🚀 𝐈 𝐚𝐝𝐯𝐢𝐬𝐞 𝐅𝐨𝐮𝐧𝐝𝐞𝐫𝐬, 𝐂𝐄𝐎𝐬, & 𝐈𝐧𝐯𝐞𝐬𝐭𝐨𝐫𝐬 𝐨𝐧 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 & 𝐒𝐜𝐚𝐥𝐢𝐧𝐠 𝐭𝐡𝐞𝐢𝐫 𝐀𝐈 𝐆𝐫𝐨𝐰𝐭𝐡 𝐄𝐧𝐠𝐢𝐧𝐞𝐬 𝐭𝐨 $𝟏𝟎𝟎𝐌+ | 𝐂𝐡𝐢𝐞𝐟 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐎𝐟𝐟𝐢𝐜𝐞𝐫, 𝐂𝐡𝐢𝐞𝐟 𝐆𝐫𝐨𝐰𝐭𝐡 𝐎𝐟𝐟𝐢𝐜𝐞𝐫, & 𝐂𝐡𝐢𝐞𝐟 𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐎𝐟𝐟𝐢𝐜𝐞𝐫 | 𝐊𝐞𝐲𝐧𝐨𝐭𝐞 𝐒𝐩𝐞𝐚𝐤𝐞𝐫 | 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 𝐌𝐞𝐧𝐭𝐨𝐫

I am the Founder & CEO @ Aetheris Ventures: building AI-powered growth engines that turn early stage potential into market leaders. I've architected revenue strategies that have scaled companies from pre-seed to IPO, including one unicorn exit! 🦄 

🔗 𝐀𝐝𝐯𝐢𝐬𝐨𝐫𝐲: https://angeleymullins.org/advisory
🔗 𝐒𝐩𝐞𝐚𝐤𝐢𝐧𝐠 : https://angeleymullins.org/speaking
🔗 𝐌𝐞𝐧𝐭𝐨𝐫𝐢𝐧𝐠 : https://angeleymullins.org/mentoring

I have been a Chief Commercial Officer, Chief Marketing Officer, and Chief Growth Officer building 4X scale ups in addition to leading revenue-generating engines for some of the world's most successful technology brands, including Amazon, Intuit, and GoDaddy. I was recognised by Crunchbase, as one of the most influential women in sales, highlighting my ability to use an inbound demand generation engine to scale digital revenue growth. My revenue strategies are perfect for: 

✅ B2B SaaS and E-Commerce Founders & CEOs scaling GTM & Revenue from $0 to $50M ARR
✅ Companies looking to build a brand or grow brand awareness to generate revenue
✅ CEO's who want to increase pipeline conversion out of existing revenue engines to $100M+ ARR

I have a passion for Brand & Content to drive revenue and have been featured in Forbes, VentureBeat, The Drum, and other leading media and publications. I am also a frequent keynote speaker and podcaster with communities including: SaaStock, Turing Fest, SaaSiest, ARRtist, SheCanCode, CMO Alliance, Cognism, and many others.

I am passionate about scaling purpose- driven tech, using technology to give back to the community and mentoring the next generation of leaders. I hold multiple board and advisory roles including: World Bicycle Relief, The Female Factor, Coders Beyond Borders, and The Revenue Marketing Alliance among many others. I have a special interest for advancing the conversation around women in leadership and diversity at the executive level.

✅ Follow me for actionable insights on: 

➡️ GTM & AI Growth Strategy in both B2B SaaS & D2C
➡️ Commercial Leadership & Revenue Scaling
➡️ Marketing & Brand Positioning
➡️ AI in Marketing & Content Engines 
➡️ Women in Leadership & Women in Tech
➡️ Pitch Decks & Winning Investment

Angeley Mullins

Beginning 2026 with gratitude in reaching over 10,000 followers!! 🔥 

This milestone is not so much about the number itself but what it represents. It's about the depth of conversations, the quality of connections, and the opportunities we create together to lift each other up. ❤️ 

My career has given me so many incredible gifts: 
🎁 The opportunity to roll up my sleeves with Founders and CEOs, building go-to-market engines that drive real revenue and sustainable growth
🎁 The privilege to speak in so many different cities about: Technology, AI, GTM, and Women in Leadership
🎁 The chance to mentor so many professionals navigating the complexities of the tech world. Every breakthrough, every "aha moment," every success story, and every moment of encouragement creates ripple effects of change and inspiration

In 2026 I am looking forward to empowering people to see what's possible and giving them the tools to get there. Thank you all for being part of this journey. The conversations, questions, and collaborations that have come from this community continue to inspire me every day.

If you're working on something interesting or just want to connect, my door is always open. I'm grateful for every message, every insight shared, and every opportunity to learn from this incredible community. 

