Amy Wine & Company

Founder & CEO

Amy Wine Counseling Center

Sometimes things don’t turn out the way we may have expected. At some point all of us come up against a situation we are not quite prepared to handle. Navigating the twists, turns, and challenges life throws our way can leave even the most grounded person feeling overwhelmed. Whether there is a concern about a child, teen, struggling relationship, or simply a need for individual personal support, counseling can help you effectively navigate the maze of difficult feelings and intense emotions you may find yourself stuck in.  Together we can meet the challenges and bring real change to your life.  I provide professional counseling services for children, teens, adults, and couples.

Owner, Licensed Professional Counselor-Supervisor, Licensed Marriage & Family Therapist

Michael Hyatt & Company

Performance Coach

Cy-Hope Counseling

I work with children, teens, families, couples, and women.  I have extensive experience with issues involving special needs, their siblings, and the family unit, especially Autism Spectrum Disorders. A few of the issues I work with are depression, self-harm, AD/HD, Autism, school concerns, marriage, anxiety, depression, behavioral issues, communication, and many more. I have completed Gottman Level 2 training in Marriage Therapy.

Licensed Professional Counselor

I worked with survivors of major disasters, war, childhood physical and sexual trauma, rape, violent crime, and other forms of traumatic events using a holistic and systemic understanding of traumatic stress.

How people respond to traumatic stress is an individual matter based on a number of factors including psychological, emotional, social, cultural, biological, spiritual, and familial. I will work individuals to analyze their various defense mechanisms and other coping skills used during and following the experience of traumatic stress. Methods used are research based and include: Crisis intervention, Critical incident stress debriefing, Cognitive-behavioral therapy, and Sensorimotor approaches.

Certified Clinical Trauma Professional

I strive to make your search for a counselor easy. I provide a safe and supporting environment and believe counseling should be with someone you can trust. I specialize in working with children, teens, women, families, and couples on all issues. I also have extensive experience with issues involved special needs, their siblings, and the family unit, especially with Autism Spectrum Disorders.

A few of the issues I work with are depression, self-harm, AD/HD, Autism, school concerns, abuse, divorce, anger, anxiety, behavioral issuesg, communication, many children's issues, couples, and parenting. I have a passion for children and families and look forward to talking with you during your journey.

Licensed Marriage and Family Therapist Associate

I strive to make your search for a counselor easy. I provide a safe and supporting environment and believe counseling should be with someone you can trust. I specialize in working with children, teens, women, families, and couples on all issues. I also have extensive experience with issues involved special needs, their siblings, and the family unit, especially with Autism Spectrum Disorders.

A few of the issues I work with are depression, self-harm, AD/HD, Autism, school concerns, abuse, divorce, anger, anxiety, behavioral issues, communication, many children's issues, couples, and parenting. I have a passion for children and families and look forward to talking with you during your journey

Licensed Professional Counselor - Intern

I enjoy working with children, teens, women, families, and couples on all issues. I also have extensive experience with issues involved special needs, their siblings, and the family unit, especially with Autism Spectrum Disorders. A few of the issues I work with are depression, self-harm, AD/HD, Autism, school concerns, divorce, couples issues, anger, anxiety, behavioral issues, communication, abuse, and parenting.

Counseling Practicum Student

Cy-Hope

Responsible for planning, development, and implementation of all of the Organization’s marketing strategies, marketing communications, and public relations activities. Oversees development and implementation of
support materials. Responsible for Community Outreach. Plans for, coordinates, and attends community events and programs.

Program Director

Cy-Fair ISD

3rd Grade Reading/Writing/Social Studies Teacher

Elite Entrepreneurs hire me so they can LIVE intentionally, LOVE deeply, and LEAD purposefully using the Core+more Holistic Health Model ✨Mental Health+Marriage +Elite Performance+CEOlikeJesus ALL in a sustainable rhythm

You are called to LIVE authentically + LOVE deeply  + LEAD purposefully 
  but it is hard to know where to begin. 

