Founder of Galadon.io | Sell More With AI

I built a 7-figure agency, successfully scaled 5+ SaaS companies, authored a bestselling book on cold emailing, and grew a YouTube channel to over 100K subscribers. Married with 1 son (and counting)

As the founder of the Galadon Gold, I’m helping entrepreneurs like you consistently land 5 new clients every month by implementing proven strategies for lead generation and sales. As a Gold member, you'll gain access to a library of high-converting cold email scripts, personalized coaching, and live weekly calls designed to scale your business fast.

If you're ready to stop guessing and start growing, join Galadon Gold today, and let’s make those 5 new clients a reality every month! Hit that link in my bio to join 🤫

Alex Berman

I was watching to a youtube video on parenting and how to prevent tantrums with kids - it's a little early but hey, whatever. The video talked about how: if your kid asks for candy in a store... and if you KNOW that eventually after a lot of crying etc you will buy them candy... Just get them the candy and save the crying. And I realized - it's the same thing in business:

You KNOW you have to send cold emails, or raise or prices...

Or even make cold calls.

But instead of doing it now... you're having the equivalent of a tantrum with yourself.

Saying you'll do it someday.

Or coming up with excuses like "cold email is better I don't need to cold call" or "I'll just use free info, there can't possibly be anything new behind a paywall"

And then months tick by

Money dwindles

Savings accounts waste away

And then what?

You join Galadon Gold. You send the emails. You make the calls.

And your money starts to refill.

So all I'm saying to you today is... why wait?

Join the group and I'll talk to you soon.

-Alex

P.S. Around 190 spots left in this thing - after that I won't be doing 1 on 1 onboarding calls with every member, so if you really want to talk to me specifically, act fast.

Alex Berman®

Scale Your Agency for only $497/Month (14,000 Clients Served)

For years, I kept seeing the same pattern with established founders and operators.

They had a real business, good delivery and solid results.

But their lead gen was held together by things that don’t compound:

- paid ads that stop the day you stop paying
- cold outreach that burns teams out
- social posts that disappear in 24 hours
- random content that brings attention, not buyers

So one month the pipeline looks great and the next month feels like a reset.

That’s why we built ScaleUp Media.

We build Done-For-You YouTube SalesFunnels for founders, coaches and agencies that turn YouTube into a predictable inbound sales channel.

Here’s how it works:

- You record 1-2 hours per week
- We handle strategy, keyword research, scripting, editing, thumbnails, YouTube SEO, posting, repurposing and funnel setup
- Your videos rank for searches your buyers are already making
- Prospects binge your content and show up pre-qualified

We don’t chase virality.

We focus on YouTube SEO + evergreen, search-based content that compounds.

What this looks like in practice:

1. Virtual Bacon (Crypto Education)
↳ Scaled to 700K+ subscribers, drove $200K+ revenue and built a 2,600+ member community with search-first YouTube.

2. Waybook (SaaS)
↳ 3 videos ranked #3 on Google + YouTube for buyer-intent keywords (ex: employee onboarding software), creating consistent inbound demand.

3. Alex Berman (B2B / Cold Email)
↳ First video ranked #3 on YouTube search, bringing qualified leads on autopilot via SEO-driven content.

Results we’ve got our clients so far:

- 10-20 qualified sales calls/month within 90 days
- $8M+ in client pipeline revenue generated
- 35M+ organic views across client channels

If you are a founder doing $30K-$500K/month who have a proven offer and want inbound without living on ads or cold outreach.

If you want to see what a YouTube sales engine looks like for your niche, 

Book a free call from the featured section or email me at kunal@scaleupmedia.in

Kunal Jiwani

The first time a stranger paid me online, my whole career plan fell apart.

March 2020 was a tough time.

I was in my final year of college, stuck at home during the lockdown and preparing for CAT exams that I did not even care about.

I felt constantly anxious about what would happen next and I hated being financially dependent on my parents.

I wanted independence in a practical way. I wanted to earn through my own effort, work on my own schedule and build something that did not require anyone’s approval.

