Shipzzer

Growth Specialist

Bottle Nexus

Led the rebranding and website redesign, ensuring a cohesive and modern brand identity.
Created and edited reels and thumbnails to enhance Instagram engagement and brand visibility.
Redesigned digital assets (reports, pitch decks, etc.) to align with the new brand guidelines and maintain consistency.
Designed a new UI/UX for the checkout experience, the core component of Bottle Nexus, improving user flow and conversion rates.

Digital Marketing and Design Specialist

Zembra

At Zembra, I spearheaded the development and execution of comprehensive digital marketing strategies aimed at amplifying brand visibility and driving targeted traffic. Leveraging multi-channel campaigns across search engines, social media, and email marketing, I consistently achieved performance benchmarks. My role also entailed meticulous market research and competitor analysis to uncover industry trends and lucrative opportunities. I enhanced website content and user experience, resulting in noticeable improvements in conversion rates. Employing data-driven insights, I monitored key campaign performance metrics and provided actionable recommendations for ongoing optimization. Throughout my tenure, I worked closely with cross-functional teams to ensure that our marketing initiatives were aligned with the broader business objectives

Growth Marketer

Growapp, LTD

As CEO of Growapp, LTD, a content creation management platform for B2B SaaS in the UK, I spearheaded the development of an entirely new product from scratch. Through my efforts, our product has been listed on appsumo and boasts a low churn rate. From August 2020 to present, I have been responsible for:

Product management, including backlog, testing and planning
Product design, including UI/UX and landing page development
Digital marketing efforts, including cold email campaigns, marketing automation, and social media strategy
Business development, including pricing and offer definition, testing strategy, and sales management

 CEO & Chief Marketing Office 

Focus Corporation

•	Definition of products in our cloud offer
•	Development of the online and offline communication strategy
•	Training of Marketing team members in digital communication
•	Developing the commercial speech in close collaboration with the sales

Business Development Manager

Kpeiz

As a startup founder, I successfully took a company from inception to securing seed funding, managing a team of over 10 collaborators and earning the loyalty of more than 30 high-value clients. My responsibilities included:

Managing a talented team of developers and designers (5 team members)
Overseeing the day-to-day product research, validation, prioritization, and roadmap development
Ensuring customer issues were attended to appropriately and efficiently
Improving the UI/UX of our product
Building new features and business models
Acquiring new business partners and affiliates
Monitoring and tracking sales and marketing performance
Initiating and innovating marketing strategies to increase lead generation
Generating leads through conceptualization, design, Facebook, LinkedIn, Google Ads, A/B testing, analytics, and landing page development
Defining and driving social media strategy
Producing content creation for awareness content
Benchmarking and monitoring competitors and industry leaders in social media to apply best practices and improve the overall social media strategy
Running cold email campaigns.

Co-Founder and CEO & Chief Product Officer

Kanaseed

I developed brand activation on social media, won new customers, Developed multiple advertising campaigns, including Samsung's award-winning campaign at the "Pros de la Com ceremony".
Client: Nescafé, KitKat, National Human Rights Council, Samsung, Ooredoo

Managing four community managers and designers
Pro-active proposal of campaign and activation on social networks.
Co-realized campaigns: (Nescafé Love, Jazzmatch, Jazzy Tweet, Samsung Olympic, Nescafé comedy show).
Commercial prospecting and conduct of pre-sales pitches.
Conduct projects (creation of content for social media, banners, brand content, community management)
Managing Social Media content and Paid Ads
Monitoring of web applications 
Project Management (Activation, campaign, website, building..)

Social media Manager & Project Manager

Managing the social media channels (Instagram, Facebook, youtube, twitter) of multiple type of brands like Samsung Nesacfé and KitKat.
I managed to reach the top of the table of the most engaging pages in Tunisia according to Socialbakers
Managing a team of graphic designers & community mangers
Content creation

Community Manager

Internship as a Community Manager

Designers Dream Team

Lunching designers-dreamteam.com:
Marketplace for graphic design

Co Founder

Scout7 Ltd.

Analyste

As an experienced and results-driven digital marketer and product manager, I have a strong drive for innovation and a passion for success. Leveraging my unique blend of creativity, analytical thinking, and insatiable curiosity, I have consistently delivered successful outcomes throughout my career. 

With a background in leading marketing campaigns, product development and strategy, business development and strategy, Growth Hacking, and design, I am well-versed in the digital marketing field. 

My entrepreneurial journey as a CEO of my own startup has taught me the importance of being agile, self-reliant, and results-driven.

I am now eager to leverage this knowledge and experience to make a meaningful impact in a team environment and achieve even greater success in a digital marketing and product management role.