It all comes down to learning how life + relationships + business can work together so you can create a life you can’t wait to wake up to every morning. 

Yep, with me you get it ALL IN ONE— Life, Relationships, & Business Expertise. 

Are you ready for this? 

Let's do this.

--> You can also find me here 🎙️Couch Time with Amy Wine Podcast


👇all the professional things. 

Founder & CEO of Thrive Life Collective & Thrive Life TV | Elite Performance Mindset Coach | Licensed Marriage & Family Therapist | Licensed Professional Counselor | Business Leadership & Strategy Consultant | Founder & CEO of Amy Wine & Company | along with more mental health and marriage certifications than you would ever want to read. 

👇a few personal things 

A small town Oklahoma girl living life in the big city (for now).  Just trying to be a little more like Jesus everyday.  🙏🏻 Married 27 years, Mom to 3 young adults, and 5 fur babies.  🧡 

You want more…..

Book binger, podcaster, future author, serial entrepreneur, speaker, beach junkie, frequent flier, believer in keeping things real, joy giver, transformation trailblazer,  untrained media company builder, dream life designer, professional taco-eater, mountain mover, clarity giver, and survivor to thriver.  


Just like YOU… I’m a lot more than one thing!!   Isn’t it time you stepped into all of you and find a rhythm that works based on your season of life, relationships, and business??? 

Amy Wine

WWW.Williamrochelle.com

www.williamrochelle.com, a new era in business consulting aimed at delivering unmatched value and transformative solutions. Our inaugural offerings include exclusive discounts and expert guidance on ADP Payroll and ADP TotalSource, available at http://www.williamrochelle.com/adp, setting a new standard in business support.

Decades of Expertise, Tailored for Success

With over 20 years of experience, we're uniquely positioned to elevate businesses from startups to Fortune 500 giants, focusing on precision, efficiency, and growth. Our mission is simple: to transform your business for peak performance and market leadership.

Comprehensive Services for Holistic Growth

Our services are designed to enhance every facet of your business:

•	Strategic Planning and Contract Negotiations: Turn complexity into opportunity with expert 
        negotiation.
•	Budgeting and Financial Management: Maximize efficiency and profitability.
•	Client Relationship Management: Build enduring, profitable partnerships.
•	Multi-Channel Call Center Operations: Serve a global audience with excellence.
•	Sales Force Management: Drive your team to surpass every target.
•	Supply Chain and Inventory Management: Achieve seamless operations.
•	Team Building: Foster collaboration and productivity.
•	KPIs: Track success with customized metrics.
•	Hiring Plans: Scale intelligently.
•	Technology Integration: Enhance productivity smartly.

Join Our Journey to Excellence

We invite you to embark on this transformative journey with us. Together, we'll navigate the path to operational excellence, ensuring your business not only thrives but sets new benchmarks in efficiency and growth. Let's redefine what's possible, together.

#BusinessConsulting #OperationalExcellence #Innovation #GrowthStrategy #WilliamRochelleConsulting

Chief Executive Officer

Celeb Luxury

Developing a new company approach that allows the business to scale without adding additional payroll assets.

Onboarded ADP for payroll and Health Care, Automated all Amazon, Inventory, Retail and ecommerce data entry functions by introducing EDI processes that eliminated manual input, increased productivity and reduced errors.. 

Moved our entire warehouse from Davie Florida to Central Georgia to optimize the technology offered to provide real-time insight into order flow, inventory and lead-times across all sales channels.

Maintained Amazon performance metrics while launching eBay, Walmart and Target +

Consistently challenging existing workflow to create a better process

Vice President Operations

ivgStores

Exceeding $20 million in annually with 35 onsite employees and 75 offshore. Closed due to Covid reduction in sales

IVGSTORES is a leading online Retailer with revenues exceeding 20 million dollars per year, offering hundreds of thousands of products for home, work, and play from 3,000 of the world's best brand name partners. We stand ready to ship their high quality furniture, decor, sporting goods, appliances, outdoor and children's products directly from their factories and warehouses to your home or business. We hold ourselves and our suppliers to the highest standards of performance, style, elegance, craftsmanship, uncompromising quality, and reliability.

