Andrea P.

Cool Eye Creative

☀️ Clients: Untapped Investing (M&A Ventures Group), Juice Picture Studios, New Money Social Club, Resume By Nico, CARV Projects Interior Design

Cool Eye does branding design for community-first brands in:

☀️ Fintech
☀️ Femtech
☀️ Fashion
☀️ Arts & Culture
☀️ Real Estate
☀️ Lifestyle

Tools:
📱 Illustrator
📱 InDesign
📱 Photoshop
📱 Framer
📱 Figma
📱 ConvertKit
📱 Notion
📱 Procreate
📱 Squarespace
📱 Instagram
📱 TikTok
📱 LinkedIn

Say “Cool Eye” out loud and it sounds like “Kulay” — the Filipino word for “colour.”  Our studio is named Cool Eye because we dream and design in colour.

Brand Designer • Creative Lead • Founder

ANDREA PASCUAL

ANDREA PASCUAL is a unisex fashion brand headquartered in Toronto, Canada. We tell stories from a multicultural lens that values diversity, disruption, and collaboration. Welcome to our world.

Press:
☀️ InStyle for The Independent Handbag Designer Awards
☀️ FASHION Magazine
☀️ Flare Magazine

Tools:
📱 Illustrator
📱 Photoshop
📱 InDesign
📱 Lightroom
📱 Klaviyo
📱 Notion
📱 Procreate
📱 Shopify
📱 Instagram
📱 TikTok

Creative Director • Founder

Sushi Fridays The Podcast

Sushi Fridays features real-talk convos from a creative entrepreneur's POV about biz, life, fashion, art, design, and culture. Through weekly solo episodes and interviews, we share the stories, struggles, lessons, inspiration, and experiences of underrepresented creatives and entrepreneurs.

I produce, write, record, edit, and market Sushi Fridays. 

Tools:
📱 Riverside
📱 Descript
📱 CapCut
📱 Audacity
📱 Instagram
📱 Illustrator
📱 Procreate

Creator • Producer • Writer • Host

Twill

Helping my friends, network, and community get fast-tracked to their next role.

Twill Member

The Forum

Sharing my creative entrepreneurial knowledge on:

☀️ Strategic brand design and process
☀️ Personal branding and solopreneurship
☀️ Leather goods design and production
☀️ How to start and operate a creative service business

Mentor

Betty

Pushing the brand forward with creative concept and  strategic design.

Brand Designer

Brand Baby (fka Women in Brand Strategy & Brand Design)

I grew a community of women service providers in brand strategy & brand design to 8,200 members.

I empowered members by creating a rate transparency sheet, encouraged members to connect by creating a group directory, and inspired members to learn by sharing knowledge and encouraging mentorships.

📱 Skool Communities
📱 Illustrator
📱 InDesign
📱 Photoshop

Community Manager • Owner

Strategic Brand Designer | Fashion Brand Owner + Creative Director | Podcaster

I spend my days as the brand designer at a startup where I conceptualize ideas and create designs that push the brand forward.

After hours:

🍏 I'm building Andrea Pascual (my fashion brand), where I focus on limited-quantity, superb quality accessories and leather goods

🍏 I'm creator and host of my podcast, Sushi Fridays, where I share stories about style, culture, biz, and design from the POV of creative entrepreneurs

🍏 I work with community-first brands to design their strategic visual identities

Send me a message to get in touch.

Founder & Strategic Brand Designer

Say “Cool Eye” out loud and it sounds like “Kulay” — the Filipino word for “colour.”  Our studio is named Cool Eye because we dream in colour, we design in colour, and we work with diverse entrepreneurs.

Notable clients:
☀️ Bank of Montreal for Elevate Festival
☀️ M&A Ventures Group
☀️ Untapped Investing
☀️ New Money Social Club
☀️ Resume By Nico

Tools:
📱 Illustrator
📱 Photoshop
📱 InDesign
📱 Lightroom
📱 Figma
📱 ConvertKit
📱 Notion
📱 Procreate
📱 Squarespace
📱 Instagram
📱 TikTok
📱 LinkedIn

Maurisa Jones-Straley

Maurisa Jones Social Media + Web Services

Podcast Marketing, Youtube Strategy + Management, Content Repurposing, Social Media Management, Squarespace Web Design, Content Consultation

Owner + Content Strategist

MINO

MINO is a membership that provides emerging Black women leaders with professional development and a supportive network on their journey to the C-Suite.

