Gartner

Responsible for managing the IT Security & Risk Management portfolio across the EMEA region. Facilitating connections between selected technology and service providers and our CISO audience, as well as the broader CIO/CxO community.

Focused on:

- Managing the full sales cycle from prospecting to deal creation and account expansion
- Growing client relationships and participation across the cybersecurity portfolio
- Supporting technology vendors with entry into the Gartner recommended partners ecosystem
- Understanding prospect and clients strategic objectives, aligning their needs with Gartner’s conference capabilities
- Working with our analyst experts and Community of security leaders to create powerful business collaboration opportunities
- Creating strategic outreach to C-Level executives
- Building and developing business cases and executive summaries to align internal stakeholder teams

Account Executive EMEA, Cybersecurity

OutboundWorx

An Outbound "Anti-Lead Gen" Agency focused on helping Founders and their teams eliminate guess work and frustration in developing outbound sales motions in their go-to-market strategy.

On a mission to fix the negative association of both sales and lead generation by working collaboratively with customers, giving full transparency and only working with people who are as committed to solving their challenge as we are.

We don’t claim to fix your top of funnel issues by finding you 30 high ticket prospects a month or by 10xing your pipeline, because it’s most often not the case and impossible to predict. Fact is, 99% of lead gen companies can’t do it anyway.

By focusing on leveraging the art of conversation and discovery, we work with you to ensure you know exactly where, who and how to approach the right prospects for your business.

Founder

Pharma D-mand

Strategic Partner

ManyMangoes 🥭

HYPCCCYCL

Brand Ambassador

The Salesborgs™

Member

SalesDRIIVN - UK’s #1 Performance Sales Agency

An Outsourced Outbound Agency working with sales and marketing teams to create demand and lead generation and drive new opportunities to meet with customer ICP targets through both virtual appointments and private, bespoke events. 

Addressed the challenges of outbound sales by offering comprehensive solutions for understanding ICP, refining market messaging, and penetrating target accounts through storytelling.

Highlights:

- Took a new service to market in July 2020 from concept to full launch
- Developed GTM strategies and sales plans to identify and win new business
- Created marketing copy to create awareness and educate our ICP
- Created the sales copy and process
- Built and developed ICP lists using B2B data platforms such as: Cognism, ZoomInfo, Seamless.ai, LinkedIn among others  
- Directly responsible for over £500k revenue in 2022 
- Helped the business generate over £800k in revenue in 18 months
- Responsible for the day-to-day operations of all sales and account management, expanding the department from 0 to 8 employees in less than 12 months
- Managed renewal, cross-sell, and upsell of 6 key accounts
- Guested on 10+ Sales and Marketing podcasts
- Became Co-Host on the Redline podcast

Co-Founder

Marsden Rose Recruitment

Principal Consultant & Owner

The European Medical Journal

The European Medical Journal aims to provide quality reviewed open access journals to thousands of physicians. The journals include congress reviews as well as breaking news, analysis and access to information of unparalleled quality.﻿﻿

The journals span across a wide range of therapeutic areas including Neurology, Gastroenterology and Urology, with all the publications and articles freely available and accessible to our online community to read and share. The fully open access journals review the leading congress within the therapeutic area and are supported by internationally renowned editorial board members.﻿﻿

Senior Project Manager

GlobalData Plc

Responsible for 4 products in the GlobalData portfolio. 

The LATAM Renewable Energy Forum (CLER): 

• Responsible for the creation and development of all event collateral, pricing, and go to market strategy 
• Clearly identifying target audience across both industry buyers and suppliers
• Developing new relationships with companies both situated and investing in LATAM
• Directly involved in the structure, focus and content of the event programme
• Tasked with managing the supplier and delegate campaign
• Responsible for KPIs and delivering revenue forecast 
• Working directly with production and marketing teams on content, brand positioning, and marketing campaigns
• Managing 3 direct reports

Global Brand Protection Summit (GBPS):

• Solely responsible for delivering on the supplier campaign and growing the revenue and quality of companies on an annual basis
• Identifying new business and account management 
• Directly involved in the structure, focus and direction of the event
• Tasked with managing the delegate campaign and ensuring that seniority remains at a high level
• Responsible for KPIs and delivering revenue forecast 
• Working directly with production and marketing teams on content, brand positioning, and marketing campaigns

Business Review Webinars (Packaging & Supply Chain):

Business Review Webinars specialise in providing 60 minute live webinars which are an innovative education and lead generation tool that enable delegates to join in free discussions with industry experts, business leaders and high-level technology and service providers. 

Arena Dining Club:

We organise your bespoke dining club, half day or full day event. From the design, execution, delegate acquisition and operations of your dinner we tailor everything to your messaging and ensure the discussions you have onsite have the value your team needs.