Here's to the next 10k, 20k, 50k, and 100k followers... and to empowering even more leaders, dreamers, and change makers along the way. ⭐ W/ Fernanda Bosmediano, Stefanie Burkert (Joubert), Mayuri Reddy, Steven Lewandowski, Andreas Iatridis, Joy Corkery, Stefania Guglielmetto, ✨Ananya Chattaraj, Cindy Fiorella Rojas, Franziska Heyde, Adriana Carmona Beltran, Dr. Nora Timme, Sina Landorff, Busayomi Omotosho, Sophie Ludwig, Sara Campagna, Agrima Sharma, SARAH JANE SEATHERTON, Andrea Brandt, Anastasia Albert 🇺🇦, Branko Djurkovic, Chris Roe, Haley Glass, Tamara Perry, Harry Lee, Ishaan Pulast, Mythili M., Anais Cisneros, Sophia H., Michal Lasman, Atita Arora, and many more than can be listed here... thank you to everyone in this fabulous community! 😍 
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👋 Hi, I'm Angeley! I work with Founders & CEOs to build & scale their AI Marketing and Revenue Engines. I am also a public speaker and love inspiring audiences around the world about the future of technology and women in leadership
🔗 You can learn more about me here: https://lnkd.in/dpq3Y-GV

Founder & CEO @ Aetheris Ventures: I help CEOs build and scale their growth engines to $100M+ | Keynote Speaker, AI GTM & Marketing Strategist, Board Member, Empowering Female Leaders, Crunchbase Most Influential Women

What a great kickoff to 2026 with an amazing event in Paris 🇫🇷 🇫🇷 🇫🇷 with Founders and Operators from Weglot to support the "Go Global" program!!! We are helping some the leading startups and scale-ups expand internationally and the event was so much fun! 😀 . 

If you are an early stage tech company dreaming of going global, international expansion is possible. However I have watched too many brilliant founders stumble. During the event I had the chance to give some tips on International expansion. 

Here are the biggest mistakes I see Founders and CEOs make: 

🌍 𝐓𝐡𝐞𝐲 𝐟𝐚𝐢𝐥 𝐭𝐨 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 𝐜𝐮𝐥𝐭𝐮𝐫𝐚𝐥 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞𝐬: What works in your country might fail in another market. This is one of biggest mistakes that companies make. It doesn't matter if you are a European company trying to expand to the US, or you are a US or UK company trying to expand into Europe, the understanding of cultural differences can make or break your success. 
🌍 𝐓𝐡𝐞𝐲 𝐚𝐬𝐬𝐮𝐦𝐞 𝐭𝐡𝐞𝐢𝐫 𝐩𝐥𝐚𝐲𝐛𝐨𝐨𝐤 𝐰𝐢𝐥𝐥 𝐰𝐨𝐫𝐤 𝐞𝐯𝐞𝐫𝐲𝐰𝐡𝐞𝐫𝐞: Your growth hack that worked in San Francisco? It might fall completely flat in Singapore. Your brilliant GTM strategy that worked in London? It might crash and burn in Berlin. Playbooks are best when they are customised. 
🌍 𝐓𝐡𝐞𝐲 𝐭𝐫𝐲 𝐭𝐨 𝐜𝐨𝐧𝐭𝐫𝐨𝐥 𝐞𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠 𝐟𝐫𝐨𝐦 𝐇𝐐: Parachuting in strategies without local voices is a fast track to blind spots. Your first hire in a new market is not just an employee, they are your cultural translator, your reality check, your bridge to customers you have not met yet. Build with locals, not for them.
🌍 𝐓𝐡𝐞𝐲 𝐬𝐩𝐫𝐞𝐚𝐝 𝐭𝐨𝐨 𝐭𝐡𝐢𝐧, 𝐭𝐨𝐨 𝐟𝐚𝐬𝐭: Ten countries sounds impressive, but one market where you truly understand your customers beats ten where you are guessing. Start small, learn deeply, win there, then expand. Depth before breadth always wins.

A huge thanks to everyone on the Weglot team for their support w/ Elodie L., Pierre FERTOUT, Noemie R., Merve Alsan, Elizabeth P., Thomas Fanchin, Augustin P., Rayne A., and all the amazing members on the team! 😍 

Also thanks to the amazing Founders, CEOs, and GTM Leaders who building and scaling internationally: w/ Saber Naceur, Maeva Giani Marshall, Bill Stathopoulos, Fabian Hartmann, Cecilia T., Batiste Pasquet, Ruta Sudmantaite, Emma Davies, Jennifer Hoffman, Julian Philipp Nagel, Ishaan Pulast, Michal Lasman, ✨Ananya Chattaraj, Stefania Guglielmetto, Franziska Heyde, Cynthia Mensah-Neglokpe, Gina Neumann, Monika Vo, and so many other great leaders!! 
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👋 Hi, I'm Angeley! I work with Founders & CEOs to build & scale their AI Marketing and Revenue Engines. I am also a public speaker and love inspiring audiences around the world about the future of technology and women in leadership
🔗 You can learn more about me here: https://lnkd.in/dpq3Y-GV

Looking to supercharge your marketing strategy in 2026? 🚀  Here are my pics on the top 10 essential AI tools every marketer should know about:

𝗗𝗥𝗘𝗔𝗠 𝗜𝗧:
✅ Jasper: Transform your boldest content ideas into reality
✅ AirOps: Turn scattered thoughts into streamlined content workflows
✅ Claude: Your AI partner that thinks alongside you, not for you

𝗕𝗨𝗜𝗟𝗗 𝗜𝗧:
✅ Surfer: Rank where you deserve to be, backed by data that works ( SEO/AEO/GEO) 
✅ Canva: Design like a pro, even if you never thought you could
✅ Synthesia: Create stunning videos without cameras, crews, or complexity

𝗦𝗖𝗔𝗟𝗘 𝗜𝗧:
✅ Zapier: Multiply your impact by connecting everything that matters
✅ AdCreative.ai: Launch campaigns that capture hearts and minds
✅ Windsor.ai:See the full picture of what's actually driving results
✅ Ocoya: Be everywhere your audience is, effortlessly

These tools don't replace your creativity, vision, or strategic mind. They amplify it. 🔥 🔥 🔥 They free you from the mundane so you can focus on the meaningful. They turn "What if?" into "Watch this."

