Grabye Media

- 50-80% increase in impressions and engagement after the first month of Instagram content creation & management for 10+ clients
- Consistently generated 5X ROAS for an e-commerce brand (for 1.5+ years)
- 90 lakh INR sales for e-commerce client in a quarter
- 40% fall in the customer acquisition costs after 6 months 
- 10%+ click-through rates through targeting low intent, cold audience
- Building a team of 10+ people

Founder, marketing strategist

YES FOUNDATION (India)

Fellow designate

grabyemedia.com| I help businesses create and execute a customized digital marketing strategy that ends in sales, leads, customers, and visibility. Focussing on brand building, regular content production, and advertising.

If you are seriously looking to get started with online marketing for your business, reach out to me for:
✔ Branding and design
✔ Social media marketing
✔ Advertising


Some results we've delivered to our clients:
- 50-80% increase in impressions and engagement after the first month of Instagram content creation & management for 10+ clients
- Consistently generated 5X ROAS for an e-commerce brand (for 1.5+ years)
- 40% fall in the customer acquisition costs after 6 months 
- 10%+ click-through rates through targeting low intent, cold audience


Need us to help you grow your social media? Lets chat 
DM or reach me at aditi@grabyemedia.com


DIY kinda person? Find free info in the podcast here: https://anchor.fm/marketinguncovered

Aditi Aggarwal

Cloud Tailor

Building 'Cloud Tailor' as the go-to app for personalised fashion. The idea is to iron out the challenges and bring out in convenience, efficiency and ease to current need in the existing ladies customised offline tailoring model. There is a huge gap in the market for organised and interactive interfaces for fashion design, fashion styling, online personalised orders and fulfilment. 'Social Styling' is the ground for 'Cloud Tailor'. 'Cloud Tailor' selects the best outfits for your occasion and location and you can place the order with your measurements in 3 easy steps on our app. We will then 'Style - Stitch - Ship' it to you from our company owned fashion fulfilment centres in multiple cities in India. I am responsible for Marketplace, GTM, branding, affiliates, online sales and business partnerships at a global level.

Co-Founder 

Page Industries Ltd

•	Developing the strategy & plans for organization business operations, conceptualizing & developing new online business strategies like Online Cross border, launching new business channel for online, etc.
•	Managing complete P&L ownership for the Online/E-com business
•	Cementing healthy relationship with the Online channel partners like Amazon, Flipkart, Myntra, etc. for generating business and leading workforce towards accomplishing business goals.
•	Formulating strategies for maximizing profitability & generating revenue, realizing organizational goals; conceptualizing and implementing plans/objectives in sync with the vision and mission.
•	Establishing industry standard processes and best practices for Digital & Ecommerce.
•	Developing budget and monitoring & controlling costs associated with corporate-wide digital marketing programs, tracking campaign costs, performance, and ROI throughout the demand generation lifecycle.
•	Implement business strategies that deliver market leadership, rapid growth, and strong ROI in highly competitive and evolving market.
•	Ensuring desired ROAS are achieved against marketing spend by planning, budgeting, and allocating channel spend to achieve revenue
•	Build and execute sales and marketing strategies to engage partners and drive opportunities.
•	Manage and expand existing partner relationships as well as seeking out new ones. 
•	Develop business plans with each partner and ensure their successful execution.
•	Managing the existing customer journey to increase frequency, recency, and lapser program.
•	Collaborate with Brand team to improve catalogue and imagery on partner platform to influence buying behaviour.

Head of e-commerce Performance Marketing and Sales (Jockey India & Speedo)

Shop CJ India

Managing overall 360 marketing communications, strategic partnership, CRM, Social Media, Media Planning for SHOP CJ Brand.

Head of Marketing, CRM & Strategic Alliances 

Responsible for setting up eCommerce business for SHOP CJ,  the role involved developing strategy, preparing business plan with successful execution and operating P&L responsibility ensuring growth and value add to the business vertical within STAR CJ business units.

Head of E-commerce Business & MarCom

Responsible for conceptualizing, designing, developing and implementing marketing  & sales promotions across all channel to promote individual products & corporate promotion to increase the revenue & repeat purchase

Head of Strategic Alliance & Promotions

Reliance BIG Entertainment Pvt Ltd (BIGFlix)

Manager Marketing

Spencer's Retail Limited

Marketing Manager

Aditya Birla Fashion and Retail Ltd - Pantaloons

Marketing

•	A result oriented professional with over 16 years of experience in designing, developing, and implementing multi-channel marketing programs in e-tailing, retail, and media space with a proven track record of revenue generation.
•	Passionate about driving innovations in retail & media domain and leverage emerging trends to enhance user experience. 
•	Possess in depth knowledge and understanding of Digital Marketing and experienced in executing efficient offline & online marketing campaigns, strategic alliances & CRM strategies 
•	Performance Marketing - Designed and implemented performance marketing strategies for user acquisition, brand awareness and retention in both zero-to-one and scale-up phases across mediums.
•	Leadership - Led multiple cross functional teams comprising ecommerce, marketing, product, operations & revenue.

taplio

The Battle

Aditi Aggarwal

Mahesh Patel

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