Positioning for tech companies. Author of the best-selling books Obviously Awesome and Sales Pitch.

April Dunford is the world's foremost authority on product positioning for B2B technology companies. As a consultant, April helps companies make complex products easy to understand and love. After a 25-year career as a VP of Marketing at various fast-growing technology firms, she has consulted with 300 technology companies, including Google, Epic Games, Postman, and others. April is the acclaimed author of the best-selling book, "Obviously Awesome," which delves into the art of positioning, and the newly released, "Sales Pitch," which unveils the secrets to crafting a winning sales narrative in the market.

April Dunford

Apple

Senior Manager, AppleCare

Tiger Analytics

Leading client relationships with top Fortune 100 clients across Technology, Hi-tech and Financial Services domains delivering value through Customer and Marketing AIML solutions

AVP, Analytics Consulting

Absolutdata Analytics

Marketing, program/product/account management

Associate Director

Evalueserve

Group Manager

Business leader with 18+ years of experience across product, marketing, sales, legal, technology and data science/AIML domains

taplio

The Battle

April Dunford

Kunal Jain

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?