroscience shows actually helps.

1/ regulation comes before connection.
 When your system is overloaded,
 bonding chemistry can’t do its job.
 You don’t need better words.
 You need your body to feel safe enough
 to be real.

2/ small moments matter more
 than deep conversations.
 Eye contact that lasts a beat longer.
 A pause instead of rushing away.
 Naming what you notice
 instead of what sounds impressive.

3/ connection accelerates in the right environment.
Trying to heal disconnection alone
 keeps the brain in protection mode.
 Being around others doing hard inner work
 creates co-regulation.

Your nervous system learns:
“I don’t have to carry this by myself.”
That’s why community matters.

Not noisy.
Not performative.
Not networking.

But a grounded space of people 
reconnecting with themselves
and with others.

This is what I’m building.
A community for capable, thoughtful people
doing hard things
who don’t want to do them alone.

A place to regulate, reflect, and be real
without fixing yourself
or pretending you’re fine.

If you’ve felt alone in a world full of people,
it’s not because something is wrong with you.
It’s because your nervous system
hasn’t had the right conditions yet.

And you don’t have to create those alone.
If this resonated, the community is open
for people ready to reconnect with themselves and with others.

P.S. Where do you feel most disconnected right now?

Introducing Butterhood Connect:
Find your people - other entrepreneurs like yourself. 
PLUS...FREE content on:
- Craft content that converts
- Understand your ICP deeply
- Increase your cognitive flexibility
- DM to get in front of your prospect
 You don't have to do this alone. Join us FREE
https://lnkd.in/gqMj4Vfz

------------------------------------------------------------
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♻️ Share this with someone who might feel alone but never say it

It’s not that your team doesn't have new ideas…

It’s that they don’t feel safe enough to share them with you.

When people sense evaluation,
their nervous systems switch to self-protection.

😶‍🌫️ They edit.
😶‍🌫️ They hedge.
😶‍🌫️ They stick to what’s already approved.

That looks like alignment.
It’s actually inhibition.

Innovation requires exposure.
New ideas are, by definition, unproven.
And the brain treats being wrong like a social threat.

So the amygdala gets loud.
Risk tolerance drops.
Thinking narrows to what won’t get you in trouble.

That’s why teams with “high standards”
but low psychological safety
produce execution…
not breakthroughs.

Psychological safety isn’t about being nice.
It’s about creating conditions
where the prefrontal cortex stays online.

When people believe they won’t be punished
for experimenting,
their brains stay open.

They challenge assumptions.
They connect unlikely dots.
They surface problems early.

No safety, no innovation.
No innovation, no future edge.

If you want better ideas, don’t ask for more creativity.
Design environments where
people don’t have to protect themselves first.

PS: Where do you notice people holding back on your team?

Join the Butterhood Connect
- Get free resources and training on DMs
- Figure out your sales style
- Jumpstart your sales!
Build relationships with other entrepreneurs
You don't have to do this ALONE
https://lnkd.in/gbpNMdU6

Video Credit: Unknown

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Your CRM shows ACTIVITY.

It doesn't show REALITY.

Most managers think they understand their pipeline.
But they’re only seeing the version their reps feel comfortable sharing.

The CRM shows progress.
The reps show confidence.
The pipeline shows movement.

But underneath all of that
there’s hesitation, uncertainty, and doubt
that never makes it into the forecast.

And that’s the part that costs you.

Reps aren’t trying to mislead you.
They’re trying to look competent.
So they hold back the early warning signs.
They soften how shaky a deal feels.
They overstate buyer momentum.

They wait until a problem becomes undeniable
and by then
your quarter is already in danger.

That’s why so many leaders get blindsided.
Not because the deals are bad
but because the real signals were never visible.

A CRM tracks activity.
It doesn’t track conviction.
It doesn’t track buyer emotions.
It doesn’t track rep confidence.
It doesn’t track the energy of the deal
which is the part that collapses first.

SalesSage exposes that hidden layer.
It reveals where reps feel unsure.
It highlights deals that look fine on paper
but feel unstable underneath.
It identifies slipping belief before it becomes slipping revenue.
It gives you truth early
so you can fix the problem while there’s still time.

Leaders don’t need more data.
They need the truth behind the data.
That’s the gap SalesSage closes.

If you want to see what’s really happening
beneath the surface of your pipeline sign up
14 day free trial
https://salessage.co/

P.S. How was your Q4?

