Certified Executive Coach (ICF) | I help women leaders amplify their performance + presence to become Executives | Wife & Mom of 3 | Exec Group Coaching Program launching in Aug 2024 | Book a call today ⬇️

Apply to work with me for Executive Coaching: https://linktr.ee/executivematerial For Brand Partnerships (brands only) please email me at team@aprillittle.co 

April Little

Only 2 Black women currently run Fortune 500 companies. 

I felt genuinely excited seeing Latriece Watkins named President and CEO of Sam’s Club because moments like this still feel… rare.

Right now, women lead about 11 percent of Fortune 500 companies, and only 2 of those women are Black.

It means we still have a long way to go. 

I know someone will read this and comment, “The most qualified person gets the job,” but if meritocracy actually worked, the C-suite would be far more diverse than it is today.

Latriece worked her way up inside Walmart over decades, which is the part people should pay close attention to.

We are often told to stay loyal, build credibility, and wait our turn, yet many women of color stall at the director or senior director level.

A few years ago, when Nike appointed a CEO after 32 years inside the company, I remember thinking that same result for women and women of color. 

So when someone does reach the highest seat after building REAL enterprise experience, it feels like a crack in a very rigid ceiling.

Sidebar: This is not about entrepreneurship, so feel free to skip this if corporate leadership is not your lane.

As an executive coach who works with women preparing for VP and C-suite roles, this is sooooo reassuring to see.

Keep climbing 🫡 

Image Credit: Essence

Exclusively on IG & TikTok: @iamaprillittle thru February 1st | Ex-HR Exec Helping Women Leaders Break the Mid-Level Ceiling Into Executive Leadership ($200k+) | 2025 Time 100 Creator

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Personal brand strategy for CEOs & C-Suites | 10Xing Executive Brands to increase revenue, build authority, and attract unicorn talent | Top 50 LinkedIn Creator 11th Worldwide, 3rd US | +94K IG | NYS M/WBE

There are two ways to build a business, a career, or a legacy in 2026:

1. Blend in. Get replaced.
2. Lead. Build a brand that's irreplaceable.

Most are stuck in the first.

Even brilliant executives. Successful founders. Industry experts with decades of proof.

Here's what no one tells you: Having expertise and a personal brand isn't enough anymore. 

You need the end-to-end system; positioning, brand strategy, and authority offers, working together to make you the only choice in your market.

Right now, you're likely leaving $100K-$250K on the table because:

• Your positioning sounds like everyone else's "I help" statements
• Your brand and business strategy aren't aligned (the expensive gap)
• Your offers don't reflect your true value or market position
• These pieces operate in silos instead of as one powerful system

The real problem? You're treating brand as decoration when it should be your business strategy.

Imagine instead:

Having positioning so clear that ideal clients find YOU. 
A brand strategy that drives every business decision. 
Offers that practically sell themselves at premium rates. 

All working as one ecosystem that builds your authority, revenue, and the freedom to live how you choose.

That's where I come in.

I'm the brand strategist who transforms high-performing leaders into irreplaceable market authorities. Using my Value DNA™ framework, I help you build the complete system, brand strategy, premium positioning, and authority offers that make you uncopyable.

Whether you prefer the energy of group (VIB), private, or done-for-you, I help you:

→ Build brand strategy that becomes your business strategy
→ Position and differentiate yourself as the only choice (not the best choice)
→ Design offers that align with your premium market position
→ Create the ecosystem where every element amplifies your value

The result? You stop competing and start commanding your category.

If you're ready to build the positioning and brand strategy that makes you irreplaceable, and add $250K+ through an aligned ecosystem that actually works, let's talk.

Pick your path below.

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The Battle

April Little

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taplio

The Battle

April Little

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}April Little's LinkedIn Performance

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