foxhue

Marketing Consultant

StubGroup 

A group of high-performing ad fanatics that solve our clients’ marketing needs in creative ways. Our solutions are always simple, compelling, and most importantly, get results. 

From paid search and display, to remarketing and comparison shopping engines, we provide solutions for brands that want serious, practical, growth-driven performance.

Marketing Director

Working with B2B/B2C companies in a variety of industries including E-commerce, Health & Wellness, Personal/Professional Development, Education, and Tech. 

Working on a variety of different missions from copy to design, strategy to growth.

Freelance/Fractional Marketing

Uncover Africa

Marketing strategy, tracking and analysis 
Website build (Wordpress) and optimization for upcoming Webapp
Email strategy and template builds

Marketing Advisor 

Loop Horizon

- Led a cross-functional team of 40 professionals in the planning and executing of integrated marketing campaigns across digital, print, and social media channels. 
- Implementation of Hubspot CRM
- Analyzed marketing data and key performance indicators to assess campaign effectiveness and make data-driven recommendations
- Event execution and post-event communication operations - Including in-person and webinars
- Rebranding and ownership of Loop asset library and creation of all new marketing materials, including rebuild of Webflow website, templates, content plan, and management of content production

Senior Marketing Manager

Belan - Kid's Couture 

Marketing Advisor

Alphawell Brands

Alphawell Brands is a consumer brand group focusing on scaling wellness brands globally.

- Email marketing optimization and campaign management for a 24% email marketing revenue share (119% increase month on month)
- Co-development of new stealth brands positioning, branding, product market fit, competitor research, and product development.

Teaching.com

- Increased YoY email revenue 23% through optimization of existing email automations and implementation of new automations/campaigns in customer.io. 
- Manage 1M+ database, turning strategic initiatives into actionable campaign plans for Typing.com (B2B) and Reading.com (B2C) and manage their execution + budget.
- Creation, implementation and testing of paid channels for B2C, increased CTR and CVR to download (from 0 to 1k signups). 
- Youtube channel growth from 0 to 5k subscribers, over 2M views on top video
- Sales enablement for new product features, launches, and trade shows. Grew funnel to 300+ demo signups converting at 35% across email, 400+ event signups through marketing assets, cold email campaigns converting at 10%  
- Campaign creation: from pitch to high converting landing pages, social, & email assets.
- Go-to-market strategy and positioning for new app launch

Product Marketing Manager

Marketing Specialist

PUSH Mind and Body

- Development of new B2B portal and GTM strategy including website redesign increasing inbounded leads by 25%
- Develop and monitor campaign budgets, optimise spend and performance, reporting & analysis. Top performing campaign saw >2M impressions with 1k event signups
- Ownership of digital strategy, content creation, emailing and online events. New brand playbook creation and implementation for messaging, persona, proposition, and strategy
- New business strategy and funnel, Hubspot CRM implementation and lead management.

B2B Marketing Manager

The Chillery

Plan and organize full content calendar in collaboration with the Cofounders
Own, develop and execute social media and email marketing strategy
Find new and exciting ways to engage customers via online channels to drive
awareness, conversation and engagement 
Identify and execute on opportunities to increase reach, grow audience, educate
consumers about our brand and offering, improve the customer experience and increase
customer lifetime value
Own end-to-end production of email campaigns and automations, including audience
segmentation, email content and data briefs
Implement effective and efficient processes for generating leads & measuring KPIs

Digital Marketing Manager

10+ years marketing & strategy experience in early-stage start-ups to multinationals ranging from pharmaceuticals to natural healthcare, technology to e-commerce. Having spent the last 10 years in 5 continents I bring international insights and the ability to adapt, create & implement tailor-made experiences for my clients.