The marketers thriving in 2026 are not the ones with the biggest budgets, they are the ones who learned how to balance their vision with the best AI tools in order to help themselves and their teams become more efficient! 

As always giving a shout out to some of the amazing marketing leaders out there paving the way: w/ Islam Gouda, Monika Vo, Julieta Varsano, Ulrike Grandi-Haferstroh, Jennifer Hoffman, Joy Corkery, Anastasia Albert 🇺🇦, Mayuri Reddy, Janina Schütz, Gina Neumann, Claire Connell, Johanna Kassing, Agrima Sharma, Emiliia Karpiuk, Megan Thudium, Elisheva Marcus, Stefania Guglielmetto, ✨Ananya Chattaraj, Cindy Fiorella Rojas, Alicia Smith, Cecilia T., and so many amazing others!!! 

Want more insights on Marketing & AI? Follow for regular updates on the latest tools and strategies! 

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👋 Hi, I'm Angeley! I work with Founders & CEOs to build & scale their AI Marketing and Revenue Engines. I am also a public speaker and love inspiring audiences around the world about the future of technology and women in leadership
🔗 You can learn more about me here: https://lnkd.in/dpq3Y-GV

Most of your marketing tools will be legacy tech by 2027!!! 😱 The half-life of marketing technology is shrinking fast. What felt innovative in 2023 are table stakes in 2026. And here's what's wild: lean teams are now outperforming entire departments. Solo founders are launching campaigns that used to require agencies. The shift is real...

In my latest article for Weglot, titled " 𝐓𝐡𝐞 𝐓𝐨𝐩 𝐀𝐈 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐆𝐓𝐌 𝐓𝐨𝐨𝐥𝐬 𝐟𝐨𝐫 2026" I talk about the new GTM reality and which categories of tools you will need in this new era. 

🔗 🔗 🔗 You can read the article here: https://lnkd.in/d9pmt7uA

I have broken down the six essential categories every modern GTM stack needs: 
1️⃣ Content Intelligence that maintains your brand voice at scale 
2️⃣ Customer Data platforms that predict buying behavior 
3️⃣ Sales Enablement that personalises outreach without the manual work 
4️⃣ Personalisation engines that deliver tailored experiences
5️⃣ Analytics that finally connect activities to revenue 
6️⃣ GTM Orchestration that coordinates everything seamlessly

In the article I outline the standout platforms for 2026: from Clay's game changing data enrichment to Jasper's brand consistent content creation, from Warmly,'s real time visitor identification to HockeyStack multi-touch attribution that actually makes sense. I also talk about Perplexity, AirOps, 6sense, Outreach, HockeyStack, and other great tools! 

The future of GTM isn't about doing more. It's about doing what matters, with tools that multiply your impact. 🚀 

Thanks to the wonderful team at Weglot for supporting founders and companies to not just expand but to "Go Global" 🌎  w/ Elizabeth P., Elodie L., Thomas Fanchin, Eugene Ernoult, Merve Alsan, Noemie R., Rayne A., Augustin P., Pierre FERTOUT, Thomas Fanchin, and everyone else on the team! 

Here's to all the great GTM leaders out there who are paving the way through the balance of AI tools and GTM excellence: w/ Bill Stathopoulos, Macklin Buckler, Steven Lewandowski, Fernanda Bosmediano, Batiste Pasquet, Ekaterina Parashina, Busayomi Omotosho, Magdolin Harmina, Mayuri Reddy, Franziska Heyde, Haley Glass, Isabel Delgado, Fabian Hartmann, Ruta Donovan, Stefania Guglielmetto, ✨Ananya Chattaraj, Cindy Fiorella Rojas, Adriana Carmona Beltran, Tatjana Pohl, Agrima Sharma, and so many other fabulous leaders!!

The best brands don't win by shouting louder, they win by telling stories that matter. 📢 ⭐  That's why i'm so excited to be joining the The Customer Conference in London 🇬🇧 this January to speak about what I believe will be one of the most important GTM topics this year: 𝐖𝐡𝐲 𝐒𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐭𝐡𝐞 𝐖𝐢𝐧𝐧𝐢𝐧𝐠 𝐆𝐓𝐌 & 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐌𝐨𝐭𝐢𝐨𝐧 𝐨𝐟 2026.  I will be doing this incredible fireside chat alongside the amazing Steven Lewandowski of addressable value. 

