Personifiers

At Personifiers, it is our life's mission to make b2b marketing relatable, engaging, educating and saleable- ‘personifying’ your brand to your target audience through content.

Working with 12 tech & deeptech brands in just 2 years to plan out their content strategy, improve brand footprint & generate the right conversations.

Visit us at www.personifiers.com to know more.

Founder

VEVE

Managed B2B Marketing for 2 products: Siteplug & VEVE for both suppliers & customers. Built the new messaging & website for VEVE. Helped Launch the new VEVE product- across multiple channels, getting 5 conversations & 15 interests from Large e-commerce brands


Conceptualize, create and coordinate end-to-end to release the new VEVE website.
Work closely with top management to chart out the marketing goals that result in driving brand awareness (top of mind recall amongst marketers and publishers), lead generation (ROI) and establish the business units as thought leaders in the industry.
Develop and execute marketing plans region- wise (US, Europe, India, Israel and Indonesia)
Events, Social Media, Digital Marketing, Emailers, Content Marketing and PR
Design, Develop and Distribute all brand communication on the website, collaterals, PPTs
Create original content stories for the brand - case studies, videos, whitepapers, webinars, podcasts and blog.
Identify new marketing avenues to promote the brand.
Work with the various business heads to help them achieve sales goals.
Deliver ROI focused measurement and reporting for all executed campaigns

Marketing Director

SitePlug

Lead the B2B marketing function and achieve our annual business objectives. 
Work closely with top management to chart out the marketing goals that result in driving brand awareness (top of mind recall amongst marketers and publishers), lead generation (ROI) and establish the business units as thought leaders in the industry.
Manage the brand identities for SitePlug and VEVE brands
Develop and execute marketing plans region- wise (US, Europe, India, Israel and Indonesia)
Events, Social Media, Digital Marketing, Emailers, Content Marketing and PR
Design, Develop and Distribute all brand communication on the website, collaterals, PPTs
Create original content stories for the brand - case studies, videos, whitepapers, webinars, podcasts and blog.
Identify new marketing avenues to promote the brand.
Work with the various business heads to help them achieve sales goals.
Deliver ROI focused measurement and reporting for all executed campaigns

Tata Communications

My first & only experience working with a large corporation- Handling everything for IoT division from launching a new website(first website in India for an end-to-end IoT marketplace), PR campaigns for product launches & client wins, demand generation campaigns (Linkedin/Google campaigns, Affiliate campaigns, ABM based approach for Large Smart City SIs & Manufacturing corporations. Built relevant sales enablement )


-Strategize & Manage integrated marketing campaigns (digital+offline) for branding & demand-generation of various IoT solution lines & overall business
-Conceptualize the design, content & workflow for the first IoT marketplace in India, 
  iot.tatacommunications.com end-to-end: ideation, creative execution, content scheduling, and reporting.
- Work with the wider communications team to create, disseminate media releases & content to 
    enhance brand image
-Manage SEO, SEM, Email & campaign messaging & strategy for all IoT solution lines
-Crafting the content management strategy & execution
-Work with broader Product management and marketing teams to generate relevant content across all 
   messaging pillars for sustained and synchronized media.
- Manage agency / 3rd party vendor performance quality and timelines, through regular reporting and
monitoring.

Marketing lead, IoT business

Altizon Systems

Set up marketing function with 1 more person from scratch. Built Social media channels, content strategy & writing content on trending Manufacturing issues- with SME inputs. 

Manage inbound marketing system, including campaign development and data analysis.
Utilize market research, customer insights, competitive intelligence and internal business plans to create impactful integrated campaigns.
Strategise, Plan & execute from end-to-end participation in various hosted & industry events across India & USA.
Build and manages the company’s social media profiles and presence, including Twitter, LinkedIn, 
Creating brand awareness & thought leadership for Altizon in the Industrial IoT market, specifically in the Factory, Process and Energy automation application segments.
Develop related collaterals (brochures, product demos, videos, standees, banners, flyers, emailers, stationery, etc.) in coordination with creative agency, product & sales teams
Handling BTL (below the line) activities (promotions,customer connect sessions, etc.). Managing current & new relationships with Partners.
Public Relations: Coordinating between management & media representatives for (interviews, articles, media management, issuing press releases, etc.)
Managing Communication with multiple stakeholders of the brand (customers/ clients, employees, directors, partners, etc. -- both prospective & current)
Liaise with external agencies including media, creative, research, event, PR, etc.
Generating industry & product specific content for promotions & branding.
Conduct monthly reporting reviews to share Key Performance Indicators (KPIs) and performance results / key insights to business unit stakeholders.

