Alex Huhn

Founder Owned Media

Marketer for Founders

Vitapul Medical Devices

Achievements
•	Won $75,000 of non-dilutive financing from state and national business plan competitions for viability and likely success of the uAir Mini asthma inhaler. 
•	Voice of customer research indicated that 91% of physicians surveyed see a market need.  
•	Customer interviewing indicated that 81% of end users would purchase a uAir Mini inhaler. 

Responsibilities
•	Analyze global inhaler market and maintain a financial model of the business opportunity.
•	Lead voice of customer interviewing which defined product requirements for engineering. 
•	Coordinate cross functional team of engineers and vendors to manufacture product prototype. 
•	Forecast business financials and discounted cash flow analysis for exit scenario planning. 
•	Develop product roadmap for market research, initial manufacturing, and FDA approval.

Co-Founder | CFO

FUTR : Commercial Advisors

VP of Marketing

Mecca Property Management

Alex Huhn Consulting

I help landowners and real estate developers enhance the value of their property and projects as a fractional real estate development manager. 

•	Build financial models to underwrite new development deals and scenarios.  
•	Lead entitlement efforts for land development projects.
•	Coordinate with municipal staff, utility providers, architects, and engineers to produce site plans, construction documents, bids, and budgets. 
•	Prepare investor and customer presentations on consulting recommendations and project progress. 
•	Establish project roadmaps, identify barriers for approval, and proactively resolve project challenges.

Owner, Consultant, Real Estate Developer

Van Daele Homes

As a project manager for Van Daele Homes, I ensured that new home developments (totaling over $55M) stayed on budget and schedule.
•	Generated land development budgets for 5 prospective projects, totaling $100M+, by measuring plan takeoffs, estimating current market construction costs, and tracking all updates and sources in the budget spreadsheet.
•	Obtained building permits for townhomes 13% faster than the forecasted schedule by coordinating review comments with the architects, engineers, and city building officials.
•	Delivered all Certificates of Occupancy to the escrow team on time for final home closing by coordinating finish schedules and inspections with the municipality and the project superintendent.

Senior Project Manager

The Dive Briefing

I made my first $1000 online through this business and learned about starting and running an online business. 
•	Grew a newsletter from 0 to 56 subscribers by publishing weekly newsletters, sending personalized invitations, and creating content on Facebook, Instagram, Linkedin, and Youtube.  
•	Delivered 15 free marketing audits to dive shops which led to 3 projects and $1125 in revenue.

Owner, Marketer, Writer

Lowe Companies

• Worked on a portfolio of real estate projects across Utah valued over $200M.
• Managed a team of Architects, Engineers, Land Planners, & General Contractors to produce site plans, plats, construction documents, bids and budgets.
• Lead entitlement efforts through various jurisdictions for development projects to secure Planning Commission and County Council approvals.
• Analyzed new development opportunities and prepared investor presentations.
• Proactively resolved issues to keep development projects on-time and on-budget involving material shortages, labor shortages, skills gaps, and permitting.
• Grew excavation team from 7 employees to 30+ employees in 12 months. 
• Attended construction meetings to coordinate with County and utility representatives and general contractors to ensure performance and adherence to project objectives.
• Prepared monthly reports to timely and effectively communicate project status updates with the executive team, the County and potential land customers.
• Oversaw land development schedules and budgets to ensure on-time delivery of lots.
• Reviewed active development projects to verify work progress and contractor activity.
• Represented the developer on community Design Review Committees and HOA Boards.

VP of Real Estate Development & Construction

Achievements 
•	Led the completion of $60M in real estate development projects. 
•	Saved $300k and reduced lead-time by 4 months by switching storm pipe from RCP to HDPE.
•	Reduced administrative hours and improved project proforma tracking by implementing a project expense tracking process using QuickBooks, Asana and Divvy.
•	Created and maintained financial models for project analysis based on funding source and IRR.  

Responsibilities
•	Led a cross-functional team of Architects, Engineers, Land Planners, & General Contractors to produce site plans, plats, construction documents, bids, and budgets.
•	Coordinated on-site construction activity with subcontractors and field consultants as necessary to complete construction, receive approvals and address warranty concerns.
•	Managed draw request process for construction loans and projects bonds. 
•	Presented monthly reports to the executive team, the County and potential land customers.