Head of Business Development

From its initial launch in 2006 the PACE Forum grew into a truly global event providing solution hungry professionals with a platform to collaborate with peers whilst assessing the strengths and weaknesses of their supply-chains. PACE established itself as the industry’s key invitation-only, interpersonal event, bringing together senior decision makers from the world’s leading FMCG manufacturers and the most innovative solution providers in the industry through presentations and via a series of private one-to-one business meetings. 

I led the sales for all PACE Forums (Europe, US and Asia) and through collaboration with our strategic partners kept PACE as the must-attend packaging event across the world and improved the yield by over 50% and also the delegate numbers during my tenure. 

•	Managed a team of 6 people on both sponsorship revenue and delegate campaigns 
•	Responsible for overall event strategy
•	Reported directly to the group sales director on forecasts, yields and comprehensive reporting of                 KPIs and team analysis
•	Liased with marketing on brand positioning and marketing campaigns
•	Responsible for delivering against my own personal target
•	Led training and development of my team

Director - PACE Forums

Building GTM Engines @ The Anti-Lead Gen Agency | Helping Founders of Start Ups & Scale Ups Take Their Message to Market | Outbound Enthusiast | Cold Calling Practitioner

About

I've enjoyed a challenging and rewarding sales career, starting as a hungry young rep and working my way up to leadership roles at an industry leading events company. Along the way, I've sold to leaders in diverse industries such as pharma, manufacturing, and tech.

Now, I'm an Enterprise AE in the EMEA Cybersecurity practice at the world’s leading research and advisory firm, Gartner. Working with industry and thought leading technology solution providers, Gartner analysts and our end-user client base to create relevant research-led, role based platforms for engagement and networking to build strategic, long-term relationships and enable them to make better, informed decisions leading to positive outcomes on their mission-critical priorities.

Antoine M.

Lauren Surman

LWL Consulting

Sendoso

Sendoso is the Official Gifting Sponsor of The Friday Live With Lauren Show! Tune in every Friday LIVE on LinkedIn for your chance to win a gifting experience from Sendoso! Link to attend is located in the events tab!

Betterleap

Excited to announce that I'll be partnering with Betterleap - the company with a mission to 10x recruiters productivity. Want to learn how Betterleap can take away some of your recruiting headaches? 

DM me today to learn more OR use www.betterleap.com/laurensurman to sign up for your FREE trial today!

The Friday Live With Lauren Show

As the host and executive producer of The Friday Live With Lauren Show, I’ve created a platform on LinkedIn, YouTube, and X for streaming each Friday. Each episode features industry leaders discussing four topics relevant to their experience. 

The three core pillars of the show is to Learn, Laugh  and Level-Up

Highlights:

Audience Growth: Achieved over 10,000 viewers and 46,870 minutes watched in the past year alone. 

Influential Guests: Hosted leaders with a combined following of 1.1 million+ followers on LinkedIn and over 500k followers on platforms like YouTube and X. 
Engaging Segments: Invited on Michelle Craig to host "High Five Friday," celebrating LinkedIn network achievements and achieving audience growth. 

Skills and Impact:
Content Creation: Plan and produce hour-long episodes with expert guests.
Promotion: Promote shows on LinkedIn, inviting up to 1,000 new viewers weekly.
Brand Visibility: Enhanced my personal brand and used show content for marketing.

Key Guests Hosted:
April Little
Henry Schuk
Amy Miller
Morgan J Ingram
Kevin KD Dorsey
Leslie Venetz
Joel Lalgee
Jen Allen-Knuth
Chaniqua (Nikki) Ivey
+ More

Sponsorships:
Sold sponsorships to B2B companies that would benefit from partnering with the live show. Tracked all analytics and pitched companies on a monthly, quarterly, and yearly sponsorship rate. 

This role has been key in growing my brand and connecting with a wide audience through engaging and insightful live shows.

To be a guest on the show email lauren@lessonswithlauren.co with the subject line "LIVE SHOW GUEST"

and remember... "If you didn't like it, don't come back!"

Host & Executive Producer

The Accountability Group

Grow your network and engagement by posting consistently on LinkedIn for 30 days in this guided group.

Text Blaze

Eliminate repetitive typing tasks and mistakes. Save dynamic text snippets and insert them anywhere on the web.

Kastel Staffing Group

Recruiter

It's Destiny Recruiting

Expert at Video Prospecting, Cold Calling, Boolean Search, Business Development, and CRM Management. 

SaaS Sales Diversity and Inclusion Recruiting - 80% of the candidates we have placed in 2020/2021 were women and those of diverse being, thought and life experiences.

We focus on placing SDR/MDR, Account Executives, Customer Success, Account Manager and Executive Level Sales Leadership Professionals.