Marketing Manager

Uniken

-Building the brand ground up-right from brand guidelines, collaterals & social media handle development
-Content creation for product marketing, events, thought-leadership blogs, digital properties & offline activities & promotion through Digital campaigns
- Managing representation, participation, logistics & campaigns for all the self-organized & 3rd party
   trade shows.
- Collaborated with PR/media agencies to craft & propagate media dissemination for brand image building
- Managing internal comms and 3rd party agency operations

Assistant Manager, Marketing

Firstcry.com

- Conceptualization and Design of Daily Promotional CRM campaigns & On-site promotions of Offers 
  for Firstcry.com & Goodlife.com.
- Post campaign analysis of revenue and tracking.
- Consequent campaigns targetted on enhancing Brand Development, Revenue Improvement and customer loyalty & satisfaction
achieved

Assistant Manager, Digital Marketing

PAKO Communications Pvt Ltd

-Developed demand generation campaigns & conducted lead-tracking exercises with sales
- Project Management coordination ranging from Requirement Analysis to Delivery, ensuring total
  coordination between the supplier, the sales team and the end customer and conflict resolution.
- Initiated & led the digital marketing strategy for the organization with development of website, SEO & 
   PPC campaigns & Email marketing

Business Development Manager

DbCom Consulting Inc.

MANAGEMENT TRAINEE(Marketing)
A project on Study and suggestions on Online Marketing Strategies for DbCom Consulting Inc.
MANAGEMENT TRAINEE(HR)
Solo Conducting recruitment drives & orientation sessions, Designing welcome kits, assistance in conduction of Training Programs.

Management Trainee (Marketing,HR)

Helping B2B tech brands & Founders prosper in a marketing-led world with content | AI, IoT, Cybersecurity, ML, Cloud, B2B SaaS Marketing

You built something that seems intuitive & pathbreaking. But you're still have to explain it to prospects on every damn call.

If you are facing this,  you are absolutely at the right place.

I’ve spent over 14 years building content engines for B2B brands that sell complex products—and learned this the hard way: great tech often gets buried without stellar marketing to accompany it. 

Too many B2B teams are stuck with content that sounds like it came from their competitor's website or  a SaaS random quote generator.
 
Internally, it’s ignored. Externally, it doesn’t land. And the founders still have to explain what they do on every call.

After seeing this pattern repeat around me over & over, I started Personifiers.

We help B2B tech teams—especially those in niche vertical industries—communicate what they do in a way that resonates with their buyers. 

What we don’t do: vanilla blogs, endless rewrites, or AI-flavored fluff.

What we do:

-Product marketing and positioning that sticks
-SEO content that ranks and converts
-Ghostwritten founder content that sounds like you, on your best day
-Sales content your team actually uses
-Thought leadership that earns trust in your category

If your team’s building something real, but still struggling to sound like the market leader you are, let’s talk.

You can also DM me to schedule a no-strings call.

Let’s make your brand unignorable to prospects!

Aparna Kulkarni

Inner Healinng

Tarot Reader, Reiki Healer, Graphologist, Numerologist, Vastu Consultant, NLP Practitioner | Guided 5500+ clients across the globe 💫

Clarity & Transformation Coach | Astrologer

Astrotalk

300+ hours of consultations | Tarot Reader, Numerologist, Reiki Healer, Vastu Consultant

Astrologer

Self-Employed

I have been writing books for the last decade. Till now, I've written 24 books.

I'm a bestselling author of three books on Amazon.

