Product Marketing Strategist at PurelyHR | Web Designer | Content Creator

I’m a VC marketer and web designer with a decade of experience helping businesses grow through organic, creative strategies.

My career has spanned B2B tech, nonprofits, and some of Canada’s leading institutions, giving me a versatile perspective on marketing.

Today, I split my time between leading marketing for Panache Ventures (one of Canada’s most active early-stage VC funds) and running Dreamstate Agency.

I bring an end-to-end approach to marketing — from strategy and creative to full execution — ensuring ideas don’t just stay on paper but become websites, campaigns, and results.

At the heart of it, I’m driven by helping ambitious businesses find clarity, creativity, and momentum online.

Recognitions:
- Wix Studio League (2025)
- Entrepreneur of the Month, YES Montreal (2020)
- Top 10 Young Alumni To Watch, Concordia University (2017)

Alessia Priolo

This year, something quietly profound is happening.

Christian Lent and Muslim Ramadan begin today, on the same day. 

An extremely rare alignment of two sacred seasons.

Two traditions, inviting millions of people into a period of reflection, restraint, prayer, and generosity — at the same time.

Both ask us to slow down and look inward.
To fast not only from food, but from ego, excess, and distraction.
To realign with what actually matters.

In a loud and reactive world, there’s something very powerful about collective discipline.

Different traditions, yet strikingly similar moral journeys.

Wishing a meaningful Lent, and Ramadan Mubarak to all who are observing and fasting. ✨

VC Fractional Marketer | End-to-End: Strategy, Creative & Systems

The era of “quiet money” is over.

For decades, venture capital operated behind closed doors. Networks, access, and track record were often enough. Capital did most of the talking.

That model doesn’t hold in 2026.

Over the past year working inside the VC ecosystem, I’ve seen how firms build visibility, source deals, and engage LPs. One thing is clear: capital alone no longer differentiates a firm.

Today, visibility shapes access. Reputation shapes opportunity. And venture capital marketing plays a defining role in how firms build trust and attract talent.

The firms that stand out aren’t just strong investors. They:

– Articulate a clear, defensible thesis
– Build visibility around sector expertise
– Systematize marketing and engagement
– Earn trust before the term sheet

In venture, marketing has become part of the operating model. Visibility, relationships, and trust compound over time — just like capital does.

I wrote a piece on what this shift means for Canadian VC firms in 2026 — and the practical strategies behind it.

If you’re operating in venture, I’d be curious to hear your perspective. ↓

Many founders are confusing audience with authority.

They’re related, but they’re not the same thing.

You can spend years building a following on LinkedIn.
Post consistently.
Have millions of impressions.

And still wonder why you don't show up in AI search.

That's because AI doesn’t evaluate popularity the way social platforms do.
It infers authority from signals it can actually read on the open web.

That usually means:
– your website and how clearly you’re positioned
– public, indexable content (articles, interviews, podcasts, PR)
– third-party mentions and citations
– structured signals that connect your name to a topic or expertise

LinkedIn is excellent for distribution and audience-building.
But it’s largely gated.

So if your brand lives only inside social platforms, AI has very little to work with.

LinkedIn isn't the problem.
It’s your missing layer — a presence on the open, indexable web.

Audience and authority both matter.
They’re just built in very different places.

As AI takes on more execution, the real question for marketers is which skills set them apart — and which are worth developing next.

These three stand out to me:

1. Systems thinking
Designing structure, workflows, and operating models that scale.
AI can execute inside a system — but it still needs a human to design one.

2. Creativity
Original thinking. New angles. Making something feel human, not generated.
As content volume explodes, creativity is what cuts through.

3. Judgment
Context, taste, and prioritization.
Knowing what’s worth doing, what’s worth saying, and what not to scale.

Execution is becoming commoditized.

AI scales output.
But systems thinking, creativity, and judgment are what hold the value now.

YES Employment + Entrepreneurship 

As a Business Coach at YES Employment & Entrepreneurship, I specialize in providing comprehensive guidance and mentorship to both established entrepreneurs and budding business visionaries. I strive to empower individuals to transform their ideas into successful businesses. 