📍 The Customer Conference | London 🇬🇧 
📅 January 28-29, 2026
🎟️ Register here:  https://lnkd.in/d_JTtFSS and use the discount code: TCC4SPEAKERS

Here is what we are already seeing with so many AI tools...a world drowning in features, specs, and noise. The companies that will thrive are those that understand something profound: 𝑷𝒆𝒐𝒑𝒍𝒆 𝒅𝒐𝒏'𝒕 𝒃𝒖𝒚 𝒑𝒓𝒐𝒅𝒖𝒄𝒕𝒔, 𝒕𝒉𝒆𝒚 𝒃𝒖𝒚 𝒊𝒏𝒕𝒐 𝒔𝒕𝒐𝒓𝒊𝒆𝒔. 𝑻𝒉𝒆𝒚 𝒊𝒏𝒗𝒆𝒔𝒕 𝒊𝒏 𝒗𝒊𝒔𝒊𝒐𝒏𝒔. 𝑻𝒉𝒆𝒚 𝒄𝒐𝒎𝒎𝒊𝒕 𝒕𝒐 𝒋𝒐𝒖𝒓𝒏𝒆𝒚𝒔 𝒕𝒉𝒆𝒚 𝒄𝒂𝒏 𝒔𝒆𝒆 𝒕𝒉𝒆𝒎𝒔𝒆𝒍𝒗𝒆𝒔 𝒊𝒏. 🔥 

We are at an inflection point where authenticity is not just nice to have, it's the competitive advantage. Where emotional resonance drives revenue. Where the narrative you craft can be the difference between a logo on a slide and a customer who becomes your evangelist. This is not just a "nice to have" or a theory...This is the future unfolding right now.

Join us as we explore: 
✅ How to break through the noise with narratives that captivate
✅ How to transform sales conversations from transactional to transformational 
✅ How to turn every customer interaction into a chapter in an ongoing story of mutual success

Whether you are building a company, leading a team, or shaping a go-to-market strategy (GTM), this conversation is for anyone who believes that connection beats competition, and stories beats specs.

Let's reimagine what's possible when we put human connection at the center of how we grow. 🚀 

👋 See you in London! 🇬🇧 
W/ Olha Semeikin, Sara Babila, Shay Hakimi, Nisan Bartov, Adrian Beck, Dora K., Chris Singh, Dave J., Sandy Yu, Bob London, Adi Janowitz (she/her), Alejandra Otero, Eleanor O'Neill, Orly Gerassi Ganor, Richard McGuinness and so many others! Also a shout out to the wonderful leaders who are driving GTM growth and focusing on real value w/ Jennifer Hoffman, Rahma Hassan, Ishaan Pulast, Nadia McKay, Anastasia Albert 🇺🇦, Franziska Heyde, Gina Neumann, Ruta Sudmantaite, Emma Davies, Haley Glass, Joy Corkery, Vera Matisovits, Vessela Krissel, Ekaterina Parashina, Mythili M., Louise Alsheimer-Niklasson, Elnura Ashimova, Katie Payne, Ale Wiecek Rojo, Adriana Carmona Beltran, Alexandra Matthews, and so many other wonderful leaders! ✨

2026 is not just another year... It's a reset in the marketing community. The rules of marketing are being rewritten in real time, and the winners are not the ones with the biggest budgets, they are the ones moving fastest. 🔥 

I just had the chance to read the new 2026 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐓𝐫𝐞𝐧𝐝𝐬 𝐑𝐞𝐩𝐨𝐫𝐭 by Smartly, and they collected data from over 450 Marketing Leaders to give insights on some of the top trends we will see this year: 

1️⃣ 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐋𝐞𝐚𝐝𝐞𝐫𝐬 𝐰𝐢𝐥𝐥 𝐩𝐫𝐞𝐝𝐢𝐜𝐭 𝐢𝐧𝐬𝐭𝐞𝐚𝐝 𝐨𝐟 𝐫𝐞𝐚𝐜𝐭: 1 in 3 marketers already use AI for predictive modelling and creative validation. They know what will work before spending. This one is a huge leap from the traditional " step by step iteration" into "predictive modelling". 

2️⃣ 𝐓𝐡𝐞𝐲 𝐰𝐢𝐥𝐥 𝐭𝐡𝐢𝐧𝐤 𝐢𝐧 𝐟𝐥𝐨𝐰𝐬, 𝐧𝐨𝐭 𝐟𝐮𝐧𝐧𝐞𝐥𝐬: The customer journey is not linear anymore. It's fluid, unpredictable, and personalised from the very first moment. 92% of marketers agree that AI has fundamentally changed how we think about reaching customers. We will still have our standard funnels however it is no longer about inbound vs outbound or channel X vs Channel Y. It is an "all-bound and all-channel" approach. 

3️⃣ 𝐕𝐢𝐝𝐞𝐨 𝐢𝐬 𝐛𝐞𝐜𝐨𝐦𝐢𝐧𝐠 𝐭𝐡𝐞 𝐧𝐞𝐰 𝐟𝐨𝐮𝐧𝐝𝐚𝐭𝐢𝐨𝐧: Video and animation are now becoming the connective tissue for engagement and the universal language of modern advertising

While some marketers debate whether to adopt AI, others are already three steps ahead, turning intelligence into advantage and complexity into clarity.

