Shipzzer

Growth Specialist

Bottle Nexus

Led the rebranding and website redesign, ensuring a cohesive and modern brand identity.
Created and edited reels and thumbnails to enhance Instagram engagement and brand visibility.
Redesigned digital assets (reports, pitch decks, etc.) to align with the new brand guidelines and maintain consistency.
Designed a new UI/UX for the checkout experience, the core component of Bottle Nexus, improving user flow and conversion rates.

Digital Marketing and Design Specialist

Zembra

At Zembra, I spearheaded the development and execution of comprehensive digital marketing strategies aimed at amplifying brand visibility and driving targeted traffic. Leveraging multi-channel campaigns across search engines, social media, and email marketing, I consistently achieved performance benchmarks. My role also entailed meticulous market research and competitor analysis to uncover industry trends and lucrative opportunities. I enhanced website content and user experience, resulting in noticeable improvements in conversion rates. Employing data-driven insights, I monitored key campaign performance metrics and provided actionable recommendations for ongoing optimization. Throughout my tenure, I worked closely with cross-functional teams to ensure that our marketing initiatives were aligned with the broader business objectives

Growth Marketer

Growapp, LTD

As CEO of Growapp, LTD, a content creation management platform for B2B SaaS in the UK, I spearheaded the development of an entirely new product from scratch. Through my efforts, our product has been listed on appsumo and boasts a low churn rate. From August 2020 to present, I have been responsible for:

Product management, including backlog, testing and planning
Product design, including UI/UX and landing page development
Digital marketing efforts, including cold email campaigns, marketing automation, and social media strategy
Business development, including pricing and offer definition, testing strategy, and sales management

 CEO & Chief Marketing Office 

Focus Corporation

•	Definition of products in our cloud offer
•	Development of the online and offline communication strategy
•	Training of Marketing team members in digital communication
•	Developing the commercial speech in close collaboration with the sales

Business Development Manager

Kpeiz

As a startup founder, I successfully took a company from inception to securing seed funding, managing a team of over 10 collaborators and earning the loyalty of more than 30 high-value clients. My responsibilities included:

Managing a talented team of developers and designers (5 team members)
Overseeing the day-to-day product research, validation, prioritization, and roadmap development
Ensuring customer issues were attended to appropriately and efficiently
Improving the UI/UX of our product
Building new features and business models
Acquiring new business partners and affiliates
Monitoring and tracking sales and marketing performance
Initiating and innovating marketing strategies to increase lead generation
Generating leads through conceptualization, design, Facebook, LinkedIn, Google Ads, A/B testing, analytics, and landing page development
Defining and driving social media strategy
Producing content creation for awareness content
Benchmarking and monitoring competitors and industry leaders in social media to apply best practices and improve the overall social media strategy
Running cold email campaigns.

Co-Founder and CEO & Chief Product Officer

Kanaseed

I developed brand activation on social media, won new customers, Developed multiple advertising campaigns, including Samsung's award-winning campaign at the "Pros de la Com ceremony".
Client: Nescafé, KitKat, National Human Rights Council, Samsung, Ooredoo

Managing four community managers and designers
Pro-active proposal of campaign and activation on social networks.
Co-realized campaigns: (Nescafé Love, Jazzmatch, Jazzy Tweet, Samsung Olympic, Nescafé comedy show).
Commercial prospecting and conduct of pre-sales pitches.
Conduct projects (creation of content for social media, banners, brand content, community management)
Managing Social Media content and Paid Ads
Monitoring of web applications 
Project Management (Activation, campaign, website, building..)

Social media Manager & Project Manager

Managing the social media channels (Instagram, Facebook, youtube, twitter) of multiple type of brands like Samsung Nesacfé and KitKat.
I managed to reach the top of the table of the most engaging pages in Tunisia according to Socialbakers
Managing a team of graphic designers & community mangers
Content creation

Community Manager

Internship as a Community Manager

Designers Dream Team

Lunching designers-dreamteam.com:
Marketplace for graphic design

Co Founder

Scout7 Ltd.

Analyste

As an experienced and results-driven digital marketer and product manager, I have a strong drive for innovation and a passion for success. Leveraging my unique blend of creativity, analytical thinking, and insatiable curiosity, I have consistently delivered successful outcomes throughout my career. 

