Ahmad Munawar

Founder of the 90 Day Pipeline™ for B2B consultants and professional service providers

Not sure where your next client is coming from? 

Tired of staring at an empty pipeline?

Looking for a better way to win consulting deals?

(keep reading)

I’ve been in your position myself, a couple times. 

First, when I left a huge consulting firm (Ernst & Young) to join a fledgling boutique that could barely pay my salary (took them to 7 figures at lightning speed). 

Second, when I launched my own consulting practice thinking all I had to do was “work my network” and the deals would fall in my lap.

(long story short, the network dried up fast and I struggled to pay the bills -- my wife was thrilled about that). 

Good news is a few years later we are now a multiple 7 figure global consultancy with a team of 15+. 

The point? Trust me when I tell you there’s a better way. 

If you are a B2B consultant (or you lead a firm), and you are… 

❌    Tired of harassing your personal network for leads (no one wants to work with a spammer)

❌    Sick of "begging" for referrals and introductions (everyone knows what “getting coffee” really means)

❌    Looking for a more predictable way to generate new consulting business (and stop losing deals to competitors who are not as good as you)

I’ve got something that’ll put an end to your misery, once and for all. 

It’s called “Power Positioning”

When you harness “Power Positioning” for your business, you will:

✅    Never worry where your next client is coming from because you have a pipeline full of leads waiting to do business with you

✅    Be seen as a recognized leader in your market (so when it comes to you vs the competition, the client feels way more comfortable with you)

✅    Charge the kind of “premium fees” you’ve only ever dreamed of (I’m talking about 4-5 figures hourly, if you want)

In case you think I’m full of it, here’s what a few clients have to say:

“We went from 1 large client to 10 who consistently write checks with our name on them” - Arlen W., Engineering Firm

“Our pipeline had completely dried up, but now it’s fuller than ever. I’m astonished at the results!” Matt R., Branding Agency

“I've tripled my revenue and I have 5 times as many clients as I had before” – Christopher F, Communications Consultant

“We went from zero to $50k/mth on a brand new offer in just 90 days” - Shay Rowbottom, LinkedIn Influencer  

Curious to learn more?

Join my next live workshop here: powerpositioningworkshop.com

Founder & CEO

Most consultants struggle with marketing, lead generation and business development. 

It's not because they're not good at what they do, or they don't have the expertise, or they can't "deliver the goods" for clients. 

But because they haven't taken the time to "master the marketing" of their expertise. 

The proof of this?

I guarantee you have competitors who are not as talented as you, but have more clients and earn more revenue than you do.

Why? Because they mastered the marketing. 

And that sums up the "raison d'etre" for Boutique Growth. 

I wanted to build a company that helped boutique consultancies (anyone from the solo practitioner to the 7 figure firm) win against the big boys & girls. 

Not by playing the same game. But by playing a better game. 

So far, we've helped hundreds of clients across every B2B vertical you can think of on every continent except Antarctica (still working on that one) raise their level of play. 

And we're just getting started.

I’m a sales leader, coach, and builder of people.

For over 25 years, I’ve rolled up my sleeves to lead high-performing sales teams across North America, close multimillion-dollar deals, and mentor BDRs into confident closers. I don’t just hit targets, I build cultures rooted in trust, empathy, and results.

At GDI, we didn’t win big by chasing RFPs, we built real relationships. That’s how we landed seven-figure contracts. At CFIB, I helped small business owners grow across every sector through consultative sales and consistent follow-through. And most recently, I led sales training and enablement at a North American SaaS startup, building scalable onboarding systems, boosting conversions by 30%, and coaching remote reps with heart and data.

I’ve worked in startups, trained teams from scratch, and aligned sales with marketing to build real momentum. I’m Salesforce-savvy, strategy-driven, and obsessed with making people feel seen and supported while helping them outperform what they thought was possible.

What drives me? Helping good people do great things, whether it’s a young rep finding their voice or a business expanding because we asked the right questions.

Let’s connect if you believe in leading with empathy, closing with confidence, and building something that matters.  Sales Leader | BDR Coach | Culture-Builder | SaaS & Startup Growth

Kathy Obad

North America is currently battling an internal war.

A battle fought in minds, bodies, homes, and relationships.

A subtle battle, visible only to a keen eye:

Drinking. Binge eating. Scrolling. Working nonstop. Staying busy so there’s no space to feel.

Not because people are weak.
Because they’re trying to survive something they can’t see.

That’s the hardest part about this enemy.

You can’t X-ray it.
You can’t point to it on a screen.
There’s no single moment where it shows up and announces itself.

It just wears people down.

If this is this generation’s war, then connection is the resistance.

Honesty is the armor.

Community is how people survive it.

That’s why today matters.

We take a moment today.

Not to check a box, but to really see what’s happening around us.

And then we take another moment tomorrow.
And the next day.

Because we’re in this NOW.

We beat this by standing together.
By raising awareness.
By raising funds.
By making help easier to reach.
By taking mental health as seriously as we take any other crisis.

What could be more important?

So today, let’s talk.
Let’s listen.
Let’s stay.

Because this isn’t just a conversation.

It’s the work of our time.

#BellLetsTalk #mentalhealth 

“Taking a moment for mental health.” 2026

Taking a moment won’t fix everything, but it’s a step in the right direction.

Katica (Kathy) Obad

Sales Manager | Building and Leading High-Performing Teams | Exceeding Sales Goals in SaaS and B2B Environments

I’ve been teaching my youngest how to drive.

