We both know YouTube has potential.

But when it comes to using it to actually close clients — your strategy falls flat.
There’s no clear positioning. No content that speaks to the right person.
And no real system for turning views into conversations.

That’s where I come in.

I help businesses build a smart, intentional YouTube presence — one that positions YOU as the go-to expert in your space and speaks directly to your ideal clients.

With a mix of content strategy and scripting, I help you:
→ Create videos that build trust and authority
→ Talk about the real problems your audience cares about
→ Turn your channel into a pipeline, instead of a content dump

Not here to promise overnight results or viral views.
Just a clear approach to making YouTube actually work for your business.

If it sounds like something you'd be interested in, drop me a DM or email me at ameenanadeem2002@gmail.com - happy to give a free audit (:  

Best, 

Ameena

Ameena Nadeem

Freelancing has allowed me to do things that once felt impossible. 

From becoming financially independent to taking on responsibilities to gradually being able to buy things that sat on my ‘to-get’ list for years… I’ve come a long way.  

But one lesson I learned through the years is making money is one thing, but knowing how to spend money is the real skill and I guess you only learn this after making mistakes. 

So I’m sharing some money lessons I learned the hard way but they might help you if you’re new to making money. 

1. Save for slow months. 

Freelancing isn’t always very dependable. Some months you make nothing, others, you make 3x - so save early on for at least 4-5 months so you’re not taking low-paying clients out of fear.

2. Never, I repeat NEVER spend based on one big month. 

Probably the most painful lesson I learned. The urge to splurge on a large payment is a trap. Treat big months as a chance to save / invest more. Pay yourself your normal monthly amount and nothing more.

3. Understand the difference between luxury and necessity. 

If your work requires you to work from a laptop - then spending on a high-end machine is not a luxury. I’d rather call it an investment. 

4. Upgrade your lifestyle gradually. 

Invest in better clothes, better tools, better gadgets, better experiences. These things improve your quality of life and often your work too. But the key is: don’t upgrade everything at once.

5. Track your income and expenses. 

Make a simple spreadsheet and track where your money is going. Personally, it’s very hard for me to track every last rupee but I know where most of the big chunk is going and it makes it easy to see how much you made in a year or month. 

6. Detach yourself from money.

This universal rule of detachment is a gamechanger for any area of life you apply to. You don’t work for money. Money is a ‘by-product’ of you investing your time and energy into something. 

7. Don’t be a kanjoos. 

Might sound contradicting, but spending money allows you to make more money cos it motivates you to work harder. So once a while (intentionally) overspend on experiences and people you love. Just a personal thing, but I can make more money later but some occasions and people might not be there forever. 

8. Help someone near you.

If Allah is blessing you, take that as an opportunity to help someone who might need it. Because at the end of the day, all the money will stay in this world.


P.S: I'm still learning a lot of things but go ahead and drop in your thoughts / lessons about smart financing :))

YouTube scriptwriter and growth strategist

A quick hack to improve retention in B2B educational videos is to add mini re-hooks in every section. 

We already know the first 30 seconds are really important and that’s when viewers decide whether they’ll stay till the end or drop off. 

But with attention spans this low, the hook alone isn’t enough. 

So we need to re-hook them in every section and the best way to do that is use curiosity gaps.

A creator who does it really well is Kane Kallaway. 

He would introduce a new concept mid section and naturally, the viewer get curious to know. By the time he explains that, he talks about a common mistake they’re making which hooks them again. 

Examples: 

1. Keep this in mind, because in a minute I’ll show you why this tiny detail changes everything.
2. Before you apply this, there’s one mistake you’re probably making right now, and I’ll explain that in the next step.
3. Now, here’s where people mess this up, and the fix is surprisingly simple. But to understand that, we need one more piece…
4. Most teams stop here, and that’s why they don’t see results. Here are three quick ways to fix that.
5. Here’s the part that usually goes wrong, and the reason might surprise you. 

