Dreamstate Agency

Dreamstate Agency helps professional services businesses stand out and get found online.

Key responsibilities: Web design, branding, marketing strategy.

Founder

Panache Ventures

Panache Ventures is Canada's most active seed-stage venture capital fund.

Key responsibilities: Content creation, digital marketing, event planning.

Marketing Strategist

English Montreal School Board

EMSB is the largest English public school board in Quebec.

Key responsibilities: Short-term replacements for adult education English classes.

Adult Education Teacher

Sherweb

Key responsibilities: Development and execution of marketing strategies for PurelyHR. Assist in outbound and inbound marketing activities. Analyze marketing data.

Product Marketing Strategist, PurelyHR

Sherweb is a world-leading cloud solutions provider created in Quebec with a presence around the world. 

Key responsibilities: Manage the company's presence at tradeshows. Develop lead-generation strategies for events. Management of the SMB Masters Trainings, held in partnership with Microsoft. Planning and management of other events and roadshows across Canada and the US.

Event Marketing Specialist

Institut Trebas Institute

Trebas Institute is a private, post-secondary college specializing in the recording arts with campuses in Montreal and Toronto.

Key responsibilities: Teach courses in the Music Business Administration program. Plan lessons, create course content, and attend pedagogical training. Students performance evaluations.

Instructor, MBA

Concordia University

Concordia University is a public comprehensive research university located in Montreal.

Key responsibilities: Oversee event planning of a multitude of event types (in-person, virtual, hybrid). Provide a one-stop shop for client events by planning and overseeing all logistics. Liaise with internal and external suppliers, and manage budgets. Meet with clients and provide information on event-related matters. Monitor event activities to ensure compliance with regulations, laws, and protocols. Create event web pages and manage content.

Event Coordinator, Conference Services

Key responsibilities: Virtual and hybrid event production. Support for Homecoming, Gift Announcements, and other events. Technical production support. Help increase the production value of virtual and hybrid events.

Event Coordinator, University Advancement 

McGill University

The Faculty of Medicine is one of the constituent faculties of McGill University. It was the first medical faculty to be established in Canada.

Key responsibilities: Act as the point person at McGill Medicine's Alumni Office. Plan the Medicine Homecoming class reunion events. Work closely with the class representatives/volunteers of each reunion class. Provide administrative support to the Homecoming & Reunion Class Giving program. Help draft class communications and solicitation letters. Edit the McGill Medicine Homecoming webpage. Assist with social media and marketing strategies. Make cold calls to raise event attendance.

Administrative Coordinator, University Advancement, Faculty of Medicine

GURUS Solutions (NetSuite Solution Provider)

GURUS Solutions is a 5-star NetSuite ERP & Dell Boomi partner working to scale up businesses with Cloud tech.

Key responsibilities: Plan and create detailed plans for all events, within and outside of Canada. Plan and execute trade show booths and train booth staff. Identify and secure speakers, special guests, and/or entertainment for each event. Coordinate with all internal and external stakeholders. Build and manage the company’s social media profiles and presence. Create landing pages, update the website, and optimize for organic search. Consulting and support for HR initiatives such as recruiting events and internal activities. Manage email marketing drip programs and execute marketing campaigns.

Marketing Events Specialist

RAW:natural born artists

RAW Artists (RAW:natural born artists) is an international arts organization that operates in the United States, Canada, Australia and Mexico.

Key responsibilities: Event management and production. Artist recruitment and support. Stage management, communications, and PR. Social media management and marketing strategy.

Montreal Showcase Director

Enablon

Enablon, a Wolters Kluwer business, is the world's leading provider of Sustainability, EHS and Operational Risk Management Software.

Key responsibilities: Drive attendance to the largest sustainability conference in North America. Interview and train staff. Provide event support.

Event Specialist

Product Marketing Strategist at PurelyHR | Web Designer | Content Creator

I am a highly creative and results-driven digital marketing strategist, passionate about leveraging organic strategies to fuel business growth. 

My career spans diverse industries, from tech companies to nonprofits to some of Canada’s leading institutions, providing me with a versatile perspective on digital marketing.