And wow. It’s wild how much we forget once something becomes second nature.

We’ve been driving for years. We don’t think about how we reverse, parallel park, signal, shoulder check. Our hands just move. Our feet know what to do. Autopilot takes over.

And if I’m honest, sometimes shortcuts sneak in. Rules bend. Not because we’re careless, but because we’re comfortable.

Watching her drive brought me back to that version of myself who was laser-focused. Every move intentional. Every decision under a microscope. Polished. Present. Trying to do it right because someone was watching.

It made me think about leadership.
The best leaders don’t operate on autopilot.
They don’t rely on what worked twenty years ago. They don’t coach from behind a desk or disappear to the golf course while the world changes around them.

They roll up their sleeves.
They sit in the discomfort.
They pick up the phone.
They make the call. The COLD CALL!!
They get into the work.

Because if you’re not willing to do the thing today, how can you teach someone else to do it well?

Business changes. Markets shift. People change. And leadership that stays relevant is lived, not delegated.

There’s something powerful about getting back into the driver’s seat. Feeling the road again. Paying attention. Leading from inside the work instead of above it.

Sometimes growth isn’t about learning something new.

It’s about getting polished again. 

#Leadership #LeadershipDevelopment #BusinessLeadership #SalesLeadership #LeadFromTheFront

I’ve noticed something strange over the years.
When things start breaking at scale, the instinct leadership has is usually the same.

Speed up. Add pressure. Push harder.

That instinct feels productive.
It’s also usually wrong.

If everything only works when people overextend, the system is broken, not the workforce.

#Leadership
#LeadershipDevelopment
#BusinessLeadership
#WorkplaceCulture
#FutureOfWork
#HR

There’s a viral TikTok trend called “Burp Your House.”

Not gross. Not silly. Weirdly smart. Now, I’m buying the Kool-Aid!

You open your windows and doors for five to fifteen minutes and let the stale air out. Fresh air in. Less humidity. Less funk. Less of that “we’ve been sealed in here since November” feeling.

It comes from the German tradition lüften. They’ve been doing it forever. Casual wellness. No app required.

Yes, we’re in a polar vortex in Toronto. I’m not turning my living room into an igloo. But five minutes? Totally doable.

Get the stale air out. Period.
It sounds small, but it stuck with me.

Why do we do this for our homes, but let our businesses sit sealed for months???

This isn’t a rebuild. It’s a reset, or maybe even a refinement.

A small, intentional pause to let stale air out and let something new in.
So, I’m throwing this out there.

Burp your business.

1. Leadership: Burp the room.
Every team has stale air. Unsaid things. Assumptions. Old decisions that quietly became “the way we do things.” Try asking this once in a while: What feels heavy right now? No agenda. No fixing. Nobody trying to sound smart. Just say it. When people can breathe, they think better.

2. Sales: Burp the pipeline.
We all keep things in there because deleting them feels, personal. Ask yourself:
If this deal wasn’t already in our CRM, would we chase it today? If the answer is no, let it go. The second you get honest, everything moves faster.

3. Culture: Burp the culture.
Culture gets stuffy when people perform instead of show up. Ask this out loud:
What do we say we value, and what do we actually reward? That question alone clears more air than any town hall ever could.

4. Personal leadership: Burp your own head.
Before you react. Before you spiral. Before you make it worse. Step back. Question the story you’re telling yourself. Let the pressure out.
Sometimes the win is simply pausing before you add more weight.

We don’t wait until our house is unlivable to crack a window.

So why do we wait until teams are burnt out, pipelines are clogged, and culture feels heavy?

Five minutes.
Open a window.
Let the stale out. 

#Leadership #HR #Innovation #HumanResources #TheAccidentalSalesLady

Time is precious.
Thanks for lending me a few minutes of yours.

I come here to share ideas about business, health, and the human side of building anything that lasts.

See you in the next one (𝒎𝒂𝒏𝒊𝒇𝒆𝒔𝒕𝒊𝒏𝒈).

 𝓚𝓪𝓽𝓱𝔂 𝓞𝓫𝓪𝓭

I get it.

The numbers aren’t jaw-dropping.
It was December 23 to 30.

Holidays. Family. Food. Life.
Engagement was down 43%.
Totally fair.

But then I actually looked at the numbers.

Over 70% of the people who clicked on my profile last week did not come from a post I wrote.
Not a story I shared.
Not a “thought leadership” moment.

They came from comments.

Comments I left on other people’s posts.

That’s 7,621 people in one week who clicked my profile because something I said in a conversation made them pause. Or think. Or feel seen.

Let that land for a second.

This platform doesn’t reward noise.
It rewards presence.
You don’t need to post every day.
You don’t need perfectly curated content.
You don’t need to chase the algorithm.
People are here for the conversations.

For the perspective.
For the humanity between the lines.

LinkedIn is not a stage.
It’s a dinner table.

And if you’re not sitting in the comments somewhere, listening, responding, adding something real. Why not?

Communication is the currency here.
Always has been.

The magic isn’t in broadcasting.
It’s in engaging.

People didn’t follow the post. They followed the voice.

#Leadership #HumanResources #HR #Networking

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The Battle

Ahmad Munawar

Kathy Obad

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The Battle

Ahmad Munawar

Kathy Obad

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Kathy Obad's LinkedIn Performance

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