I build revenue systems that scale.
My background spans sales, GTM operations, AI automation, and large-scale process design — giving me a unique ability to see the whole revenue engine, not just one part of it.

Today, I specialize in:
• Salesforce and CRM architecture
• GTM workflow optimization
• Automation design (LLMs, Zapier, internal tools)
• Cross-functional alignment across Sales, Legal, Support, Ops, and Marketing
• Turning inconsistent processes into predictable, repeatable systems

At NST, I rebuilt the revenue operating structure by automating a 48-step closed-won workflow, eliminating 98% of manual work, and creating unified PMO workspaces across every department. I coach a team of Regional Account Managers, streamline cross-team handoffs, and design systems that turn operational chaos into clarity and measurable growth.

I also run Morning Byte, where I apply the same RevOps mindset to help entrepreneurs and small businesses automate their GTM operations and build AI-powered engines that save time, tighten execution, and improve decision-making.

What drives me is simple:
Make operations faster, make decisions clearer, and make growth scalable.

Let’s scale together!

Keith R.

When I pivoted into B2B sales in 2022 and did everything right professionally.

But personally? I was stress eating, skipping workouts, and constantly running on fumes.

That’s when I went back to what I knew and took my 5+ years as a personal trainer to rebuild my health…and as a result my sales performance took off.

Today, I’m still a full-time Account Executive in B2B Sales. So I know the demands of quotas, long hours at the desk, and back-to-back calls because I live it too.

That’s why I created the Business Athlete Bootcamp, an 8-week fitness and nutrition program built specifically for sales professionals who want to take care of their health again so they can succeed long-term in sales. 

Because when your income depends on performance, your body and mind need to be dialed in.

If you’re a high-performer in sales but your habits are holding you back, you’re in the right place.

Let’s connect.

taplio

The Battle

Keith R.

Sam Bettencourt

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