Andy Gray

CEO @ The Graygency | Where Brand & Performance Marketing Meet

It’s only possible for brands to scale their performance marketing in one of two situations.

1. When they understand and can quantify the commercial and strategic impact it has on their business.

2. When they have a tonne of somebody else’s money to spend in the hope of stumbling across something along the way that works. 

In the current landscape, in-platform ROAS numbers alone are NOT ENOUGH to protect your marketing budget.

Performance marketing as you knew it has changed.

Now the thought of answering questions in the weekly trading meeting probably makes you sweat. 

Don’t even mention attribution. 

Everyday, it feels like your competitors are performing better.

Because your Paid Media Strategy is WEAK.

As a result, you’re wasting hundreds of thousands on paid-media and developing content without understanding the impact it has on brand building activity or your bottom line. 

It’s time to break free from this cycle of uncertainty.

Now, imagine having an agency partner that not only cuts through the data for you, but also explains the marketing science behind it. 

Delivering measurable commercial outcomes. 

Your business experiences growth.

Making marketing and trading meetings a breeze.

Instead of being grilled on how much you’re spending, you’re now asked what other initiatives can we look at?

How do we allocate more resources, and what positions do you need to hire? 

This is your chance to implement YOUR VISION and move the business forward.

You’re probably wondering, ‘How do we reach that stage?’ 

That’s where we come in.

When you partner with us, you’ll receive:

Comprehensive Paid Media Strategy & Execution: We meticulously plan, deliver, and enhance your media campaigns, providing creative insights and translating data into actionable steps that fuel continuous growth.

Unparalleled Commercial Insights: Leave the number crunching to us. We measure brand and commercial uplift, delivering clear insights into the success of your marketing efforts and your true ROI.

Transparency at Every Step: We believe in complete transparency. You’ll always be in the loop about your performance marketing activities and feel comfortable explaining them to others.

But most importantly, we deliver RESULTS. 

This is a results-driven business, and our focus is on driving tangible success for your brand.

If you’re serious about amplifying your paid media budget and bringing your strategy to life?

👉 DM me “Grow” or head over to our Featured section and book a call.

We’re excited to meet you and embark on this journey together!

Chief Executive Officer

CEO & Founder of the Brand Focussed Performance Marketing Agency, The Graygency.

Marketing Coordinator @ WakeupData | Social Media Marketing and Content Creation | Lead Nurturing | Marketing Automation | Email Marketing | Blogging | SEO | Marketing Analytics

🧚 Demand Gen Marketer | Turning bold marketing ideas into measurable growth

I’m a marketer who thrives where strategy meets execution—translating strategy and creative ideas into campaigns that actually resonate. With a background spanning demand generation, content creation, and creative storytelling, I build cross-functional campaigns that aim at actual engagement.

From ideation to launch, I love shaping the full journey: bringing together data, creativity, and team collaboration to deliver marketing that drives growth.

🌐 Currently @ Channable:
Driving demand gen initiatives across markets. Working closely with content, product marketing, and sales to build campaigns that educate, engage, and convert.

🎓 Multi-disciplinary by nature:
Double Master’s in Marketing and Innovation | Dual Bachelor’s in Digital Marketing, Strategic Design, Innovation & Entrepreneurship—blending business, creativity, and strategy from day one.


🔍 Personal Attributes:
Recognised for my ability to juggle multiple priorities with precision and a relentless drive for results and growth. Curious and always learning.

🌟 A Little About Me
When I’m not strategising campaigns, I’m usually out on a walk, sipping a good cup of coffee, or dreaming up my next travel destination. I’m also an avid podcast listener, book reader, love getting creative with writing, love cooking and can often be found in the company of my Scottish fold cat. 😺

Let’s connect 👇

Kamelia Pusheva

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#MarketplaceGrowth #Marketplaces #bol #Ecommerce #Channable

Demand Generation Manager @ Channable | Turning bold marketing ideas into measurable growth | B2B SaaS 🧚

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Kamelia Pusheva

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Posts

Engagements

Likes

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