Alex Huhn

Founder Owned Media

Marketer for Founders

Vitapul Medical Devices

Achievements
•	Won $75,000 of non-dilutive financing from state and national business plan competitions for viability and likely success of the uAir Mini asthma inhaler. 
•	Voice of customer research indicated that 91% of physicians surveyed see a market need.  
•	Customer interviewing indicated that 81% of end users would purchase a uAir Mini inhaler. 

Responsibilities
•	Analyze global inhaler market and maintain a financial model of the business opportunity.
•	Lead voice of customer interviewing which defined product requirements for engineering. 
•	Coordinate cross functional team of engineers and vendors to manufacture product prototype. 
•	Forecast business financials and discounted cash flow analysis for exit scenario planning. 
•	Develop product roadmap for market research, initial manufacturing, and FDA approval.

Co-Founder | CFO

FUTR : Commercial Advisors

VP of Marketing

Mecca Property Management

Alex Huhn Consulting

I help landowners and real estate developers enhance the value of their property and projects as a fractional real estate development manager. 

•	Build financial models to underwrite new development deals and scenarios.  
•	Lead entitlement efforts for land development projects.
•	Coordinate with municipal staff, utility providers, architects, and engineers to produce site plans, construction documents, bids, and budgets. 
•	Prepare investor and customer presentations on consulting recommendations and project progress. 
•	Establish project roadmaps, identify barriers for approval, and proactively resolve project challenges.

Owner, Consultant, Real Estate Developer

Van Daele Homes

As a project manager for Van Daele Homes, I ensured that new home developments (totaling over $55M) stayed on budget and schedule.
•	Generated land development budgets for 5 prospective projects, totaling $100M+, by measuring plan takeoffs, estimating current market construction costs, and tracking all updates and sources in the budget spreadsheet.
•	Obtained building permits for townhomes 13% faster than the forecasted schedule by coordinating review comments with the architects, engineers, and city building officials.
•	Delivered all Certificates of Occupancy to the escrow team on time for final home closing by coordinating finish schedules and inspections with the municipality and the project superintendent.

Senior Project Manager

The Dive Briefing

I made my first $1000 online through this business and learned about starting and running an online business. 
•	Grew a newsletter from 0 to 56 subscribers by publishing weekly newsletters, sending personalized invitations, and creating content on Facebook, Instagram, Linkedin, and Youtube.  
•	Delivered 15 free marketing audits to dive shops which led to 3 projects and $1125 in revenue.

Owner, Marketer, Writer

Lowe Companies

• Worked on a portfolio of real estate projects across Utah valued over $200M.
• Managed a team of Architects, Engineers, Land Planners, & General Contractors to produce site plans, plats, construction documents, bids and budgets.
• Lead entitlement efforts through various jurisdictions for development projects to secure Planning Commission and County Council approvals.
• Analyzed new development opportunities and prepared investor presentations.
• Proactively resolved issues to keep development projects on-time and on-budget involving material shortages, labor shortages, skills gaps, and permitting.
• Grew excavation team from 7 employees to 30+ employees in 12 months. 
• Attended construction meetings to coordinate with County and utility representatives and general contractors to ensure performance and adherence to project objectives.
• Prepared monthly reports to timely and effectively communicate project status updates with the executive team, the County and potential land customers.
• Oversaw land development schedules and budgets to ensure on-time delivery of lots.
• Reviewed active development projects to verify work progress and contractor activity.
• Represented the developer on community Design Review Committees and HOA Boards.

VP of Real Estate Development & Construction

Achievements 
•	Led the completion of $60M in real estate development projects. 
•	Saved $300k and reduced lead-time by 4 months by switching storm pipe from RCP to HDPE.
•	Reduced administrative hours and improved project proforma tracking by implementing a project expense tracking process using QuickBooks, Asana and Divvy.
•	Created and maintained financial models for project analysis based on funding source and IRR.  

