Enavi

We do Customer-First CRO. We dive deep into understanding the customer, why they buy and why they don’t buy. These learnings influence the changes we make on a site and help you convert more of the 97%+ of users that aren't.

CEO & Founder

Imperial Motion

Got contracted out and continued to run the DTC show.

Over a 4 year span grew over 2000%.

Ecommerce Manager

Was about to quit and they found out I was learning development, so they promoted me.

Started out updating the site, then took over the marketing, and then literally handled everything DTC.

600% growth for the DTC Channel in the first year.

Ecomm/Marketing Manager and Web Developer

Pick'n and pack'n shipments, screen print'n tees, and to help pass the time learning and dreaming about starting my own marketing agency.

Warehouse Associate

Data Imagery

Web Developer

The Y (YMCA)

Yet another sales job. Selling Y memberships on Pearl Street :)

Sales Associate

Bose Corporation

Helped close down Bose at the Tacoma Mall, while snagging myself a pair of wireless noise-cancelling headphones (remote life game changer -> highly recommend).

Big 5 Sporting Goods

Sold shoes through college at the Big Lots of sporting goods stores.

Just Sports

Sold sport's team apparel and merchandise at my local shopping mall. Go Big Red!

CEO at Enavi | Customer-First Conversion Optimization for Shopify stores. Find your metric on fire 🔥 and unlock growth through data and customer research.

If you're curious... I didn't dream of this job. I wanted to be a musician and then failed at that and stumbled my way here. But let me tell you I love it.

I spend my days optimizing some of the biggest Shopify stores at Enavi a Shopify CRO agency.

We specialize in what we call Human-Obsessed CRO. Our process is simple we dive deep into the mind of the customer to understand why they buy and why they don't buy. Then we take those learnings and improve the on-site experience.

I am on a mission to make CRO more approachable, so if you want to chat just reach out!

In my free time you will probably find me watching or playing sports. I like to play board and card games (strategy games of course). You'll probably never catch me not in a hat... if you do, count yourself lucky.

Anthony Morgan

I've talked to dozens of 8 & 9 figure brands just in the last 3 months.

All with varying ways to how they approach CRO & AB Testing.

I admire stores that want to validate that the site changes they are making are actually making a positive difference.

But… what if it’s just an illusion of confidence.

What if on the other side of the
"winning" AB Tests are landmines
that are actually sabotaging growth?

Do you have doubts and questions about your AB Testing efforts?

Join use next Tuesday with Convert.com as we explore the potential landmines your AB Testing efforts could be creating and give you a 3 step process to help improve your AB Testing efforts heading into 2026.

Link in the comments.

P.S. What is one thing you want to get better at in 2026? Let me know in the comments. I'll get us started 👇

Founder & CEO Enavi | We elevate the performance of 8 & 9 Figure Shopify Stores | Pioneering Human-Obsessed CRO

So the testing platform says its a win.
And the sugar rush feels soooo damn gooooood.

But can we actually trust the data?

That's the question we are going to breakdown next Tuesday.

And not by going deep into testing statistics 
to tell you're are doing it all wrong!

No... that's not how we do things at Enavi.

We want to make CRO more approachable 
and this topic is an important one for that. 

We want to help brands dodge the land mines 
they didn't even realize their AB Testing 
results and programs are creating.

So be weary of the excitement of a winning test. 
The otherside of a sugar rush is usually a sugar crash.

Most “winning” Shopify tests quietly set your store up to lose.

You celebrate a statistically significant lift.

Slack fills with emojis.

Then 3 months later… revenue growth stalls, repeat purchase drops, attribution looks weird, and nobody links it back to that “win”.

The problem goes deeper than gimmicky urgency banners or generic templates.

The way most tools frame experiments trains teams to chase short-term sugar rushes instead of compounding gains.

On 9 December 2025 at 11:00 AM ET, Enavi’s Anthony Morgan and Sheldon Adams are running a workshop with Convert for Shopify brands that feel this pain and want to fix it.

They will cover:

- Why so many Shopify wins fade and how your testing setup can amplify the problem.

- The Golden Research Loop that turns customer insight into durable lifts.

- A diagnostic way to spot places where tests harm LTV and long term growth.

Replay + 2026 ready resources included.

If your last “win” made the graph spike then sag, this session is for you.

Pega - CRO

Pega is a reliable CRO partner boosting the growth of Ecom brands on Shopify.

Not satisfied with your online performance? We can help.

Check out our results: https://www.pega.agency/#portfolio
 
Book a free call: https://calendly.com/pegaagency/discovery-call

Founder

Turning Ecom Traffic into More Paying Customers | CRO & Landing Pages for 7 & 8 Figure Brands on Shopify

My name is Pavlo and I run Pega Agency. 

We help Ecom brands maximize the value from their Ad spend through CRO and Consumer Psychology.

Need help with CRO? DM me.

Or book a free call: https://calendly.com/pegaagency/discovery-call

Check out our results: https://www.pega.agency/#portfolio

Pavlo Levchuk

We added a stock indicator to a client's site.

Result: +6.72% conversion rate.

Now I'm giving away the code.

Why it works:

Visitors hesitate when they don't know if a product is available.

Is it in stock? Should I check back later? Can I even buy this?

That uncertainty kills conversions.

A simple stock indicator removes that friction: 

→ In stock → confidence to buy 
→ Low stock → urgency to act now 
→ Out of stock → clear expectations

Visitors make faster decisions when they have clear information.

No guessing. No uncertainty. Just clarity.

Free Shopify snippet with full installation guide in the comments 👇

Making website changes that make you millions | CRO for 8-fig Shopify brands

10 bundle builders worth stealing from

Swipe these for your next test:

PDP:

Huel: https://lnkd.in/dPC8Cqvk

Truvani: https://lnkd.in/dEQu2Agh

Javvy: https://lnkd.in/d8PFyn3U

Hydratis: https://lnkd.in/daBABt5V

Mycarpe: https://lnkd.in/dT8vbwsz

Bundle & Save page:

Eleat: https://lnkd.in/dgAVaTpw

Brez: https://lnkd.in/dxFuqQF4

Hexclad: https://lnkd.in/dtEnBQck

Slatemilk: https://lnkd.in/dTPMauJX

Mycarpe: https://lnkd.in/dCZAFKBw

Open article: Build Your Own Box by mycarpe.com

Most flashy CRO design suggestions from LinkedIn don’t work.

Or at least they produce just iterative uplift.

Here’s what really moved the needle for us the most:

→ Reducing friction in the funnel by removing all distractions
→ Shipping price testing
→ Shipping threshold testing
→ New LP concepts
→ Making product discovery easier (for stores with 100+ SKUs)
→ Upselling complementary bundles on PDPs
→ Large UX cleanups/rehauls

Real CRO isn’t sexy.

It’s removing barriers and testing fundamentals.

The boring stuff gets you 10-20% lifts. 

The sexy stuff gets you 2%.

taplio

The Battle

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Pavlo Levchuk

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taplio

The Battle

Anthony Morgan

Pavlo Levchuk

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anthony Morgan's LinkedIn Performance

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