Gradient Institute

Supporting Gradient Institute’s mission to build safety, ethics, accountability and transparency into AI systems: developing new algorithms, training organisations operating AI systems and providing technical guidance for AI policy development.

Principal AI Specialist

Honest AI

In an era where technology evolves unprecedentedly fast, staying educated and appreciating ethical boundaries is more crucial than ever. I desire to bring you "Honest AI" to make sense of the complex world of artificial intelligence, ethics, and the future of work. Understand what’s genuine—honest!— vs. the hype. 

Honest AI is a publication that includes short essays, blog posts, a podcast and a newsletter. 

By subscribing to Human Override (the weekly Honest AI newsletter), you become part of a movement towards responsible innovation and ethical awareness in the digital age.

Founder

Archimedes

The most exclusive members club for LinkedIn thought leaders.

Member

The Ethics of AI: Facts, Fictions and Forecasts

Author

Around

Interim Head of Data & Finance Analytics

Advisor, data science

ARK Venture Studio

Scope opportunities for addressing AI Risk and contributing to the Complex AI Risk Think Tank. AI is a great technology. The risk management industry has the historic opportunity to play a pivotal role in enabling its safe adoption.

Head of Opportunity Scoping

Tesla

Data Science, Tesla Insurance

FUTURELY

Advisor, Product Management and Strategy

Genade Inc.

Genade was a nice learning experience :)

We built digital products to help insurance agents, brokers, wholesalers to automate customer acquisition, lead qualification tasks, and the quoting process. Some examples were interactive web apps that run prospects' fact-finding, qualify leads, pre-populate ACORD forms, and organize information in a super simple CRM. Insurance agents and brokers who used our tools saw a significant increase in time savings and could manage twice as many customers.

We were honored to win the support of:
• 2018 - 19 NYU 300K Entrepreneurs Challenge (Semi-finalist)
• 2019 NYU Summer Launchpad
• 2019 NYU Summer Sprint
• Ignite Fellowship Beta

Unfortunately, the COVID-19 pandemic introduced team and sales dynamics that made our quest difficult to drive forward.

Genade's story ended in December 2020. Many challenges in the world of insurance agents' productivity, lead management, and customer acquisition remain unsolved, and we failed to create a sustainable platform for running an insurance agency on autopilot.

Founder & CEO

Miranda srl - Miranda Bot

Co-Founder, Advisor

AI can be both technically brilliant and used to build a deeply human future.

I've built AI systems from the ground up, written "The Ethics of AI," and advised hundreds of leaders navigating this transformation. I've learned most teams get lost chasing shiny tech while forgetting the humans who actually use it.

I see everywhere this pattern:

- AI projects that sound impressive but fail in practice
- Teams paralyzed by ethical concerns
- Leaders afraid they're falling behind
- Products that work on paper but frustrate real users

My focus is simple: helping you build or use AI that actually serves people. That works for you, and not against you.

Not AI for AI's sake. Not algorithms that impress other engineers. AI that solves real problems and creates genuine value.

I work with founders and leaders who want to:

☑ Build products users actually love
☑ Navigate ethical challenges with confidence
☑ Create sustainable competitive advantages
☑ Sleep well knowing their AI makes the world better

If you're tired of AI hype and want practical guidance on building technology that matters, let's connect.

Join 12,000 people for daily posts on ethical AI, entrepreneurship, future of work. And weekly drops on honest, practical ways to live with AI 
👉 https://honestai.substack.com/s/human-override

Alberto Chierici

Most people hyping the latest AI tool haven't built anything beyond a 30-minute demo.

Josh did the opposite. Product-focused CTO with 25 years of coding experience:

He went all-in, spending 3 months using AI to write every line of code for a new product (attention! Not a toy project.) as a real test of what happens when you actually commit.

The product shipped. It worked. He felt productive.

Then he needed to make a simple change and couldn't confidently modify his own code.

"Who owns that product, Josh? You or Claude Code?" Bob Galen asked him.

The answer: Claude Code owned it. Josh had become a passenger in his own product development.

This is the intellectual honesty the AI conversation needs. Not another breathless demo. Not another "look what I built in 10 minutes" post. An actual engineer doing the hard work of understanding what happens when delegation replaces comprehension.

His November deep-dive article shares what he learned the hard way, five principles that aren't sexy or revolutionary, but are real, sustainable, and work beyond the honeymoon phase:

1️⃣ Own the architecture
2️⃣ Make the hard decisions
3️⃣ Maintain the context
4️⃣ Understand the why
5️⃣ Take responsibility when it breaks

That's how you actually integrate this technology without eroding the skills that make you valuable.