The best Marketing Leaders in 2026 are "video first", cross channel fluent, and AI intensive. 

This is your moment to be one of them and rock 2026!! 🚀 

Would you like to see the report for yourself? Download the report using the link in the comments. 👇 👇 👇 

Of course giving a shout out to some of the fabulous marketing leaders out there building the future of how we tell our stories and attract clients: Islam Gouda, Michal Lasman, Monika Vo, Mayuri Reddy, Joy Corkery, Cindy Fiorella Rojas, Stefania Guglielmetto, ✨Ananya Chattaraj, Jennifer Hoffman, Julia Goelles, Janina Schütz, Gina Neumann, Megan Thudium, Claire Connell, Alicia Smith, Anastasia Albert 🇺🇦, Emiliia Karpiuk, Richard King, Laura Jenkins, Cecilia T., Julieta Varsano, Ulrike Grandi-Haferstroh, Emma Davies, Ruta Sudmantaite, and so many more!!

4x Founder - 1 Exit | Business Coach & Technology Executive | Deep in AI & Web 3 | Digital Transformation

I partner with funded companies (Seed–Series D) when growth stalls, complexity spikes, or the business simply outgrows its operating system. My work blends founder experience, corporate scale, and hard-earned judgment from 20+ years operating in high-stakes environments.

I’ve built four companies across Hong Kong, Switzerland, Spain, and the UK. I’ve raised $2.2M pre-product off a deck and a vision, led a hard pivot to AI, secured backing from the Asian Development Bank ($150B AUM), and grew the business to $1M ARR within the first year. Before startups, I spent a decade advising some of Southeast Asia’s most influential business families on $200M–$400M infrastructure investments, founding the companies to deliver those projects and onboarding large operational teams.

I’ve negotiated hundreds of millions in enterprise deals, run 120-person delivery teams, and scaled project portfolios from $5M → $22M. At Streamr, I led Marketplace, Partnerships, and Labs as we grew from 5 to 30+ people following a $32M raise. My consulting units have reached ~$2M ARR, and my advisory work spans AI, healthcare, mobility, deep tech, data, infrastructure, and financial services.

In the past 12 months, I’ve supported 24 startups — several backed by Antler, Outlier Ventures, and other leading VCs. Results include four companies hitting $1M+ revenue within 16 months, a turnaround from near-collapse to profitability in four months, and multiple teams doubling MRR in under a year. I help founders tighten their operating rhythm, solve complex problems, sharpen their decision-making, and navigate fundraising, GTM resets, pivots, investor pressure, and early M&A conversations.

I speak at Google HQ, the United Nations, and the World Economic Forum on AI, innovation, and systems change. My approach is straightforward: no theatre, no templates-for-the-sake-of-it, just clear thinking, honest conversations, and execution that moves the business forward.

If you’re scaling something ambitious and want steadier leadership, sharper decisions, and a partner who’s been there at every stage — let’s talk.

Ben Sheppard

If you’re building an early-stage startup, you have to take risks.
You have to tear the band-aid off, go for it, and see what happens.

Failure isn’t something that might happen.
It will happen. Over and over again.
Sometimes several times in a single day.

What I see too often is founders hitting seed stage — a bit of funding, a bit of revenue — and suddenly acting like there’s something to protect.

There isn’t.

I’ve written a longer piece on this, grounded in my own experience, about why playing safe too early is one of the fastest ways to get stuck on the hamster wheel.

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What are some of the ways you have overcome being frozen? 

Top Mentor (                                            5.0 / 5.0)

I work directly with founders and startup teams to raise capital, close customers, and make smarter decisions—faster. My practice blends deep operational experience with high-trust coaching and strategic advisory, tailored to the chaos and complexity of early-stage growth.

I’ve supported individuals, early-stage teams, SMEs, and global enterprises—helping them navigate fundraising, growth, and strategic inflection points. Clients span infrastructure, Web3, F&B, gaming, real estate, telco, and sustainability.

Support includes:
	•	1:1 coaching and advisory 
	•	Business planning, pivoting, and go-to-market strategies
	•	Fundraising guidance (equity, debt, token, grants), pitch refinement, investor readiness
	•	Sales strategy, partnerships and GTM execution
	•	Scaling hiring and team design
	•	Conflict resolution, leadership development, and high-trust decision support

I’ve built toolkits and frameworks to help founders navigate growth, raise capital, validate markets, and get investor-ready—used by accelerators, platforms, and top-ranked mentoring networks like MentorCruise.

I write about the highs, lows, and hard calls of startup life—from building companies to backing founders. Read more at bensheppardxyz.substack.com.

Strategic Advisor, Business Coach & Fractional Operator

Chief Product Officer (Fractional)

Silta AI is a vertical AI platform purpose-built for the infrastructure sector. It turns the mountains of documents, data, and complex processes that slow projects down into clear, actionable intelligence — across the entire lifecycle, from early feasibility to financing, construction, operations, and handback.

Unlike generic AI tools, Silta is designed for regulated, high-stakes environments. It applies sector-specific logic, verified frameworks, and precedent benchmarking to produce transparent, audit-ready outputs that decision-makers can trust. Every recommendation is linked to its source, with gaps flagged and compliance standards applied.

