Optimized | Growth Marketing Agency

Founder

UPTHRUST | Growth Marketing & Digital Product Studio

Digital Marketeer

We help ambitious DTC & SaaS brands​ grow by pairing our proven growth systems with performance creative and landing page testing.

We work with 25+ 6 to 8 figure brands. Some of our success stories:
✅ Helped a subscription baby brand launch and scale to $250k/month in 12 months
✅ Reduced MER by 60% for a CPG brand in the first 90 days
✅ Helped a fashion DTC brand cut CPA by 43% through structured creative testing and UGC

Here's how we help you scale your brand:
👉 Performance creative: a consistent inflow of high-performing ad creative built around consumer psychology.
👉 Landing page testing: we design and build landing pages that match ad intent, messaging and customer pain points.
👉 Influencer & creator whitelisting: tap into trust and leveraging authentic creators that help increase brand awareness and social proof through .


If you’re a 6 to 8-figure DTC brand looking to break through a growth plateau or scale profitably, DM me “𝗚𝗥𝗢𝗪” to learn more.

Alexander Pauwelyn

Descript

Content Writer

Freelance

Digital Marketing Executive

I help brands with Content Marketing. I write data-backed, in-depth blog articles that rank on Google and help them get leads and build online credibility.

SaaS Content Writer

Scribe

Freelance Content Writer

Sprout Social, Inc.

Freelance B2B SaaS Content Writer

Zavvy

Content Marketer

Hotjar

A few hand-picked blogs I wrote for Hotjar.

Product-led B2B SaaS Content Writer

VEED.IO

Freelance SaaS Content Writer

HackerNoon

Contributing Writer

DigitalDeepak.com

I was among the Top 25 interns from a batch of 600+ people. Learned SEO, SEM, Social Media, and Content Marketing.

Digital Marketing Intern

I'm a digital marketer and a freelance B2B SaaS content writer. 

And I believe in creating the best content for the reader per the funnel stage. 

Result?

My work often ranks as featured snippets or among the top three SERP results--increasing my clients' relevant website traffic, conversions, and revenue. I've worked with funded tech startups like Veed and Scribe and category leaders like Hotjar and Sprout Social. 

"Your blogs must be ranking #1 because you write for companies with high domain authority (DA)."

Fair argument.

DA is a factor but not the only factor. 

In 2021, I wrote a blog (keyword volume>13,000) for an early-stage B2B SaaS startup that outranked much bigger competitors in less than three months and helped the company acquire 100s of relevant leads PER MONTH on autopilot. 

Also, you won't have to spend weeks giving me product KTs.

Here is why: before switching to writing and marketing, I worked as a software engineer with American clients at Deloitte Consulting. I quickly understand the tech, the ideal customer's pain points, and how marketing can help your business grow.

On top of that, I have a solid understanding of digital marketing, from running Google ads or social media ads to defining marketing strategies for early-stage businesses. 

I've done an 11-month executive digital marketing graded certification equal to a postgraduate diploma from one of India's best universities for marketing.

Want to get in touch?

I'm most active on ayushemail23@gmail.com or message me here.

Note: I'm based in New Delhi, India, and have changed the location to the United States as part of a LinkedIn experiment.

Ayush Sood

taplio

The Battle

Alexander Pauwelyn

Ayush Sood

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