Innowaring Labs

I help enterprise startups and organizations transform their operating models for AI-native innovations and unlock growth.

For enterprise tech startups, I can help you set up your product organization as an Interim CPO in an embedded role. 

For enterprise technology teams, I can help you implement and refine the product operating model to unlock AI-native innovation within your IT teams through workshops, coaching, and consulting engagements.

Founder and Owner

Axonal .AI

I lead the product strategy, GTM solutions and operations for domain-specific AI products tailored for Life Sciences commercial workflows.

Chief Product Officer

ConvergeHEALTH by Deloitte

Managing Director

Vice President Of Product Development

Senior Product Manager

Deloitte

Healthcare & Life Sciences/Deloitte Consulting Innovation Practice
- Healthcare Technology Products
- Health Information Management
- Health Informatics
- Strategy and Planning

Senior Manager

Beckman Coulter, Inc.

Corporate Strategy Planning
- Competive Strategy 
- Business Planning
- New Market Entry

MBA Intern - Corporate Strategy Planning

Tata Consultancy Services Ltd.

IT Consultant
- Analysis\Design\Development of IBM ISeries software

IT Consultant

Hi, I’m Amarinder.

I help organizations move beyond AI hype and into execution—by building AI-native systems that deliver real business value.

As Chief Product Officer at Axonal AI, I lead the design of LLM-powered products and agent workflows that are transforming life sciences marketing. My focus is on integrating foundational models into enterprise environments—not as a feature, but as a shift in how work gets done and how jobs-to-be-done are reimagined.

I’m also the founder of Innowaring Labs, a consultancy that helps enterprise tech organizations and startups evolve their operating models for innovation—by aligning strategy, product, and systems thinking.

Earlier in my career, I helped build and scale ConvergeHEALTH by Deloitte into a $250M+ ARR software products and services business. That journey—from IT delivery to product-centric teams—taught me what it really takes to lead innovation inside a large enterprise environment.

I captured many of those lessons in my book, Becoming a Software Company—a guide for enterprise leaders navigating the shift to product thinking.

Today, my work lives at the intersection of AI, health tech, systems innovation, and digital transformation. I thrive when working with teams serious about building software systems that transform how industry-focused workflows.

Amarinder Sidhu

HealthiPeople

Building a better way to connect Patients, Caregivers and Providers in order to improve patient outcomes. Visit us @ healthipeople.com to learn more.

Founder/Learner/Builder

Deloitte Digital Health

Managing sales and delivery of large scale digital health initiatives for enterprise healthcare customers.  Responsible for building executive relationships, leading sales pursuits, and doing business development.  Leading large scale global teams, implementing project methodology and structure, technology solutions, and helping clients implement digital transformation in healthcare and create better, more efficient, and more effective member/patient experiences.

Salesforce

A strategic role, designing and managing a program that drove Customer Success scale and transformation, resulted in high quality customer success offerings and high CSAT score. Streamlined processes, drove alignment of a global cross functional team, designed and managed the underlying infrastructure to create efficiencies and bring Services products to a global market.

Director of Customer Success Strategy & Operations

Managed a Sales Effectiveness program for the global sales organization to drive sales strategies, customer business needs understanding, and technology positioning. Elevated program using feedback channels, social concepts, and technology innovation. Worked with Salesforce Executives, Product Marketing, Competitive, Industry, and Solution Engineering teams to build content partnerships and drive sales enablement.  Envisioned and managed the development of a global sales communication App to drive and scale sales enablement, foster collaboration and build sales communities.

Sales Effectiveness

Developed, enabled and managed an international Salesforce.com Partner Channel.  Drove and managed sales and technical enablement to create and grow a highly qualified Salesforce.com sales and delivery capacity, built sustainable partnerships by creating scalable programs - to ultimately drive revenue and customer success.  Recognized speaker at Dreamforce, Offsites and Partner events.

Global Partner Development and Enablement

Developed and managed Salesforce.com Data Services and Offshore Practice.  Sales and Delivery head building out services offerings, pricing strategy, standardized high quality delivery methodology, delivery capacity, and an accompanying operational model. Managed the program with a self-developed cloud based application. Envisioned the strategy, recruited a team that implemented on my strategy, and grew the practice via sales and proven CSAT.

Data Services & Offshore Practice Lead

Drove customer success by designing and implementing cloud based CRM and Platform solutions to drive customer business outcomes. Created and Optimized sales, marketing and customer service business processes for customers. Helped build Delivery Excellence & Repeatable Delivery Methodology

Services Engagement Manager

Building a better way to connect Patients, Caregivers and Providers in order to improve patient outcomes.

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Amarinder Sidhu

Rohit Maheshwari

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