Governments, development banks, engineering firms, and investors use Silta to:
	•	Accelerate pre-feasibility and due-diligence reviews from months to days
	•	Streamline tender evaluations with explainable scoring and compliance checks
	•	Monitor construction and operations with real-time insights
	•	Manage project handback through automated gap analysis

Silta never trains on client data, offers white-label and on-premise deployments to meet sovereignty requirements, and integrates seamlessly with existing workflows. By enhancing — not replacing — human expertise, it extends the reach, speed, and rigour of infrastructure teams, unlocking billions in potential value and helping close the global infrastructure gap.

Co-Founder

Providing start-up mentoring to students participating in the GBSB Accelerator

Startup Mentor

Polakdot is a community-driven initiative advancing the adoption of real-world assets (RWA) within the Polkadot ecosystem. We build strategy, content, and partnerships to help the Polkadot community better understand and execute on RWA opportunities.
	•	Leading ecosystem-wide strategy for RWA narrative and use case development
	•	Supporting parachain teams in shaping RWA positioning and outreach
	•	Developing business development materials tailored to enterprises and institutions
	•	Facilitating cross-chain conversations and collaboration around supply chain, carbon, infrastructure, and DePIN use cases
	•	Acting as a bridge between Web3 builders and real-world operators

Business Development Consultant

I founded TX Technology Exploration Oy, the consulting arm of Tomorrow Explored (TX), and transformed it into a global B2B Web3 strategy and software company.

We worked across sectors—banking, NGOs, automotive, pharma, infrastructure, and ocean sustainability—helping enterprises explore the real-world applications of Web3 and tokenization.

Highlights:
	•	Closed major projects with UnionBank of the Philippines, Atos, World Wildlife Fund, and others
	•	Secured two major EU Horizon 2020 grants (Kraken: €450K, Atarca: €850K)
	•	Led high-performing consulting teams across Asia and Europe
	•	Designed token models and digital strategies for startups and global enterprises
	•	Launched a content-driven lead generation engine averaging 2+ inbound leads/week
	•	Created and hosted the TX Tomorrow Explored podcast, which hit the Apple Top 10 in Finland and featured leaders from both Web3 and TradFi sectors

Managing Director

At Streamr, I held multiple leadership roles during a critical period of growth following the company’s €32M raise. As Head of Streamr Labs, I led a small team of developers and designers focused on building innovative applications atop Streamr’s decentralised, tokenised data infrastructure. We explored practical use cases for real-time data exchange, helping shape the early application layer of the platform.

As Director of the Streamr Marketplace, I oversaw both the technical maintenance of the decentralised data marketplace and its commercial growth—onboarding new data providers and developing monetisation strategies to unlock value from real-time data flows.

In parallel, as Head of Partnerships, I led enterprise adoption efforts across sectors including mobility, infrastructure, smart cities, health, and supply chain—building successful relationships with Fortune 500s and multinationals such as OSISoft, HPE, Nokia, and DXC. I also served as a strategic advisor to the leadership team, designing the organisation’s operating model and supporting its transformation from a five-person startup into a 30+ person international company.

Head Of Partnerships, Marketplace Director, Head of Streamr Labs

Founded Bold Native Advisors to deliver technical and management consultancy for infrastructure projects in Southeast Asia, focused on major public-private partnership (PPP) schemes.

The company grew to 8 full-time employees and secured engagements with USAID, World Bank, Maybank, HSBC, MPIC, Rebel Group, and government entities in the Philippines and Malaysia.

Key achievements:
	•	Advised on high-profile PPP projects, including:
	•	Cebu Cordova Bridge ($600M USD project value)
	•	Cavite–Laguna Expressway ($656M USD project value)
	•	Supported transaction advisory and strategic planning for ministries and multilateral donors
	•	Reached $900K in annual turnover with 45% net margin in its strongest year

Due to political instability and shifts in ministerial direction in both the Philippines and Malaysia—our key markets—the business became unsustainable and was formally closed in 2019.

Founder & Chief Executive Officer

Co-founded a law and infrastructure advisory startup focused on public-private partnerships (PPPs) in Asia. Built the company from scratch to 16 professionals, including lawyers and technical consultants specializing in infrastructure development.

Key achievements:
	•	Secured high-profile clients including Bloomberg Philanthropies, Rockefeller Foundation, and the Asian Development Bank
	•	Led and won competitive bids for infrastructure advisory across Southeast Asia
	•	Designed the first-ever fishing port PPP for a Southeast Asian government
	•	Reached $1.2M in turnover in year one with above-industry profit margins
	•	Successfully exited the company just 18 months after launch

Founder, Chief Financial and Operations Officer

Held dual regional leadership roles across Europe and Southeast Asia, managing business development, delivery, and strategy for highway and bridge projects.

Key responsibilities & achievements:
	•	Oversaw a $5M regional P&L and directly managed ~35 staff across multiple countries
	•	Led winning bids for infrastructure consulting contracts worth up to $18M
	•	Managed project teams of up to 120 professionals across Asia and Europe
	•	Delivered major road and bridge projects for clients such as:
	•	UK Highways Agency
	•	Rijkswaterstaat (NL)
	•	World Bank
	•	Macquarie Bank
	•	Asian Development Bank

In the final year, was tasked by CH2M with managing the wind-down and strategic closure of the highway and bridge business unit in Southeast Asia.