I founded Dreamstate Agency to help service-based businesses stand out online. 

Recognitions:
- Top 10 Young Alumni To Watch, Concordia University (2017)
- Entrepreneur of the Month, YES Montreal (2020)

Alessia Priolo

Université de Montréal

Introduction into entrepreneurship: I support students in understanding innovative and sustainable business models, using tools such as the Business Model Canvas and Value Proposition.

Lecturer / chargée de cours

Millénium Québecor - Université de Montréal

Coordination of Millenium Québecor's incubator services;
Strategic planning;
Operational management;
Leadership and team management.

Coordonnatrice principale en entrepreneuriat / Entrepreneurship coordinator

Plans and coordinates an incubator program that provides entrepreneurial essentials to start-ups within a university setting;
Coaches and supports entrepreneurs in their overall business development; 
Evaluates entrepreneurs' needs in the start-up phase and delivers relevant content, training, and support;
Creates and facilitates workshops on various topics related to innovation and entrepreneurship;
Coaches & mentors individual entrepreneurs and teams.

Responsable du parcours / program coordinator Innovinc.RBC 

Futurpreneur Canada

Long-term business mentor to emerging entrepreneurs and startups

Business Mentor

YES Employment + Entrepreneurship 

Coached and mentored startups as well as seasoned entrepreneurs across a variety of sectors, providing guidance on market research, marketing, business development, strategic planning, funding, operations, HR and financial management;
Designed and delivered a diverse range of entrepreneurial related content and workshops;
Initiated new projects with a focus on empowering women entrepreneurs and fostering community building. Coached the 2022 YES Ellevate pre-accelerator cohort.

Business Coach

On leave

Motherhood, travels and international relocation
Expanded cultural and economic views while traveling in North America, Europe and Asia;
Organized international relocation and successful integration for the family

On Leave

Pictet Group

As member of the global management committee and responsible for Asia defined and implemented sales strategies which led to a significant increase in overall AUM and revenues; 
Successfully led by example and brought together colleagues from different cultural backgrounds to excel as a team with an above-average retention rate; 
Organized and implemented new marketing activities resulting in much increased brand awareness in Asia; 
Represented the company within Singapore’s financial place resulting in increased recognition in the industry.

Head of Client Relationship Management Asia - Pictet Asset Services

Quickly familiarized with the local industry and earned trust of team head to act as deputy after less than 6 months in the company and country; 
Took over clients at verge of leaving and turned them into key clients with growing AUM and high profitability; 
Exceeded targets and achieved record highs in profitability and AUM.

Deputy Head & Relationship Manager - Independent Asset Managers

Schroder Investment Management (Switzerland) AG

Organized events, produced marketing and investment material and provided French translations that allowed the company to increase awareness and achieve record sales in the Swiss market;
Created a completely refined FUM overview that greatly increased efficiency for all stakeholders and eliminated errors;
Provided product education to external distributors;
Built a network of clients and prospects in a new market.

Client Relationship Manager - Institutional clients

LGT Bank in Liechtenstein AG - Rep. Office

Acted as first contact for all client interactions in the Geneva office and regularly got complimented on the quality, quick turnaround and thorough follow up by clients and managers; 
Nursed existing relations and acquired new clients which increased AUM and profitability year on year;
Independently trained a junior staff to provide the same excellence in service.

Relationship Manager

Committed - Curious - Collaborative

Proactive and multilingual leader who loves to leverage her top-notch interpersonal and organizational skills to support and empower others, improve efficiency and achieve desired results.

Located in Montreal with previous long-term employment in Singapore and Switzerland, she builds on more than 15 years working with leaders and entrepreneurs of small and mid-sized businesses. 

Experienced in relationship management, business development, defining and implementing strategies and marketing activities, project management, workshop facilitation as well as coaching and mentoring individuals and teams.

Her intellectual curiosity, creative problem solving and passion for service excellence are what define her approach to working and interacting with people. 

She is a certified innovation advisor, trained in entrepreneurial and solution-focused coaching, an active listener, and loves to liaise between people and cultures and build a community.

taplio

The Battle

Alessia Priolo

Caroline Schädler

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