EarReality

Narrative Designer 

Screenwriter

Paralect

Full writing support for the needs of the company:
- Writing articles and guest posts
- Creating case studies and video scripts
- Writing ads for various online channels
- Interviewing
- Supporting sales, product and marketing activities

Left the company to study full-time for MA Serial Storytelling in Germany

Copywriter

StockBattle

Worked on several web and mobile games aimed at crypto and stock market education. 
- UX writing
- Social media writing
- Blogging

Media Manager

FBS Inc.

- Managing a creative team (6 people) of the traffic department, later - of the FBS Global product, team lead.
- Copywriting for websites, landing pages, offline and online materials of the company in English.
- Creation of creative concepts, UX copywriting
- Editing and proofreading of materials for novice copywriters, training for copywriters

Creative Team Lead / Copywriter 

Heads and Hands

Content marketing and PR for Russian and International markets:
- Strategy planning
- Content marketing (blogging, SMM, ratings, etc.)
- PR
- Online Marketing

Marketing and PR specialist

Reksoft

Marketing Manager

Marketing Assistant

All my life I’ve been a fierce force of imagination, persistence, and hard work: like a dragon hunting for gold. But instead of treasure, I’ve been searching for stories to tell and ways to make an impact.

Born in Belarus, I studied journalism in Bulgaria and worked in marketing in Russia, but storytelling has always been my true passion. I create narratives that allow people to explore fresh perspectives in a safe, immersive way.

As a queer, neurodivergent woman from a patriarchal country, I’m passionate about shedding light on complex topics through my work. Over the years, I’ve designed more than 100 LARP games, written 10+ original tabletop campaigns, and worked as a script supervisor on the short film Mein Name Akim (2024), which tells the story of transgender refugees in Germany.

During my MA in Serial Storytelling at IFS Cologne, I honed my skills across genres, working on solo projects as well as collaborating in Writers' Rooms.

Currently, I’m co-developing a visual novel game with a co-author as a passion project.

Now that I've completed my degree, I’m eager to bring my creativity to TV and gaming, crafting stories in both English and German.

Dragons never stop breathing fire. And neither do I, with an endless flow of ideas and stories I can’t wait to share.

Alena Lysiakova 🐉 🔜 GAMESCOM

Your script is not a novel.


And the sooner a writer accepts that, the faster their work starts to breathe.
A screenplay or game script isn’t meant to be read for beauty: it’s meant to be performed, built, acted, and played.

That means:
- Less inner monologue, more behavior.
- Less description, more playable action.
- Less “she feels broken inside,” more “she laughs at the wrong moment.”
Scripts are blueprints for collaboration: not literary exhibitions.

Once you start writing for performance instead of for pages, everything changes. Characters move. Scenes breathe. And suddenly, people can actually make the thing you wrote.

#Screenwriting #NarrativeDesign #GameDev #StoryForScreen

Alena Lysiakova 🐉

Narrative designer and screenwriter ▶️ Let's create stories that make an impact

Here’s a reminder: your antagonist thinks they’re the protagonist. ✍️


The best villains don’t twirl mustaches and cackle. They wake up convinced they’re right. Maybe even more right than your hero. And that makes them dangerous.

👉 When I write antagonists, I don’t start with “how do I make them evil?” I start with: “What do they want, and why does it make perfect sense to them?”

That’s when the lines blur: and suddenly, you’ve got an antagonist the audience can’t dismiss, because a part of them (almost)… makes sense. 

#Screenwriting #Storytelling

After six truly amazing months, my internship at EarReality has come to an end: and what a journey it’s been. 🎧✨


During this time, I grew both as a writer and a writing coach, learned the ins and outs of storytelling for audio games, and wrote six different games (with one more on the way!): three of them based on original IPs.

🖤 My story Heart for a Hunter was even featured as part of Gamescom Cologne Epixx, and several more of my projects are now in production.

I’ve had the absolute pleasure of working with incredibly talented people across Europe and the US: special thanks to Christian Mahnke 🔜 Bookfair Frankfurt, Jörg Benne, and Felix Kowalzik for their support and guidance, and to all the amazing coaches and interns who made every brainstorming session worth it. 💜 

🐲 Now it’s time for a new chapter. I’m opening up for freelance gigs as a narrative designer or game writer for the upcoming months: ready to bring more worlds, characters, and choices to life.

Let’s make something unforgettable. 💥

#NarrativeDesign #GameWriting #Storytelling #InteractiveFiction

Your narrator isn’t your babysitter. 🎙️


One of the biggest mistakes I see in interactive audio stories is over-explaining everything.