Regional Director for South East Asia Highways and Bridges Market / European Market Manager

4x Founder - 1 Exit | Business Coach & Technology Executive | Deep in AI & Web 3 | Digital Transformation 

If you’re building an early-stage startup, you have to take risks. You have to be willing to tear the band-aid off, go for it, and see what happens. Y

Too Careful, Too Early

4x Founder 1 Exit, 12 yrs Board Director, Fractional Operator & Startup Coach Seed to Series to Exit | Scaling, Turnarounds

If you’re building an early-stage startup, this will probably feel uncomfortable.

Early on, you don’t win by playing safe. You win by tearing the band-aid off, taking risks, and learning fast — even if that means failing multiple times in a single day.

What I see go wrong is founders hitting seed stage, or raising a decent round before revenue, and suddenly acting like there’s something to protect.

There isn’t.

You’ve got an idea, a rough product, and some runway. Treating those as fragile is how startups get stuck on the hamster wheel.

This short animation is built from my own experience — where this mindset worked, and where ignoring it caused real problems.

If you’re pre-revenue, just into revenue, or you’ve raised before proving the model, watch it properly.

Then ask yourself whether you’re managing risk — or just avoiding it.

January is a good moment to sharpen the basics that really matter.

This month’s newsletter pulls together a set of practical reflections from the work I’ve been doing with founders recently — around building healthier sales pipelines, approaching fundraising conversations with more clarity, and understanding where real momentum actually comes from.

I’ve written about:
 – How different types of deals behave in a sales pipeline, and why recognising runners, repeaters, and strangers gives you far more control than simply chasing volume
 – How to make investor outreach more effective by grounding it in facts, traction, and clear intent
 – Why most founders’ networks are stronger than they realise — and how to surface opportunities that are already close by
 – Why early-stage startups grow faster when they lean into momentum rather than caution
 – And a personal lesson from a recent HYROX race that reinforced how progress often emerges from consistency, support, and resilience

If you’re building, scaling, or setting the tone for the year ahead, I hope this one leaves you clearer and more confident than when you started reading.

Introduction This newsletter is focused on the things that genuinely move startups forward at the start of a year: sales, momentum, decision-making, a

Momentum Over Comfort: What Actually Moves a Startup Forward

HYROX

When you launch a startup, you’ve basically got nothing.

You’ve got an idea.
Maybe a prototype.
Maybe £20–30k in the bank — often your own money plus a bit of angel cash.

That’s it.

And yet I see founders acting like that money, or that MVP, is something sacred that must be protected.

Angels aren’t there to watch you play safe.
They’re there because they want that money used to springboard the company towards something that could be worth 10x.

That doesn’t come from being careful.

Read my full blog on this below: 

https://lnkd.in/d4VXWxRi

My stress levels don’t rise when things get tough.
They rise when I don’t have a plan. (and when I see my son with my wallet)

You know the pattern:
You get busy.
You put out fires.
You work day-to-day and call it “productive.”
 
But under the surface, something feels off.

Because without a plan, your brain goes into quiet survival mode.
And survival mode always catches up.

You stop seeing the big picture.
Execution drifts.
Momentum fades.

Suddenly you’re on the back foot — runway shrinking, customers frustrated, product slipping.

Here’s what took me years to understand:

A plan doesn’t remove uncertainty.
It removes chaos.

My own rhythm is simple: OKRs, weekly sprints, contingencies, and a clear structure.
It’s not glamorous — but it keeps the stress low because I know exactly how I’ll work through things when they go wrong.

Some people are naturally organised. Most aren’t.
And those who aren’t need structure the most — not as punishment, but as protection.

A plan gives you confidence.
Contingency gives you calm.
Structure gives you space to think.
When those are in place, I’m steady.

When they’re not, my stress tells me long before the business does.
If you’re feeling the wobble, start there.

Not with more tasks — but with a plan you can actually execute.

Early-stage startups don’t need protection. They need momentum.

Early-stage founders often get stuck because they start behaving like they’re running a company that already exists.

If you’re pre-revenue, just into revenue, or you’ve raised without proving the model yet, this is how you should be thinking and operating.

Early

Most founders judge sales by size only.

I’ve learned to judge them by behaviour.

Some revenue stabilises your business. Some creates momentum. And some looks incredible while quietly increasing risk.

This carousel breaks down how I think about runners, repeaters, and strangers — and why misunderstanding the mix is one of the fastest ways to destabilise an otherwise healthy company.

Swipe through.

Understanding the Sales That Shape Your Business

Most founders get excited about the biggest deal in the pipeline.
I’ve learned to be cautious of it.

Not all sales behave the same. Some build stability. Some create momentum. And some look incredible in the moment but quietly introduce risk.

I’ve written about how I think about runners, repeaters, and strangers — and why the most exciting sale is often the one worth slowing down for.

See my full write up below

I often talk to founders and operators about sales pipelines, but what we usually miss is that not all sales are created equal. They feel the same whe

The Most Dangerous Sale in Your Pipeline

Most bad decisions I see in growing businesses aren’t made recklessly.
They’re made under pressure.