So be strategic with your re-hooks and I promise it makes the biggest difference! 

Tip: DO NOT over do it. pls

The reason your B2B videos aren’t generating good leads is because you’re making these 4 intro mistakes.

❌ 1. You start with who you are instead of what they get.

Your viewer doesn’t care about you or your title. They care about why they should stay and how you can help. 

However, it’s important to introduce yourself, what you do, and what you’ve done to help people like them towards the 50-80 second mark to prove credibility. 

❌ 2. You talk in vague outcomes.

Phrases like “grow your business”, “save time” etc., are too generic for decision-makers who hear them every day. Tell them exactly what problem you're solving and how you do it better than the rest.

❌ 3. You start with a story that takes too long to pay off.

Beating around the bush instead of telling them what the video is about kills retention before value even shows up. Your hook doesn't need a build up.

❌ 4. You make the intro too complicated.

When the hook is too long, uses big fancy words, or covers too many things at once, it makes it hard to follow. Result: your audience lose interest and stop watching.


P.S: If you want help refining your scripts for max retention, drop me a dm - I'd be happy to review or revise!

✨ Diary of a freelancer: Week 11 ✨

I’ve been MIA with these weekly breakdowns…but here’s what I worked on last week:

Most of my time went into client work i.e., writing. 

I wrote one long-form script for a video editing software.

Repackaged titles for 2/4 videos I ideated the previous week for a B2B x YouTube client.

Made 2 script outlines + 4 thumbnail design inspirations + wrote the first script of the batch. 

Made an outline / pointer-based script for another client in the B2B x YouTube space. 

Wrote a trial script in the make money online / finance niche. 

Gave a one-way interview for a prospect (which was pretty cool). 

With all the scripts I wrote, I tried being very intentional with opening curiosity loops and using pattern interrupts through out.

Ended the week with Zootopia 2 and popcorn 🍿

Patrick Redmond

Advanced Care Placement Services

Recruiter

Talent Advisory Group (TAG)

-Responsible for full-cycle recruiting within public and private sectors including healthcare, aerospace, and industries for various positions such as  IT directors, CTOs, CDOs, CIOS, project managers, engineers, analysts, technicians, mechanics, electricians, machine operators, epic analysts/administrators, data analysts, systems administrators, etc.
-Facilitated full-cycle recruitment process, including sourcing, interviewing, placement and completion, and follow up with compliance
-Assisted CEO on various aspects of daily operations including ATS database restructuring and streamlining the workflow and responsibilities of various roles within the company
-Used a variety of methods to source potential candidates including LinkedIn, LinkedIn Recruiter, Indeed, ZipRecruiter, Chatterworks, ZoomInfo, Cleverly, noon.ai, Google-Xray, 10+ email/contact finder Chrome extensions, and referrals from candidates 
-Experience with ATS Platforms Ceipal, Air Table, and SAP SuccessFactors

Sr. Technical Recruiter

Volt

-Responsible for sales, full-desk recruiting, maintaining client relations and negotiating new orders with potential and existing clients.
-Source and recruit candidates for submission, hire, and placement at various jobs around the Raleigh- Durham and surrounding areas using Bullhorn Applicant Tracking System (ATS)
-Used a variety of methods to source potential candidates including LinkedIn, LinkedIn Recruiter, Indeed, ZipRecruiter, Google-Xray, 10 + email/contact finder Chrome extensions, and referrals from candidates
-Called and visited businesses to create new business and contacted decision makers to negotiate contracts including temp, temp to hire, and direct placement
-Spoke with C-level Executives, Owner, Operations, Project, and Plant Managers to discover pain points and current hiring issues
-Recruited for various industries including light industrial, administrative, project and operations management, and various types of construction positions

