Techstars

Working 1:1 with cohorts in the Techstars Boston program to shape individual growth strategies for maximum impact during and after the program.

Expert-in-Residence, Growth

Selected as an All Star Mentor for the 2022 and 2023 cohorts

All-Star Mentor

Mentor-In-Residence

Mentor

D'Amore-McKim School of Business at Northeastern University

Teaching the "Entrepreneurial Venture Growth Strategies" course to undergraduate B-school students.

This is a capstone course on how to develop growth-focused products and/or service strategies, making them attractive for venture funding.

Lecturer

Globalwork

We create reliable links between companies and their candidates to hire and retain the best talent.

Growth Advisor

First Round Fast Track

First Round's mentorship program for established tech operators looking to give back and gain a unique community.

Harvard Innovation Labs

Invited in Oct '17 to host office hours for startups in the i-lab program to help them with product validation and marketing.

On the virtual judges panel for the President’s Innovation Challenge in Apr '18.

In Oct '18, moved to the roster of specialists for Launch Lab X (an offering exclusively for Harvard alumni-led ventures who's initial cohort started in September '18) to assist with early growth challenges.

Marketing Specialist

The McCarthy(s) Venture Mentoring Network

Providing meaningful and impactful mentorship for Northeastern University affiliated ventures.

Underscore VC

The Underscore Core is a curated group of exceptional entrepreneurs, executives, and
experts who work in partnership with Underscore VC, an earliest stage venture capital firm, to
identify transformative entrepreneurs and support them as they build iconic companies. Core
Members have collectively built hundreds of companies, created thousands of jobs, served
millions of customers and created billions of dollars in value for their stakeholders.

Core Member

Seedstars

Mentoring startups in developing economies through weekly growth meetings for assigned startups, office hours or participation in bootcamps.

Activities include:
- Coaching to adopt growth methodologies, tools and proven practices
- Helping gain insights from their growth experiments
- Support with ongoing planning and execution to hit growth goals
- Tracking growth data and providing insights to the internal investment committee for follow-on investment decisions.

I actively support talent of color, to help provide access to opportunities.

Supporter

The mmj.org Initiative

Advisor

"The Growth Guy" | Author, Growth Hacking for Dummies (Wiley & Sons) | Startup Mentor |

Order my book, "Growth Hacking for Dummies" on Amazon with the link below.

Accomplished growth and community professional with a demonstrated history of implementing principles that lead to authentic growth. Certified talent optimization leader skilled in connecting talent strategy to business
goals.

Skilled in extracting growth insights from qualitative and quantitative data that drive continuous improvement for businesses.

Anuj Adhiya 📈

LightBeam.ai

Associate Product Marketing Manager

Bajaj Finserv

Unit Manager

Phablecare

- Orchestrated marketing strategy at the acquisition, engagement, and retention stage of customers.
- With the help of the Martech platform MoEngage, figured out cohorts/segments to retain users via different campaigns on a day-to-day basis.
- Used channels such as Push, SMS, Email & WhatsApp in order to reach out to users.
- Worked on Weekly & Monthly Analyses to understand the performance and learning from the campaigns.
- Worked on App Install project which included driving app installs through various leads like LSQ, Shopify, Facebook, Google, and users who had Uninstalled the app.

Strategist - In App Marketing

Do Your Thng

1. Developing and executing end to end email, push, SMS and mobile marketing strategies and communications via lifecycle and triggered campaigns. 

2. Identifying and optimizing customer segmentation and personalization strategies.

3. Providing strategic insights for product adoption, metrics monitoring and cross-industry best practices to Product Heads.

4.  Develop best practices for user-retention to increase Stickiness Index (MAU/DAU) ratio

5. Maintaining App hygiene

Marketing Associate

I am a product marketer experienced in engaging users on mobile apps through multiple channels like Push, SMS, Email, and WhatsApp.  
I have worked on user journeys that include Onboarding, Cross Selling, and ReInstall.
 
Skilled in tools like MoEngage, Google Analytics, Firebase, Singular and SendGrid.

Soft skills include - Cross-Selling, Campaign Strategy, Influencer Marketing, and Deriving Insights from various data sources.

taplio

The Battle

Anuj Adhiya 📈

Henna Husain

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