Land Development Project Manager

• Analyzed and forecasted business opportunities against the company’s required rate of return.
• Reported and communicated financial results to investor’s, executives, and stakeholders.
• Established accounting practices to help the company understand project financials.
• Managed relationships with bankers, investors, and advisors regarding financial performance.
• Divided the organization by divisions and implemented work in process inventory for
construction projects.
• Prepared monthly investor reports and managed dividend payout process.

Financial Controller

72 Aquatics

Achievements
•	Grew a $50,000 investment into annual revenues of $1M.
•	Developed a consultative sales process and presentation which increased close rate 3x.
•	Increased email open rates from 20% to 30% by segmenting customer database.
•	Optimized customer experience which resulted in being the #1 facility for continuing education enrollment in the US.
•	Negotiated longer payment terms and better inventory discounts which increased gross margin from 46% to 55%.
•	Analyzed commercial real estate renovation project to build a swimming pool and associated lease terms. 

Responsibilities
•	Negotiated lease terms and renewals for retail and training space including a swimming pool
•	Improve and monitor key performance indicators such as aging inventory, average sales ticket and gross margin return on investment.
•	Hired, trained, and supported team members and independent contractors.
•	Analyzed project IRR for the investment of constructing an indoor training facility.
•	Prepared and presented monthly financials, KPIs and store operation updates to investors.

Founder | Business Manager

Raytheon

My role as team leader was to communicate project objectives with my team, manage project deliverables, and ensure that the final project deliverables were within the project scope and timeline.

•	Analyzed client’s business needs and the project’s potential role in achieving their goals in a new segment
•	Developed a competitor analysis, customer profile, marketing plan, and key messaging for new product line 
•	Managed project requirements, milestones, risks, stakeholder management plans, and team conflicts through collaborative problem-solving techniques 
•	Presented actionable business opportunities to grow Raytheon’s presence in a new business segment

Team Leader, MBA Consulting Project

Empowering Founders to Build Their Legacy Through Owned Media

Are you a visionary founder struggling to find time to share your journey and insights with the world? You're not alone. Many brilliant entrepreneurs are too caught up in the day-to-day operations to build the personal brand that could catapult their business to new heights.

That's where I come in. I'm Alex Huhn, and I help founders like you transform your ideas into a powerful media presence without the burden of content creation.

The Founder's Dilemma: Brilliant Ideas, No Time to Share

You have game-changing insights and a unique story. But let's face it – between steering your company, managing teams, and putting out fires, who has time to consistently create content?

The cost? Missed opportunities to:

- Attract ideal clients who resonate with your vision
- Position yourself as a thought leader in your industry
- Build trust and credibility with your audience
- Create a legacy that extends beyond your product

The Solution: Founder Owned Media

Imagine having a dedicated team that captures your voice, distills your wisdom, and consistently publishes content that resonates with your audience – all without adding to your already packed schedule.

Our unique NaaS (Newsletter as a Service) offering does just that:

1. Effortless Idea Capture: Monthly recorded calls where you simply share what's on your mind.
2. Professional Content Creation: We transform your insights into engaging newsletters, blogs, and social media content.
3. Consistent Publishing: A steady stream of valuable content that keeps your audience engaged and growing.
4. Strategic Approach: We develop a custom Content Matrix aligned with your business pillars and audience needs.
5. Amplified Reach: Optional social media distribution to maximize your impact across platforms.

The Results: A Thriving Personal Brand on Autopilot

- Grow your email list
- Attract better-fit clients who already know, like, and trust them

Don't let another brilliant idea go unshared. Let's talk about how we can amplify your voice and build your legacy – without adding to your workload.

Book a discovery call in the featured section!

Remember, your story has the power to change lives and transform industries. It's time to share it with the world.

SamJaxx

Working with sub-8-figure businesses in the health and fitness, serviced accommodation, real-estate investment trust, direct to consumer and digital product domains, I have designed and optimised operations.