Aouididi Wael

Equiptal

• Collaborate with Co-Founders to set and execute Equiptal's strategic 
direction, leveraging emerging technology like #IoT for industry 
transformation.
• Oversee cross-functional teams to ensure seamless operations, 
optimizing workflows for enhanced efficiency and customer satisfaction.
• Drive the development of Equiptal's SaaS platform, simplifying heavy 
equipment rental through a user-friendly digital experience.
• Provide real-time insights and data analytics, enabling stakeholders to 
make informed decisions, fostering transparency in the industry.
• Cultivate relationships with clients, partners, and investors, aligning 
Equiptal with industry needs and expanding its reach.
• Forge strategic partnerships to broaden Equiptal's impact in the heavy 
equipment sector, strengthening its market presence.
• Play a pivotal role in securing initial funding rounds, showcasing 
Equiptal's business model viability to investors.

Co-Founder & COO

Build Engineering For Contracting

• Lead a team of project managers, engineers, and support staff, 
providing guidance, mentorship, and direction to ensure effective 
project execution.
• Develop comprehensive project plans, including timelines, budgets, 
resource allocation, and risk management strategies.
• Collaborate with clients, architects, engineers, and other stakeholders 
to define project objectives, scope, and deliverables.
• Monitor project progress, identifying potential issues or deviations from 
plans, and implementing corrective actions as necessary.
• Implement project management best practices, methodologies, and 
tools to optimize project workflows and ensure consistent project 
success.
• Conduct regular project status meetings and provide clear 
communication to stakeholders, addressing concerns and providing 
updates.
• Manage vendor relationships, procurement processes, and contract 
negotiations to secure necessary resources for project implementation.

Director Project Management

• Collaborate with stakeholders, clients, and cross-functional teams to 
define project objectives, scope, deliverables, and constraints.
• Develop detailed project plans, including timelines, resource allocation, 
budget estimates, and risk management strategies.
• Coordinate and lead project teams, assigning tasks, setting milestones, 
and ensuring clear communication throughout the project lifecycle.
• Monitor project progress, identifying potential issues and risks, and 
implementing corrective actions to keep projects on track.
• Oversee procurement processes, manage vendor relationships, and 
ensure timely availability of necessary resources and materials.
• Maintain accurate documentation, including project schedules, 
budgets, status reports, and change orders.
• Conduct regular project status meetings, providing updates to 
stakeholders and addressing concerns promptly.

Project Manager

• Collaborate with multidisciplinary teams to design and develop project 
plans that adhere to industry standards and client requirements.
• Conduct thorough site inspections to ensure construction activities are 
progressing according to specifications and safety guidelines.
• Prepare and review engineering drawings, specifications, and technical 
documentation for accuracy and compliance.
• Utilize engineering software and tools to analyze structural integrity, 
mechanical systems, and other project-related aspects.
• Monitor project schedules and budgets, identifying potential risks and 
proposing solutions to ensure timely and cost-effective project 
completion.
• Communicate effectively with clients, contractors, and project 
stakeholders to provide updates, address concerns, and ensure project 
alignment.

Project Engineer

Technical medical store 

• Collaborated closely with the strategy team to understand market 
trends, customer preferences, and medication demand patterns.
• Utilized publicly available data sources and tools to analyze historical 
sales data, patient footfall, and seasonal variations.
• Conducted data-driven analyses to identify correlations between 
medication types, seasons, and customer demographics.
• Generated comprehensive reports and visualizations to present 
findings and recommend medication stocking strategies.
• Advised the team on optimizing inventory levels based on data-driven 
insights, reducing stockouts and excess inventory.
• Contributed to the development of predictive models to forecast 
demand for specific medications during different times of the year.
• Participated in cross-functional meetings to share insights, discuss 
strategies, and align on medication supply decisions.

Co-Founder & Sales Head

Co-Founder & COO at Equiptal | Transforming B2B Heavy Equipment with SaaS Innovation | Driving Efficiency, Transparency, and Accessibility | Marketplace | IoT

Co-founder at Equiptal | SaaS | Marketplace | B2B | Entrepreneurship
As a Co-founder and COO at Equiptal, I'm at the forefront of driving innovation in the 
heavy equipment sector through our transformative SaaS marketplace. Our mission 
is to revolutionize the B2B landscape by streamlining the heavy equipment rental 
and management process. With a robust focus on IoT integration, SaaS solutions, 
startups dynamics, marketplace trends, and heavy equipment industry insights, I'm 
dedicated to fostering groundbreaking change.
Since January 2022, my team and I have embarked on a journey to reshape 
traditional workflows, introducing a comprehensive digital experience. Our cuttingedge platform simplifies processes, maximizes efficiency, and fosters transparency 
within business operations. We believe that by leveraging technology, we enhance 
accessibility for all stakeholders involved.
Beyond my role as a Co-founder, I'm passionate about sharing insights on the 
startup ecosystem, marketplace strategies, and the immense potential of IoT 
applications. My commitment to innovation and excellence is evident in the engaging 
talks I deliver on these subjects.
Equipped with a wealth of experience and a deep understanding of the industry, I 
am keen to connect with fellow entrepreneurs, industry experts, and potential 
investors who share the vision of driving positive change in the B2B space. If you're 
interested in disruptive solutions that bridge technology and heavy equipment, let's 
connect and explore the exciting opportunities ahead.
Let's shape the future of heavy equipment together!

taplio

The Battle

Aouididi Wael

Ali Merie

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