Enavi

We do Customer-First CRO. We dive deep into understanding the customer, why they buy and why they don’t buy. These learnings influence the changes we make on a site and help you convert more of the 97%+ of users that aren't.

CEO & Founder

Imperial Motion

Got contracted out and continued to run the DTC show.

Over a 4 year span grew over 2000%.

Ecommerce Manager

Was about to quit and they found out I was learning development, so they promoted me.

Started out updating the site, then took over the marketing, and then literally handled everything DTC.

600% growth for the DTC Channel in the first year.

Ecomm/Marketing Manager and Web Developer

Pick'n and pack'n shipments, screen print'n tees, and to help pass the time learning and dreaming about starting my own marketing agency.

Warehouse Associate

Data Imagery

Web Developer

The Y (YMCA)

Yet another sales job. Selling Y memberships on Pearl Street :)

Sales Associate

Bose Corporation

Helped close down Bose at the Tacoma Mall, while snagging myself a pair of wireless noise-cancelling headphones (remote life game changer -> highly recommend).

Big 5 Sporting Goods

Sold shoes through college at the Big Lots of sporting goods stores.

Just Sports

Sold sport's team apparel and merchandise at my local shopping mall. Go Big Red!

CEO at Enavi | Customer-First Conversion Optimization for Shopify stores. Find your metric on fire 🔥 and unlock growth through data and customer research.

If you're curious... I didn't dream of this job. I wanted to be a musician and then failed at that and stumbled my way here. But let me tell you I love it.

I spend my days optimizing some of the biggest Shopify stores at Enavi a Shopify CRO agency.

We specialize in what we call Human-Obsessed CRO. Our process is simple we dive deep into the mind of the customer to understand why they buy and why they don't buy. Then we take those learnings and improve the on-site experience.

I am on a mission to make CRO more approachable, so if you want to chat just reach out!

In my free time you will probably find me watching or playing sports. I like to play board and card games (strategy games of course). You'll probably never catch me not in a hat... if you do, count yourself lucky.

Anthony Morgan

I've talked to dozens of 8 & 9 figure brands just in the last 3 months.

All with varying ways to how they approach CRO & AB Testing.

I admire stores that want to validate that the site changes they are making are actually making a positive difference.

But… what if it’s just an illusion of confidence.

What if on the other side of the
"winning" AB Tests are landmines
that are actually sabotaging growth?

Do you have doubts and questions about your AB Testing efforts?

Join use next Tuesday with Convert.com as we explore the potential landmines your AB Testing efforts could be creating and give you a 3 step process to help improve your AB Testing efforts heading into 2026.

Link in the comments.

P.S. What is one thing you want to get better at in 2026? Let me know in the comments. I'll get us started 👇

Founder & CEO Enavi | We elevate the performance of 8 & 9 Figure Shopify Stores | Pioneering Human-Obsessed CRO

So the testing platform says its a win.
And the sugar rush feels soooo damn gooooood.

But can we actually trust the data?

That's the question we are going to breakdown next Tuesday.

And not by going deep into testing statistics 
to tell you're are doing it all wrong!

No... that's not how we do things at Enavi.

We want to make CRO more approachable 
and this topic is an important one for that. 

We want to help brands dodge the land mines 
they didn't even realize their AB Testing 
results and programs are creating.

So be weary of the excitement of a winning test. 
The otherside of a sugar rush is usually a sugar crash.

Most “winning” Shopify tests quietly set your store up to lose.

You celebrate a statistically significant lift.

Slack fills with emojis.

Then 3 months later… revenue growth stalls, repeat purchase drops, attribution looks weird, and nobody links it back to that “win”.

The problem goes deeper than gimmicky urgency banners or generic templates.

The way most tools frame experiments trains teams to chase short-term sugar rushes instead of compounding gains.

On 9 December 2025 at 11:00 AM ET, Enavi’s Anthony Morgan and Sheldon Adams are running a workshop with Convert for Shopify brands that feel this pain and want to fix it.

They will cover:

- Why so many Shopify wins fade and how your testing setup can amplify the problem.

- The Golden Research Loop that turns customer insight into durable lifts.

- A diagnostic way to spot places where tests harm LTV and long term growth.

Replay + 2026 ready resources included.

If your last “win” made the graph spike then sag, this session is for you.

Ruby on Rails developer

Shopify expert&developer

🔥Launch, redesign/improvement Shopify&Ruby on Rails shops/sites
⚡Solve your problems urgently, avoid unexpected painful issues and stop losing sales, visitors and revenue

⚡ Have a complete design ready for your Shopify store or theme tweaks, new features in mind? 
I've got you covered!

✅ I focus only on Shopify stores for 5 years, so surely implement changes to your store in the most professional,
 efficient, and easy for every-day to use way.

✅ Done design and theme creating too. Always use the best practices for implementing custom tweaks,
 improvements according to official Shopify guidelines.

✅I get how important is to show your brand and products in the best light and fix all the 
issues during the process to be sure your brand, products
 looks and feels amazing:)

🎯 If you want a freelancer who is reliable, can work without supervision.
You prefer quality above all else, don't worry about the price too much, you'll be confident 
that every part of a project fits your vision and expectations.
Will be a perfect fit for your purpose.


⚠️ If you dissatisfied with shop sales or conversion rate
• inconsistent sales
• a lot of people leave carts without purchasing
• Wasted money on ads without a sales boost
• People for some reason not interested in your awesome products
• Customers not coming back, ever
• You got bad reviews and negative feedback about your site and 
don't know why and how to fix it

I'll help you with this!

🌟Convenient, fast, and optimized for mobile shops with beautiful design is
very important for creating a stable sales flow, 
get customers to buy and become regulars
 

Services my clients enjoyed in the past and it also made their lives much easier!
🔶Creating new, appealing designs
🔶Brand and marketing strategy
🔶Find useful apps & do tweaking
🔶Marketing and sales copy
🔶Integrations with other services
🔶Product import form xls, csv, Google Docs, Excel
🔶Auto import reviews for all products
🔶Fast and massive editing of products and collections
🔶Add a proper menu for easy shop navigation
🔶Theme customization or find and suggest new one for your industry
🔶Automate boring tedious tasks
🔶Fix annoying issues and bugs
🔶Improve loading speed on all devices, 
 especially mobile&smartphones
🔶Translation to multiple languages for Europe, USA
🔶Foreign languages  -Conversational English, German, and some French:)

 Passionate developer looking for interesting and challenging projects, 

👉 telegram @sergesharp
🔥Contact now to  discover more!:)

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Anthony Morgan

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The Battle

Anthony Morgan

Serge Sharp

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anthony Morgan's LinkedIn Performance

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