Practically, this looks like figuring out all of the key operational tasks, defining standard operating systems, building these systems, and optimizing them.

This has included recruiting virtual team members, setting up reporting systems, and creating operating manuals for founders. 

https://blog.samjaxx.com/business-coach-testimonials/

Business Design Consultant

Are you a business owner trying to understand what systems can do for your business?

Overwhelmed, struggling for focus and just not sure where to start? 

Have you been considering outsourcing but you're just not sure how to go about it?

I'm here to help.

Discover how leveraging the new wave of web-based technology can super charge your business and build an infrastructure that used to be reserved for blue-chip companies. 

Design, Build and Manage Systems that help your business scale what works well.

Create the infrastructure and processes needed to scale the business properly and drive effective and profitable growth.

The reality; my team and I work with you as the founder or owner of a business to unpick all the systems you have, and identify areas where systems are lacking.

This means getting into your calendar, eliminating out the waste, automating what can be automated and outsourcing the rest.

We establish a clear process and system boundaries, specifically documenting your vision and missing and using them as inputs for each part of the customer journey; 

1) Customer development
2) Customer delivery and 
3) Customer Support. 

These 3 parts of the '4 Engine Model' sit on the foundations we call 'Business Administration'; this is where we look at non-value add, essential parts of your business like accounting, finance, accreditation and much more. 

If you are looking to see how your personal aspirations around family, friends, finance and fitness can be supported by your business rather than squeezed in around it - let's chat.

Head of Business Systems that Don't Suck

Generalist World

The fastest-growing & most-loved generalist community in the world. You'll find deeper connections, lots of learning, supportive peers and incredible opportunities.

--->> www.Generalist.world

Early Adopter (First 100 Founding Member)

Hammington Limited

Responsible for Systems Engineering covering the full lifecycle for Submarine, Surface Ships and Airborne Sonar and Command and Control systems. 

Key Responsibilities

- System definition activities – requirements definition, functional and physical definitions
- Preparation and presentation of system level design reviews
- Monitoring of emerging detailed design within various implementation teams – acoustic, hardware, mechanical, software etc.
- IVVQ planning and execution, including platform trials from time-to-time
- Requirements sell-off and contract acceptance with customer
- Customer and end-user liaison
- Analysis of system performance
- Alignment of Product vs Project

Submarine Sonar Systems Designer

Whilst working with BAE Systems and Leonardo MW, I provided product consultancy services to design, develop and deliver a bespoke Post Flight Analysis tool for the Eurofighter Typhoon.

This role involved managing internal and external stakeholders including; Quality Teams, the customer, Software Teams and Commercial Teams to identify both critical technical and commercial risks. 

Within this role, I lead various customer-facing design reviews to establish product maturity and compliance. 

Further to this work, I was responsible for addressing integration challenges with other product teams. This required both technical definition and commercial negotiations.

LTEWP Electronic Warfare Product Consultant

During 2019 I consulted on multiple workshops with BAE Systems and partners who were looking to leverage the power of data within their product eco-system.

This included addressing international, multi-domain and multi-OEM networking challenges alongside differing security requirements,  including OpenSource, Restricted and SECRET systems. 

During an internal project referred to as a 'Hackathon' I worked with senior technologists to develop an architecture that would support multi-domain operations whilst maintaining legacy platforms and products. 

Further research was conducted into the utility of G-Cloud and other pan-military initiatives.

Data Analytics - Workshop Team Lead (Leveraging Data)

World-wide Secure IT Infrastructure and Systems User Experience Design
Further Consultative work:
My primary role within this project was to conceive, design and develop secure IT infrastructure, delivery of application updates, user data security and user profile management in line with the National Cyber Security Council (NCSC) guidance to SUKEO. 

This included hardware, software and 'virtual' IT design, including cloud computing, cryptography and network security design. 

To deliver this project I was given scope to innovate through organisational disruption, local cultural challenge initiating motivation and ownership of challenges within teams.

Consideration was given to User Interface (UI) Design and administration of the system so as to reduce support costs and increase profitability of future business.

To achieve this I initiated the 'current state' analysis of 6 multi-million pound engineering projects.