So I went back to something I genuinely enjoyed as a kid, which was making videos. I started a YouTube vlog and posted around 20 videos.

People responded well and that gave me confidence, but it also exposed a limit very quickly.

Better equipment costs money and asking my parents for more money just to try YouTube did not feel right.

So I focused on the one thing that was fully in my control: learning a skill that people would pay for.

I taught myself video editing from scratch and spent nights watching tutorials, practicing on my own footage and fixing the same mistakes until the output finally looked clean.

Then I listed my editing service on Fiverr and got my first paid client for $5.

The payment was not big, but the meaning was.

It proved that a skill I taught myself could create income, without an MBA or a job title.

That month itself, I made $100 (Rs. 7,400) from video editing freelance projects.

And now, our agency Scaleup Media is doing over 6-figures in consistent ARR.

So, if you feel stuck right now, you do not need a perfect plan first.

You need a small win that gives you proof that things can move.

One client, one paid project or one amazing result can change how you see your options and that change builds confidence fast.

If you are a founder and want YouTube to turn into a client acquisition channel, visit my website above and check out how we work.

Co-founder @ScaleUp Media | Helping founders, consultants & SaaS companies book 10-20 inbound calls/mo with YouTube

🚨HIRING 🚨

Hiring a long-form video editor to work 1-1 with me & my clients. This is a LONG TERM position with lots of recurring work

(my main editor has worked with us full time for over 1 year)  

Apply from the link below in comments

No agencies, please.

Helping Online Coaches and B2B Businesses book 10-20 qualified calls with YouTube | $800K+ revenue & 30M+ views for clients | DM “YT” for a free DFY video

We helped VirtualBacon go from 15k to 773K+ YouTube subscribers and cross $200K+ in revenue while becoming a top 5 crypto channel.

Most people look at that and think it was luck, timing or crypto hype.
It wasn’t.

It was a system that removed guessing and made content output predictable.

Step 1: We made Dennis stay in his lane

We didn’t try to turn him into a content team, we just made one decision early.

Dennis only does what he’s the best at: explaining crypto simply.
His job was just to show up, share his knowledge and film.
That’s it.
Everything else was handled by us.

Most creators fail because they try to be the creator + editor + strategist + marketer and then wonder why they burn out.

Step 2: We became the content machine

This is where the channel stopped depending on motivation.

We handled the heavy lifting end to end:
• scripting + narrative structure
• editing + custom motion graphics
• packaging (titles + thumbnails + hooks)
• turning long-form into 50–60 Shorts/month
• posting consistently across platforms

So Dennis didn’t work harder.
He just kept filming and the content engine kept shipping.

Step 3: The system made YouTube predictable

People think YouTube growth is luck. It’s not.
It’s consistency + clarity + execution.

Once the workflow was locked:
• output stopped being random
• videos got better because the process got better
• the algorithm started trusting the channel
• reach became a byproduct, not a goal

More consistency = more watch time = more distribution.
That’s when growth stops being “one viral hit” and starts compounding like a real asset.

Step 4: We syndicated the same message across platforms

This part was the turning point.

→ YouTube built authority and trust.
→ Shorts + IG Reels built volume and daily reach.

The same core idea was repurposed properly, so it kept working in multiple feeds.
Dennis literally said the biggest value was how “well the content is syndicated together” and how it became close to automated once the flow was set.

Step 5: We stayed consistent long enough for compounding to kick in.

Once the system was running:
• YouTube growth became exponential
• Reels started sustaining 30K-50K views on average (not one-hit spikes)
• the business started pulling members and revenue through organic content

He ran two launches for a $2,000 cohort and later grew an ongoing VIP membership to 2,600-2,700 members.

That’s what a real content funnel looks like.

If you want the exact video ideas system we used for him (outlier research + offer breakdown + 25 templates + checklist), DM me or comment below “IDEAS” and I’ll send it.

Ego kills YouTube channels.
I said it.