“Now you walk into the room.”
 “You see a strange light.”
 “You pick up the key.”

Cool. I got it. Let me imagine it.

💡 Audio storytelling works best when it trusts the listener’s brain to fill in the blanks. The human imagination is way better at worldbuilding than any descriptive monologue could ever be.

Your narrator should guide, not babysit. If they’re describing things the player already knows, you’re wasting both time and tension.

🐲 Leave space. Let silence and sound design do the talking. Give the player room to breathe and believe.

#NarrativeDesign #AudioGames #Storytelling

🐲  Last week, I took part in the Keep an Eye Narrative Jam.


And had an unreasonably good amount of fun turning caffeine and chaos into a short interactive story (around 10 minutes of playthrough).

👁️“Keep an Eye” is a cozy witch comedy about ambition, bad instructions, and one very judgmental eyeball in a jar.

If you’re up for some Halloween vibes with humor and pastry magic, check it out on itch: 
 👉 https://lnkd.in/eQZW9Wu8

Sometimes all you need to make a story work is a jar, a curse, and too much cinnamon.

#twine #interactivewriting #gamejam

Open article: Keep an Eye by shuhiyo.itch.io

Player attention span in audio games is ruthless. 💀 


You don’t get flashy visuals or dramatic camera cuts. You get a voice, a moment, and a few seconds to make them care.  If the opening lines don’t grab attention, the player doesn’t “come back later”: they just gone.

🐲 That’s why pacing in audio storytelling is brutal but beautiful.

👉 Short sentences. Hooks loaded with tension. Emotional stakes introduced early; not in Scene 5. No one will wait three scenes to “get to the point.” In audio, every second of silence or filler is a gamble against the player’s attention span.

🎧 Tip I live by: write like someone could leave at any moment. Because in audio: they will.

#NarrativeDesign #AudioGames #InteractiveFiction #GameWriting

Players don’t need perfect information. They need trust.


In interactive audio games, we can’t display stats, highlight paths, or show glowing icons saying “this is the correct choice.”

So yes, players often make decisions without all the context. And that’s fine.

The real issue isn’t not knowing everything. 👉 The real issue is when players stop believing the story will react fairly to what they choose.

If they feel like the game is listening, truly reacting, they relax into the narrative, even if they’re unsure. But if every choice feels random or disconnected, trust breaks. And once trust is gone, immersion follows.

So the goal isn't to explain more.

🐲 It’s to design with respect: give players just enough to feel in control, and they’ll happily fill in the rest with imagination.

#NarrativeDesign #AudioGames #PlayerExperience #GameWriting

Super excited to be writing a story set in the Titan Effect universe. Expect intricate plot twists, action, packed with moral dilemmas, and a few choices that might haunt you later. 💥✍️ 🐲 

Thank you, EarReality, for this amazing opportunity!

Helping Media Companies, Game Studios & Brands Expand Their IP Through Interactive Storytelling | CEO @ EarReality | TWIST Game Engine | Transmedia Strategy | In-Car, Mobile & Web Experiences

View Christian Mahnke 🔜 Bookfair Frankfurt’s profile

Happy to announce another collaboration project. Our superb writer and story coach Alena Lysiakova 🐉 is going to write an interactive audio stories related Christian Nommay's tabletop RPG Titan Effect.

Titan Effect is a tabletop role-playing game and a storyworld project set in a near-future where spies gifted with psychic powers clash with genetically enhanced soldiers, in a secret war in which the fate of human evolution is at stake.

Amazing setting. Amazing writer. I'm truly excited for this one!!

#EarReality #TWIST #marketing #storytelling #games #gaming #stories #audiobooks #audio #RPGs #writing #books #narrativedesign #automotive #innovation #InCarEntertainment

Exposition isn’t the enemy: boring exposition is. 💀 

“Show, don’t tell” gets thrown around like a sacred rule. But let’s be honest: sometimes, you need to tell stuff. Lore exists. Rules exist. Worlds have context. The problem isn’t exposition.

😑 The problem is when it feels like a lore lecture instead of a story.

If exposition happens through:
Conflict → two characters arguing about what’s true
Emotion → a reveal that hurts instead of informs
Humor or sarcasm → information delivered with personality
 …then it stops sounding like homework. 🐲 

"Show, don’t tell" is overrated. Better rule: “Tell it well or don’t tell it yet.”

#Screenwriting #NarrativeDesign #Storytelling

I occasionally write about TV and games, when I’m not busy writing for them. 🎮📺


It’s my way of poking at stories I love (and some I don’t) to see why they work, break, or haunt us for weeks afterward.