Responsibilities
•	Led a cross-functional team of Architects, Engineers, Land Planners, & General Contractors to produce site plans, plats, construction documents, bids, and budgets.
•	Coordinated on-site construction activity with subcontractors and field consultants as necessary to complete construction, receive approvals and address warranty concerns.
•	Managed draw request process for construction loans and projects bonds. 
•	Presented monthly reports to the executive team, the County and potential land customers.

Land Development Project Manager

• Analyzed and forecasted business opportunities against the company’s required rate of return.
• Reported and communicated financial results to investor’s, executives, and stakeholders.
• Established accounting practices to help the company understand project financials.
• Managed relationships with bankers, investors, and advisors regarding financial performance.
• Divided the organization by divisions and implemented work in process inventory for
construction projects.
• Prepared monthly investor reports and managed dividend payout process.

Financial Controller

72 Aquatics

Achievements
•	Grew a $50,000 investment into annual revenues of $1M.
•	Developed a consultative sales process and presentation which increased close rate 3x.
•	Increased email open rates from 20% to 30% by segmenting customer database.
•	Optimized customer experience which resulted in being the #1 facility for continuing education enrollment in the US.
•	Negotiated longer payment terms and better inventory discounts which increased gross margin from 46% to 55%.
•	Analyzed commercial real estate renovation project to build a swimming pool and associated lease terms. 

Responsibilities
•	Negotiated lease terms and renewals for retail and training space including a swimming pool
•	Improve and monitor key performance indicators such as aging inventory, average sales ticket and gross margin return on investment.
•	Hired, trained, and supported team members and independent contractors.
•	Analyzed project IRR for the investment of constructing an indoor training facility.
•	Prepared and presented monthly financials, KPIs and store operation updates to investors.

Founder | Business Manager

Raytheon

My role as team leader was to communicate project objectives with my team, manage project deliverables, and ensure that the final project deliverables were within the project scope and timeline.

•	Analyzed client’s business needs and the project’s potential role in achieving their goals in a new segment
•	Developed a competitor analysis, customer profile, marketing plan, and key messaging for new product line 
•	Managed project requirements, milestones, risks, stakeholder management plans, and team conflicts through collaborative problem-solving techniques 
•	Presented actionable business opportunities to grow Raytheon’s presence in a new business segment

Team Leader, MBA Consulting Project

Empowering Founders to Build Their Legacy Through Owned Media

Are you a visionary founder struggling to find time to share your journey and insights with the world? You're not alone. Many brilliant entrepreneurs are too caught up in the day-to-day operations to build the personal brand that could catapult their business to new heights.

That's where I come in. I'm Alex Huhn, and I help founders like you transform your ideas into a powerful media presence without the burden of content creation.

The Founder's Dilemma: Brilliant Ideas, No Time to Share

You have game-changing insights and a unique story. But let's face it – between steering your company, managing teams, and putting out fires, who has time to consistently create content?

The cost? Missed opportunities to:

- Attract ideal clients who resonate with your vision
- Position yourself as a thought leader in your industry
- Build trust and credibility with your audience
- Create a legacy that extends beyond your product

The Solution: Founder Owned Media

Imagine having a dedicated team that captures your voice, distills your wisdom, and consistently publishes content that resonates with your audience – all without adding to your already packed schedule.

Our unique NaaS (Newsletter as a Service) offering does just that:

1. Effortless Idea Capture: Monthly recorded calls where you simply share what's on your mind.
2. Professional Content Creation: We transform your insights into engaging newsletters, blogs, and social media content.
3. Consistent Publishing: A steady stream of valuable content that keeps your audience engaged and growing.
4. Strategic Approach: We develop a custom Content Matrix aligned with your business pillars and audience needs.
5. Amplified Reach: Optional social media distribution to maximize your impact across platforms.

The Results: A Thriving Personal Brand on Autopilot

- Grow your email list
- Attract better-fit clients who already know, like, and trust them

Don't let another brilliant idea go unshared. Let's talk about how we can amplify your voice and build your legacy – without adding to your workload.

Book a discovery call in the featured section!

