Andrii Shykhman 🇺🇦

Svetek IT Experts

•	Developed a LinkedIn marketing campaign targeting a new market segment and a lead generation funnel for both inbound and outbound campaigns.
•	Spearheaded the creation of outreach strategies and managed content.

Business Development Manager

100 community

We are Linkedin's first official Alpha group & social syndicate.

We work together to learn, grow and build on the Linkedin platform to ultimately curate inspiration and motivation within our communities.

The community was initially created as a social experiment to see if 100 individuals could work together to help each other grow.

Over the past 5 months, every single community member has seen growth in their
relationships, sales, content engagement & impressions.

This is all because we have no leader, we work together, collectively, as a unit to help progress each other's growth.

If you're interested in joining the 100 community, send me a DM!

CORE Member

MetaverseBay

During master business degree started a startup with 3 friends.  We worked on creating a digital product in metaverse field.

During the time I worked on this project I had:
•	Consulted 11 clients on their metaverse strategy, providing strategic insights and implementation guidance.
•	Launched a pioneering digital project focused on metaverse education and community engagement, creating a knowledge hub for professionals.
•	Expanded LinkedIn connections from 170 to 4,100, generated 450,000+ impressions in 8 months, established thought leadership in the metaverse space.
•	Hosted 25 live audio events with 50+ expert speakers and 800 unique listeners, enhancing brand presence and audience interaction.
•	Led a newsletter campaign that reached 26,000 unique views, driving consistent traffic to the platform.

The results of our work was creation of Metaverse Fundaments Course featuring 6 modules and providing insights into 30+ metaverse related topics, a weekly "Are you Metaverse Ready Newsletter?" newsletter and a weekly audio show featuring experts from metaverse related fields (3D, digital twins etc)

Marketing, Business Development, Project Management

Digital Marketing Specialist:
• Advising Metaverse projects about marketing strategies:
• LinkedIn strategy for personal brand & company brand awareness (2022)
• Managed Instagram/Facebook pages’ Ads; (2021)
• Developed marketing strategies and used marketing tools to fulfil customers goals.

• Advised a startup help them:
    WIN a leading VC backed hackathon from 76 participants.
    WIN a leading VC backed pitch competition from 14 countries.

• Advised 4 web3 businesses on their tokenomics before initial coin offering (ICO), helping them refine their economic models for successful launches.

Freelance

the LEGO Group

• 	Assisted in maintaining the general ledger, ensuring accurate and timely recording of financial transactions across 14 entities in UK and 5 EU countries in compliance with company policies and accounting principles;
• 	Supported month-end and year-end close processes, contributing to the preparation of financial statements and reports for internal and external stakeholders.
• 	Collaborated with the finance team to reconcile account discrepancies, enhancing the accuracy of financial data and improving the efficiency of the reconciliation process:
• 	Improved 3 workflow processes and trained 3 colleagues to help them be more efficient with various tasks.
• 	Participated in the implementation of accounting software upgrades, which increased the department's operational efficiency and data reliability.
• 	Engaged in cross-departmental communication to verify transaction accuracy and resolve financial discrepancies, fostering a collaborative work environment and ensuring cohesive financial reporting.
• 	Contributed to the preparation and execution of internal and external audits.

General Ledger Accountant

Starbucks

•	Led a team of 6 across various operational roles, implementing strategies that improved the store’s rating by 180 positions nationally.
•	Reduced operational waste by 98% through effective inventory management and training initiatives.
•	Recognized for excellence in operational standards and team development.
•      Responsible for handling £7,500 cash on daily basis.

Assistant Manager

Kempinski Hotels

•	Supported Senior Sales Managers in managing high-profile client relationships, organizing 15 luxury events, and overseeing VIP customer experiences.
•	Drafted 300+ sales agreements, ensuring all documentation was accurate and compliant with company policies.
•	Key contributor to a charity event for 500+ VIP guests, showcasing exceptional event management and coordination skills.

Sales Marketing Assistant

On a mission to rebuild trust in web3 gaming | Posting daily about metaverse & web3🔔 | Looking to connect with web3 experts & investors | Metaverse explorer, consultant & educator | Web3 gaming community

Hello, I am Andrii Shykhman.

I’m a forward-thinking professional with foundational experience in Sales, Marketing, and Finance, enriched by a solid academic background in International Business and Hospitality Management. So far I've embarked on a diverse career path that showcases my adaptability, keen learning attitude, and drive to make a meaningful impact in the digital and financial spheres.

My Early Career Highlights:

- Entrepreneurial Venture: Founded MetaverseBay, a venture focused on metaverse education and media reach, demonstrating my initiative and vision in the rapidly evolving digital landscape.
- Digital Marketing Success: Significantly expanded my LinkedIn network and engagement, highlighting my ability to leverage social media to build professional connections and share impactful content.
- Financial Insight: Enhanced financial processes at LEGO Production, s.r.o., contributing to more efficient and accurate financial reporting across multiple entities, which speaks to my ability to quickly grasp and improve complex systems.

My Core Competencies:

- Sales and Marketing Foundations: Developed strategies that led to tangible increases in engagement and leads, reflecting my understanding of what drives customer interest and loyalty.
- Finance Fundamentals: Gained valuable experience in financial reconciliation and software implementation, laying the groundwork for a deeper exploration of finance in international settings.
- Web3 Curiosity: An active participant in the Web3 space since 2017, eager to explore how blockchain technology can revolutionize business and communication.

My Personal Growth & Aspirations:

My international experiences across four countries have not only broadened my perspective but have also instilled a resilient adaptability and a genuine appreciation for diverse viewpoints. I am committed to continuous learning and am particularly interested in roles that challenge me to stretch my boundaries in Sales, Marketing, and Finance.