-----------------------------------------------------------------
➕ Follow 🧠 Shannon for brain based sales leadership
♻️ Share if you’ve ever been blindsided by a “healthy” deal that fell apart

You can’t fix a quarter your team’s afraid to talk about.

Your biggest revenue leak isn’t pipeline. It’s silence.

The worst part of running a sales team
is thinking you’re safe right before the quarter blows up.

Your CRM says you’re good.
Your reps say deals are “strong”.
Forecast looks clean.
You breathe for two seconds.

Then the quarter flips
and you’re standing there like
what the hell just happened?

Here’s the truth nobody wants to say:
Reps aren’t lying.
Their brains are.

People say things are fine when they’re overwhelmed.
They overestimate deals when they’re stressed.
They downplay risk when they don’t want to look behind.

So you get the truth only after it hits your number.
Sales Sage catches it earlier.

It spots confidence dips.
Avoidance patterns.
Dead deals dressed up as healthy ones.
Execution cracks that never show in a CRM.

Stuff reps don’t say out loud but absolutely tank a quarter.
If you’re tired of getting blindsided
by “everything looks good” data

P.S. What's your best closing line?

See the truth your reps won’t say out loud 
(before it blows up your number)
Taking 100 beta testers - 14 day free trial
https://salessage.co/

---------------------------------------------------------------

♻️ Share if you’ve lived a surprise miss
➕ Follow 🧠 Shannon for brain based sales insights

Your pipeline isn’t lying. 

Your reps just don’t feel safe telling you the truth.

Managers think they know what’s in their pipeline.
But they only know what the CRM tells them.
And the CRM only tells them what reps feel safe enough to share.

You’re managing numbers you can’t trust.
Your pipeline looks clean.
Your reps sound confident.
Your CRM says things are “on track.”
But something feels off.

Deals stall quietly.
Momentum fades.
Forecasts slip.
And you don’t see it until it's too late.

Reps aren’t dishonest.
They’re human.
They soften risk.
They hide uncertainty.
They overstate momentum
because nobody wants to look unsure.

So you get blindsided.
Not by deals.
But by the emotional truth your CRM can’t capture.

This creates a silent threat inside every sales org.
You miss red flags early.
You lose weeks of runway.
You carry the blame for information
you never got soon enough.

The cost isn’t just deals.
It’s trust.
It’s team performance.
It’s the reputational hit when your forecast misses again.

SalesSage uncovers what’s really going on
Underneath the numbers.

It reads emotional signals your CRM can’t track.
It surfaces hesitation before it becomes a stall.
It identifies low conviction before it becomes a lost deal.
It reveals drift before it becomes a blown quarter.

No pressure on reps.
No interrogation.
Just a 10 minute pulse
that shows you the truth behind the pipeline.

If you want your pipeline to tell you what’s real
not what’s hopeful

Taking 100 beta testers - 14 day free trial
https://salessage.co/

--------------------------------------------------------------------

➕ Follow Shannon for brain based sales leadership
♻️ Share if you’ve ever been blindsided by a “healthy” pipeline

Stop telling yourself that you're too busy to DM.

Stop telling yourself DMs are too pushy. 

DMs close sales. Period. 

Most people think outreach stalls
because they don’t know what to say.
That’s rarely true.

What’s actually happening is identity protection.
Your brain isn’t avoiding DMs to save time.
It’s protecting how you see yourself.

So you stay visible.
You post.
You wait.

And the conversations that move revenue never start.

When the nervous system flags selling as risk,
avoidance looks like strategy.

Weeks pass.
Opportunities decay.
Revenue becomes unpredictable.
That delay has a real cost.

Avoiding just 3–5 high-value messages a week
can quietly leave $15K–$100K per quarter on the table.

Not because you lack ability.
Because “selling” feels unsafe.

This is why scripts don’t stick.
Knowledge ≠ movement.

Insight shows up first.
Behavior only follows when the underlying pattern shifts.

That’s what Butterhood is for.
Not more information.
Not performance.
Not pressure.

It’s a place to notice friction in real time
and make small, deliberate moves
that change momentum.

Inside, we work on:
Why certain conversations stall even when you say the right thing
What makes outreach feel heavy and how to remove that friction
How to move conversations forward without forcing or performing
Installing a sales rhythm that feels stable instead of stressful

They’re ordered intentionally.
Each layer stabilizes the nervous system for the next.

If you’ve ever thought, “This makes sense…
so why am I not doing it yet?”

That’s the signal.
GET IN THE DMS.
Still resisting?
GET INTO THE BUTTERHOOD.