I’ve watched founders lose money on YouTube while they obsess over aesthetics and ignore demand.

The studio looks clean, clips looks cinematic, color grade looks expensive and then the video goes out with zero reason for a buyer to click.

Ego content gets claps but demand content gets paid.

The difference is simple.

Ego content is built around you.

It focuses on the new setup, new angle, new vibe, new editing style.
It’s made to earn approval from other founders.

Demand content is built around the buyer.

It starts with a real problem someone is already trying to solve and it speaks to the moment they’re ready to act. It’s made to push a decision.

I learned this the hard way early on.

I would spend hours making a video feel premium, then publish something nobody was searching for or even thinking about. It looked good and sounded smart.

But, it didn’t start a single qualified conversation.

If this video gets shown to 100 ideal buyers, will they:
1. understand it in 5 seconds
2. feel like it’s for them
3. get a clear next step
4. trust the person speaking

If the answer isn’t yes across the board, better lighting won’t fix it.
Step one is demand.

Want YouTube to sign you clients, not just views in 2026? Visit my website from above or book a free strategy call and let’s discuss.

🚨 We're hiring a Youtube scriptwriter🚨 

If you're good at copywriting and you have content/ youtube knowledge or you have experience in running a Youtube agency, this might be for you.

Also, if you're looking to work in a content agency that's working with some big names in the space, this is a great opportunity for that.

You can find the form link below👇

Matt just became our fastest client to reach 10K subscribers on YouTube and 4K subs on his newsletter.

And the same long-form videos, clipped for Instagram started doing 20K, 40K and even 200K views.

For context, Matt isn’t an influencer chasing views. He’s an established founder who wanted YouTube to bring business but he didn’t have the time to do it properly every single week.

So we built it like a system.

Here’s exactly what we did:

Step 1: Nail the buyer + the offer
We got crystal clear on who he’s speaking to, what he sells, and the “why you” angle that makes someone trust him fast.

Step 2: Pick topics that already have demand
We researched outlier topics in his space. Stuff people are already clicking, watching and searching for.

Step 3: Write scripts he can record without overthinking
He didn’t need to sit and plan ideas or structure. He just had to show up and record.

Step 4: Fix the filming so he looks like the real deal
We helped him set up a dedicated camera, clean framing, good lighting and clear audio. Good setup makes a big difference.

Step 5 : Package it so people click and stay
We handled the edit and the packaging so the right people clicked, watched longer and actually engaged.

Results started showing in month 1 itself.

Watch time went up, comments shifted from “nice video” to real questions from potential clients.

The clips got picked up by new audiences on Instagram, YouTube began recommending the long videos to the right buyers, subscribers climbed, then the email list and then the revenue.

If you are a founder or coach who wants to build YouTube that brings in clients, not just views,
Visit my website from above and let’s talk.

We helped Dennis Liu hit $200K in new rev and grow from 15K to 773K+ YouTube subscribers using this exact video-ideas system.

I just recorded a 12-minute MASTERCLASS breaking down:

• A simple way to borrow winning video concepts and adapt them to your niche
• An offer breakdown method that turns your service into searchable topics
• A remix method that turns 1 good idea into 5 strong videos
• Topic mistakes that kill growth and kill conversions
• 25 plug-and-play templates + a quick checklist to execute fast

Want it?
1. Connect with me
2. Comment “YT” below and I’ll send it to you.

♻️ Repost for priority access.

After writing 1,000+ YouTube scripts for founders, coaches and agencies, I’ve noticed the same 5 things show up in the videos that actually bring clients.

1) They start with the buyer’s exact situation.

The first 10 seconds should feel like someone read their mind.
If your viewer is thinking, “I’m posting but nothing turns into calls,” your intro should say that out loud.
If your opener doesn’t say what this is about, the click is gone.

2) They earn trust fast.

One sharp proof line is enough:
• a result you’ve driven
• a timeline
• a clear outcome
• a specific type of client
People need a reason to believe you’re not guessing.

3) They make the promise specific.