I am keen on opportunities that allow me to contribute while further honing my skills in a dynamic environment. I believe in the power of teamwork, innovative thinking, and strategic planning to achieve outstanding results.

Let’s connect! I’m excited about the prospect of contributing to your team and learning from the challenges ahead.

Xplorer

We use Ads to increase sales, leads & your net profit.

Manager

Wise Pirates

Responsible for the development and implementation of generative AI strategies, frameworks, and models to drive innovation and enhance business outcomes.

- Define the vision and roadmap for generative AI research and development, aligning it with business goals and market trends.
- Collaborate with cross-functional teams, including data scientists, software engineers, and designers, to integrate generative AI solutions into existing systems and workflows.
- Conduct research and experimentation to explore new approaches, techniques, and datasets to advance the field of generative AI and maintain a competitive edge.
- Collaborate with stakeholders to identify business opportunities and develop strategic partnerships related to generative AI technology.

Head of Generative AI

We are convinced that a progressive migration of our social life to the Metaverse will happen. And that traditional brands will want to own this space. This is already happening in the Luxury industry, given the importance of their brand equity. We're on a mission to help all brands make that switch to the Metaverse while providing a GTC (go-to community) strategy.


My role is to develop our long-term vision and conclude a partnership in the Metaverse/AR/VR space.

Head of Metaverse/AR/VR

Since joining Wise Pirates I’ve been guiding clients on their digital efforts focusing on performance to help them grow their business and achieve ambitious targets.
- Provide strategic advice and work closely with clients in a consultative role.
- Ability to multi-task and manage multiple projects at a time while paying strict attention to detail.
- Driving the development of generative AI - focused R&D projects.

Digital Consultant: Business Understanding + Strategy + Campaign Manager + Analytics

Create, develop, implement and monitor SFMC journeys, data extensions, automations and reports.

Salesforce Marketing Automation Specialist

WIT Academy

Google Analytics 4 & Tag Manager and Web Analytics Training.

Formador

Blue Market Agency

Responsible for planning, directing and implementing a digital platform aligned with internal and external resources (IT, Design and Content/Copywriter teams). 

1. Leadership
- Building relationships within and outside the team
- Motivating and inspiring the project team
2. Strategy Development
- Understanding the impact of a project directly to and across various functions
- Understanding the impact of a project on the overall business
- Integrating business goals into the project scope and deliverables
- Developing metrics to track progress towards goals
- Understanding project and organizational dependencies
3. Business Acumen
- Understanding industry trends and their impact on business
- Responding to market and business changes that affect the project and business
- Monitoring competition and its impact on the project and business
4. Technical Competence
- Understanding and integrating appropriate project management tools and processes
- UX, UI reviews, content objectives and SEO best practices, IT developments and troubleshooting the exclusive services of the platform.
5. Conflict resolution & Critical thinking
- Determining the validity of project progress
- Maintaining project objectivity
- Applying ongoing analysis to the project
- Problem-solving

Digital Project Manager

My role consists of managing lead generation campaigns for the European and international markets. My responsibilities include, but are not limited to:
- Acquire new partners to grow the affiliate scheme.
- Analyse campaign activity to ensure affiliates deliver the best ROI.
- Traffic management on online channels.
- Maintenance and monitoring of performance online campaigns.
- Management, development, distribution & analysis of Digital Campaigns.
- Maximize ROI department.

Verticals such as Human Resources, Fashion & Beauty, Automotive, Finance, Gambling, Insurance, Education, Voyance, ...

Business & Account Manager

Check my ads is a brand of Blue Market Agency.

Account Manager at affiliate network - Check my Ads. My role consists of managing lead generation campaigns for the European and international markets. My responsibilities include, but are not limited to:
- Acquire new partners to grow the affiliate scheme.
- Analyse campaign activity to ensure affiliates deliver the best ROI.
- Traffic management on several online channels.
- Maintenance and monitoring of performance online campaigns.
- Management, development, distribution & analysis of Digital Campaigns.
- Maximize ROI department.
- Responsible for online marketing campaigns
- Creation, strategy definition and managing of CPM, CPC, CPL and CPA campaigns
- Analysis and optimization of marketing campaigns performance
- Deliver regular reports of campaign results
- Daily contact with clients / agencies and affiliates
- Focus on results

Account Manager of several business areas like FMCG, Insurance, Finance, Auto Business and E-commerce.

Affiliate Manager

Digital Marketing & Salesforce Marketing Cloud at Wise Pirates | 🚀 GA4 Consulting, Web Analytics Training & Performance MKT

Digital Evangelist, puzzle seeker and a lifelong learner. 

I'm passionate about all things related to tech, business and marketing. 

As a digital marketing professional, I have a passion for solving problems in smart, efficient ways. My approach starts with a deep understanding of the problem, which allows me to identify the best solution for my clients.

Over the last 8 years, I've been working in digital marketing, where I have developed valuable skills in planning, directing, and implementing digital campaigns. I am also a certified Salesforce Marketing Cloud Admin and Email specialist, which allows me to leverage my expertise in designing and implementing digital campaigns that align with my clients' goals. I've been also working with diverse talents in our R&D team at Wise Pirates, enabling us to develop groundbreaking solutions that positively impact the world.

I specialize in utilizing data insights and analysis to make data-driven decisions and optimize digital campaigns. With experience in GA4 and Tag management I am adept at tracking key metrics and analyzing data to continuously improve campaign performance.

Contacts 📣 
📧 francisconoronhacarvalho@gmail.com
📞 +351 917 979 947

taplio

The Battle

Andrii Shykhman 🇺🇦

Francisco Noronha Carvalho

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