If you want influence that moves like butter 🧈
Join Butterhood → https://lnkd.in/gbfNasyU

BONUS: Want to get an article published in a big time magazine?
I'll give you the contact info for 150+ reporters for major publications +
A Custom Message so you can break the ice & establish a relationship. 
How to get it? Join --> https://lnkd.in/gbfNasyU

PS: Where do your conversations stall right now?

---------------------------------------------------------------------

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♻️ Share this if you want to help someone move again

Why do you have that stupid look on your face?

A C-level executive asked me on my first day

I was sitting across his desk of my first big girl job
(Talk about an executive onboarding)
I was just 20 years old.

I remember freezing.
Not answering.
Just blinking.

I laughed it off and swallowed my pride. 

Meeting over.
But my body stayed locked.

Jaw tight.
Chest and body buzzing.
Mind replaying every word.

Later that day a coworker asked if I was okay.

I said yes.
I wasn’t lying on purpose.
I just didn’t know what “okay” even meant anymore.

That’s the problem with stress.
It normalizes.
Your nervous system adapts.
Your baseline quietly shifts.

You think its no big deal. 
I’m fine. 

Your body knows that you’re not.
For years, I relied on vibes.
Am I handling it or barely holding it together?

No data.
No baseline.
Just guessing.

That’s why I built a these resources
✅ An entire toxic boss armor system
✅ 25-question nervous system audit
✅ An app that helps you each step of the way

Not a personality quiz.
Not mindset fluff.

Actual signals of load, recovery,
and how close you are to the edge.

The site and app give you a real baseline.
Clear data.
Practical next steps.

You don’t need thicker skin.
You need awareness and a hand up. 

PS What's your worst toxic boss story?

https://lnkd.in/guRmdNEu

--------------------------------------------------------

➕ Follow Shannon for brain-based tools 
♻️ Repost if someone you know is guessing too.

Why do you have that stupid look on your face

Everyone wants AI magic.

Few want to invest in the foundation.

People light up when they talk about AI lead gen.

AI outreach.
AI follow up.
AI prospecting.
The promise of more output with less effort...
It's intoxicating.

But effectiveness still comes from the human brain.
The seller’s state.
The buyer’s state.
The interaction between the two.

If your nervous system is overloaded, 
your messages won’t land.

If your prospect’s nervous system is tense,
your tools won’t move them.

If your clarity wobbles,
your AI will wobble with it.

Tools can accelerate your behavior.
They can’t upgrade your regulation.
They can’t deepen your presence.
They can’t create safety for a buyer who isn’t sure yet.

So you can very quickly send a bad message to 
a lot of people (and I see this a lot).
Super efficient. 
Effective?
Not so much. 

You would have been better off 
not to send anything at all. 

You create
👀 noise.
👀 hesitation.
👀 stall points.

Before you automate anything,
your nervous system has to support the interaction.
Your messaging has to speak to the real pressure points.
Your awareness has to read what the buyer is actually signaling.

Here are the pieces that shift everything:
1️⃣ A regulated internal state
A steady system writes messages people lean into.

2️⃣ Understanding buyer pressure
Not their demographics.
Their actual cognitive load.

3️⃣ Signal-based communication
Warmth, recency, micro-openings, lowered stakes.

Without this foundation in place, AI becomes clutter.
😶‍🌫️ Damages your brand.
😶‍🌫️ Irritates your people. 
😶‍🌫️ Loses your clients.

Inside Butterhood, this is the core work.
The human layer that makes every tool
more powerful, more accurate, and more profitable.
EFFECTIVE.

Join us → https://lnkd.in/gbfNasyU

PS: What AI promise are people chasing the hardest right now?

---------------------------------------------------------------
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7 signs you're tough enough for your toxic boss...

without quitting your job.

Your nervous system has a baseline.
That baseline shapes how pressure lands.

Here are 7 signs you're tough enough:

1/ Your baseline state
 A system that rarely rests stays closer to threat.
 From that state, stress hits faster and harder.
 Do this: notice how you feel when you first wake up.
 Do this: schedule one daily pause with no objective.

2/ Continuous motion
 Moving task to task keeps activation high.
 The body never completes a stress cycle.
 Do this: insert a 2-minute pause between blocks.
 Do this: stand still and breathe before switching tasks.

3/ Mental load during “rest”
 A busy mind keeps the system activated.
 Physical stillness alone doesn’t equal recovery.
 Do this: notice if your mind stays busy at rest.
 Do this: gently bring attention to body sensations.