Josh's story matters because he had the courage to admit what happened when he delegated too much. And more importantly, he documented exactly how to avoid making the same mistake.

Read his full story: https://lnkd.in/e7ZE7VgB

His November article with the complete breakdown: https://lnkd.in/ekC38xD4

Do you still understand what you're building when you use the AI sidekicks?

♻ Share for expanding the wisdom.

📩 I explore honest observations about staying human while everything 
turns synthetic on my free newsletter. Get your Human Override: https://lnkd.in/eCuGB-SJ
➕ Following Dr. Alberto Chierici for more like this.

Dr. Alberto Chierici

3x Founder | AI Specialist (for real) | Making AI work for people, not against them.

The Peace OS by Martina Kikic

Prestige grows where presence is guarded. Reputation shapes the boardroom’s belief.

Through The Peace OS™, I work privately with CEOs, founders, and executives to:

→ Strengthen reputation
→ Elevate presence
→ Secure legacy

Where I deliver results:
— Online, in the boardroom, and in high-stakes decisions.

My promises:
→ Confidential partnership on every challenge
→ Personal brand strategy for visibility and trust
→ Executive messaging for boards and investors
→ Presence and body language mastery for lasting authority

What I’m known for:
→ Protecting legacy through global visibility
→ Refining LinkedIn presence to command respect
→ Elevating executive presence to inspire trust
→ Strengthening CEO reputation with absolute discretion

The outcomes:
→ Authority driving boardroom decisions
→ Reputations aligned with real power
→ Investors backing confident leaders
→ CEOs recognized in every room

Your hidden advantage:
→ Legacy secured, quietly and confidently
→ Influence that scales without noise
→ Authority that endures beyond titles

I collaborate with CEOs, founders, and mission-driven teams—privately or in-house—where leadership, strategy, and discretion shape the future.

https://martinakikic.com/

Founder and CEO

Fasset

Dubai skyline glowing outside my window. Another crucial decision.
But this isn’t your average story.

This is about a transformative journey amidst the chaos of blockchain evolution.

What happened after would change everything:

The Breaking Point
→ 40% of decisions draining energy
→ Leaders burned out, silently suffering
→ Innovation stalled under pressure

Then we built something different.

The Transformation Protocol
→ Streamlined decision frameworks
→ Crisis-ready leadership systems
→ Peak performance architecture

The Breakthrough
→ Decision fatigue plummeted 40%
→ Secured partnerships with Dubai FinTech Summit
→ Mastered global blockchain deployment

But the real magic?

The Hidden Victory
→ Leaders finding peace in chaos
→ Teams thriving across time zones
→ Growth without burning out

This became The Peace OS™️ Leadership System.

Because elite performance shouldn't cost your soul.

Key Learning: Your leadership legacy isn't built on endless hustle. It's built on sustainable systems that let you breathe while you build.

Performance Strategist | Acting as a Chief of Staff

HNS Investment | Single Family Office 

Midnight strategy call. Two continents.
One burning question:

"How do we scale without breaking?"

What happened next became our playbook:

The Wake-Up Call
→ Operations spanning 5 time zones
→ Decision bottlenecks everywhere
→ Teams drowning in complexity

Something had to change.

The Systems Revolution
→ Built rapid-scaling frameworks
→ Created cross-border playbooks
→ Designed crisis-proof protocols

The Breakthrough Moment
→ Decision speed up 40%
→ Multi-jurisdictional harmony
→ Leaders actually sleeping again

But here's the real gold:

The Hidden Pattern
→ Chaos needs structure, not control
→ Speed needs systems, not stress
→ Growth needs guidance, not force

The Ultimate Lesson
→ Excellence isn't about perfection
→ It's about sustainable systems
→ That bend but never break

Today, this framework helps leaders scale without sacrificing their soul.

Truth: Your next level of growth isn't about working harder. It's about building systems that work harder for you.

Strategic Leadership Advisor

Big Triumph

2 AM. A CEO admitted:
"I'm winning at work, but losing at life."

It changed everything. Here's what I taught him:

The High-Performance Paradox
→ Peak results crushing wellness
→ Success bleeding energy
→ Achievement at what cost?

Then we flipped the script.

The Integration Protocol
→ Evidence-based wellness systems
→ Sustainable performance frameworks
→ Leadership practices that breathe

The Transformation
→ Energy levels stabilized
→ Decision quality enhanced
→ Peace amid pressure

But here's the game-changer:

The Hidden Formula
→ Rest isn't weakness
→ Boundaries create freedom
→ Stillness breeds clarity

The Leadership Truth
→ Peak performance isn't about pushing harder
→ It's about pulsing between power and peace
→ Excellence flows from renewal

Now? That CEO leads with both strength AND serenity.

