Helping Consultants and Founder-led Brands Increase their revenue and scale their business with Expert's Precision Acquisition System | Content Strategist |

If you spend enough time on LinkedIn, you will notice brands offering the same service as yours.

Some charge premium prices, while others?
Compete on price, lowering themselves to a commodity.

Some struggle to generate demand, while others?
Unable to handle all the excess demand.

Some blend in, unable to stand out, while others?
Become the top 1% in their industry.

You know they are not necessarily better than you.

So what makes the difference?

Well...

Positioning.

How your audience positions YOU in their minds.

Up there ⬆️ or down there ⬇️

It happens when you make a post, leave a comment, or when someone visits and sees what is on your profile.

(Like what you're doing now.)

And it makes all the difference.

In 2025, Social media crossed 5 billion users, and your ideal customers are out there waiting for someone to help solve their problems.

Some of them don’t even know what is holding them back.

And that’s why you're here. Right?

You want to position yourself as a premium solution, and you want to do it fast.

Hello, my name is Aju.

I'm a brand strategist, marketer and copywriter.

After working on brands and seeing what works and what doesn't, I’ve figured out that every brand needs premium positioning to be in the top 1%.

Yours too.

If you are looking to grow your brand but…

If you lack the time
If you don't know what to post
If you need to refresh your social media strategies

Hey! I got you.

We will re-define "who you are" on social media by:

-Creating your premium positioning
-Creating an intent-driven content strategy
-Growing an active community of your ideal audience

So you can turn your brand image into the premium solution your prospects will seek out.

You can stop being a commodity and become the top 1% in your industry.

If you're looking to get that done feel free to send me a message.

I like to see you win ❤️

Aju Sasi

thecopychef

There are two ways you can generate qualified leads through LinkedIn:

1. Months of trial & error (it works but takes time)
2. Hire an expert who went through the step 1 (& save time)

You can start generating 3-6 qualified leads through LinkedIn without wasting months if you can position yourself as an expert and target the right audience from the beginning.

- Sam got 4 qualified leads with only 1 sales post
- Noga closed 2 new clients within the first 30 days
- I generate 3-6 qualified inbounds/week through LinkedIn 

- Other than these, I’ve helped three 6&7 - figure agencies (sodapopsocial, thewojomedia & CEOsphere) with lead generation & Content.


Here’s how I can help you:

▼ Hire me as your LinkedIn Ghostwriter/Advisor & I’ll implement the same system for you. 
(Includes: Market Research, Profile optimization, writing & designing content, LinkedIn management -DFY & DWY)

▼ Book a 60-minute consultation call with me. "Ask me anything!" 
(Includes: Market Research, Custom 6-month plan, My Content Creation Process, 30 min AMA with 30-day email support)

For more details checkout “Featured Section” or if you feel ready, DM me your “business details!"

Writer

I help B2B experts & small agency owners transform their LinkedIn profile into a sales page that converts profile visitors into "DMs", "Booked calls" & "Consistent sales".

Includes:
→ Audience & market research
→ Writing Copy for banner, headline, bio, featured & experience section
→ Designing Banner, featured section & landing page
→ Optimizing your profile for SEO

For more details DM me “Profile Conversion Optimization".

Direct Response Copywriter 

Soda Pop Social

I've worked with Arjun as a DR copywriter. He runs a media buying & social media agency based in Dubai.  

I've written ad copy, landing pages for his clients (e-commerce, course creators & for some retail brands) & also taught copywriting in his Facebook ad mastery course.

I was a total beginner when I started working with Arjun but I learned a lot during this phase. I took courses on copywriting, sales & closing while working.

We brought awesome results for our clients there (you can check those out on my Instagram).

Direct Response Copywriter

CEO Sphere

This was a contract-based project. Sales closing is something that I sucked at in the beginning:

- Sending DMs
- Having conversations
- Facing too many rejections

But when I saw the real impact of conversations on business & sales, I started putting in the reps (it's truly a number's game).

During this phase I learned a lot about customer behavior, copywriting & closing. It's helping me a lot in my business.

Copywriter

Wojo Media

I worked as a direct response copywriter in wojo media agency(contract-based). My responsibilities were…

📄 Conducting Market Research 
📄 Writing FB ad copy 
📄 Writing Sales Pages
📄 Video Sales Letters

The Social Company - The Personal Branding Agency

📝 Created tailored LinkedIn content for top businesses & leaders.

📝 Researched & Curated Copy based on their industry & field that pulls engagement.

📝 Learned managing clients & analysing data - what is working & what’s not and make sure you’re getting what you ask for.

📝Created conversion-driven copy that gives you results & revenue.

Copywriting Intern

MoShine Electronics

This internship was part of my maters’ degree & I learned most of the marketing basics during this internship… 

✍ Handling clients on call and understanding their needs.

✍ Creating copy & content for their different campaigns.

✍ Analysing the monthly growth and making digestible data-sheets

Marketing Associate Intern

Helping B2B founders & small agency owners build Authority on LinkedIn, get 3-6 pre-qualified leads & sales per week (with strategic positioning & messaging) | Copywriter & LinkedIn Strategist

Most industry experts with great services struggle to generate consistent qualified leads organically. The reason behind this is wrong positioning & messaging.

"Think of the company/brand/person whose product/service is worse than you, but their business is thriving on LinkedIn, WHY?"

Their services or products are not better. In fact, there’s no relationship between being good and getting paid.

What matters is:

“The way they convey their message.”


When your messaging is wrong, you end up in a trial & error loop. Wasting months screwing & confusing your target audience.

After getting frustrated…

Either you stay in trial & error loop or you get back to spending money on paid ads & sending 1000s of cold emails every month.

I’m not saying that other solutions don’t work but to sustain a business in this era, you need a cost-effective & future-proof solution.

Above all, you need "pre-qualified leads".

That’s why it’s better to attract clients rather than chasing them.

But the truth is:

Inbound lead generation is not just about “Writing better content”


It’s about aligning your offer, positioning & messaging. They all work as a part of the machine!
Once you get them right, you just need to fuel it with the right content & update each part from time to time.


That’s how you get more qualified leads consistently, shorten your sales cycle, outsell the competition, and make the sales process more FRICTION-LESS.

But how do you get everything right?

→ By hyper-targeted positioning & messaging that's specifically targeted to your ideal prospects so that your content will look, feel, and communicate uniquely & to a targeted audience.

When you do that, you will only attract qualified prospects (Who are ready, willing, able to work with you!) while filtering all the rest.


- Sam got 4 qualified leads with only 1 sales post
- Noga closed 2 new clients within the first 30 days
- I generate 3-6 qualified inbounds/week

- Other than these, I’ve helped three 6&7 - figure agencies (sodapopsocial, thewojomedia & CEOsphere) with lead generation & Content.


Here’s how I can help you:

▼ Hire me as your LinkedIn Ghostwriter/Advisor & I’ll implement the same system for you. 
(Includes: Market Research, Profile optimization, writing & designing content, LinkedIn management -DFY & DWY)

▼ Book a 60-minute consultation call with me. "Ask me anything!" 
(Includes: Market Research, Custom 6-month plan, My Content Creation Process, 30 min AMA with 30-day email support)

For more details checkout “Featured Section” or if you feel ready, DM me your “business details!"

taplio

The Battle

Aju Sasi

Paras Prabhat

Followers

Posts

Engagements

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Ready to grow your LinkedIn presence?