My areas of expertise include:

🚀 Business Ideation and Planning: I assist entrepreneurs in evaluating their business concepts and meticulously reviewing their business plans. I am dedicated to helping them set up and structure their enterprises for success.

💰 Access to Resources and Finance: I facilitate access to essential resources and financial support, ensuring that businesses have the necessary backing to thrive and expand.

📈 Strategic Marketing and Growth: My strategic marketing expertise aids entrepreneurs in crafting effective marketing plans and conducting feasibility studies. Together, we work on strategies to not only launch but also sustain and grow their businesses.

🤝 Collaboration and Professional Advancement: I collaborate closely with entrepreneurs to elevate their professional and commercial acumen, fostering their growth and development.

🎯 Goal Achievement: I work hand-in-hand with clients to define and achieve their medium and long-term goals, ensuring they reach their full potential.

Business Entrepreneurship Consultant | Start-up Coach

Greystone College

International Business Management Instructor at Greystone College | Business Strategy | Business Negotiations | Logistics & Supply Chain Management | Search Engine Optimization | Website design & Creation

Experienced international business management instructor with a passion for empowering students with practical skills and knowledge in the field of global business. Skilled in delivering engaging and interactive courses that cover a wide range of topics including business strategy, cross-cultural communication, and supply chain management.

At Greystone College, I had the privilege of instructing and mentoring students in the International Business Management program. Through my role, I facilitated dynamic classroom discussions, developed comprehensive curriculum, and provided hands-on learning experiences that prepared students for the challenges of today's global marketplace.

I leveraged my extensive industry experience to bring real-world examples and case studies into the classroom, helping students connect theoretical concepts to practical applications. By incorporating interactive exercises, group projects, and simulations, I fostered an engaging learning environment that encouraged critical thinking, problem-solving, and teamwork skills development.

Have received Top NPS scores across the college for my classes taught in Transportation & Logistics, Business Negotiations,  and International Job Functions

International Business Management Instrutor

åtto Abrasives

Marketing & Business Development

●	Conducted market research and developed marketing plans and pricing strategies for entry into new markets. Including metallurgical testing, needle cutting and resin bonded abrasive markets.

●	Researched CRM applications and introduced the OnePage CRM system. Developed appropriate training materials & supported sales & marketing personnel during implementation.

●	Remodelled & modernized the company's online presence. Implemented marketing campaigns across different media platforms. Developed a new company website, managed associated social media platforms and introduced strategies to optimize the use of these platforms.

Marketing

Dynamic and accomplished international business marketing professional with a proven track record of success in driving business growth across diverse markets. With a Bachelor of Commerce degree from UCC and an MBA from the University of Groningen, I possess a solid academic foundation combined with extensive practical experience in global marketing strategies.

Throughout my career, I have had the privilege of working in various countries, including Canada, Ireland, and the Netherlands. These experiences have equipped me with a deep understanding of cultural nuances, market dynamics, and consumer behavior, allowing me to tailor marketing strategies that resonate with diverse audiences.

I have successfully led international marketing campaigns, leveraging digital channels, market research, and consumer insights to develop and execute comprehensive marketing plans. My expertise spans across search engine optimization (SEO), social media marketing, content creation, and campaign analytics. By harnessing data-driven insights, I have consistently optimized marketing initiatives to drive brand visibility, customer engagement, and revenue growth.

With a natural flair for project management, I have excelled in coordinating cross-functional teams and delivering complex marketing projects on a global scale. I am adept at building collaborative relationships with stakeholders, managing budgets, and ensuring projects are executed with precision and within deadlines.

In summary, I am a highly motivated and results-driven international business marketing professional with a strong academic background and a wealth of experience across different countries. I am passionate about developing and implementing strategic marketing initiatives that drive business success in a global context. With a keen eye for market trends and a proven ability to deliver impactful campaigns, I am ready to contribute my expertise to organizations seeking to expand their presence and achieve international growth.

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Alessia Priolo

Michael Prendergast

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taplio

The Battle

Alessia Priolo

Michael Prendergast

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alessia Priolo's LinkedIn Performance

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