Reality Check: Your next level of success isn't found in another hustle strategy. It's in building sustainable systems that let you thrive, not just survive.

Executive Performance Coach & Wellness Strategist

Al-Futtaim

Gained invaluable leadership insights while serving as trusted advisor to one of the Middle East's most influential business leaders (Forbes Middle East #2, Forbes Global #762). This unique vantage point provided deep understanding of executive decision-making under extreme pressure and the real challenges of maintaining peak performance at the highest levels of business.

Core Impact:
• Witnessed and supported critical decision-making processes that shaped multi-million dollar outcomes
• Gained unique insights into how top leaders maintain composure and effectiveness during crisis situations

This experience now informs The Peace OS™ Leadership System, helping executives balance exceptional performance with personal wellbeing.

Strategic Advisor to Forbes-Listed Chairman

Upgrading Leadership for CEOs & Execs | Scaling into Peaceful Power | UAE #1 Leadership Coach | 12+ yrs working with CEOs | Philanthropist

90% of leaders communicate daily. 
Only 10% are truly heard.
The strongest voices outlive the noise.

→ You guide teams, trust, and growth.
→ Your message deserves real reach.
→ Yet online, attention slips away.

Your expertise holds weight offline.

It should command a presence online.
You don’t need more content.
But communication that lands.

Words that build authority and trust.

→ From GCC boardrooms to U.S. offices.
→ I’m Martina Kikic, UAE #1 Leadership Advisor.
→ I’ve spent 12+ years advising CEOs and founders.

I design personal brands.

Across 45+ nationalities and leadership styles.
Reputation grows through the signals you send.
And every message shapes how you’re remembered.

I built with AI-driven communication frameworks.

Saving time while preserving authenticity.

My system has three pillars:

→ Positioning: Build visible credibility.
→ Content Systems: Create lasting presence.
→ Communication Strategy: Align message and influence.

The outcome: a brand that opens doors.

Authority that earns trust and engagement.

“Martina refined my voice and influence.” - Founder, Dubai

Subscribe for weekly insights.

Branding. Communication. AI prompts.
Keep your voice authentic.

👉 https://martinanewsletter.kit.com

Martina Kikic

"You're not capable, you can't do that."

Guess what: I did anyway.

Whenever I motivate others, I say: that must be a bold move, someone telling you what you can or can't do.

The real question is:

• Do you believe everything that you hear?
• Who dares to determine your capabilities?

You can start Monday by daring yourself.

• Once you start believing in yourself, others will, too.
• You're unique; no one else can't exist like you.

Imagine how many are mirroring you. Saw a guide in you.

• I know you have blue days.
• So do I.

Lucky you, all other trolls tell you how you can't do something, are having blue days, too.

Do you see it now?

The willpower is in you. Not them.

📌 P.S. Do you know someone scared of opinions?

(if it's a helpful repost, it's like gold for me and others ♻️)

Video source: spaceofcinema on Instagram

Personal Brand & Communication Strategist | UAE #1 Leadership Advisor | I Teach AI Prompts (so you don’t sound like AI wrote it)

My client makes more in a day than I make in a year.

And yet, he needs me more than I need him.

He took our call from his private jet.
While I was rationing gas money to get through week.
The awkwardness sat between us like a third person.

Then he said something that broke me.

"I hired you because you're not me."

His world: First-class problems. Exit strategies.
My world: Grocery math. Rejections. Survival mode.

But he can't reach real people anymore.

Success isolated him from his own people.
Every one of his posts sounds like AI wrote it.
Every his "authentic" story feels manufactured.

He needs what money can't buy.

I know what keeping lights on feels like.
I know the shame of declined cards.
I know fear that keeps you up till 3am.

My struggles are his credibility.

The CEOs flying private don't need more strategy.
But someone who remembers being human.
Someone whose scars are still tender.

He pays me to be his bridge back to earth.

Because I still shop sales.
Still check bank balance before coffee.
Still feel every rejection in my chest.

My "small" life is his missing piece.

He has everything except connection.
I have connection because I have nothing else.

The market doesn't trust perfect anymore.

It trusts the broken brave enough to lead anyway.

📌 What struggle makes you irreplaceable?

♻️ Repost if broken beats polished.
Follow Martina Kikic for truth that moves markets.