4/ Guilt around slowing down
 Guilt keeps the nervous system alert.
 Safety requires permission to stop.
 Do this: notice the urge to justify rest.
 Do this: remind yourself recovery supports performance.

5/ Morning and evening carryover
 Tension on waking signals unresolved load.
 Evening stress blocks downshifting.
 Do this: check your body before checking your phone.
 Do this: create a short shutdown ritual at night.

6/ Recovery timing
 Waiting for exhaustion delays regulation.
 Late recovery takes longer to work.
 Do this: rest before you feel depleted.
 Do this: add small resets throughout the day.

7/ Social threat sensitivity
 Overloaded systems struggle with power dynamics.
 Emotional range narrows under pressure.
 Do this: regulate before interactions, not after.
 Do this: widen awareness when tension rises.

This comes before any boss strategy.
Awareness of starting state is the first layer of immunity.

PS Which point showed you something you hadn’t noticed before?

Toxic Boss Immunity - 
Building a self-serve platform
To create a path to freedom where you call the shots, you're unshakable, you're influential, and free from anyone else’s control.
Get on the waitlist for FREE
https://lnkd.in/gGJYwXPa
OR
DM Me "Toxic Audit" for your own quick check

----------------------------------------------------------------

➕ Follow Shannon for brain-based tools to stay regulated in toxic places
♻️ Repost if someone you know is always “on.”

 7 signs you're tough enough for a toxic boss

Don't just pray for a job.

Pray for a leader, not a toxic boss. 

They say you leave your manager, not your job.
So. True. 

Culture lives in nervous systems.
Leaders set the baseline every day.
Teams regulate around that signal automatically.

Here are 5 signs of a great leader:

1/ Self-regulation
 A great leader notices their own stress.
 They slow down before they speak.
 The room settles when they enter.

A toxic leader brings unprocessed stress.
The room tightens immediately.

2/ Clarity under pressure
 A great leader keeps priorities stable.
 Expectations stay clear during chaos.
 Brains relax when rules do not shift.

A toxic leader changes direction emotionally.
The team scans moods instead of work.

3/ Pressure flows upward
 A great leader absorbs pressure from above.
 They filter noise before it hits the team.
 Focus stays intact.

A toxic leader pushes pressure downward.
Urgency spreads through the group.

4/ Recovery is allowed
 A great leader respects human limits.
 Pauses are normal and safe.
 Energy and thinking stay strong.

A toxic leader rewards constant output.
Rest feels risky or earned.

5/ Response over reaction
 A great leader pauses in conflict.
 Their nervous system stays online.
 Hard talks feel contained.

A toxic leader reacts emotionally.
Others mirror the instability.
Trust erodes quietly.

Leadership is not control.
It is regulation.

PS Which one of these have you felt?

Toxic Boss Immunity 
Building a self-serve platform
To create a path to freedom where you call the shots, you're unshakable, you're influential, and free from anyone else’s control.
Get on the waitlist for FREE
https://lnkd.in/gGJYwXPa

-----------------------------------------------------------

➕ Follow Shannon for brain-based leadership tools.
♻️ Repost if a leader you know needs this lens.

Behind every “I’m not qualified”

Is a future you haven’t met yet. 

I’m not technical.
I’ve never wanted to be “the code person.”
And honestly, that used to stop me.

Because most AI coding hype assumes
you already know what you’re doing.
Repos.
Installs.
Setup before you even start.

That’s where Replit felt different.
I stayed in the browser.
I described what I wanted in plain words.
And I watched a real app come to life.
Live.

I wasn’t struggling to learn syntax.
I was refining an idea using my own language. 

You grow by doing things you aren’t qualified to do yet.
Most people don’t fail because they can’t.

They stop because they tell themselves
“I’m not technical enough.”

I didn’t suddenly become technical.
The barrier just disappeared.

Replit handled the setup, hosting, and deployment.
I focused on what the app should feel like.
That’s the unlock.

If you already code,
pairing Replit with Claude Code accelerates shipping.
If you don’t,
Replit still lets you build something real.

No identity change required.

You don’t need permission.
You don’t need a team.
You don’t need to be “qualified” yet.
You just need to start.

P.S. What have you been waiting to build?

💡 $10 credit for Replit Core users —>
https://lnkd.in/gSCu_9Tj

P.P.S. If you’ve been telling yourself “I’m not ready for that yet,”
THIS IS YOUR SIGN

------------------------------------------------------------------

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The way to get clients on Linkedin is this...

