Positioning for tech companies. Author of the best-selling books Obviously Awesome and Sales Pitch.

April Dunford is the world's foremost authority on product positioning for B2B technology companies. As a consultant, April helps companies make complex products easy to understand and love. After a 25-year career as a VP of Marketing at various fast-growing technology firms, she has consulted with 300 technology companies, including Google, Epic Games, Postman, and others. April is the acclaimed author of the best-selling book, "Obviously Awesome," which delves into the art of positioning, and the newly released, "Sales Pitch," which unveils the secrets to crafting a winning sales narrative in the market.

April Dunford

I help YOU or YOUR team build authority to develop new business opportunities by providing comprehensive LinkedIn® training, coaching, and consulting. 
My process guarantees results by identifying, attracting, educating, engaging and nurturing relationships on LinkedIn®. Let's talk: +44(0)7976 894353

You are aware of the vast opportunities that can result from maximising your use of LinkedIn® but are unsure what to do next...

THAT'S WHERE I COME IN! ⬅️

🌶️  I deliver measurable, quantifiable results by helping you build a successful strategy for using LinkedIn® to its fullest extent to reach your goals.

🌶️  I blend customer insight, business strategy, and bespoke training to engage, educate, and motivate you and your team to measurably achieve one of your organisation’s most important goals - generating new business opportunities.

HERE'S WHAT I DO ⬅️

🌶️  I equip you to improve your authority and lead generation performance. 

With a 30+ year career in sales and digital marketing, having set up over 25 businesses, I educate individuals and teams to maximise their use of LinkedIn®, connecting people and a process to enable them to build trust, loyalty and advocacy, leading to business growth.

HERE'S HOW I DO IT ⬅️ 

🌶️  I take a high-level consultative approach to understand your business development challenges.

🌶️  I deliver training to show you how to leverage LinkedIn® to achieve your goals. This often includes Business Owners, Directors and Managers in Business Development, Marketing, Leadership Development, Consultants and HR.

🌶️  I deliver training that leads to a MEASURABLE  📈 success for YOU and YOUR team. 

🌶️  I combine over thirty years of experience in setting up, running, managing, and occasionally selling businesses to help you be successful.

➡️ Successful relationships are generated by building trust, one step at a time. ⬅️

Let’s meet over Zoom for an initial discussion. 

Email me at nigel @ valueexchange.co.uk or pick up the phone: ☏ +44(0)7976 894 353

To learn more, visit: 👉 https://www.valueexchange.co.uk

🚀  I have one simple aim - to help my clients achieve their goals! 🚀

My reputation relies on it! Please see my Recommendations for verification! ✅

I look forward to working with you. 🏆

Please note: My LinkedIn® consulting services are independent and not sponsored by the LinkedIn® Corporation. My tips and advice are based on my experiences and client successes on this platform.

I am the proud Chair of the Community Foundation for Calderdale (CFFC).

#LinkedInTraining #LinkedInStrategy #LinkedInConsultant

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The Battle

April Dunford

Nigel Cliffe

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