As an interim step to implementing my designs a single product, delivered on a quarterly basis, was taken from a 6 week, 6 person task, reduced to a single day, inc; build, test and release. Locally it was nominated for a ‘Chairman’s Award’

Using cloud computing architecture I was able to conceive savings into the millions.

Rapid bespoke application software was specified to use the universal windows platform (UWP), allowing the use of Hololens and tablet devices.

Engineering Consultant

Consulting on a variety of projects as detailed below.

Brief Description of Duties: 
Working closely with the Business Director on a consultative basis I have developed the Telecoms Arm of the companies Business Strategy with a view to becoming the North Wests Leading Telecom Supplier. 

This strategy has included business fundamentals along with clear marketing and growth plans to better align the business to the current market. 

Development and management of training, resources and tools have been part of my direct responsibility.


Further Consultative work:
Working as a dynamic Aircraft Ground Equipment (AGE) In-Service/Optimisation Systems Consultant. Working as an AGE In-Service Engineering focal point responsible for delivering an Aircraft platform’s AGE In-Service Support primarily to Export Customers. 
Leading and providing timely responses to all AGE related formal / informal Queries, Problem & Defect Investigations and Technical Warnings and where possible optimise the AGE Support Product Set. Working as a self-motivated individual able to communicate and influence across a wide range of internal and external stakeholders. 

Working within a team and alone within a customer focused environment, with a responsive and can do attitude, pro-actively solving customer issues.
 
Possessing a thorough knowledge of engineering principles and good knowledge of the product life cycle including configuration and change management. IT literate using Microsoft Office suite. Travelling occasionally within the UK, Europe, Saudi Arabia and Oman.

Consultant Engineer

GSS AVIONICS LIMITED

Responsible for managing internal and external stakeholders against a product strategy roadmap that maintains and establishes a competitive position in the marketplace. 

If you've ever wondered where technology turns from fundamental breakthroughs into products that reach mass production - agile companies are the answer. 

At GSS, we partner with top tiers academic institutions such as Oxford University, venture-backed startups and industry-leading companies to take concepts from TRL 1 to 7. 

In the previous 12 months, we have developed world-class systems integrating sensors, developing electronics and software, leveraging edge compute and cloud technology to support trails worldwide. 

This has included work with foreign governments, native blue-chip companies and energy companies.

Working with BAE Systems, Leonardo and the RAF, we continue to provide world-leading MIL-STD-1553 and 3910 electronics supported by our software suit.

Recently, we have been working on the next generation of equipment to unlock the power of data. Multidomain data - unlocked. Recent partnerships are enabling exploration into Command and Control services. 

As Head of Product Management, my role has been to lead and integrate three main objectives;

User Experience
Technology
Business

Practically this means working closely with our users to develop essential user requirements—experience, watching for when the pupils dilate has been crucial to the project's success.

Understanding the emergence of new technologies and how to leverage the power of these technologies allows me to bring to bear the full capabilities of our team to realise the customer's ambitions. Whether that's the latest in computer vision, edge computing, data security, graph data structures (GraphQL/Neo4j) or Kafka - bridging the gap between what the user needs and what can be achieved has become my raison d'être.

Head of Product Management - UK & Europe

My role in this project has been to develop the initial concept, design and prototype of an interactive axe throwing game.

This game aims to increase the revenues of the venue owner through improved gameplay of its visitors.

The game projects interactive games onto the target space, whilst the thrower and axe are tracked during the throw. 

This then enables a system to update the projected game and game scoring system.

This project is currently in development and I cannot share any further details.

Interactive Axe Throwing Game Development

My role in this project has been to work with the customer to meet their early-stage product development needs.

This project has initially been limited in scope to providing prototype electronics to deliver an environment cooling system with no moving parts. 

This project is currently in development, and I cannot share any further details.

Botanic Energy - Electronics Consultancy 

Product: STANAG3910 Electronics
Role: Head of Product Management

My role in this project was to understand the customer’s requirements, develop a product roadmap and commercial model that met all parties aspirations.

In 2021 GSS provided a set of electronics to support RAIT88 in developing a new piece of Operational Ground Support Equipment for the Italian Eurofighter Typhoon. 