Viewers are silently asking: “What am I getting from this?”
Strong scripts answer it clearly:
• what you’ll learn
• what you’ll build
• what you’ll be able to do after the video
The best ones also set a boundary: what this video covers and what it doesn’t.

4) They teach in steps.

Advice that gets clients is usable.
It has:
• a simple sequence
• examples
• what to do first
• what to ignore
• what to measure
If the viewer can’t act on it, they won’t trust you with money.

5) They lead to a conversation naturally.

The CTA isn’t a pitch, it’s a next step.
For example: “If you want the script structure we use, comment ‘SCRIPT’ and I’ll send it.”
That line turns a viewer into a lead without getting weird about it.

If you want our exact YouTube script framework (hook → proof → steps → CTA), comment SCRIPT and I’ll DM it.

Christian added 200 new clients, doubled his revenue and went from 3,000 to 20,000+ followers on Instagram.

He stopped playing the creator game and started playing the business game.

Christian is a financial professional in the US.

He’s licensed to do taxes across all 50 states and also works as a CFO for multiple businesses.

Before working with us, his business was already legit.
He had clients, skill and years of experience.

But his growth was capped for one simple reason: everything was coming through word of mouth.
Which is great until you want reliability.

Here’s what changed:

1) He stopped wasting hours editing content

Christian is literally a videographer and editor himself, so he could do it all.
But he said it straight: it used to take hours to push out one clip.
Now he records once and gets 40 clips out of 2 hours, because we handle the execution end-to-end.
That freed him up for real revenue work: sales, delivery, systems, hiring.

2) One video got him booked out for weeks

One of his videos popped off and Christian said it brought him 40-50 leads instantly.
He’d never experienced one video filling his calendar like that before.
And the craziest part?
This happened in September, the worst time to go viral in the US tax market.
But it still worked because attention doesn’t wait for peak season.

3) The channel started compounding

He expects the real payoff to hit even harder in January-April when tax season peaks, because now thousands of people already know him, trust him and will come back when they need help.
That’s the difference between content that disappears and content that compounds.

4) We made complex topics simple for normal people

He also called out a big misconception:
“We’re based in India, so how would we understand US tax content?”
In the beginning, it took a bit of calibration.
But after enough reps, he said it clearly: we became strong enough to take complicated topics and visualize them in a way normal viewers can actually understand.
That’s a rare skill and it’s what makes content perform.

Fast forward today,
He’s not worried about leads anymore.
He’s worried about capacity.

He literally said he needs to hire more people because demand is scaling faster than fulfillment.
That’s where you want to be.

If you’re still relying on referrals, cold outreach or ads as your main client acquisition channel, you’re making it harder than it needs to be.

If you want us to build a YouTube Sales Engine for your business, DM me “ENGINE” and I’ll tell you if you’re a fit.

Your YouTube video got 10K views? Nice. But did you book any calls from it? Thought so.

That video did what YouTube cares about. It grabbed attention and kept people watching.

But it didn’t do what YOU care about: bring you buyers.

And if you’re a founder, that should annoy you.

A lot of founders get stuck in the “views high = business good” mindset and it’s the fastest way to stay broke while looking successful.

Views are not a business outcome, they are just a number on a screen.

Money comes when the right person watches your video and thinks, “This solves my problem and I want this person’s help.”

That does not happen when your video is built to sound smart or look impressive.

It happens when the video is made to solve one painful problem that your buyer is already dealing with and you solve it clearly enough that the next step feels obvious.

And honestly, most founder channels are not built to sell anything.
They are built only to get approval.

The viewer watches it, nods and moves on with their day.

If a stranger watches your video and still cannot tell who you help, what you help them do and what they should do next, then you don’t have a YouTube strategy.
You just have a content habit.

And a content habit is cute, but it will not grow your business.

A simple way to check if a video can make money is this: would a buyer watch it and feel understood, or would they just feel mildly entertained?

One reaction creates demand, the other gets compliments.

If you are a founder and want YouTube to turn into a client acquisition channel, we are taking on a few clients in Q1.