One of my latest pieces just came out:
 👉 The New Flesh: Modern Body Horror Beyond Gore
https://lnkd.in/eZdtaAkM

It looks at how modern body horror moved past cheap jump scares and buckets of blood: straight into the messier territory of identity, transformation, and being trapped in a body that won’t stop changing. 

🐲 If you like your storytelling dark, smart, and a little uncomfortable, give it a read.

#Writing #Storytelling #BodyHorror

Open article: The new flesh: modern body horror beyond gore by meer.com

The new flesh: modern body horror beyond gore

Ronald van Loon - Intelligent World

Intelligent World is a thought leader, analyst and influencer network that connects businesses, experts and influencers to new audiences, and empowers them to collaborate, create and share exciting new content. 

Here, tech, AI, data and analytics enthusiasts can receive in-depth education from the brightest minds across the world, and even access opportunities for free coaching courses.
➨Connect on other channels https://linktr.ee/RonaldvanLoon

Check which free courses can advance your business and career. 
➨https://bit.ly/2E6kLYX

For tech vendors, service providers, analyst firms and agencies, Intelligent World helps them to create & produce engaging educational content with leading minds, influencers, analysts, authors and thought leaders so they can reach and engage with millions of tech lovers and extend their industry leadership.

Are you responsible for PR & Communication, Marketing, or  Analysts Relationship? Register for a  FREE coaching course how to improve your results. DM me via Linkedin or register here
➨https://bit.ly/2HyoGz6

Domain experts, analysts, thought leaders, influencers and executives have knowledge to share; but they lack the platform and experience in creating & producing engaging, meaningful content. Intelligent World provides the tools, the people and processes needed to share their expertise. 

Do you have a digital event and need an inspiring keynote or moderator?
➨DM me on Linkedin

Is your C-level team and board of advisors fully up to date with all new AI capabilities and do they know how to digitally transform your company? In an "interactive virtual boardroom" session your team will get inspired by trends, relevant cases and be able to define your strategy during a boardroom meeting.
➨DM me on Linkedin

Register to extend your thought leadership and join an exclusive group of industry leaders. 
➨DM me via Linkedin.

Principal Analyst, CEO of the Intelligent World 

Simplilearn

It has always been my goal to help people and companies understand the importance of data and help them utilize it for business growth. One of the things that I have realized during my intensive engagement with companies over the years is the increasing requirement for quality courses in Big Data and Analytics for upskilling individuals and workforce.
 
To help professionals and companies meet the need of the industry, I have joined Simplilearn as an Advisory board member for Big Data and analytics and will be acting as a Course advisor. Simplilearn is at the top of the field when it comes to providing professional certification training. Their Big Data and Analytics courses are very practical and hands-on, with a lot of projects and case studies. They also provide integrated CloudLabs for a hassle-free experience. 
 
They work with companies and individuals alike and help them meet the skilling and up-skilling needs whether it's for business growth or for career advancement. 

Today, the business world is rapidly changing. Understanding the Digital is not merely a luxury; it's a necessity. To thrive today, businesses need to understand data science and how Big Data can affect the success of their company. It can be difficult to train your team on these technologies without proper guidance, and this is where Simplilearn can help your company. 

For individuals, as the requirement for data scientists and analysts is rapidly growing, learning these key skill sets and becoming certified through Simplilearn can boost their career.

Please read the articles I have wrote (http://bit.ly/2hHu8lo), which discusses the various aspects of Big data and analytics and related career paths. You can join my webinars to learn more about Big Data and analytics and understand how it can help you expand your career or business.

Advisory Board Member & Big data and Analytics Course Advisor

Adversitement

Helping data driven companies generating business value with best of breed solutions and a hands-on approach.

We collect and process all relevant customer-generated information from any touch point in the Customer Journey (both offline and online  like Web, Media, Mobile, E-mail, Social, Content, Video, Survey, CRM, call center, POS, any other external or internal source) and turn these data into reliable customer insights, real time action, business value and a strategic competitive advantage.