We have been working to develop solutions that address the need to replace and update equipment that is obsolete in this domain.

RAIT88 in Partnership with Leonardo and the Italian Airforce

My role during this project has been to put together the training materials against a known specification. 

Whilst we are aligning this to a new version of a product.

This project has not yet been contracted or initiated, so my work has been predominantly in the bidding, specification and design phase.

BAE Systems - LTEWP Databus Analyser Training

My role on this project was as Product Management Lead, coordinating the Technical and Commercial Aspects; the software product design was limited to an API and data exports. 

Proxisense is heavily aligned with industry and has strong partnerships with Rolls Royce Aeroengines, CEG and ABB, and governments in Ghana and Thailand. 

Their customers typically have equipment that operates at extremely high temperatures with high tolerances, for instance, Jet Turbine Engines, Gas Turbine Engines and High-Pressure Turbos. 

Using a range of propriety sensors, GSS worked with Proxisense to develop electronics that would enable oil debris to be detected. 

During user workshops and user interviews, it became clear that the long term commercial roadmap for these projects was to incorporate the sensor within the OEM system and use onboard electronics and computing to process and utilise these measurements.

As Product Manager, alongside developing electronics and software to increase the TRL of the customer system, I initiated a catalogue of the Intellectual Property created during development. This know-how and understanding of these signals have positioned GSS to maintain competitiveness during the development period of this technology. 

This product is now in use with the Thailand Government detecting counterfeit pharmaceutical products.

Proxisense Oil Debris - Product Manager

My role in this project was Product Management Lead, coordinating the User Experience, technical and commercial elements of the project.

Oxford University is world-class at conceiving, designing and developing world-class innovations. GSS has developed the electronics to drive a patented Thermal Product Sensor with multiple uses working with a senior professor within the Engineering Science Department. 

As Product Manager, my involvement in this project began with an in-depth customer workshop to understand the technical and user requirements.

GSS had developed a prototype set of electronics that managed the electrical power used to stimulate the Thermal Product Sensor, nominally at TRL 3-4

My involvement was to manage the interface of these electronics with a new piece of software. 

During the user workshops and interviews, I developed a comprehensive set of wireframes and subsequent User Interfaces using Sketch. 

Using the information gathered during the workshops, I developed a System Design.

Working with the Head of Software and Electronics, we developed the interface standards of these system elements, which the team then used to complete the low-level design work. 

An essential factor of the design was the ability to configure the system remotely. For this reason, a progressive web application became the clear choice as this unit was intended for and subsequently used in overseas trials.

Oxford University Thermal Product Sensor - Product Manager

My role on this project has been to develop the initial proposal, including technical and commercial aspects of the bid, including interfacing regularly with both engineering and commercial customer teams. The user interface and experience is well defined and already known and require minimal development. 

This system is an assembly of test equipment, compliant with STANAG 1553 and 3910/EFEX data standards, which can be used to test database signals on the target system.

In compliance with ISO9001, MIL-STD-498 and our internal QMS, I developed Tailor Engineering Management Plans, System Requirements Compliance Matrix, System Design, System Test, Qualification and Handover Plans. These were embodied within a project plan that included Agile elements, CE Testing and a critical path for essential components. This was backed up with a full costed DAREO which has been essential to managing supply chain issues bought around by silicon shortages due to COVID vaccine manufacturing.

BAE Systems LTEWP Databus Analyser

In the early stages of 2021, BAE Systems requested consultancy support to develop a post-flight analysis product. 

With a background in electronic warfare and product development, my role was to put together a 3-year programme that included design, development, integration, test, and qualification. 

As this was a military project, there were only two software iterations during this period, and it was delivered in a waterfall development style.

BAE Systems Electronic Warfare Post Flight Analysis Engineering Consultancy

My role on this project was lead; I put together the application, coordinated all parties, and developed the system design with academic and industry partners.

Unfortunately, we were unsuccessful with this bid due to not securing the letter of support from our Industry Partner (Rolls Royce). However, this project was not insignificant, and as lead and product manager, several important lessons were learnt.  