Personal Brand & Communication Strategist | UAE #1 Leadership Advisor | I talk about AI prompts (so you don’t sound like AI wrote it)

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. Martina with long blonde hair, round black glasses, and a calm smile sits at a round booth in a modern café. She's wearing a sleeveless gray top with a white draped layer and colorful beaded bracelets, and rests her hand near her face. In front of her is a designer-style handbag and two menus on the table. Overlaid text reads, "A client told me: 'I hired you because you're not me.'” The caption reflects on a powerful client moment where the author, despite financial struggles, realizes her lived experience is exactly why high-powered CEOs hire her. Her authenticity and emotional depth bridge the gap that wealth and strategy cannot fill, making her irreplaceable in a world that increasingly values connection over perfection.

You scroll like a ghost on LinkedIn. 

I get it, I used to do it the same way.

Mark had a VP title. Six-figure silence.
While his soul ached to speak.
"What if they judge?" won.

So he typed comments. Deleted them.
Wrote posts. Saved as drafts.
Had opinions. Swallowed them whole.

Until he became a walking vegetable.

Rock bottom has a gift: nothing left to lose.

So he tried one comment.
Three sentences. Raw truth.
No committee approval.

14 people messaged him that day.

God uses our lowest moments for the highest purpose.

The Safe Start Method:

1️⃣ Comment 3x daily with truth
2️⃣ Tell one story monthly that scares you
3️⃣ Share one unpopular observation weekly

He gained 5,000 followers in 6 months.

But followers weren't the miracle.
Finding his voice again was.
Your voice is your calling.

God's calling beats corporate protocol.

📌 What truth is fear keeping silent?

♻️ Repost if someone needs permission to speak.
Follow Martina Kikic for courage that compounds.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, LinkedIn strategist and advisor. The image shows Martina standing in a golden mirrored elevator, holding her phone as she captures her reflection, while a small white dotted notebook page is held up in front of the camera with handwritten text that reads “I learned what fear steals from smart people.” The warm elevator lights, blurred reflections, and candid composition create a personal, introspective moment that mirrors the message about how fear blocks confidence, leadership presence, authenticity, and the kind of LinkedIn storytelling that builds influence. This enhanced ALT text ties into LinkedIn strategy, executive communication, confidence building, overcoming fear, personal branding, and human-centered leadership. The summary reinforces that even the smartest people lose opportunities, visibility, and influence when fear leads their decisions instead of courage.

"You can't be that sick."

Client message. I'm too sick to argue.

From "I'm here for you" to "Where were you?" real quick.

Last few days my body shut down. Completely.
Could barely lift my head. Breathing took effort.
Energy levels like the last drops of water in a desert.

Then the texts started.

"Just need this one thing..."
"Can you quickly check..."
"I know you're sick BUT..."

The same people who post about mental health.

The same ones preaching work-life balance.
The same calling for more humanity.
Until they need something. 

Then you're lying.

"She's exaggerating."
"She can't be that bad."
"Always something with her."

My reputation started to crumble because I chose breathing over their demands.

Here's what sickness reveals:

1️⃣ Support has an expiration date
24 hours of sympathy. Then you're inconvenient.

2️⃣ Boundaries trigger entitlement
Say "no" once. Watch them turn victim.

3️⃣ Your worth = your availability
Miss one call. Suddenly you never cared.

4️⃣ Crisis shows character
Theirs. Not yours. Remember that.

5️⃣ Some people see resources, not souls
You're a vending machine. Not human.

The ones who truly care:

They sent soup. Not demands.
They check in. No check-up.
They pray. Not pressure.

God showed me something beautiful:

My energy isn't infinite.
My boundaries aren't negotiable.
The truth doesn't need defending.

Andreja, my rockstar, thank you for your beautiful care!

The right people don't question your pain.
They honor your humanity. Even in silence.
Especially in silence.

📌 Who revealed themselves during your last crisis?

Image credit: Mel Robbins

♻️ Repost if boundaries expose character.
Follow Martina Kikic for leadership with soul.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. A minimalist quote graphic on a pale background with bold and highlighted text. It reads: “Overwhelm is when things keep piling up, and you feel like none of it’s in your control. That’s not your sign to give up. It’s your sign to slow down.” Martina Kikic shares a raw reflection on being sick and feeling abandoned by people who preach empathy but disappear when she needed rest. While physically depleted, she faced demands, doubt, and judgment for setting boundaries. Her message is clear: real support doesn’t pressure or question. It comforts and respects. Through illness, she saw who viewed her as human and who saw her as a resource. The post is a powerful call to honor our limits, recognize true care, and let crisis reveal character.

You're trading truth for templates.

And wondering why success feels hollow.

A client sent me her "viral" post.
Perfect metrics. Empty spirit.
She asked: "What would Jesus do?"

I knew exactly.

Jesus flipped tables in the temple.
He didn't optimize engagement rates.
He served the broken, not the boardroom.

You're starting to disappear in three stages:

❌ Stage 1: You trade truth for templates
You're copying what works & stop saying what matters.

