Hey! I'm Aldis, founder of Second Voice.

We're a ghostwriting agency for coaches, consultants, and fractional executives.

You have the expertise. You know a newsletter would build trust and bring in clients. But you don't have 10+ hours a week to write, publish, and grow it yourself.

That's where we come in.

We handle everything:

- Daily Notes to grow your audience
- Substack setup, strategy, and analytics
- Weekly long-form posts written in your voice

The result? 

A newsletter that builds your reputation and warms up prospects while you focus on coaching and running your business.

High-ticket services need 15-20 touchpoints before someone buys. Your Substack delivers those touchpoints automatically.

My background is 13+ years in Agency and AdTech, building and measuring campaigns for some of the biggest brands in the world. That taught me how attention and distribution actually work.

I applied those skills to build my own newsletter. Now I build them for others.

Book a consultation. 

We'll map out your entire Substack strategy.

Aldis Ozols

You run an agency or consulting business and deep down you know LinkedIn should be filling your pipeline

But you're paralyzed trying to figure out what content will make prospects see you as the go-to person.

Let me ask you a question 

When's the last time you paid premium prices for someone you couldn't find online?

Exactly. 

Your prospects are the same - they’ll choose visible authorities, every single time. 

If they can't find your voice, your perspective, or proof you know what you're doing - they're hiring whoever showed up first this week.



Here's how I can help you turn LinkedIn into a reliable client source:

- I ghostwrite your LinkedIn content in your tone and voice
- I pull content ideas from your expertise & lived experience
- I showcase your work & results in a way that makes prospects reach out to you, instead of you chasing them down


I'll also engage with your peers, competitors, and ideal clients on your behalf - because posting alone won't cut it.

On LinkedIn, you've gotta give first to get anything back.


The trap is thinking that throwing random content at LinkedIn (or even worse, AI-content) without a real strategy will bring you clients. 

It won’t.

Random content = random results (read “zero results”)



I started posting here in February 2025 with 159 followers. 

Within three months, I hit 1,000 followers and 60k+ impressions - which opened doors to inbound leads, podcast invites, and agency deal.

Since then, I've ghostwritten for a B2B agency and a fractional CD who wasn't using LinkedIn to its full potential. 

After we started working together, her LinkedIn game went up significantly - she closed 2x $20k+ clients in 4 months. 

We're still working together to this day :)



This is the system:

→ 90-min monthly session to pull your expertise and POVs
→ Linkedin content written in your tone & voice
→ Engaging with your peers, competitors & ICP on your behalf (daily)
→ Personalized directions on how to reach out to prospects the right way

Unlimited revisions.

14-day love it or don’t pay guarantee.

If you don’t love it - you’re not paying for it.

For me, it's extremely important to have satisfied clients and their trust onboard.


With that being said..

Your LinkedIn presence should be pulling in leads around the clock while you're doing what you do best - client delivery. 


Ready to build a LinkedIn presence that actually brings in new business?

Book a free 30-min ghostwriting strategy call in the featured section. :)

Danijela Petrić

My initial thoughts yesterday when I landed in Portugal:

Freedom has NO price.

A friend texted me a week ago asking if I'm up for a short 4-day trip. I immediately said yes. We booked the flight, accommodation, and bought tickets for attractions.

7 days later, I'm in Lisbon without a single care in the world because:

→ I have no boss
→ I have no job
→ I work on my own terms

Being an entrepreneur is not by any means easy. In fact, I have more hard days than easy ones. It's a struggle and oftentimes an emotional rollercoaster.

But when I have good days... that's a high I cannot get enough of.

And I wouldn't have it any other way. I LOVE IT.

Freedom is priceless.

Sending sunny hi's from Lisbon ☀️

Installing LinkedIn Sales System for agency owners & consultants ││ Save time, book calls, close deals ││ Full-Stack ghostwriter

Linkedin ghostwriting in 2026 literally became the new sales.

At least this is my experience so far.

99% of my clients need content — but what they need even more is outreach skills nobody taught them.

You can fight me on this, but content is useless without a sales skill under your belt. 

Sure, with great content will come inbound leads.. but let's be real, most of them will NOT be qualified. 

If you wanna earn through Linkedin, content + DMs gotta work together in sync. And this is what i started teaching my clients.

I will whipe up great posts for you, but I will also help you close that deal in DMs. 

Linkedin has to work as one echosystem.

If one thing is out of place, you're 100% not getting that sale.

Ironically, I have to confess - I have no content strategy here. 💁‍♀️ 

I just post my recent thoughts and observations.

I don't plan in advance, I don't think about how I'm going to educate my ICP, and I write about things I'm interested in, which are mostly:

- writing
- sales
- psychology
- POVs on AI
- entrepreneurship

Every time I try to plan my content for the week, my brain creates this huge resistance I absolutely cannot overcome.

On the other hand - my clients get perfectly planned and executed content strategy.  Every post has a purpose and I know exactly why it's going live.

I guess I like both. 

The flow and freedom to post whatever comes to mind AND a planned strategy weeks in advance. (just not for myself apparently)

The funny thing is, my business actually thrives with this "non-strategy" thing. 

I just show up as myself and eventually, I connect with the right people.. who become clients later on.

That's it.  



P.S. here's some (windy) shots from the westernmost point of Europe - Cabo da Roca, Portugal 🇵🇹

taplio

The Battle

Aldis Ozols

Danijela Petrić

Followers

Posts

Engagements

Likes

Performance ScoreDanijela Petrić's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Aldis Ozols

Danijela Petrić

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Danijela Petrić's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDanijela Petrić's LinkedIn Performance