Remember, your story has the power to change lives and transform industries. It's time to share it with the world.

beehiiv

- Led strategic sales execution from Seed through Series B ($46.5M raised), positioning beehiiv as an industry-leading email platform.
- Scaled sales organization from zero to seven, including three direct reports, building a high-performing team with robust sales discipline.
- Managed and grew an active pipeline exceeding $10M, consistently achieving ambitious monthly and quarterly targets with 15-30% QoQ revenue growth.
- Managed and sourced my own pipeline; closed the largest logos in company history, including TIME Magazine.
- Delivered precise sales forecasts to enable cross-functional strategic planning and alignment.
- Expertly coached team members to master product knowledge, objection handling, and competitive differentiation, significantly boosting win rates.
- Highly active player-coach—personally demoing solutions and driving strategic social selling initiatives to accelerate pipeline generation.
- Launched and grew beehiiv’s community ("hiiv") from inception to over 5,000 highly engaged members.

Senior Manager, Sales

beehiiv is the premier newsletter platform empowering creators and businesses with advanced email solutions designed for scalable audience growth and monetization.

- Directed strategic sales initiatives from Seed through Series A ($17.6M raised), contributing significantly to company valuation and market positioning.
- Closed 300+ accounts totaling over $1.1M in revenue, securing marquee partnerships including Arnold Schwarzenegger, Grit, and Superhuman.
- Developed and implemented a repeatable, scalable, full-cycle enterprise sales model from scratch, streamlining acquisition and revenue acceleration.
- Deployed a best-in-class sales technology stack (Hubspot, Gong, Apollo, Instantly, LinkedIn Sales Navigator, Chili Piper, and more), improving sales productivity, pipeline management, and forecasting accuracy.
- Was promoted to Senior Sales Manager.

Account Executive, First Sales Hire

Two Dads in Tech

Listen now on YouTube, Spotify, Apple, and everywhere you listen to podcasts.

Interested in sponsoring? Email daniel@twodadsintech.com.

Host

Daniel Berk

- Build B2B sales and marketing teams, plus operational strategies for seed, Series A, Series B, and beyond.
- Teach companies how to empower their employees to be brand ambassadors and product evangelists.
- Consult on sales and GTM strategies, as well as content creation across all social media platforms.
- Build, design, and launch highly scalable newsletters.
- Advise on launching and scaling hyperactive communities.

Advisor

Flipside Crypto

- Led the Flipside Crypto community of over 13,000 data analysts (SQL, Python, R) on Discord from all over the world as they queried blockchain data to provide healthy and accurate crypto data to blockchain partners.
- Built content strategies and marketing models for 50k community across Twitter Spaces and Discord.
- Worked closely with the marketing team to gather community engagement insights for continued growth and sustainable educational programs.

Marketing Manager, Community

LinksDAO

- Led the marketing team to optimize content strategy across media verticals including email newsletters, Twitter Spaces, Discord podiums, social media platforms, and brand partnership packages to deliver valuable content to the LinksDAO community and partners; surpassed 30k Twitter followers, 3k email newsletter subscribers, and 15k Discord members in 3 months.
- Launched The Mulligan, a fintech newsletter focused on golf and web3; implemented growth-based incentive platform (beehiiv); achieved a consistent 60-70% open rate. Proposed the newsletter system and growth incentive budget to team with approved execution.
- Managed editorial calendar and content production strategies as a people manager and individual contributor.

Founding Team, Marketing

Let The Music Pay (d/b/a RCRDSHP)

- Built a B2B and B2C weekly newsletter in Hubspot and A/B tested to 27,000 subscribers using analytics to drive decisions and changes 
- Aligned data from historical purchasing habits with consumer segmentation and SEO strategies that led to an increase in daily active users (DAU).
- Strategically restructured content, marketing, and growth teams to consolidate end-to-end marketing processes and cut down meetings by 75%.
- Performed a company-wide digital health audit to identify key performance metrics for growing new net users.