❌ Stage 2: You measure worth in metrics
Your impressions and likes become validation.

❌ Stage 3: You forget why you started
The algorithm owns you now. God can't find you.

How to keep your human side intact:

1️⃣ Write for one person's breakthrough
Not 10,000 impressions. One transformation.
Jesus taught crowds but changed individuals.

2️⃣ Post your failures before your wins
Share the prayer, not the promotion.
Your messy middle serves more than your success.

3️⃣ Serve in silence weekly
Do something nobody will ever know about.
Your private service protects your public image.

4️⃣ Fast from metrics monthly
Don't check stats for 7 days.
Let God show you what actually matters.

5️⃣ Ask "Who does this help?" before posting
If the answer is "my ego," delete it immediately.
Your content should carry someone else's burden.

The CEOs who kept their authenticity:

They posted prayers during IPOs.
They shared when deals fell through.
They chose connection over conversion.

Authority without soul is just noise.

God sees your 3am drafts.
The ones you're too scared to post.
Those are the ones that matter.

Integrity scales influence

📌 Which stage is stealing your authenticity?

♻️ Repost to raise the standard.
Follow Martina Kikic for leadership with soul.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. A graphic titled "What Actually Matters on LinkedIn" contrasts two approaches: "Chasing Metrics" versus "Staying Human." On the left, metrics-focused habits include viral templates, daily posts, algorithm tricks, and empty DMs. On the right, human-centered values highlight posting with purpose, sharing struggles, praying before posting, and prioritizing genuine connection over popularity. This post critiques the obsession with metrics-driven content on LinkedIn, warning that trading authenticity for algorithms leads to hollow success. It uses a spiritual lens to encourage creators to stay rooted in truth, serve quietly, and post with heart—offering a soul-centered guide to creating meaningful impact online.

You're exhausted from defending yourself. 

I also defended myself until burnout broke me:

Every meeting. Same questions.
"Nobody's done this before."
Every pitch. Same doubts.

Meanwhile, Noah built a boat in the desert.

No water for miles. No clouds in sight.
The whole village mocked him.
"Where's the flood, Noah?"

He never explained his business model.

No elevator pitch. No thought leadership.
No defending the truth they feared.
Just built while they laughed.

The rain was his marketing plan.

Here's what Noah taught me:

1️⃣ Critics get bored and leave
2️⃣ Builders find you and stay
3️⃣ Results become your reputation

Now I build in silence. 

Your vision sounds insane until it saves everyone.

Stop wasting breath on doubters.
Build in silence. Let results roar.

Truth doesn't need your defense.

📌 What are you building while they mock?

♻️ Repost if truth beats strategy.
Follow Martina Kikic for faith that moves markets.

A motivational quote image created by Martina Kikic, founder of The Peace OS and LinkedIn Strategist. The image features a minimalist white background with bold black and highlighted green text. The first quote reads: "Your silence builds faster than your defense." The second reads: "Let your doubters quote you later." This visual message encourages professionals to stop defending their ideas and instead focus on building in silence. It reflects themes of resilience, leadership, faith-driven entrepreneurship, and vision-led execution. Ideal for creators, founders, and leaders who are building something new despite skepticism. Designed to inspire and empower business owners and innovators who value impact over noise.

LinkedIn isn't your free therapist's couch.

Yet vulnerability just made someone rich.

I watched a CEO destroy her reputation.
One unprocessed trauma mess.
8 paragraphs of fresh pain.

The comments turned brutal.

Then watched another CEO build an empire.
He wrote: "Lost three clients. Here's why."
Short. Processed. Useful.

His DMs exploded with opportunity.

LinkedIn isn't your free therapist's couch.

But CEOs desperately need permission to be human without becoming a burden.

My 3-question filter saves careers:

1️⃣ Name who this helps.
Picture their face. Know their struggle.
Vague vulnerability is just noise.

2️⃣ Process first. Post second.
Stop leaving fresh pain online.
Let wounds heal into lessons.

3️⃣ Serve their breakthrough.
Not your emotional release.
Build trust, not therapy sessions.

What passes the filter:

✓ "My panic attack taught me this"
✓ "Lost my biggest deal. My fault"
✓ "Three mistakes that cost me"

What fails every time:

✗ "Nobody understands my pain"
✗ "Can't believe this happened"
✗ "Why me?" posts

Fresh pain needs distance.
Old scars build credibility.

Your mess becomes their map.
But only after you've found the way out.

📌 What scar could free someone today?

