Aoife Roche

SuperDupe

Superdupe is a high-powered creative studio that builds hyper-realistic AI clones of founders, creators, and thought leaders—turning two minutes of footage into an infinite content machine. No burnout. No bottlenecks. Just you, multiplied.

Founder of SuperDupe

Attention Grabbers

Key accomplishments include:
* Developed and integrated DFY paid traffic campaigns that generated close to $1 million in online sales for clients within an 18-month period, significantly enhancing their revenue streams. 
* Crafted tailored sales funnels that improved lead conversion rates by over 30%, optimizing the customer journey from initial contact to final sale. 
* Implemented business automation solutions that streamlined lead generation processes, saving clients an average of 15 hours per week on manual tasks. 
* Enhanced customer communication strategies that increased client engagement metrics by 25%, fostering stronger relationships and repeat business opportunities. 

Skills: Digital Marketing, Sales Funnel Development, Business Automation, Lead Generation Strategies, Paid Advertising Campaigns.

Founder

Capgemini

As a Senior Business Consultant at Capgemini, the focus was on gathering requirements and building effective solutions tailored to client needs. Engaging closely with stakeholders allowed for the identification of key operational inefficiencies. Collaborating with diverse teams was essential in crafting innovative approaches that addressed complex challenges. The result was not only a significant reduction in project delivery times but also an increase in team productivity. The role provided invaluable insights into how strategic consulting can drive meaningful change within organizations.

Competencies: Requirements Gathering, Process Improvement Techniques, Cross-functional Collaboration

Senior Business Consultant

Dell

In the role of Senior Business Consultant at Dell, focused on implementing SEPA payment solutions that transformed how clients managed their transactions. This experience involved collaborating with diverse teams to gather requirements and design tailored solutions that met regulatory standards.

Senior SEPA Business Consultant

Barclays UK

In the role of Vice President of Franchise Lending at Barclays UK, significant strides were made in enhancing the bank's position within the competitive landscape.

Vice President - Franchise Lending

Barclays

In the role of Assistant Vice President at Barclays, I had the opportunity to work at the forefront of SEPA payment solutions as a Test Subject Matter Expert. My primary focus was on overseeing the preparation for core-MP testing related to the Mass Pay Product. Collaborating with the Test Manager allowed me to refine our testing strategies significantly. This collaboration led to on time and on budget delivery and a  reduction in post-launch defects through enhanced quality assurance protocols.

Assistant Vice President Business & Test Subject Matter Expert

Dovetail Systems

In the role of SEPA Business Analyst at Dovetail Systems, a focus was placed on analyzing complex SEPA payment solutions. This involved documenting processes meticulously while proposing innovative strategies to enhance overall performance. Collaboration with diverse teams allowed for the implementation of best practices that improved service delivery quality significantly. By engaging stakeholders directly to gather requirements effectively, projects were aligned more closely with business goals. The experience cultivated a deep understanding of payment systems and reinforced the importance of strategic analysis in driving impactful solutions.

Competencies: Payment Solutions Design, Business Process Improvement, Stakeholder Engagement, Documentation Techniques

SEPA Business Analyst

Sentenial

In the role of SEPA Business Analyst at Sentenial, a pivotal focus was placed on optimizing business processes within the realm of SEPA payments implementation. By analyzing existing workflows and systems, significant improvements were made allowing for faster software delivery. Close collaboration with Product Owners ensured that all refined requirements translated into successful software outcomes that consistently met customer expectations. Facilitating discussions between Engineers and QA teams was key; this effort reduced miscommunication incidents by an impressive 40%. As Scrum Master for an off-shore team, leadership during daily stand-ups and sprint reviews fostered a collaborative environment. The experience gained here solidified a passion for driving impactful change through agile methodologies.

Competencies: SEPA Payments Analysis, Scrum Mastery, Business Process Optimization, Stakeholder Engagement

SEPA Business Analyst / ScrumMaster

University of Sydney

Conduct QA on the project.  
Communicate with the overall project manager to ensure testing is completed successfully to the agreed specification and time frame. 
Review, propose and implement enhancements to the existing QA processes to improve efficiency in the testing and quality assurance.
Provide feedback and input on test plan content and structure. 
Accurately document all test results in Quality Centre

Test Analyst

FEXCO

Day to day support of terminals in the field (Europe). Updating software remotely, liasing with merchants and acquirers. providing stats. Supporting our data capture host, dealing with modem configs/issues , updating bins and card ranges
Supporting Chin&Pin Roll out

Support Engineer

Founder | Fractional CMO for the Top 1% | AI Strategist | Business Mentor | TV Show Co-host | 2 * Bikini Model World Champion

I thrive at the intersection of marketing, innovation, and technology.
As the founder of Attention Grabbers, an agency dedicated to empowering entrepreneurs with tailored digital marketing strategies, I’ve helped numerous small businesses achieve remarkable growth. My philosophy is simple: every entrepreneur deserves access to effective, results-driven marketing solutions that elevate their brand without adding complexity.