Examples of business value and success cases we generate with our domains of expertise at more than 100 top European retail, telco, finance, travel, media & entertainment, manufacturing, energy or service companies:
✓ Providing insights into cross channel campaign conversion attribution leading to improved campaign ROI
✓ Predict the next customer you will lose so actions can be taken to make it a satisfied customer again resulting in a substantial reduction of churn
✓ Remastering web analytics data to your data warehouse and saving substantial IT cost
✓ Predicting buyer intent and online generate product recommendation leading to an increase in up- and cross sales
✓ Providing insights in the online & offline Customer Journey and customer profiles and take action on your visitor in real time leading to an improved Customer Experience
✓ Providing insights in the Customer Journey to improve your complex business processes for marketing, sales & services to reduce operational cost
✓ Securing analytics data quality by monitoring 100% of your data on correctness & completeness to prevent damage on decisions on wrong data
✓ Manage customer consent, Data Governance & store your data safely to secure your brand reputation

Ronald works as an independent contractor for Adversitement

➨➨Want to learn what kind of business value Big Data solutions can bring to you? Join the Linkedin Group "Awesome Ways Big Data Is Used To Improve Our World" http://ow.ly/GTVyJ

Director

O2MC I/O - Prescriptive Web Computing (an Adversitement group company)

VP Sales & Marketing

ContentForces - product content & marketing optimization software & services

CEO & co-founder

Cedron- product information management software

VP business development & alliances

u-Try E-learning software

CEO & founder

Parametric technology - Product Data Management software

Sales Representative

Euro Graphic Services

Export sales manager

CEO, Principal Analyst Intelligent World•Helping AI-Driven Companies Generating Success•Top10 AI-Data-IoT-Influencer

My continuous pursuit to advance education and thought leadership in big data, IoT, AI, machine learning, 5G, deep learning, predictive analytics, cloud, edge and data science has evolved into my Top 10 Global Influencer and Thought Leader recognition by renowned institutions, and a combined social media presence that reaches over 500,000+ active data and analytics fans across Twitter, Instagram, Facebook, YouTube, Pinterest and LinkedIn.
➨Connect on other channels as well: https://linktr.ee/RonaldvanLoon

I’ve taken this knowledge, experience and connections and developed a platform called Intelligent World. 

Intelligent World is a thought leader, analyst and influencer network that connects businesses, experts and influencers to new audiences, and empowers them to collaborate, create and share exciting new content. 

Here, tech, AI, data and analytics enthusiasts can receive in-depth education from the brightest minds across the world, and even access opportunities for free coaching courses.

Check which free courses can advance your business and career. 
➨http://bit.ly/32GQl71

For tech vendors, service providers, analyst firms and agencies, Intelligent World helps them to create & produce engaging educational content with leading minds, influencers, analysts, authors and thought leaders so they can reach and engage with millions of tech lovers and extend their industry leadership.

Are you responsible for PR & Communication, Marketing or  Analysts Relationship? Follow my "Behind-the-Scenes" Social Media Channel 
➨https://bit.ly/3N0soOG

Is your C-level team and board of advisors fully up to date with all new AI capabilities and do they know how to digitally transform your company? In an "interactive virtual boardroom" session your team will get inspired by trends, and relevant cases and be able to define your strategy during a boardroom meeting.
➨DM me on Linkedin

Do you have a digital event and need an inspiring keynote speaker or moderator?
➨DM me on Linkedin

Domain experts, analysts, thought leaders, influencers and executives have knowledge to share; but they lack the platform and experience in creating & producing engaging, meaningful content. Intelligent World provides the tools, the people and processes needed to share their expertise. 

DM me to extend your thought leadership and join an exclusive group of industry leaders. 
➨DM me on Linkedin

Ronald van Loon

The future of last-mile delivery just got wearable.

Amazon has just unveiled AI-powered smart glasses designed specifically for delivery associates — merging computer vision, real-time navigation and safety insights into one seamless interface.

Drivers will be able to see delivery instructions, confirm the right packages and even capture proof-of-delivery photos — all without pulling out a single device.
The glasses will also detect potential hazards like dogs in the yard and share that data with future drivers, creating a smarter, safer delivery ecosystem.

For executives, this isn’t just a logistics upgrade — it’s a blueprint for operational AI integration.
It’s what happens when edge computing, wearables and generative AI converge to augment frontline work, not replace it.

In an era where efficiency and safety define competitive advantage, this signals the next wave of AI-driven workforce augmentation — practical, scalable and human-centered.

Video: @CNET/YouTube

#GenerativeAI #ArtificialIntelligence #AI #Wearables #Technology

OpenAI launches Sora 2, an audio and video generator
by Cheddar

#GenerativeAI #GenAI #Artificialintelligence #AI #Creativity

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Alena Lysiakova 🐉 🔜 GAMESCOM

Ronald van Loon

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The Battle

Alena Lysiakova 🐉 🔜 GAMESCOM

Ronald van Loon

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alena Lysiakova 🐉 🔜 GAMESCOM's LinkedIn Performance

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Performance ScoreAlena Lysiakova 🐉 🔜 GAMESCOM's LinkedIn Performance