Understand the inner thoughts of your ICP

Most people study their ICP on the surface.
Top sellers study how their ICP thinks.

If you want to sell on LinkedIn,
you have to know what your ICP is actually worried about,
not what they pretend to care about.

Here are 8 steps to uncover the real subtext 
of your ICP on LinkedIn:

1. Audit Their LinkedIn Profiles
Look at what they emphasize.
Tension shows up in their headcount, KPIs, and team priorities.
Their top headaches are usually hiding in plain sight.

2. Study Their Event Activity
Search for events they attend.
Then check the attendee list.
The themes they show up for
tell you what’s keeping them up at night.

3. Watch Them in Comment Sections
Look at your ICP commenting on competitors’ posts.
Their questions reveal fears.
Their reactions reveal pressure points.

4. Analyze Comments Under Hand-Raising Posts
Creators often say “comment for more info.”
Those comments are gold.
They show exactly what your ICP thinks they need
and what they wish someone would help them solve.

5. Read Your Own Comments Differently
Your commenters are micro-versions of your ICP.
Study their language, frustrations, and patterns.
Your future offer refinement is already hiding there.

6. Track What They Subscribe To
Newsletters, creators, and series they follow
tell you what they’re actively trying to improve.
Subscription signals = priority signals.

7. Act Like Your ICP For a Day
Ask yourself:
If I were them, what problems would I think about at 10 a.m.?
Budget. Productivity. Risk. Politics. Efficiency.
Not “culture” or “soft skills.”
Speak to the internal pressure they feel,
not the topic you want to teach.

8. Go One Layer Deeper Than Logic
Once you find the logical problem,
double punch it.
What’s the emotional layer?
Fear of missing targets?
Fear of looking incompetent?
Fear of wasting budget?
Fear of taking a risk and being wrong?
This is the real subtext.

If you understand your ICP’s subtext,
you won’t sound like their 10th vendor.
You’ll sound like the only person
who actually gets how they think.

BIG NEWS! SALES SAGE IS LIVE!
See the truth your reps won’t say out loud 
(before it blows up your number)
Taking 100 beta testers - 14 day free trial
https://salessage.co/

P.S. What is the number 1 problem your ICP cares about?

----------------------------------------------------------

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♻️ Share to help someone see what their buyers really mean

If you can’t regulate...

You can’t close.

Sales exposes you.
You meet yourself in every conversation.

Your patterns.
Your pressure points.
Your nervous system.
And there are truths you can’t bypass.

You can only face them and train your brain to handle them.
Here are the fifteen brutal truths that shape every 
👀 coach
👀 solopreneur
👀 salesperson

Skinny to long.
Short to heavy.

Exactly how they hit in real life.

1. Pain shows.
2. Hope lies.
3. Buyers drift.
4. Silence grows teeth.
5. Confidence is unstable.
6. Urgency fades overnight.
7. Your tone leaks your pressure.
8. Your pipeline mirrors your mind.
9. Hard calls get pushed tomorrow.
10. Deals die from emotional overload.
11. You cling to maybes to avoid rejection.
12. You chase when your nervous system spikes.
13. You fill your calendar instead of your forecast.
14. You talk more when your brain feels threatened.
15. You lose more deals from dysregulation than bad skills.

The people who win aren’t the hardest closers.
They’re the ones who can think when the noise hits.

They regulate faster.
They recover quicker.
They protect their cognitive bandwidth.

If you want a system that reduces noise, 
increases yeses..
and keeps you out of chasing mode
Let's Talk here --> https://lnkd.in/gbfNasyU

PS. Which truth hit the hardest today?

---------------------------------------------------------------

♻️ Share if you’ve lived a brutal truth
➕ Follow Shannon for brain based sales insights

Challenges don't happen TO you...

They happen FOR you.

Resilience doesn’t come from comfort.
It comes from contact with difficulty.

Most people think resilience is something
you either have or you don’t.
👀 Tough childhood.
👀 Hard jobs.
👀 Big failures.

When you face manageable adversity, 
your brain adapts.

Stress-response systems recalibrate.
The nervous system learns,
“I survived that.”

Each challenge becomes data.
Not trauma.
Training.

The amygdala stops overreacting.
The prefrontal cortex gets better at regulating emotion.

You think clearer under pressure.
You recover faster.
You don’t break.
You build.

That’s why people who’ve faced some adversity
often handle future stress better than those who’ve faced none.

It’s why setbacks sharpen judgment.
Why failure builds emotional range.
Why hard seasons quietly increase capacity.