Staffing Consultant

Power Personnel

-Promoted from Recruiter to Recruiting Manager to oversee a team of 5 Recruiters and 6 Account Managers
-Personally placed over 100 skilled and unskilled positions in 12 months while being assigned management responsibilities
-Led meetings, facilitated and oversaw the sourcing process, while measuring KPI and performance for each recruiter
-Trained and coached recruiters on proven sourcing and interviewing strategies including boolean strings, Google X-Ray, advanced ATS practices, utilizing all sourcing and technological resources to maximize outreach
-Managed changes to overall business processes including the implementation of automation and chatbots, structure of database, and restructured the compliance process to streamline efficiency and reduce falloffs
-Assisted CEOs to strategize on various aspects of daily operations including ATS database restructuring and streamlining the workflow and responsibilities of various roles within the company

Recruiting Manager

-Sourced and recruited  candidates for submission, hiring, and placement in various healthcare positions such as RNs, LVNs, LPNs, CNA, Medical Assistants, Medical Billers, Medical Coders, EVS, etc. for Per Diem and Contract positions
-Facilitated full-cycle recruitment process, including sourcing, interviews, placement and completion, and follow up with compliance
-Utilized Bullhorn Applicant Tracking System (ATS), ZipRecruiter, Google-Xray, 10 + email/contact finder Chrome extensions, and referrals from candidates

Healthcare Recruiter

-282 client submissions with 262 hires, consistently outperforming 150 of my peers nationwide
-As one of 22 recruiters, was personally responsible for driving a 25% increase in branch revenue, to $558,000 weekly
-Utilized Bullhorn Applicant Tracking System (ATS), ZipRecruiter, Google-Xray, 10 + email/contact finder Chrome extensions, and referrals from candidates

O2 Fitness Clubs

Personal Trainer

Shapes Fitness for Women

-Hired and trained Personal Trainers, Group Instructors, and Sales Consultants
-Held weekly meeting with sales consultants and President, covering all analytics to increase membership sales

General Manager

OfficeMart.com

-Owned and operated distributorship of Office Mart, selling products and solutions such as office, janitorial, break room supplies, payroll, telecommunications, printing, merchant services/POS systems, and various other facility management services
-Hired and trained sales executives utilizing indeed, LinkedIn, and networking
-Responsible for all operations in an eight county territory including generating leads, account development, negotiations, presentations, spreadsheets, CRM, etc.

Franchise Territory Manager

Northwestern Mutual

-Helped clients achieve a more secure future for themselves, their families, and businesses by providing a wide range of products and services to address needs and goals

Financial Representative

University of North Carolina at Greensboro

-Led data collection involving study participants in experiments about memory and attention conducted by Dr. Michael Kane

Independent Research Assistant

During my five years as a recruiter, I have hired over 375 candidates in a wide variety of industries. My LinkedIn network has grown to over 10,000+ connections and 39,000 followers throughout the US including 5,000+ executives and director-level profiles. I am an expert in sourcing passive candidates using all types of methods including 20 different sourcing tools and 5+ ATS platforms. I set my expectations and metrics high for outreach, candidate screens, submissions, referrals, etc. I understand urgency, targeted outreach, and thinking outside the box to find ideal candidates quickly. I communicate with candidates immediately and know the impact engagement and transparency has on company growth and bottom line.


Please reach out via email - predmond627@gmail.com or via text! 336-908-0014

• Responsible for full-cycle recruiting within the Aerospace and Defense industries for various positions including Engineers, Aviation Technicians, Mechanics,  Electricians, Press Operators, etc. -Responsible for sourcing, screening, placement, wage and bonus negotiation, reference checks, and ATS software.  
• Conducts full-cycle recruiting for contract, contract-to-hire, and direct placement positions within the Engineering skill sets as well as managed on-going consultant relationships. 
-Build relationships and connections with Hiring Managers in non-overlapping fields, referrals, and engaging connections with advice, tips, resume help, etc.

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Ameena Nadeem

Patrick Redmond

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The Battle

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Patrick Redmond

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Engagements

Likes

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