Director of Marketing, Growth

Tithe.ly

- Led a team of SaaS copywriters and reporters to curate new product releases, including video scripts, SEO optimized web pages, and podcast content curation.
- Founded and launched a B2B business newsletter with Morning Brew style writing and reporting. Used Hubspot + Mailchimp, Sparkloop, Woocommerce, and Printful to create a completely automated subscriber growth referral incentive pipeline with tier-based drop-ship rewards. beehiiv now does all of this in its entirety, and is a much better platform than all the aforementioned for newsletter growth.
- Increased B2B blog traffic by 100,000 views per month by developing a new content strategy, reworking existing web content with relevant longtail keywords, and writing industry topic briefs for SEO/SEM; designed and wrote blog within Webflow.

Managing Editor

Therafin Corporation

- Developed and implemented B2B marketing plans and product release strategies to keep adspend and campaign budget under target; also developed subsequent B2C marketing models for several company subsidiaries
- Monitored costs and budgets across multiple channels of advertising
- Participated in branding initiatives in all five company subsidiaries, including web development/design, social media advertising, copywriting, graphic design, and channel-specific distribution
- Supervised two marketing teams; one in Google/Bing space, and one in Amazon space, including hiring, training, collaboration, and target schedules and deadlines
- Developed sustainable marketing budget to increase ROAS on established campaigns and created strategies for duplicating and scaling successful campaigns across products and platforms
- Demonstrated outstanding communication skills, including C-level negotiations, enterprise relationship nurturing, and interdepartmental cooperation
- Managed agencies, including hiring, contract negotiation, and work management
- Gave expert advice on web design and development, and application integration via 3rd party APIs for seamless internal integration of new system launches

National Sales And Marketing Director

- Built highly skilled sales team of 20+ individuals in the United States; heavy travel required (over 75%)
- Performed over 100 speaking engagements throughout the United States for product education and certified contact-hour teaching for Assistive Technology Professionals (ATPs) in hospitals, rehab clinics, product distributors, and VAs
- Developed new product brand on Amazon Seller Central using FBA (Fulfilled by Amazon) and FBS (Fulfilled by Seller) to increase Amazon sales over 20,000% from 2019 - 2021. 
- Expert WordPress developer and web app customizer; built highly customized portals and web app plugins; integrated REST APIs into UI/UX implementations
- Combined use of design skills in Adobe Illustrator, Photoshop, and InDesign, as well as expertise in 3D Design (Alibre, Solidworks) to fully brand new company subdivisions and subsidiaries

Marketing Manager

- Developed 5+ revenue generating websites, implementing SEO throughout for eCommerce lead conversion; full stack development required for front-end and server-side creation.
- Helped the founding of a new product brand (Gravity) in an unfamiliar marketplace; research, travel, A/B testing, and strategy implementation required for months prior to successful launch
- Regularly used Adobe InDesign and Adobe Illustrator to create website and branding mockups, and to build and maintain a ~150-page product catalog
- Worked collaboratively with product development and sales teams to build content and product strategies for multiple subsidiaries

Marketing Strategist

Websight Clarity

- Designed and created website solutions
- Advised on marketing and growth strategies
- Created and edited social and marketing content

Founder, Marketing

growing beehiiv, the world's most powerful newsletter software

I’m Daniel Berk: beehiiv’s first sales hire-turned-strategist, cofounder of Palmetto Parents, and cohost of the Two Dads in Tech podcast.

From day one at beehiiv, I built our outbound sales engine—recruiting and coaching AEs, exceeding pipeline targets, and architecting GTM plays that grew revenue from under $1M ARR to over $15M ARR and established us as an industry leader.

As a startup and newsletter advisor, I’ve helped founders refine product-led growth initiatives, dismantle organizational silos, and develop targeted go-to-market strategies.

I specialize in combining disciplined sales processes with data-driven content marketing to drive customer acquisition, boost engagement, and deliver sustainable revenue growth. I also produce content for companies pursuing strategic partnerships and advise a limited number of ventures, selecting engagements to match my available bandwidth. 

