Order my USA TODAY Bestselling book: toxicgrit.com TOXIC GRIT: How to have it all and (actually) love what you have. It will help you create a new approach to ambition and find space for all the diverse parts of yourself. Join 75K+ others who read my newsletter 🧩 Life's a Game at amandagoetz.com. It’s full of free tips to play the game of life at a whole new level. In 2018 I found myself at the height of my marketing career with 3 kids under the age of 4 and filing for divorce. In a world telling me to find alignment......I realized that was impossible. The work version of me didn't want to leave early to go be with the kiddos. The mom version of me didn't want to miss a moment with them. I wanted to be fiercely independent and yet also wanted to find love again. Other versions of me didn't want to feel responsible for anything or anyone. This diversity within me led to the creation of my Character Theory Framework. This framework helped me to create space for the 10 characters that make up the movie of your life:  The CEO → wants to pursue big goalsThe Partner → desires companionship  The Soloist → cares about personal growth and development The Caregiver → deep desire to take care of others and show up for themThe Goddess → wants to be desired and pursue pleasure  The Lazy One → loves to couch rot, no goals whatsoever The Socialite → values connection The Creative → desires creation and creativity The Doctor → your inner health &amp; wellness character The Explorer → craves novelty And it helped me. I was able to let go of the idea of balance and give permission for hierarchy, boundaries and the transition sequences necessary to embody these diverse characters. So I put it all in a book and it was an instant best seller!! I'm so excited for you to create space for all parts of you and to see ambition as multi-dimensional. Follow me here for advice as I build a multi-hyphenate life as a CMO, Author, Mom of 3 and getting married again. 

Amanda Goetz

Brett Goldstein

tomorrow is a day I've been thinking about for years

we're finally sharing our product with the world

it's both exciting and frightening at the same time because this product is the fullest expression of me there could ever be

founders are their products

the best and the worst qualities of a person manifest in the organizations they build which manifests in the products they create

every one of my talents as well as my limitations will be on display tomorrow

I am confident though. I've worked so hard to get to this point and it shows.

most importantly, the gratitude I feel today simmering beneath the stress is about to explode.

excited is an understatement

#founder #startup

Founder/CEO/Designer @ Micro | Investor @ Launch House | micro.so

not executing on your ideas is your fault now

in the past, if I had an idea for an app, I would write a strategy doc for it (lol). 

eventually I taught myself design (after years of practice) and was able to mock up these ideas.

but I wasn't able to execute them because I couldn't code, which took many more years to be able to do well (time I didn't have with a full time job)

that changed

you can code now. no matter how non-technical you are.

yesterday, I rebuilt our entire landing page from scratch and it looks better than the landing page we spent $100K on for an agency to build.

what this means for everyone is that the only thing blocking you from actually building your ideas is..... you.

the tools are there. if you don't know how to do something, all you have to do is ask the tools.

#founder #startup

last weekend i was the reason behind 2 of the 10,000 job losses goldman sachs says AI is causing every month.

it's not a good feeling, but I needed a website and video for our launch and it was really the best option with the little time and money I have.

last year, our website alone cost us $120,000 and six months with a design agency and it was the most painful experience of my career.

the agency was stubborn and patronizing. simple feedback turned into ego battles. 

still I sought to work with another agency for this new website, but we didn't have $120K and 6 months. but even the faster, more affordable freelancer we tried working with didn't pan out - communication and turn around time was slow.

so last weekend I asked my AI "research how to build a great landing page and then go do it"

soon after that, the same thing happened with our video animator.

I asked my AI "research how to animate product UI for launch videos and do it"

and again, it turned out great and saved us thousands.

here's the truth:

HUMANS ARE GREAT. 

I love working with independent creatives and technologists because that's what I would be doing if I wasn't running this company.

but the world is changing, and I fear that if people don't adapt there will be many many stories like mine.

here's what you should do if you're one of these people:

- use AI to 10x your own output - your clients are already using it. you should be too, but with your expertise on top.

- be obsessively responsive - fast turnarounds. tight timelines. people need to LOVE working with you.

- lean into what AI can't do - empathy. judgment. pushing back when the client's idea is wrong. that still matters, but only if everything else is also great.

the economy isn't losing 10,000 jobs a month. it's redistributing them.

the question is who will step up to take them.

#founder #career

this is a feeling a lot of you have had.

saw this woman yesterday in the blizzard, just standing there on her phone, getting absolutely pelleted with snow. wind whipping. umbrella fully inside out. 

and she was just… chilling.

a perfect metaphor for my life lately.

we’ve been grinding harder than i ever have for this launch. everything is kind of insane. 
- competitors announcing double-digit million dollar fundraises
- massive bugs getting introduced and then fixed
- amazig new features shipping into the product. 
- the chrome store taking down our extension. 
- the team and I up until 4am almost every night for the past few weeks

and somehow… i’m chilling.

if you’re building a startup, this is the job. chaos isn’t the exception, it’s the baseline.

and honestly, i love it.

there’s something about being pushed to your limit, whether it’s walking through a blizzard or shipping your startup, that changes you. 

you rise to the moment. you do things you didn’t think you were capable of.

umbrella inside out. just chilling.

#founder #blizzard

taplio

The Battle

Amanda Goetz

Brett Goldstein

Followers

Posts

Engagements

Likes

Performance ScoreBrett Goldstein's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Amanda Goetz

Brett Goldstein

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brett Goldstein's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreBrett Goldstein's LinkedIn Performance