Our Relationship with Our Customers is Our Highest Priority
Fueled by superb quality, good value, and the strength of a team that stands behind its promises, we are an A+ BBB rated business with an unwavering commitment to our customers. Working 7 days a week, our Florida staff have grown into one of the sharpest, most responsive Customer Service Teams in Retail.  We are committed to every team member in every department, each of whom are committed to success of our company.

Exceeding $20 million annual revenue

Parent Company of ShopLadder.com and Internet Shopping Club
Executive Responsibility for Customer Service, Shipping/Logistics, Purchasing and Product Development. Developed and continue to maintain strategic partnerships with the largest 3rd party marketplaces in the ecommerce space, including but not limited to Amazon, Ebay, Wal-Mart, Houzz and Jet, each of which we maintain top rated seller ratings and consumer feedback scores.

•	Restructured four independently operating departments into one unified team with individual goals focused on our core business strategy 
•	Initiated an international shipping strategy with an annual gross profit increase projection of 7%
•	Revised return policy with an emphasis on customer retention, resulting in an immediate increase in customer satisfaction and an overall decrease in refunds as a percentage of sales 
•	Decreased order processing and shipping lead times, creating a more competitive shopping experience and resulting in increased daily sales 
•	Recognized potential within core team. Created internal career paths, mentored, coached and developed key players into Team Leaders, Middle Tier Management and Director level positions. Identified and eliminated bottom performers and replaced with self motivated, strategically-driven individuals to create a more dynamic team and corporate culture 

Key Results:
➢	Increased production by 200% while reducing operational expenses by 25%
➢	Decreased refunds as a percentage of sales by policy improvement
➢	Reduced customer response times from 24 hours to an average 2 hour response time
➢	Increased website Seller Ratings with an average Customer Satisfaction Score of 98%
➢	Created a more competitive shopping experience and increased daily sales

Chief Operations Officer

eVoter, Inc.

eVoter.com                         
Political Technologies         

Highly interactive onsite consulting providing strategic analysis and direction. Engaging existing staff to examine and determine business objectives and requirements; planning call center technical systems; identifying and correcting technology and operational problems; determining operational call routing strategies, implementing improvements and system upgrades. Building Call center infrastructure; creating org charts, hiring plans and timelines to effectively define the Optimal model for business growth and flexibility.

•	Directly worked with CEO/COO to define business objectives and requirements
•	Created staffing strategy and organizational charts aligned to effectively define optimal model for business growth and flexibility

Independant Consulting Servces

GodTube

Parent Company of Tangle.com/Godtube.com, a leading social media network with over 2 million unique monthly visitors. Specifically recruited from Spark Networks to join Godtube.com to establish processes and scalable solutions to the fast-growing website in 2007, primed for going public or corporate sale. 

•	Planned, executed and developed the Operations, Video Editing, Call Center, Customer Service, In-Bound Sales, Quality Assurance and Human Resources departments
•	Authored technical specification document to enhance the teams ability to review all user generated content more efficiently; allowing for the ability to scale exponentially while reducing the overall cost per contact
•	Managed department of 80 customer service agents and 4 middle managers and onsite in Texas and Virginia, as well as geographically dispersed network of remote agents
•	Created company-wide strategic hiring plan focused on the company’s quarterly goals, and spearheaded all recruiting efforts from C-Level to administrative support
•	Developed strategic partnership with FBI to ensure brand jeopardizing issues were immediately identified and escalated