Outside of work, I am a husband to my incredible wife and a father to two amazing boys.

If you’re ready to scale your newsletter, sharpen your GTM motion, or accelerate your startup’s growth, let’s connect.

Daniel Berk 🐝

Will there be any qualified decision makers there?

Chief Evangelist @ beehiiv - Host of Two Dads in Tech Podcast

graphical user interface, text, application, chat or text message

I've gone mega viral on Instagram, TikTok, X, and Threads recently, and the algorithm is just better there than here. I have *more* followers here, but less engagement on the content that matters.

Starting to feel "eh" about LinkedIn tbh.

Until LinkedIn puts real product managers on the feed, talking about their product roadmap, the updates they're building, and pushes real employee advocacy from the front lines, it just feels like a dying social platform.

Me sending cold outbound emails from different aliases

No alternative text description for this image

I wish I could regularly give money to someone that knows how to invest and let them choose which stocks to buy for me. 

I would be more than willing to pay a recurring fee.

There has to be a massive untapped opportunity here for the right person.

beehiiv just became the operating system for the content economy, the one tool you need to build a sustainable, content-first business.

You're using way more tools than you need, and beehiiv wants to replace them all.

If you send emails from any of the following platforms, I would love to talk to you.

I want to show you what I've seen done by the most successful newsletter senders and media companies in the world, including specific steps they took to develop their audiences more effectively and make (a lot) more money.

All with simple and repeatable processes that I guarantee you can implement right now.

1. Sailthru
2. Campaign Monitor
3. Active Campaign
4. Mailchimp
5. Salesforce
6. Braze
7. Substack
8. Mailerlite
9. Ghost
10. Iterable
13. Kit

I just blocked off my entire calendar to talk. 

Let's talk.

ChatGPT after I uploaded all of my past LinkedIn content and asked it to find patterns in how I write

Going viral is all just a game. If you know how to play the game by the rules, you can go viral. 

It’s all just a game. 

Some people are playing the game, and other people are watching the game.

But everyone’s in the same stadium.

I have a YouTube team for the podcast and they come up with the short form overlays and look what they did to me

Most Slack organizations are really bloated without any rhyme or reason to new channel creation.

That’s why I create a new company wide channel every time I DM anyone in the organization.

New 1:1 DM? #daniel-brian channel created.

New 3-way DM? #daniel-brian-jake channel created.

Any combination of any conversation with any person in the organization gets its own dedicated channel.

This way all conversations are easily searchable by other people in the Slack, and anyone can join other people’s DMs freely and at will.

I’ve created 9,186 channels this year and am on track to triple that in 2026.

I don’t know why more people don’t do this.

head of people @ beehiiv | clinical therapist (MHC-LP)

I AM SO HAPPY TO SHARE I'M FINALLY EXPANDING MY LITTLE TEAM OF ONE! 👋🏽 

Looking to hire a mid-level People Operations Manager (3-5 years) with an operations focus. 

What I really, truly need: 
- experience in labor law and compliance, both internationally and within the U.S. 
- has worked with PEOs and EORs
- ok with autonomy but also recognizes I just need to know everything, too (it's the Virgo rising in me)
- empathic and can handle a variety of situations with grace and professional demeanor 
- works fast and gets things done 
- has worked at a startup previously, so you understand what velocity can entail 
- wants to work with me because, duh, and the amazing employees at beehiiv 

Just a reminder, as much as I would love to chat and get to know each other, unfortunately, I don't have the bandwidth to connect outside the hiring process right now. If you meet the criteria above, I’ll be in touch soon! 〰️ 

PS - would love to get more POC into tech! Holler at me.

Open article: BambooHR by beehiiv.bamboohr.com

taplio

The Battle

Alex Huhn

Daniel Berk 🐝

Followers

Posts

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Performance ScoreDaniel Berk 🐝's LinkedIn Performance

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taplio

The Battle

Alex Huhn

Daniel Berk 🐝

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Daniel Berk 🐝's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDaniel Berk 🐝's LinkedIn Performance