Send me a DM now or visit my website above and check out how we work.

Most YouTube videos are a complete waste of a founder’s time.

It’s because most founders are making videos that were designed to look useful and not videos designed to create buyers.

That’s why we always make our clients record one 60-minute video early on, because one long video does what 20 short videos struggle to do:
It builds real trust, fast.

Here’s the exact framework (steal this):

1) Start with a 2-5 minute hook that forces them to stay
You do 4 things:
• Call out their problem clearly
• Prove you’ve solved it (numbers, client wins, screenshots)
• Promise the transformation (“By the end, you’ll know exactly how to ___”)
• Set expectations (“Take notes. This is the full thing.”)

2) Sell the opportunity before you teach
Most people skip this and lose viewers.
Explain:
• What this skill/system is
• Why it matters right now (use real numbers if you can)
• Who it’s for (and who it’s not)

3) Give the A-to-Z roadmap (5-7 steps)
This is the “map” before the directions.
Example:
Research → Offer → Script → Film → Edit → Publish → Convert
Make it stupid simple.

4) Teach each step like you’re teaching a paid client
For every step, cover:
• What it is
• Why it matters
• How to do it
• Common mistakes people make

5) Sprinkle proof while you teach (don’t dump it at the end)
After a key concept, casually drop:
• a screenshot
• a result
• a story
• a quick client win
So they keep trusting you without questioning everything.

6) Pre-handle objections near the end
Answer what they’re thinking:
• “Will this work in my niche?”
• “I don’t have time.”
• “I’m not good on camera.”
• “My channel is small.”

7) Give them a reality check
This is where you filter out losers.
Tell them what it actually takes.
And why it’s worth it anyway.

8) Close with 3 options
• Do nothing (and stay stuck)
• Try alone (slow + frustrating)
• Work with you (fast + proven path)

That’s the whole play.
You give 95% of the value away and people still pay you because they don’t want information.
They want speed, clarity and someone who already knows what works.

If you are doing $20K+/month and want YouTube to start booking calls for you, book a call with me today. We’ll map the exact free course + funnel for your niche.

If people watch your videos and still don’t book calls, your content isn’t doing its job.

I’ve seen this happen way too many times.

A founder will tell me, “We got 12K views on a video.”
And then in the same breath they’ll say, “But we didn’t get a single call.”

That’s the wrong kind of attention.

You don’t need 20K views to sign clients.
You need 1000 views from people who can actually pay you.

There are mainly two types of views.

Entertainment views → people watch, like, move on.
Decision views → people watch, compare options, click links and book calls.

Your job is to engineer the second one.

Here’s exactly how:

1) Pick topics buyers search when they’re close to spending money

Stop making broad tips videos that attract everyone.
Make videos that sound like someone is mid-decision, like:
• “X vs Y: what to pick for [specific outcome]”
• “How to choose the right [agency/service/tool] without wasting money”
• “Why your [strategy] isn’t working even though you’re consistent”
• “What it actually costs to fix [problem] properly”
I’ve seen smaller channels pull better leads than bigger channels just because the topic was buyer-intent.

2) Filter your audience on purpose

Most founders try to sound inclusive.
That’s why they attract lurkers.
Say it clearly:
• “This is for founders doing $20K+/month.”
• “This is for people selling high-ticket.”
• “If you want quick hacks, this isn’t for you.”
Every time we do this, views go down a bit and lead quality goes up a lot.

3) Earn trust in the first 60 seconds

Your intro decides your results.
Instead of a long warm-up, hit this order:
• the real problem
• why it happens
• what you’re going to show
• one line of proof
The second we remove the unnecessary intro and hit the point, people stay longer.

4) Give them a next step that matches the video

Most CTAs fail because they’re random.
– If the video is about choosing a tool, give them a checklist.
– If it’s about fixing lead gen, give them a framework.
– If it’s about scaling, give them a roadmap.