Adversity isn’t the enemy.
Unprocessed adversity is.

When difficulty is integrated,
it turns into resilience.

And resilience changes how bad things land.
Less collapse.
More choice.
More perspective.

Every strong nervous system you admire
was shaped by something it didn’t choose.

If you’re going through something hard,
there’s a future version of you
that’s gaining strength right now.

PS: What challenge in your life might be training you, not punishing you?

Introducing Butterhood Connect:
Find your people - other entrepreneurs like yourself. 
PLUS...FREE content on:
- Craft content that converts
- Understand your ICP deeply
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 You don't have to do this alone. Join us FREE
https://lnkd.in/gqMj4Vfz

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♻️ Share this if you want to help others grow

Don’t be afraid to start all over again.

You might like your new story better.

Most people don’t stay with toxic bosses
because they love the job.

They stay because starting over feels risky.

You already invested time.
You already proved yourself.
You already survived this much.

So you tell yourself to push through.
But toxic environments don’t just drain energy.
They slowly rewrite who you think you are.

Confidence narrows.
Vision shrinks.
Your nervous system learns to expect threat.

Starting over isn’t failure.
It’s interruption.
And sometimes, leaving isn’t possible yet.
That’s where people get stuck.

Here’s how to regain agency
even if you can’t leave right now.

Three pillars.
Practical. Grounded. Usable.

1/ Establish your baseline
You need to know your starting state.
Stress feels normal when it’s chronic.
Without data, you guess how you’re doing.
Do this: assess how activated you feel most days.
Do this: track sleep, tension, and recovery honestly.
Baseline awareness tells you whether you’re already 
overloaded before the boss even enters the picture.

2/ Predict instead of brace
Toxic bosses are patterned.
The same situations trigger the same behavior.
Surprise is what spikes threat.
Do this: list the moments they escalate.
Do this: plan your response before it happens.
Prediction gives your nervous system what it desperately wants.
Certainty.

3/Plan recovery like it’s required
Stress doesn’t end when the meeting ends.
Unreleased activation carries forward.
That’s how burnout accumulates.
Do this: schedule recovery after interactions.
Do this: close the stress cycle deliberately.
Recovery restores clarity, confidence, and choice.

This is how you protect yourself
while you decide what comes next.

And if there truly is no exit right now,
you still don’t have to white-knuckle it.

That’s why I built
Toxic Boss Armor.

It gives you a baseline.
Helps you predict patterns.
Builds plans that keep your nervous system intact.

Starting over doesn’t always mean leaving tomorrow.
Sometimes it means reclaiming yourself first.

PS If you could rewrite your work story, 
what would you want to feel differently?

Free resources
https://lnkd.in/guRmdNEu

-----------------------------------------------------------

➕ Follow 🧠 Shannon for brain-based tools to stay clear at work.
♻️ Repost if someone you know is afraid to start again.

Micromanagement breeds compliance.

Not commitment.

When every move is monitored,
every decision is corrected,
and every mistake is highlighted,
the brain stops optimizing for growth.

It starts optimizing for safety.
Micromanagement increases uncertainty.
Uncertainty activates the amygdala.
Threat signaling rises.
The prefrontal cortex goes partially offline.

That’s the biology of it.
The prefrontal cortex is where initiative lives,
creativity lives, and ownership lives.

When threat is present, those functions are deprioritized.
So the nervous system adapts.
People do what’s asked.

They stop offering ideas.
They wait for instructions.
They avoid visibility.

From the outside, it looks like control is working.
From the inside, commitment is already gone.

Chronic micromanagement also keeps the stress axis activated.
Cortisol stays elevated.
Recovery shortens.
Motivation drops.
Burnout becomes inevitable.

This is nervous system load.
Leaders often assume disengagement = people don’t care.

More often, it means their nervous system 
doesn’t feel safe enough to invest.

And if you’re on the receiving end of this,
you don’t need thicker skin.

You need regulation, data, and strategy.

That’s why I built
Toxic Boss Armor.

It helps you understand your nervous system baseline,
predict toxic patterns,
and protect your clarity and confidence
even when leadership doesn’t change.

Compliance is a warning sign.
Commitment only emerges when the brain feels safe.

PS Are you barely hanging on by a thread? 
Get some relief --> https://lnkd.in/guRmdNEu

-------------------------------------------------------

➕ Follow Shannon for brain-based tools for surviving a toxic boss.
♻️ Repost if someone you know is stuck under a micromanager.

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🧠 Shannon Smith, J.D., M.S. 🚀

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