Founding Member

Sage Hill School

• Research, develop, write, edit and proofread a wide range of marketing, advancement and other school collateral including video, biannual newsletter, development reports, email, letters, presentations, and creative communications materials in both print and digital mediums.

• Create multimedia content for social media platforms. Develop email marketing campaigns, create and update news, events and design of the website as needed. Develop new web content and maintain existing content on the School’s website to support overall marketing strategy.

Assistant Director of Communications & Marketing 

UC Irvine

• Founding member of the UCI School of Pharmacy and Pharmaceutical Sciences (SPPS) that built out the brand identity of the school through written, digital and print collateral – wrote press releases that increased the visibility of faculty research and started to position SPPS as a trusted thought leader in pharmaceutical medicine, 

•Supported the admissions team in their goal to admit the inaugural class of pharmacy students by developing prospective student collateral, email marketing campaigns, designing ads and managing marketing budget the overall admissions marketing strategy resulted in the enrollment of 41 students into the inaugural class 

•Project managed the launch of the School of Pharmacy & Pharmaceutical Sciences official announcement of the open application that resulted in local, regional and national coverage -- the team included public relations officers, marketing professionals, graphic designers and writers and which resulted in local

Communication Coordinator

Oklahoma State University

•Manged the South Texas territory of 900+ students and analyzed historical data that helped inform recruitment decisions that ultimately increased the number of enrolled students by 20% 

• Engaged with prospective students and families through public speaking, interviews, arranging campus tours, managing recruitment events and conducting students outreach

Admissions Recruiter (South/Central Texas)

•Created the student employment development program that educated students and student employers on job and employment responsibilities with the goal of increasing student employment at Oklahoma State -- trained students and employers on how to properly utilize the employment development program

•Created and maintained relationships with students and student employers – promoted and organized career fairs, interview days and career workshops that were designed to provide more student employment opportunities across campus and in the community

•Redesigned and diversified Student Employee of the year initiative

Student Employment Development Graduate Assistant 

Stillwater Wedding Central

•Supervise event festivities and details to ensure organization and flawlessness 
•Consult with potential clients & facilitate event day logistics 
•Establish lasting relationships with potential event vendors 
•Blog about event topics and spotlight vendors 
•Collaborate and create marketing strategies to develop business through social media

Events Coordinator

Primary Innovation Social Media 

•Created social content for Twitter, Instagram, and Facebook aimed at supporting educators by providing them budget-friendly opportunities for their classrooms and students. 
•Completed competitive research and benchmarking to better understand our target audience and goals 
•Communicated with target audience on social media platforms in order to help grow the total following 
•Developed a social media content calendar and communication goals to be reviewed on a regular basis against results

Social Media Coordinator 

Cowboy Sports Properties (Learfield Sports)

Game Day Operations Intern

Oklahoma State University Foundation

Event Coordination Intern

Oklahoma City Thunder

Events Team Member

Here’s what clients have achieved thus far in 2023!👇🏾 

➡️The Hidden Opportunity Podcast - focusing on financial literacy- we’re utilizing their long form podcast content to create short form for all their social platforms with the goal of increasing the podcasts listenership. 

➡️Get There Transportation Services - LA’s premiere transportation service- we’ve built their website out to include a space for reservations as well as a place for event seekers to find fun things to do in the city. These features have helped to increase traffic on their website in the last 8 months. 

➡️T3 Accounting- is using Instagram and Facebook to educate their audience on tax laws and changes that tax payers should know about. Consistent content has also brought in new clientele. 

If digital marketing on all fronts is not your cup of tea… I get it. It can be a real pain in the butt. But now that you’re here I’m in your corner. Let’s chat about it! 

Shoot me an email 📧 hello@maurisajones.com
Virtual Coffee: https://calendly.com/maurisajones/coffeechat

taplio

The Battle

Andrea P.

Maurisa Jones-Straley

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