"Success is not the result of spontaneous combustion. You must first set yourself on fire." 
-Fred Shero

Alana Rowman

•	Collaborate with cross-functional teams, including engineering, design, and marketing, to contribute to the development and enhancement of products
•	Assisting in defining product specifications, features, and functionalities based on global strategy and country necessities 
•	Working closely with stakeholders to gather and document product/project requirements
•	Ensuring that product features align with the overall business strategy and goals
•	Contributing to the creation and maintenance of product roadmaps
•	Participating in usability testing and gather feedback to improve product usability
•	Assisting in the planning and execution of product launches
•	Assist in developing project plans, outlining scope, timelines, and resource requirements
•	Coordinate tasks and activities across project teams, ensuring alignment with project goals
•	Track and monitor project progress against established timelines
•	Identify and assess potential risks to project success
•	Assist in developing risk mitigation strategies and contingency plans

Product & Project Management Consultant

Instinctif Partners

•	Oversaw project budgets as well as media relations (digital and social channels) 
•	Curated new business proposals and participate in pitch meetings
•	Managed the client processes for 10 clients
•	Managed media relations between clients and journalists
•	Used PR plans to capture and understand client objectives and manage the delivery of supporting creative strategies and tactics
•	Responsible for delivering high quality campaigns
•	Copywriting/ copyediting press releases, corporate reports, social media posts, etc. 
•	Managed a team of account executives to ensure the quality of work 
•	Effectively collaborated interdepartmentally to ensure clients had a broad range of support from our public policy teams and design teams

Senior Account Executive

Klarity.Health

Supplied constructive feedback to writing colleagues to ensure medical accuracy and readability
Increased the medical library from 100 articles to over 300 by end of April
Drafted and implemented an efficiency strategy that has brought article turnaround time by 20%
Implementing the best SEO practice in editing articles.

Health Editor

Real Staffing

Senior Biometrics Recruitment Consultant

Leading the field in pharmaceutical, biotechnology and medical devices recruitment
Real Life Sciences is a global leader in the provision of pharma, biotech and medical devices recruitment services. Working across the US, Europe, and Asia Pac, we are one of the world’s most extensive pharma, biotech and medical devices recruiters and have one of the largest networks of specialist recruiters globally.

Our premise is a simple one: by recognizing talent and valuing relationships we are able to consistently deliver local, global and industry expertise which in turn ensures success time after time.
Sector profiles:

Biometrics Recruitment Consultant

Birkbeck, University of London

• Arranged lab meetings to discuss logistics of experiments
• Performed literary reviews of other previous experiments to reflect on learning outcomes for future experiments
• Drafted and finalized ethics proposal for dissertation experiment
• Performed 20+ EEG experiments using Bio Semi
• Analyzed EEG data of 20+ participants from Bio Semi into MATLAB
• Wrote dissertation, “The N170 Component and Links to Body Adaptation” based off of analysis from data in SPSS

Graduate Research Assistant

UConn Research

• Drafted multiple grant proposals for $20,000 each
• Conducted behavioral experiments with undergraduate students
• Created experimental stimuli using video software
• Performed analyses of data with SPSS in order to demonstrate effectiveness of experiment outcomes

Research Assistant

University of Connecticut

• Conducted survey research immersion, and how influential it may be on people’s opinions of controversial issues.
• Conducted experiments with a programmable video game.
• Addressed concerns with the experiment with the graduate student and head professor.
• Discussed results, however have not come to a definite conclusion.

University of Connecticut Undergraduate Admissions Office

• Trained employees
• Managed phone lines and spoke to prospective students about programs
• Set up workshops that enhanced the students transition from high school to university
• Processed applications and linked information
• Managed mail and linked paper mail to applications

Administrative Assistant

• Conducted survey research immersion, and how influential it may be on people’s opinions of controversial issues.
• Conducted experiments with a programmable video game.
• Addressed concerns with the experiment with grad student and head professor.
• Discussed results, however have not come to a definite conclusion.

taplio

The Battle

Alana Rowman

Manisha Kuttetira

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