Key Results:
➢	Reduced staffing levels by 30% while simultaneously increasing service levels across all verticals
➢	Purchased and implemented Cisco Call Center, ZenDesk Email and SalesForce CRM
➢	Established all operational support systems and customer process flows, including the specification and design of a proprietary content approval and management system for the review of user generated video, photos, blogs and comments; response time improved from a 6 week backlog to a 24 hour response

Vice President, Operations GodTube/Tangle.com

Spark Networks

Publicly traded since 2001 exceeding $50 million in annual revenue

Parent Company of over 20 niche online dating sites including JDate.com, ChristianMingle.com and BlackSingles.com with 10 million members globally, operating in 8 languages. Executive responsibility for 24/7 call center operations located in multiple countries; U.S.A., Israel and Sri Lanka.

•	Developed all policies, procedures, payroll, benefits, recruitment, Quality Assurance and Office Operations
•	Identified candidate systems and facilitated domestic and international outsourcing, resulting in significant cost reduction across the operation
•	Provided leadership and direction to staff members in the execution of daily roles and responsibilities, and established a high performance, innovative team that worked cooperatively to achieve common goals
•	Managed the development and selection of HR benefit programs for all employees, hired and trained HR team, managed compensation and recruiting process across the organization for all employee levels
•	Managed after hours Network Operations team, created black box testing Quality Assurance team that was responsible for testing the entire site prior to any new code releases

Key Results:
➢	Built support operations and call center from conception to becoming an industry leader 
➢	Consistently brought operations in $1.2 M under budget while exceeding growth and retention rates
➢	Reduced costs by 25% and increased customer retention by 8%, while generating an additional $8.6M in annual revenue growth
➢	Generated $1.2M annual revenue through the execution and management of JDate member travel program
➢	Achieved 93% customer satisfaction with a significant reduction in support touch per customer

SVP Member Relations and Support Operations

The Wonderful Company

Launched the inaugural web-hosting and e–commerce department of what serves as the primary clearinghouse for transmitting and processing floral orders to customers throughout the United States and internationally.

•	Created department tools for optimal functionality, hired and trained appropriate teams, and developed email solutions to address and resolve department conflicts
•	Managed key accounts for mass merchants and TeleFlora
•	Forecasted and recruited staffing needs for seasonal influx business, and conducted training for up to 250 contingent employees, 6 times annually

Mass Merchandising and E-Commerce Manager

Contact Center Guru, E-Commerce Sales and Business Operations, Team Builder, Collaborative Leader CEO/COO/VP Operations

I am not just an employee—I am an investment in the future success of your organization. I bring a collaborative, results-driven approach to solving complex challenges, unlocking potential, and delivering outcomes that matter. 

My leadership isn’t about titles or accolades—it’s about creating meaningful partnerships, guiding organizations through change, and driving transformational success.

With 15+ years of leadership experience, I’ve redefined what’s possible:

As CEO: Scaled annual e-commerce sales to $20M+, spearheading market expansion and delivering unprecedented growth.

As COO: Led 200+ team members across major U.S. markets, achieving seamless operations and exceptional outcomes.

Globally: Built and optimized contact centers in Israel and Sri Lanka, driving efficiency and extending international presence.

My Approach: I specialize in big-picture thinking, precise execution, and relentless innovation, excelling in:

Strategic Planning & Contract Negotiation
Multi-Channel Contact Center Operations
Customer Service & Tactical Sales Force Leadership
Supply Chain Optimization & Demand Forecasting
Financial Management & Budget Planning

But my proudest achievements go beyond the numbers—they’re reflected in the teams I’ve empowered, the systems I’ve transformed, and the lasting value I’ve created.

Why It Matters: Your business deserves more than operational expertise—it deserves a leader with emotional intelligence, strategic foresight, and a passion for building a stronger future. Together, we can align teams, foster innovation, and drive your organization to new heights.

If you’re ready for a leader who believes in people and the promise of potential, let’s connect. Let’s build your success story.

Confident. Collaborative. Future-Focused.

taplio

The Battle

Amy Wine

William Rochelle

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