A big opportunity appears. The clock is ticking. Saying yes feels bold. Saying no feels risky. And slowing down feels like you might miss your moment.

This is where founders get caught out — not because they don’t understand sales, but because they don’t have a simple way to think about what a deal will do to the business after the excitement fades.

I’ve put together a short animation that explains how I think about different types of sales, and why the smartest founders optimise for stability before scale.

If you’re facing a “this could change everything” opportunity right now, this one’s worth two minutes of your time.

Grateful to read this from Tanya.

Building something on your own can be quietly hard — not always because of the work itself, but because there’s no one to sanity-check your thinking in real time.

I’m glad our conversation helped bring a bit of clarity when it was needed. Tanya is doing the work properly, and I appreciate the trust she placed in a simple, honest exchange.

Wishing you continued momentum.

Founder, Entrepreneur, Growth

Since I started my company, I’ve met many people, some disappear quickly, some help without promising anything, and some truly give their time, support, and conversation when it’s needed most.
Ben Sheppard is one of those people. He listened, responded, and shared truly useful, actionable insights.
For a solopreneur, even a short, genuine conversation with another human can mean a lot.
🙏 Thank you to everyone who has extended a helping hand. I truly appreciate you.

Most companies don’t need a new strategy.
They need the same reality shared across the leadership team.

I worked with a 28-person company recently.
They’d just raised $30M — and still hit a stall.

Every leader had a different view of the problem.
Every team had a different plan.
And every week, the fog got thicker.

This is how companies quietly slide into trouble.
We aligned the truth, rebuilt the operating system, set the direction, and executed fast.

If your company is drifting, DM me

This is Bugsy, wearing Harry’s favourite dinosaur slippers.

Now that I have your attention, I’ve just updated my coaching website.

If you’re a founder or operator navigating growth, complexity, or just needing a clear thinking partner, take a look.

www.bensheppard.xyz

Have a great weekend! 😉😊

I couldn't agree more with Blaine. Also, if you have a side hussle you're less reliant on the finances of your startup, which means you can go longer without needing to raise.

High performers almost always have a side project going on – it sharpens how they think.

I’ve seen this pattern over and over again. And I’ve heard the same thing from mentors I deeply respect.

One of them, a multi-exit founder, once told me that some of the best co-founders and operators he’s ever worked with were always building something on the side: a small business, a product, a passion project. 

At first, it sounds like a red flag:
“Isn’t that a distraction?”

But in practice, it usually isn’t.

High performers just have more horsepower. They’re channeling excess energy. 

And working on something in your free time actually makes you better at your main role.

You stop thinking inside the vacuum of one company.
You get reps solving problems with different constraints.
You’re forced to think creatively instead of defaulting to the same patterns.

It’s definitely not for everyone.

But in my experience, it helps people think differently.

I’ve seen this pattern more times than I’d like.

A big deal lands.
It’s exciting. The fee is meaningful. It feels like the business has just levelled up.

To deliver it, the team stretches. New people come in. Focus shifts. The core work gets less attention — but it’s fine, because this deal is worth it.

Until it ends.

And suddenly the cost base is higher, the pipeline hasn’t caught up, and the revenue that used to quietly hold the business together isn’t enough anymore.

The problem isn’t the deal itself.
The problem is misunderstanding what kind of sale it really was.

I’m writing about this tomorrow.

Really grateful to Sarah Taylor  for taking the time to leave this review.

Working inside Envoqe is a genuinely enjoyable experience. It’s an opportunity to go deep into spatial intelligence, cognitive performance, and the transitions people move through in work and sport—and how those transitions directly influence performance.

What I particularly value is the thinking behind how these insights are applied in practice: how decision-making, confidence, and execution can be optimised to create consistently high-performing, winning environments. It’s been a privilege to contribute while also learning alongside Sarah as Envoqe continues to evolve.

Looking forward to continuing the work together.

Spatial Intelligence & Cognitive Performance | NeuroSpatial Consultant | Founder, Arqura Consulting | Founder, Envoqe | Environments of Stillness | ANFA Spain | ANFA UK

Envoqe

Amandine is a very hard worker, I highly recommend her.

Tinkering with AI | Former Co-founder WildMeta AI | 15yoe startup operator 0-​>1 | 🏆 Winner of OpenAI, Arm & AMD ML contests

New year, new introduction 👋

My name is Amandine and I've spent 15 years working with fast growing B2B tech startups across ops, product, growth, and marketing.

Some highlights:
- Former co-founder of AI startup WildMeta (RL x gaming).
- 3x winner of ML developer contests including OpenAI Open Model Hackathon 2025 and AMD Pervasive AI 2024.
- Based in London, UK with experience working within international teams.

Now I'm looking for my next role. I'm drawn to infrastructure, compute, and teams tackling hard problems where technical depth makes the difference.

If you're building something ambitious or know someone who is, let's connect!

Thank you Cherie — really appreciate the kind words.

It was a pleasure speaking with you and being able to dig into your pitch and next steps. Early-stage founding is hard work, and it’s always good to see founders leaving a session with more clarity and confidence about what to do next.

Grateful to be mentoring through Hubble and to meet people building thoughtful things.

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