Extract from the Case Study: 

This innovation is primarily focused on supporting the transition towards a net-zero economy, supporting the UK's power generation sector transition to sustainable power sources, whilst protecting the jobs of those employed in this sector through improved efficiency and subsequent emissions reduction, in particular reduced CO2 emissions.

This is achieved through a 10-20 times improvement of real-time Torque on the primary driveshaft of a power generation system.

The sensor and amplifier assembly acts as a mechanical amplifier by concentrating the shaft twist and strain over a short distance. Amplifying the pressure directly improves the signal-to-noise ratio, leading to greater accuracy in situations with low strain levels and in which noise levels are inhibiting. In some cases, the concept may even enable torque measurements that would otherwise not be possible.

The subject of this feasibility study, The Torque Measurement System, will be comprised of the following elements;

1) Shaft Mounted Novel Torque Sensor/Amplifier Assembly - IP originally developed using Private Venture funding at Oxford University using a stationary, wired prototype. Case Study Funded by GE Power.
2) Shaft Mounted Torque Measurement Electronics - IP originally developed at GSS Avionics Limited, including low energy Bluetooth
3) Casing Torque Measurement Electronics - IP originally developed at GSS Avionics Limited, including low energy Bluetooth processing and remote configuration.

This system will integrate with IoT devices.

Innovate UK Torque Measurement System - Product Manager

HelixCloudServices

CEO and Founder of Helix Cloud Services.

Having successfully disrupted, designed and developed innovative technology for use by fast jet fighter pilots, I've got together with a couple of like-minded individuals and world-class engineers, lawyers and marketers to give the small business of the UK the tools to compete with the incumbent giants. 

Together, we can make the world great and give help to those who need it most. 

With a license from the government body, the DVSA, we developed a bespoke Theory Test App and whole business management system for UK Driving Instructors. 

Working with insurers, we have designed and developed an in-car hardware solution to collect data of learner drivers during the learning process.

Using this data we help the learner driver offset the cost of insurance with the time and effort they put into learning to drive, helping those who take the time to learn to drive well, reduce the cost of driving for the long term. 

The data profile is recorded on the blockchain, giving the learner driver lifetime access to their profile with no lockins to any platform. 

Additionally, we have partnered with first time car providers to help first time drivers get on the road faster than ever before, more affordably.

CEO and Founder

Wickes

In Early 2014 I left the aerospace industry in search of a new challenge. 

I have been working throughout 2014 to develop a skill set that can only be found in a fast-paced, commercially dynamic and less technically restrained environment. 

The growth of these skills will determine the pace at which my personal and professional 5-year plans evolve.

Transitioning from Aerospace Engineering, specifically Electronic Warfare, into sales gave me a significant advantage. 

Being process-driven, I very quickly established the tool and techniques that were effective. 

I refined my sales process by batching enquiries, lead management, customer briefings and design consultations.

This resulted in me being the highest-grossing salesperson in the UK within my second month. 

Additionally, during this time, I became acquainted with the rejection of customers - a standard part of any sales position. 

This new skill allowed me to refine my focus and understanding of customer requirements. If people won't pay for it, you haven't fully understood their requirements.

Design and Installation Consultant (Sales)

BAE Systems

Support of Mission Data Generation Systems, Evaluation and Validation Tools when in service with our UK customer.

This role involved resolution and management of in-service issues which in turn requires regular interaction with all stakeholders including the customers and various international suppliers.

Integrated Mission Systems Support Engineering

Working as part of a four nation programme to keep Eurofighter Typhoon flying. Developing, integrating, testing and qualifying; mission data generation systems and validation aircraft system rigs. 

Particular focus on "Lean" engineering principles and employee recruitment/development.

Typhoon Systems Integration, Test and Qualification Engineer

Apprentice

Hey, I'm Samuel Jackson (No, not that one, I'm not that cool) - BUSINESS SYSTEMS OPTIMISATION AND PRODUCT DESIGN CONSULTANT 

I help entrepreneurs, founders and small business owners optimise their business systems and free up 60-80% of their time by outsourcing, delegating or eliminating tasks.

taplio

The Battle

Alex Huhn

Samuel Jackson

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?