At Attention Grabbers, we specialize in creating customized strategies that align with each client’s unique needs. For example, we recently implemented an automated lead generation system for a client, resulting in a 300% increase in qualified leads within three months. Transformations like these fuel my passion for helping businesses succeed.

In addition to my work in digital marketing, I’m an experienced consultant and strategist in AI technologies. Being recognized as one of the Top 100 Global Women has been a highlight of my career. My journey has also included roles at Barclays UK in finance and Capgemini in tech consulting—experiences that have provided me with a deep understanding of diverse industries and the ability to craft innovative yet practical solutions.

Outside the office, I am proud to be a two-time Fitness Model World Champion, a testament to my dedication to personal excellence. Whether through motivational speaking engagements or sharing wellness tips, I strive to inspire others to find balance and pursue their goals.

If you’re seeking a partner who combines creativity, strategic thinking, and a results-driven approach to marketing and AI integration, let’s connect! Feel free to reach out to discuss how I can help your business thrive.

Our talented team work with entrepreneurs on their Digital Marketing. We develop & integrate DFY paid traffic campaigns, sales funnels & business automation to automate lead generation, generate more revenue and to optimise customer communications. 
Close to 1 million in client online sales in last 18 months. 

Etna Supply

Customer Service Specialist

Pace Analytical

•	Assisted in collection, evaluation and analysis of samples from the Calumet River for the municipality of Chicago, nurturing valuable sales account by offering exceptional service.  Drew on specialized expertise in specimen acquisition and received consistent return business.  Devoted up to 24 weeks in monitoring of wells and river, transporting findings and conducting crucial research.  Annual project earned $180K in revenue.
•	Organized daily workload, scheduling and prioritizing samples.  Completed up to 100 daily projects, utilizing a variety of complex lab equipment based on individual customer requirements.
•	Processed each sample, assessing up to 20 unique steps per specimen.  This included testing for PCBs and specific combinations of materials to expedite orders.

Laboratory Technician & Assistant

Aidi Beijing

•	Consulted and instructed up to 80 international students on the English language.  Directed classrooms of up to 22 students.  Designed evaluations and exams to accurately measure progress and facilitate excellence.
•	Assisted in management of program designed to place students in one of three English proficiency levels.  Adapted to students’ needs efficiently, coordinating instruction for all three levels.

English Instructor

Lumbermen's Inc.

•	Designed doors and components for merchandising, and completed projects for sales accounts.  This included skilled management of CNC cutout machine.
•	Assisted in shipping, receiving, inventory control and limited field service calls.  Ensured product excellence and efficiency.

Assembler & CNC Machine Operator

•	Processed incoming orders regularly.  Confirmed inventory status and scheduled deliveries daily.  Contributed to consistent annual revenue of approximately $400MM.
•	Coordinated field service for window products.  This included orders for replacement parts and quality assurance for service provisions.  Completed blueprint takeoffs, custom size designs and window shape quotes for customers.  Standardized special quoting at optimal turnaround time of 24 hours or less.

Inside Sales & Customer Service Representative

•	Managed staff of six direct reports for two facilities.  This included continual training, mentoring and motivation to ensure projects were completed in a timely manner for high-profile sales accounts.
•	Reviewed faulty inventory software system configured for distribution.  Discovered inefficiency with cycle counting process, revealing need to optimize procedures for manufacturing.  This included essential management functionality for 50K-square-foot warehouse of approximately 10K items.  Contributed to elimination of manual inventory count, greatly improving time efficiency.  This reduced annual shrinkage by $150K.  Personal efforts improved inventory control management by 20%.
•	Controlled inventory and ensured product accuracy.  Counted 300 items weekly.  Completed standardized projects within deadlines.

Foreman

Wolohan Lumber

•	Supervised up to 25 employees on a regular basis.  Location offered substantial product line of 10K items in retail lumber yard.
•	Communicated and consulted with up to 100 customers per day, emphasizing knowledge, reputation and candor.  Achieved 80% conversion rate, generating up to $480K in daily revenue.

Assistant Store Manager

Sales professional, make this the best possible hiring decision for 2019.

Highly effective, consultative and adaptive B2B Sales Manager with more than 15 years of unique experience fostering new business.  Incorporates ability to communicate effectively with a variety of customers, clients and colleagues, building trustworthy business relationships to maximize ROI and efficiency.  Improves processes and procedures to provide sales support for products and services.  Leverages multiple technological systems designed to enhance operations within sales divisions.  Champions accurate and organized inventory volume control, ensuring quality and expediency for vital sales accounts.  Trains, mentors and manages all personnel on best practices in customer service and sales with patience and professionalism.

taplio

The Battle

Aoife Roche

Joseph Lomasney

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?