Our Specialties: SaaS, Cloud, Machine Learning, Data Analytics, Cyber Security/ Networking and True AI Platforms. Mid Market and Enterprise.

Sales Recruiter

CADY

Regional Studio Sales Manager

Studio Sales Manager

iRemember

Live Instagram Hashtag Printer for events 

We provided live hashtag printers for events all over central and south Florida. 

In the business of helping you capture the moment for years to come, and to get photos in print rather than just on your phone and on the internet. 

By supplying a hashtag printer, we encourage attendees to support your social media accounts, as well as offer the ability to promote future events on the printed hashtag photos.

If I Can’t, My Network Can | Placing The Right People In The Right Roles | Fixing Your Job Search Strategy | Live Every Friday on The Friday Live With Lauren Show

Hi! 👋

I'm 𝐋𝐚𝐮𝐫𝐞𝐧 𝐒𝐮𝐫𝐦𝐚𝐧, the Founder at 𝐋𝐖𝐋, a 𝐬𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐳𝐞𝐝 𝐫𝐞𝐜𝐫𝐮𝐢𝐭𝐢𝐧𝐠 𝐚𝐠𝐞𝐧𝐜𝐲 focusing on 𝐒𝐚𝐚𝐒, 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 𝐒𝐞𝐚𝐫𝐜𝐡, 𝐒𝐚𝐥𝐞𝐬, 𝐚𝐧𝐝 𝐓𝐞𝐜𝐡 𝐑𝐞𝐜𝐫𝐮𝐢𝐭𝐢𝐧𝐠.

I thrive on the "𝐟𝐢𝐠𝐮𝐫𝐞-𝐢𝐭-𝐨𝐮𝐭-𝐧𝐨-𝐦𝐚𝐭𝐭𝐞𝐫-𝐰𝐡𝐚𝐭" mentality, firmly believing that I will conquer any challenge that comes my way. People often describe me as 𝐦𝐚𝐠𝐧𝐞𝐭𝐢𝐜, 𝐩𝐚𝐬𝐬𝐢𝐨𝐧𝐚𝐭𝐞, and I was even dubbed "The Bad Girl of LinkedIn." My social butterfly nature complements my 𝐮𝐧𝐰𝐚𝐯𝐞𝐫𝐢𝐧𝐠 𝐟𝐨𝐜𝐮𝐬 on achieving results, as I effortlessly 𝐧𝐞𝐭𝐰𝐨𝐫𝐤 𝐚𝐧𝐝 𝐬𝐨𝐜𝐢𝐚𝐥𝐢𝐳𝐞 to create opportunities anywhere I go.

My professional journey has been diverse, spanning hospitality, operations, construction, sales, and now recruiting. My background has equipped me with a 𝐮𝐧𝐢𝐪𝐮𝐞 𝐩𝐞𝐫𝐬𝐩𝐞𝐜𝐭𝐢𝐯𝐞 𝐚𝐧𝐝 𝐚 𝐰𝐞𝐥𝐥-𝐫𝐨𝐮𝐧𝐝𝐞𝐝 𝐬𝐤𝐢𝐥𝐥 𝐬𝐞𝐭 - I believe I can work in any industry, because 𝐦𝐲 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐢𝐬 𝐩𝐞𝐨𝐩𝐥𝐞. I have successfully managed teams of 100+ individuals, closed deals worth up to $1.2 million, and even had the privilege of serving as Mr. Marriott's personal server.

While my professional life is thriving, my 𝐦𝐨𝐬𝐭 𝐜𝐡𝐞𝐫𝐢𝐬𝐡𝐞𝐝 𝐫𝐨𝐥𝐞 is being a mom to my energetic 6-year-old, Axel. Balancing the demands of work and family brings joy and fulfillment. In my downtime, I love to hit the range 🏌️‍♀️, snuggle my two dogs, and even make it to the beach for sunrise occasionally.

My guiding motto is simple yet powerful: "𝑰𝒇 𝑰 𝑪𝒂𝒏'𝒕, 𝑴𝒚 𝑵𝒆𝒕𝒘𝒐𝒓𝒌 𝑪𝒂𝒏." I believe in teamwork and collaboration. By working together and using the strengths of our network, we can accomplish remarkable things. Building 𝐦𝐞𝐚𝐧𝐢𝐧𝐠𝐟𝐮𝐥 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧𝐬 is important to me, and I'm dedicated to making a 𝐥𝐚𝐬𝐭𝐢𝐧𝐠 𝐢𝐦𝐩𝐚𝐜𝐭 on the lives of those I work with. 

If you're seeking a driven and results-oriented partner in recruitment or looking for expert guidance in your job search, 𝐃𝐌 𝐦𝐞 𝐭𝐨𝐝𝐚𝐲!

taplio

The Battle

Antoine M.

Lauren Surman

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