Metalyde

L’agence de growth marketing qui fait de votre marque son propre moteur de croissance. Your brand is your business.

Founder & CEO

MBA Spécialisé Digital Marketing & Business

Intervenant et coach de deux classes (8 groupes) du MBA, dans le cadre du projet « Academy the Sandbox » visant à concevoir des expériences au sein de l’écosystème web3.

Intervenant / coach

Kard

Leading money app for families.
Growth & Okrs

Chief of Staff

G. Ventures

VC Investor

Ayera Capital

Ayera Capital est une plateforme d’investissement, combinée à un média de finance et d’économie 💻

Notre équipe d’experts vous aide à maîtriser la finance, l’économie et l’art de l’investissement, avec un petit penchant pour la technologie, pour investir en toute simplicité 🤖

Nous vous guidons dans vos premiers investissements🚀 Rejoignez-nous!

Stella Maris Equity

A search fund is a new private equity investment model, with a single very high return target (30%):
- Screening of opportunities
- Investment research
- Financial analysis, valuation, and modeling
- Research of minimum 1million EBITDA & 5 to 50 million turnovers

[DSD SYSTEM - Acquired in 2022]

Private Equity Analyst

CACEIS

CACEIS is one of the largest custodian banks in the world (Crédit Agricole group), my missions:
- Insure the good integration, the control and payments in relation to the FOREX dealing room activity
- Integration and encoding of foreign exchange orders
- Control of the confirmations sent by counterparts, clients and brokers
- Daily control and reconciliation of the Back office’s /Dealing room’s cash positions
- Set up of clients new accounts for the dealing room

Forex & Treasury Officer

Bureau des Sports emlyon business school

Creation of several events for the students (400/500). More than 30k euros per year.

Head Of Treasury

BMO Financial Group

Sectorial analysis of credit usage, research of geographical areas to prospect according to usage and performance.

Credit Card Operator

Go360 Canada 

Go360 (ex Defined Power) is a Montreal startup, specializing in Google's services

I've been fortunate enough to set up meetings with CEOs of major start-ups and corporations.

Double cultural and professional experience in Montreal with the bank of montreal.

Marketing strategy analyst

J’ai fondé Metalyde en 2022 avec une conviction simple : ce n’est plus le business qui drive les marques, ce sont les marques qui doivent driver le business.

Notre métier : transformer des ambitions en résultats mesurables.
Notre approche : pragmatique, créative et résolument orientée croissance.

En deux ans, Metalyde est devenue une agence de référence, pilotant plus de 12M€ d’investissements publicitaires par an (Google, Meta, TikTok…), avec 50% des budgets activés à l’international.

Nous accompagnons aujourd’hui 40+ marques ambitieuses dans la structuration et l’accélération de leur stratégie digitale.

Notre obsession : faire de votre marque son propre moteur de croissance. 

Your Brand is Your Business.


Antoine Lepetitgaland

Christian Dior Couture

Women Ready to Wear & Shoes Sales Planner, EMEA Supply Chain.

- Sales forecasting for 2 product categories 
- Analysing and monitoring the performance of the permanent product offering & new collections
- Participating in buying sessions of new collections to estimate future performance figures
- Ongoing optimisation of analysis processes 
- Developing automatic data visualisation tools (Power BI)
- Close collaboration with distribution team on stock analysis to assess sales potential
- Working with the merchandising team to monitor and forecast business in the EMEA zone

Sales Planner Women RTW & Shoes

Women Accessories Sales Planner, EMEA Supply Chain.

- Sales forecasting for 5 product categories (Custom Jewellery, Textile Accessories, Belts, Eyewear & Hats)
- Analysing and monitoring the performance of the permanent product offering & new collections
- Participating in buying sessions of new collections to estimate future performance figures
- Ongoing optimisation of analysis processes 
- Developing automatic data visualisation tools (Power BI)
- Close collaboration with distribution team on stock analysis to assess sales potential
- Working with the merchandising team to monitor and forecast business in the EMEA zone

Sales Planner Women Accessories 

- Performance analysis of the EMEA zone: prepared weekly and monthly reporting shared with Top
Management, collections Follow-up, 120 boutiques network.
- Buying Sessions participation: facilitated Women Shoes merchandiser in 2 buying sessions with
sales analysis, forecasting and presentation tools preparation.
- Process and tools optimization: Data collection, cleaning, treatment, and visualization
optimization.
- Project management: led two preselling campaign on set up, follow-up and optimization.

Assistant Merchandising Business Analyst

Guerlain

Performance analysis of the Guerlain Boutique: KPI monitoring and sales reporting.
CRM: Client database management and optimization (3500 clients), CRM activations (10 tactical campaigns: generated 12k€).
Events organization: project and budget management, clients targeting (4 VIP events, 100% participation rate)
Benchmarking: Market and competitors’ analysis

Direct Retail Assistant

Retail VR

Developed Retail VR activities in UK and France: Prospecting, commercial meetings, negotiation, sales.
Managed customer projects: Support, advice, strategy, Customer success management.
Set up automatic e-mail sequences and performance dashboards for the sales department.

Business Developer

Hermès

Sold luxury goods in the Hermès New Bond Street boutique in London.
Developed commercial techniques and the notion of service of excellence to sell.
Drove a CRM analysis of Hermès customers.
Performance evaluated at the highest grade in a Mystery Shopping survey report

Retail Intern

Imagination et réalisation d’événements sportifs pour le campus d’emlyon business school à Saint-Étienne. 
Recherche active de partenariats pour financer les événements.

Responsable du pôle partenariats

LOU RUGBY

Search for partnerships: canvassing, negotiation, signing of contracts.
Organized national matches (14,000 spectators) and business events.

Assistant commercial

Stage de découverte de l’entreprise. 
Aide aux imprimeurs sur étoffe et participation à la coloration d’un carré

Stagiaire

After graduating from my Bachelor at emlyon business school, I chose to pursue my studies by joining the Master of Science in Digital Marketing & Data Science in the same business school. I developed strong analytical skills by learning the use of new tools and improved my knowledge of the digital world.

I concluded my studies with a 6-month internship at Christian Dior Couture as a Business Analyst.

I am now working as a Women Shoes & RTW Sales Planner for the EMEA Zone in the same wonderful maison that trusted me after my last internship. This opportunity is for me the best way to put into practice my skills in data science and my knowledge of the luxury couture industry.

taplio

The Battle

Antoine Lepetitgaland

Axel VEY

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