♻️ Repost if messy truth builds trust.
Follow Martina Kikic for tips on peaceful leadership.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. A close-up of Martina Kikic with long brown hair and round black glasses smiling softly on a waterfront patio, with a skyline including the Burj Khalifa in the background. A quote overlay from Martina Kikic reads: “Traps I didn’t see coming when I tried to be ‘real’ online.” Martina Kikic warns that vulnerability online must be intentional, not impulsive. She contrasts two CEOs—one who overshared unprocessed pain and faced backlash, and another who shared a short, reflective lesson and gained opportunities. Her 3-question filter helps leaders post with purpose: know who you’re helping, process before posting, and make your story useful. The key message: raw truth builds trust, but only when shared with clarity, healing, and service in mind.

You hide behind safe words.

I get it, I did too when I feared judgment.

Honesty carried the weight, safety never did.

Trust multiplied by morning.
One message. Five experiments.
From polished to completely broken.

Numbers don't lie about pain.

Tested these 5 post templates:

1️⃣ "[Big win achieved]" (0.8x reach)
Nobody cares about your victories.

2️⃣ "[Number] steps to [outcome]" (0.9x)
They've seen this formula before.

3️⃣ "[Thing] destroyed my [result]" (1.7x)
Controversy creates conversation.

4️⃣ "Why does [pain point]?" (2.1x)
Fear moves faster than facts.

5️⃣ "[Vulnerable confession]" (2.8x)
Scars outperform strategies.

Raw truth outsells.

Your wins whisper.
But your wounds roar.
People follow the broken brave.

Authority grows from ashes.

Take today's safe draft.
Destroy it. Write the truth.

Pipeline grows from pain shared.

📌 What mess would you never show?
Follow Martina Kikic on how to scale reputation.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. A comparison graphic titled “What Actually Converts on LinkedIn” shows two columns: “Polished” and “Vulnerable.” The “Polished” side lists professional achievements like “Featured in Forbes” and “Record revenue month,” while the “Vulnerable” side includes raw confessions like “Rejected 33 times” and “Cried in the bathroom.” Both sides include “Almost went bankrupt.” At the bottom is a prompt to repost and follow Martina Kikic for personal branding with soul. Martina Kikic illustrates that on LinkedIn, polished perfection falls flat while vulnerable truth builds connection. After testing five content styles, she found vulnerable confessions performed nearly 3x better than standard advice or success stories. Her insight: people crave honesty, not polish. Painful truths like burnout, rejection, and emotional breakdowns don’t repel audiences—they convert them. The takeaway is bold: ditch safe, scrip

Your perfect resume got zero replies.

Someone's messy story got hired.

Look at what I found in the Bible.

Moses hid for 40 years before God used him.
Murdered someone. Stuttered. Ran away.
But, still delivered a nation.

You're hiding behind a polished CV.

My friend with broken English posted:
"Failed my certification test 3 times.
Still trying. Who else struggles?"

32 comments. 1 job offer.

Moses said, "I can't speak well."
God used him anyway, imperfect.
You say, "My English isn't perfect."

So what?

Your polished CV sounds like everyone else's.
Your struggle lessons sound like only yours.
Markets hire humans, not templates.

Moses wasn't ready. God used him.

You're not ready. Post anyway.

Your gaps tell better stories than achievements.
Your accent is your unique signature.
Your failures prove you're real.

Every day you stay quiet, someone braver wins.

📌 What would Moses post today? 🤔 

♻️ Repost to help someone start posting.
Follow Martina Kikic for strategies with soul.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, LinkedIn strategist and advisor. The image shows a clean, minimalist quote graphic with bold text on a neutral background, reinforcing a message about imperfect stories outperforming polished resumes on LinkedIn. The narrative contrasts quiet professionals with people who share real struggles, using the story of Moses and a client with imperfect English whose vulnerable post led to comments and a job offer. The message highlights that LinkedIn personal branding, authentic storytelling, leadership communication, and human-first content build trust faster than flawless CVs, encouraging readers to share their journey even when they feel unready. The summary for the caption emphasizes that markets hire humans, not templates, and that honest posts create connection and opportunity.

"Writing on LinkedIn feels pointless."

Until you learn the 3-second rule.

Last week a CEO showed me his hook:
"Leadership insights for growth."
47 views. Zero comments.

His own CMO ignored it.

Your posts vanish in 3 seconds flat.

Check this scroll & stop formula that actually works:

→ Line 1: Problem burning them RIGHT NOW
→ Line 2: Contrarian truth they're avoiding
→ Line 3: Specific transformation promised

With a hint of emotion.

Proke curiosity, fomo, something.