I write books to educate and this is my way of giving back :)

Author

TheOrbit360 

Content Strategy Consultant

Our goal is to act as your 360-degree advisor in Marketing. We take care of end-to-end marketing - from creating a buyer persona to distributing and promoting your content. From content marketing to SMM to paid ads, to growth hacking, we take care of everything for you.

Founder & Content Marketing Manager

Sayantan Sen - B2B Marketing Copywriting

Content marketing doesn't need to be boring.

Just because it takes three to six months of strategy, content creation, distribution, and promotion, it doesn't need to be time consuming either. 

What if you can find a way where content marketing is

- Fun
- Talking directly to your target audience in their own language (yes, they have a language) 
- Generating leads & creating opportunities to close the deals
- Establishing thought-leadership
- Educating & out-educating your competition 
- Covered end-to-end (from content strategy to content promotion) 
- Data-driven

Would you still be one of those business owners that wait, wait, wait and keep losing their opportunities to become a market leader in their domain? 

If you give it a due thought, you'd see that, you should never have waited for your content marketing initiatives. 

No matter how you'd like to reach your target audience, via long-form research-based blog, sharp punchy micro-copy, user friendly web content or top notch content strategy, if you know how content marketing drives sales, NOT doing content marketing can't be an option. 

You may think that it would save you an amount for the time being, but your opportunity cost would be so high, you may go out of business in a few years (no pun intended) 

Content marketing isn't only a necessity for your business, it's a magic wand that you can whirl and swirl and revolutionize the fate of your business in a few years. 

I'm a specialist in the long-form blog. I have also handled end-to-end content marketing for companies in education, finance, technology, chatbot marketing, SaaS, digital space. 

If you want to have a quick chat, please shoot me an email at seachangemonk@gmail.com

I can't wait to help you grow your business via content marketing!

B2B Marketing Copywriter & Certified Content Marketing Writer 

Koru UX Design

In this short stint, I handled majorly the content operations. My job was to streamline the entire content ops, create checklists, and scale the content marketing efforts.

Content Marketing Manager

Sumeru Solutions

- Handled a team of content writers and WordPress developers
- Handled the marketing of four brands, two SaaS products and two services
- Ensured the smooth execution of social media strategies, logo design, content creation & distribution, website design & launch, promotion
- Supported the content production of Business Head and Tech Leads and improving their personal brand

Lead - Marketing

- Produced pitch decks/presentations for sales team
- Created content strategies for social media, brand presence, and support the sales process
- Launched podcast for the business head to improve his brand presence
- Edited audios, videos for multiple launches and webinars
- Handled end to end webinar content to ensure smooth processing of the webinars
- Designed websites to create MVP

Content Writer & Marketer

Thrive Global

I'm grateful to the editors of Thrive Global for publishing my stories on their beautiful platforms.

Published two articles, plan to share more stuff related to content, marketing, philosophy, art, personal growth, and spirituality.

Contributing Writer

Business Enablers

It's great working with Skillhub.

I've been producing blogs (ghost writing) and I offer my suggestions on content and marketing for various aspects.

I also look after the SEO for Skillhub Learning.

Content and SEO

PracticeDilly - Dental Software Solutions

I served as a content guy for this dental SaaS  company. 

They thrive by brainstorming, discussing, and by choosing the best alternative for various content pieces.

We always saw things from multiple angles and chose the one that supported the founder's vision.

I worked on website content optimization, taglines, short & long content pieces, and blogs (mainly). Sometimes, I also offered inputs on website user-experience and ad copy.

Content Specialist

I make content marketing easy for busy founders | Served 100+ clients in 12+ niches | Founder & Head - Content Marketing @ Orbit360

After working with 5000+ people across the globe, I know that with my knowledge and skills, I can help you become more self-aware, hand you tools and insights that would help you take a leap from your A to B, and create a transformation within you if you choose to take action on the ideas & insights I share with you.

Work with me and you'd be able to see for yourself how valuable one session could be for you.

Look forward to seeing you on the other side :)

taplio

The Battle

Aparna Kulkarni

Sayyantann Senn

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