5) Stop judging a video by views, judge it by buyer signals

Some of the most profitable videos I’ve seen had under 2K views.
But they had the right signals:
• decision-makers commenting
• people asking implementation questions
• email opt-ins
• booked calls
• binge-watching behaviour

That’s when you know you’re attracting buyers.
So no, you don’t need 20K views.
You need the right 1,000 people to watch and think:
“Okay, this person gets it.”

If you’re serious about turning YouTube into a sales channel this year, DM me “YOUTUBE” and I’ll tell you if we can help.

Posting more on YouTube is the dumbest advice founders keep following.

I have seen founders post 3-4 videos a week for months and still get zero leads.

It only happens because they are uploading more of the wrong thing.

Here are the real YouTube myths that waste a founder’s time:

Myth 1 - “If the video is good, YouTube will push it.”

No.
YouTube does not reward effort. It rewards clicks.
If your title and thumbnail do not earn the click, your video dies quietly.
Most founders spend hours recording and editing.
Then they write a title like “3 lessons I learned…”
Nobody is searching for that.

Myth 2: “I need more views before I can get clients.”

Also wrong.
You do not need 50K views.
You need 500-1000 views from the right buyers.
A video with 20K random views can bring zero calls.
A video with 1K targeted views can bring serious leads.
Intent matters more than reach.

Myth 3: “I should stay broad so I don’t limit my audience.”

Being broad is why you are ignored.
If your channel is for “founders, entrepreneurs and business owners,” it is for nobody.
Specific attracts. Generic disappears.

Myth 4: “Better editing will fix it.”

Editing helps retention, yes.
But editing cannot save a weak topic.
A basic video with the right topic will beat a beautifully edited video with the wrong topic every single time.

Myth 5: “My niche is boring. YouTube won’t work for me.”

The boring niches win.
Taxes. Accounting. Legal. B2B services. Ops. Consulting.
People search for these when they have real problems and real budgets.
Your niche is not boring, your topics are.

Myth 6: “If it didn’t work in 30 days, YouTube doesn’t work.”
YouTube is not Instagram.
One good video can bring leads for months, sometimes years.
That is the compounding part founders keep missing.
So no, you do not need to post more.
You need better topics, better packaging and a clear next step for the buyer.

If you want us to build this end-to-end for you, DM me “YOUTUBE.”

Kunal Jiwani - ScaleUp Media

Your first 60 seconds are either selling for you or killing the video.

Most founders lose the viewer before they even start. 

Only because they waste the first minute like it is a TED talk warm-up.

Here is what I see all the time:

The video starts and nothing happens.
The founder explains the topic slowly.
They give context and try to sound smart.

Meanwhile the buyer is thinking, “Cool… so when are you getting to the point?”
And they leave.

YouTube is brutal that way.

If people click off early, the platform stops pushing the video. Simple.

Here is the exact 60-second structure we use to stop that drop:

1) Say the problem in one clean line.

↳ Call it out like you are talking to one person.
↳ Example: “If your videos get views but you are still not getting calls, your content is not built for buyers.”

2) Promise a real outcome.

↳ Tell them what will change after watching.
↳ Example: “In the next 8 minutes, I will show you how to structure your first minute so people stay and actually trust you.”

3) Give one proof point fast.

↳ Not a brag, a real signal.
↳ Example: “I have seen retention graphs change instantly when we cut the filler and start with the buyer’s problem.”

4) Show the roadmap.

↳ This keeps people locked in because they know what they are getting.
↳ Example: “We will cover the hook, the promise, the proof and the CTA.”

That is it.

Most founders do not need more content.
They need cleaner structure.

Attention is not earned by uploading more.
It is earned by respecting the viewer’s time.

If you’re serious about turning YouTube into a sales channel this year, DM me “YOUTUBE” and I’ll tell you if we can help.

If you are posting on YouTube but not signing clients, follow this plan in 2026.

Views aren’t the goal. Buyer intent is.

Here’s the plan I’d run if I was starting from zero tomorrow.