And watch these transformations:

1️⃣ Before: "Building company culture"
After: "Half your team is job hunting"
Results: 67 views → 9,200 views

2️⃣ Before: "Team alignment strategies"
After: "Nobody trusts your vision now"
Results: 78 views → 14,200 views

3️⃣ Before: "Executive decision making"
After: "Your boss stopped defending you"
Results: 203 views → 16,800 views

Your turn. Fix this failed hook:

Before: "Building trust at scale"
After: _______

Drop your below. Best one gets my in-depth formula 😊 

♻️ Repost if hooks are the heart of the post.
Follow Martina Kikic on how to scale reputation.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. A woman with long brown hair and round black glasses smiles in a stylish lounge with natural light, plants, and modern furniture. A text overlay displays a post by Martina Kikic that reads: “Mistakes I didn’t notice that made my posts disappear” Martina Kikic reveals how most LinkedIn posts go ignored because they fail to grab attention in the first 3 seconds. She shares a formula for writing compelling hooks: highlight a current pain point, offer a contrarian truth, and promise a clear transformation. Real-world examples show how reframing generic headlines into emotionally resonant statements drastically increased views. Her message: strong hooks—not algorithms—are what make content stick and spark engagement.

You assume executives get the attention.

You need to see who (actually) did:

The janitor posted from the supply closet.
14 DMs. The CEO is asking for his tips.

Same platform. Same algorithm.
One had the CEO title. One had a mop.

The janitor understood what the executive missed.

God doesn't care about your org chart.
Neither does the algorithm.

Both reward what serves others.

The janitor's framework is simple:

1️⃣ He thanked people by name
Not "@everyone" or "the team."
Maria from accounting. John from security.

Names matter more than numbers.

2️⃣ He shared what broke him
Lost his wife. Raised three kids alone.
Still showed up at 4 am to clean their mess.

Scars create connection titles can't.

3️⃣ He gave credit away
"The CEO who remembers my name."
"The intern who brings me coffee."

Lifting others lifts you.

The executive had everything:
MBA. Strategy. Templates. Automation.
Perfect grammar. Zero emotional real stories.

The janitor had nothing:
Night shifts. Samsung Galaxy A07.
But he had what money can't buy.

He remembered being invisible.

Your title expires.
Your stories echo forever.
Authority grows from ashes, not offices.

📌 Which framework rule would transform your content?

♻️ Repost to share the DM framework that works.
Follow Martina Kikic for truth that scales.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, LinkedIn strategist and advisor. The image shows Martina standing on an outdoor terrace in Dubai, leaning on a glass railing with sunlight reflecting trees across the surface, framed by tall white pillars and modern architecture, holding her phone and looking upward with a calm, thoughtful expression. The visual sets the tone for a message about influence, showing a quiet moment that mirrors the idea that leadership, personal branding, and LinkedIn influence often grow in unseen spaces long before anyone notices. The light narrative reflects how influence is built through presence, clarity, and consistency rather than loud tactics, tying in SEO themes like LinkedIn strategy, personal branding, leadership development, communication skills, and online influence. The summary reinforces that influence is something you learn through real experience, not something anyone prepares you for, and moments like this reveal where it 

Your personal brand is invisible.

And someone less qualified just took your deal.

I tried every system on LinkedIn. Every playbook.
And failed because they simply weren't me.
I chased formulas while soul starved.

Everyone's an "expert" now.

AI clones everywhere.
Copy-paste wisdom. Zero depth.
While real leaders disappear in fake crowds.

Until prayer taught me what AI couldn't:

The P.E.A.C.E. Framework builds real authority:

→ Purpose: What drives you beyond profit
→ Emotion: Feel what moves your market  
→ Action: Daily habits that compound trust
→ Connection: Conversations, not broadcasts
→ Endurance: Long game that compounds daily

Most CEOs master spreadsheets.

But forget the secretary's name.
They have vision statements on walls.
But no time for the human in front of them.

Vision without connection is just noise.

Find yourself in silence first.
God shows you what systems can't.
Your authentic framework lives there, waiting.

The market doesn't need another expert. It needs you.

📌 Which part of P.E.A.C.E. do you need most?

♻️ Repost if authenticity beats algorithms.
Follow Martina Kikic for brands that breathe.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, writing on LinkedIn post. A visual breakdown titled “The Real Reason Nobody Sees You (And How to Fix It)” introduces the P.E.A.C.E. Framework for building personal brand visibility. Each letter stands for a key element: Purpose, Emotion, Action, Connection, and Endurance, with practical tips for each. The design includes a semi-circle graphic with color-coded segments representing each part of the framework. At the bottom, there's a prompt to repost and follow Martina Kikic for personal branding with soul. Martina Kikic explains that most personal brands are invisible because they're missing authenticity. While CEOs chase polished strategies and AI-generated content floods feeds, what truly builds authority is the human element. Her P.E.A.C.E. Framework—Purpose, Emotion, Action, Connection, Endurance—helps leaders lead with soul, not just strategy. 

