Obvi

Co-Founder, Chief Brand Officer

Junglee Inc.

Advisor

Chew On This

Chew On This Podcast/Media/Events

Digestible DTC Content via podcast and newsletter

Media arm focused on working with particular SAAS companies to amplify their go to market efforts to Shopify brand founders.

An event arm focused on curating events and conferences to bring founders together

Co-Founder

Official Member

Ghost3Media

ALOHA.com

ALOHA
Digital Creative Lead
May 2016 - October 2016

Drove all aspects of creative experience on the web and digital ends of the company ensuring delivery of high quality creative to increase brand awareness and increase online sales.

Since joining average ticket price, revenue, and social reach have all increased, while cutting spend in the marketing budget from $600,000 a month to just roughly $200,000 a month.

Managed all organic social media platforms by approving all designs/content and creating posting schedules. Also managed paid media campaigns on Pinterest, Twitter, and Instagram while being the point of contact with our 3rd party marketing agency that handled media buys on Facebook.

Took over as the lead of acquisition and helped segment email lists to target individual customers based on interests and intent to purchase. After implementing these new sales funnels, email campaigns became the number one leading source of revenue on the digital end.

Digital Creative Lead

Shredz Supplements & Affiliate Companies

Fit Life (Shredz Supplements, Skinny Bunny Tea, Flavor God)
Creative Director
April 2013 - May 2016

Designed all material in Photoshop, Illustrator, and InDesign used across all social media, web, website and merchandise platforms including apparel, web advertisements, product pictures, email campaigns, model photography, packaging, and all creative requirements or opportunities.

Managed and directed a team of 6 designers, 3 photographers, and 2 video editors to complete all necessary tasks on the digital and print end for all 3 brands.

Designed and/or directed completion of all advertisements on 6+ social media accounts that had reach of over a combined 20 million users.

Designed all expo and show booths and was awarded the best designed booth at the Olympia 2013 Expo in Las Vegas, Nevada.

Analyzed content reporting and adjusted strategy and layouts to make sure each piece of content was being optimally used for revenue growth.

Worked directly with the CEO to come up with each month’s marketing and new product launch strategies through each revenue stream.

Created the brand book and style guide for Shredz Supplements, Skinny Bunny Tea, and Flavor God.

Creative Director

FlavorGod

Co-Founder + Chief Brand Officer at Obvi | Forbes Featured

Ankit has for most of his career carried a renowned achievement to which his work continues to add to that achievement year after year. Ankit has gone on to craft the vision, brand elements and even build brand assets for nearly 20+ brands in his 7 year tenure as a designer, which has amassed to nearly 9-figures in sales for all the brands combined.

Ankit’s impact on the different brands he has creatively directed has been one that is everlasting, but his impact on the industry is what sets him apart to be a creative director with a lot of recognition behind his work. Ankit’s work with Obvi today brings him to an elevated role where he not only gets to drive the creative vision of the brand but also manage the voice and story of the brand. Ankit’s day to day may encompass creating the brand assets for Obvi, but his long term vision is to tell Obvi’s story to every potential consumer through his work.

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