1. Pick one buyer and one paid outcome

Write it down in one line:
“I help ___ get ___ without ___.”
Every video should make that buyer think: “This is my problem.”


2. Build your call-taking assets first

Before you upload another video, set up:

A simple page with your offer + 2–3 proof points + a booking link
One “start here” video pinned on your channel: who you help, what you do, what results look like.

People binge first, decide later. Give them a place to land.


3. Make videos that pre-sell the call

Your content should answer what buyers ask right before they pay:

“What would you do if you were me?”
“Where does this usually break?”
“What’s the fastest path to results?”
“What would you fix first?”

This is how you attract buyers, not spectators.


4. Script the video like a sales conversation

Keep it clean:
→ The problem (in their words)
→ The real reason it happens
→ The fix (steps + examples)
→ A quick proof moment (one line)
→ CTA that points to one next step


5. Track one metric that matters

Count qualified conversations started per video.
That’s your scoreboard.

Want my 2026 YouTube Client Plan template?
Comment PLAN and I’ll send it (Or DM me PLAN if you’re not a comment person)

Adex basically fell in love after our first YouTube video together went live (no kidding).

We started short form with him, got consistency back, then moved to long form once he was ready to take YouTube seriously.

He was already putting in effort.

The issue was simple: the setup and packaging didn’t match the level he wanted to be seen at.

Screen share videos, awkward shots. It just wasn’t built to win.

So we fixed the foundation first.

He upgraded to a dedicated camera and we helped him set it up properly.

We fixed the framing and lighting so he looks good on camera and worked on how he delivers it so it sounds natural.

We rewrote the first 30 seconds so people stay instead of clicking off and also fixed the title + thumbnail so the right people actually click.

Then the first long-form video with the new setup went out and this was his reaction.

And that is exactly what doing YouTube should feel like.

It should not feel draining and confusing.

Now he is not trying to do YouTube.
Rather, he is building a channel that sells his thinking and expertise.

If you are posting on YouTube and it feels like work with no payoff, DM me “YOUTUBE” and let’s talk.

I have seen 90% of founders fail on YouTube and there’s a pattern that explains why.

They treat YouTube like something they try when they have time, instead of something they run like a business channel.

This is the pattern I keep seeing:

Founders start with real energy. They publish two to four videos, get some engagement and get a small spike of subscribers.

Then client work gets busy, recording stops and the channel goes quiet takes a back seat for weeks.
When they finally come back, they restart the whole thing like it’s a brand new channel.

They switch topics, change the format, try a new style, tweak the niche and rewrite the promise of the channel.

That confuses YouTube and the viewers.

YouTube cannot confidently recommend the content when the channel keeps changing direction.

Viewers also cannot tell what you stand for or why they should keep coming back.

Then the second part of the pattern shows up and it costs founders real money.

A lot of founders make videos to sound smart instead of making videos that help someone buy.

They share broad opinions, tell big stories and talk in lessons.

It looks like thought leadership but it does not move a buyer closer to a decision.

Buyers do not open YouTube to be impressed by mindset.

They open YouTube when they are stuck and they want a clear answer to a real problem.

If a video does not help a real buyer take a clear next step, it becomes content for peers.

It might get nice comments but it will not create serious conversations.

Here’s the fix that actually works:

→ Choose one buyer for the next 90 days and stay loyal to that person.
→ Pick 5 problems that person is already searching for and build your next 5 videos around those exact problems.
→ Publish one video every week, keep the same promise and structure and stop changing your theme halfway through the plan.
→ Then cut the long video into short clips and post them on Instagram, so Instagram brings reach while YouTube builds trust.

If you want the exact 90-day roadmap we use with clients, DM me “PLAN” and I’ll send it.

taplio

The Battle

Alex Berman

Kunal Jiwani

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Performance ScoreKunal Jiwani's LinkedIn Performance

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taplio

The Battle

Alex Berman

Kunal Jiwani

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alex Berman's LinkedIn Performance

Performance ScoreKunal Jiwani's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAlex Berman's LinkedIn Performance