Your content strategy is backwards.

You turned it into corporate dust.

A CEO messaged me at 10 pm.
Three ghostwriters fired. Zero engagement.
While his competitor's posts are going viral daily.

"What am I doing wrong?"

Everything.

You hired writers to sound human.
Then handed them a straitjacket.
"Professional. Polished. Presidential."

Meanwhile, your competitor posted:
"Divorced. Bankrupt. Starting over at 38."
His inbox crashed from DMs and opportunities.

You're still posting your Forbes feature.

Your audience is drowning in their mess.
Searching for someone who survived theirs.
Not another success story they can't reach.

But you're terrified of being real.

So you brief safety. Polish. Distance.
Your writer obeys. Posts flop. And then...
You blame them for following your orders.

Last week, a client finally broke.

"I'm tired of sounding like a robot."
We changed one thing in his brief:
"Write like I'm talking to my friend."

His next post: Pure confession.

Lost deals. Failed marriage. Real numbers.
17 DMs. Three partnership offers.
From one honest post.

Your writer knows this works.

Begs you to let them write truth.
You edit it back to LinkedIn vanilla.
Your fear is destroying your influence.

📌 What truth terrifies you most?

♻️ Repost to transform your content strategy.
Follow Martina Kikic for posts that convert.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, LinkedIn strategist and advisor. A minimalist black-and-white quote image from Martina Kikic appears on a clean background, visually reinforcing the message about why polished corporate content fails while honest storytelling drives real LinkedIn engagement. The post shares a late-night story of a CEO firing ghostwriters after zero traction, contrasted with a competitor whose vulnerable posts go viral. It explains how leaders strangle their own influence by forcing writers into overly professional, distant language instead of allowing human truth, showing how one client shifted from robotic briefs to speaking like he would to a friend and instantly gained DMs and partnership offers. This ALT highlights themes of LinkedIn strategy, personal branding, content authenticity, leadership communication, and storytelling that converts.

Your writing on LinkedIn feels suffocating.

I know, I didn’t understand why I felt empty too.

Here’s where everything finally made sense.

I spent 6 months building my "brand."
Perfect strategy. Expected structures.
Chasing formulas while my soul starved.

Then God showed me David's real strategy.

No content calendar. 
No thoughtful, fancy leadership.
Just a shepherd with rocks and faith.

While Saul's army built their reputation.

David built his faith in fields nobody saw.

Lions. Bears. Silence.
Every private battle prepared him.
Not for followers. For giants. But not in flesh.

David's real giant wasn't Goliath. It was fear.

The real giant lived in David's head.

It was the lie that credentials create authority.
The fear that truth needs permission to lead.
The voice saying 'wait for 10K followers first.'

Five smooth stones. Not five-step frameworks.

Stone 1: Faith when strategy fails
Stone 2: Truth when metrics seduce
Stone 3: Now when perfect never comes
Stone 4: Purpose when platforms distract
Stone 5: Scars when credentials intimidate

Your reputation builds itself when you fight right battles.

I stopped building my brand that day.
Started facing the giants I'd been avoiding.
The ones that whisper "you're not qualified."

Authority grows from what you've already survived.

Your stones are ready.
Your giant has a name.
Your field is waiting.

Stop collecting stones. Start throwing them.

📌 Which giant needs to fall today?

♻️ Repost if you're ready to throw stones.
Follow Martina Kikic for battles worth fighting.

Martina Kikic on LinkedIn, founder of The Peace OS, and LinkedAI, LinkedIn strategist and advisor. The image shows a clean white background with a simple black stick-figure illustration of a person gently pushing a door open, paired with bold text that reads “You keep knocking on doors you were meant to push open,” with the word “meant” highlighted in neon green for emphasis. The visual creates a calm, minimalist scene that mirrors the message about confidence, leadership clarity, personal agency, and the mindset shifts needed for LinkedIn growth and career momentum. This enhanced ALT text ties into themes of LinkedIn strategy, leadership development, personal branding, self-belief, and taking initiative. The summary reinforces that many people wait for permission when the opportunity is already theirs to step into.

taplio

The Battle

Alberto Chierici

Martina Kikic

Followers

Posts

Engagements

Likes

Performance ScoreAlberto Chierici's LinkedIn Performance

Performance ScoreMartina Kikic's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Alberto Chierici

Martina Kikic

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alberto Chierici's LinkedIn Performance

Performance ScoreMartina Kikic's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAlberto Chierici's LinkedIn Performance