With a background in leading marketing campaigns, product development and strategy, business development and strategy, Growth Hacking, and design, I am well-versed in the digital marketing field. 

My entrepreneurial journey as a CEO of my own startup has taught me the importance of being agile, self-reliant, and results-driven.

I am now eager to leverage this knowledge and experience to make a meaningful impact in a team environment and achieve even greater success in a digital marketing and product management role.

Aouididi Wael

RÉFORMER

Chargé des opérations

Vivactis Switzerland, part of Vivactis Group

• Full management of marketing and medical education projects (e.g. project coordination, MarCom plan preparation, market analysis…)
• Direct contact with clients, follow-up on activities and regular updates
• Briefing and interactions with internal and external resources (e.g. graphic designers, multimedia, web, PCOs)
• Hands-on preparation of comprehensive product launch strategies and corresponding tactics
• Creation and review of medical and marketing content (e-learning modules, continuous medical education, salesforce training materials)
• Launch and coordination of digital projects (e-learning websites, 3D platforms, chatbots, AR), including promotion and sponsoring
• Regular engagement with top-tier Key Opinion Leaders (KOLs)
• Organization of specialized medical conferences
• Management of project budgets and monitoring of costs
• Identification of new business opportunities, prospecting, and sale of Vivactis services and products
• Client portfolio: leading pharma and MedTech companies, university hospitals, scientific societies, startups

Project and Sales Manager

Emosis

•	Participation in defining and executing product launch strategy
•	Preparation of product marketing plan, defining product positioning, scientific and competitive 
        watch
•	Creation of promotional material (product leaflet, company brochure, kakemono etc), preparation 
        of product demonstration video 
•	Participation in national and international congresses, booth design and handling
•	Technical and scientific support : participation to product demonstrations and trainings 
•	Support  in the relationship management with opinion leaders, prospects and distributor
•	Communication actions: press releases, website content management, organization and 
        animation of events
•	Support in product improvement in coordination with R&D team
•	Improvement of the Quality Management System

Product manager

Junior product manager

IGH Montpellier

Evaluation of the role of the kinase activity of the "WSTF" protein on the recruitment of Topoisomerase 1 and the response to camptothecin.
-Cell Culture, Immunoprecipitation, PCR, Western Blot
-Gateway Cloning
-IPOND
-DNA Combing

Research engineer assistant

Kyoto University

Use of mutants of the Scrib gene for a genetic screen in Drosophila
-Cultures, crosses and selection of mutants
-Dissections at larval stage
-Immunofluorescence
-Microscopy
-Flybase

Research engineer assistant- Global Frontier in Life science Program

Inserm

Evaluation of the effect of phosphorylation of RBPMS2 protein on its dimerization and its role
in the differentiation of visceral smooth muscle cells
-Transfections and cell cultures
-Immunofluorescence
-Western Blots

Hôpital Sahloul 

Laboratory of Microbiology and Serology
-Microbiological cultures, susceptibility testing
-API, ELISA, ASO, TPHA tests

Microbiology technician

A versatile professional with a dual background in science and healthcare marketing & communications, complemented by strong project management skills. Comfortable working with diverse stakeholders within the healthcare field, I am effective at translating scientific messages into compelling marketing arguments and thrive in stimulating, dynamic environments. 

Throughout my career, I have been keen to advance in product and project management, medical education, and B2B marketing and comms within the healthcare sector. My experience includes leading projects that integrate marketing strategies with educational initiatives and fostering relationships that support business development. 

𝗔𝗿𝗲𝗮𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 : 

• 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 & 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 in the healthcare field
• 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗶𝗻𝗴 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 that align with educational goals
• 𝗠𝗮𝗿𝗸𝗲𝘁 𝗮𝗻𝗮𝗹𝘆𝘀𝗶𝘀 and identification of 𝗻𝗲𝘄 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀
• 𝗞𝗢𝗟 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 
• 𝗠𝗲𝗱𝗶𝗰𝗮𝗹 𝗲𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 𝗽𝗿𝗼𝗴𝗿𝗮𝗺𝘀 
• 𝗣𝗹𝗮𝗻𝗻𝗶𝗻𝗴 & 𝗰𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗶𝗼𝗻 of medical events and seminars

If you are interested in discussing innovative healthcare solutions, please feel free to reach out

taplio

The Battle

Aouididi Wael

Walid Zaddam

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