Arash Ghaemi

VC Lab

Venture Institute is a free, venture capital training program by VC Lab designed to train and educate the rising tide of new venture capital leaders. The venture institute program consists of two months of focused training, plus an additional two months of practical on-the-job experience which aims to enrich the knowledge base of venture professionals.

Venture Institute | Cohort IV

HeroSwap

Grew HeroSwap, an instant, anonymous cross-chain swap unlocking liquidity for DeSo and beyond. 

Built on DeSo, I forged partnerships with Sui, Solana, and Avalanche apps—teams embedded it, streamlining user onboarding and juicing DeSo’s ecosystem.

Growth Marketing

DeSo Foundation

GTM & Brand Positioning: Designed and executed go-to-market and brand strategies for DeSo’s Layer-1, refining messaging for both retail and institutional audiences: drove an 8× token rally, 1000% user growth, and 10M+ impressions newsjacking Elon Musk buying Twitter.

Marketing Ops from 0→1: Built PR, content, communications, and email-marketing workflows, creating a repeatable framework across multiple app launches.

DeSo Content Creation: Authored 40+ blog posts for DeSo, distilling complex Layer-1 blockchain and DeFi concepts into clear, engaging content across web, social, and educational channels that resonated with retail and institutional audiences.

Ecosystem Alliances: Forged cross-chain partnerships with Sui, Solana & Avalanche applications.
Influencer & VC Outreach: Initiated programs to onboard VCs and KOLs. Entrusted to go on AMAs/podcasts and contributed to awareness and user growth.

Social & Community: Helped manage and educate the community, engaging app builders and co-marketing with the ecosystem to help them GTM.

Growth Marketing Lead

Openfund

Growth Marketing 

Darwin & Goliath

Partnered with Darwin & Goliath’s CEO on growth and UX strategy. 

Building a platform to boost loyalty programs—think quality, reusability, longevity—for deeper consumer ties and higher lifetime value. Shaping digital marketing, SEO, and content for its launch.

Advisor

Lazer Defi

– Advised the Lazer DeFi team on growth strategies to drive token and NFT sales

Lead Growth Strategist

Atlendis Labs

Crafted website copy for Atlendis Labs, an Ethereum DeFi protocol targeting institutional investors. Blended SEO keywords with sharp, investor-focused content for JellyFi’s main site—contract role.

Copywriter

The Defiant

Teamed with Camilla Russo, founder of The Defiant, a top Ethereum media outlet, to craft a paid search strategy. Built and ran campaigns across Google, Facebook, and LinkedIn—3-month contract gig.

Paid Media and Guest Author

Two Prime

Multi-Million AUM Inflows: Led rebranding and institutional GTM campaigns that generated multi-million-dollar capital inflows from hedge funds and family offices.

Viral Institutional Report: Produced an Ethereum market deep-dive report that achieved 3M+ Twitter impressions and converted into 1,000 high-value leads.

Multi-Channel Funnels: Architected and optimized marketing funnels across Google (SEO/SEM), X (formerly Twitter), LinkedIn, YouTube & Email, accelerating lead capture and AUM conversion.

200% MoM Organic Growth: Implemented SEO strategies and on-page optimizations that drove 200% month-over-month growth in organic search traffic for investor-focused content.

Director of Strategy

The Integer Group

Entrusted to lead SEO for Starbucks, the agency’s fastest-growing, most lucrative account—doubled ecomm and Google search YoY with a mix of foundational and advanced tactics. 

Reverse-engineered Amazon’s algorithm to craft a title tag formula for thousands of product pages, spiking rankings and sales across Amazon, Walmart, and Target. 

Teamed with UX to boost design and conversions, built data-driven quarterly reports for execs, and shaped internal SEO processes—guided a creative agency into a digital powerhouse.

Senior SEO Manager

I'm a 0-to-1 growth marketer who architects the engine that attracts and activates developers, users, and capital, turning a protocol's vision into a thriving, self-sustaining community.

I pair Fortune-500 brand craft with hands-on crypto & AI growth campaigns.

Career highlights:

- Built DeSo (layer-1 blockchain) marketing processes from zero to one, including comms, PR, email, and content-driven rebrand, token rallies, and user spikes.
- Sparked significant price action for the token, went viral newsjacking Elon Musk buying Twitter
- Doubled Starbucks’ ecomm and Google search YoY, ignited sales on Amazon, Walmart, and Target, crafted data reports for executives.
- As Bitcoin hedge fund Strategy Director, I pivoted retail to institutional. I co-wrote an Ethereum report that flipped the script and went viral, pulling millions in AUM.

Strengths:

- Growth Marketing & SEO
- Comms & Content Strategy
- Copywriting & PR
- Social + Video Creation
- GTM

I thrive on driving results and unpacking trends, especially in crypto and AI.

Reach out to connect, collaborate, or dive into the industry. 

Check my recs below for the real take on working with me!

Ash Ghaemi

Productora Undertango

Productora Artística enfocada en la estética del tango en la triple frontera entre Puerto Iguazú, Foz do Iguaçu y Ciudad del Este.

IG: www.instagram.com/undertangoclub

Director General

La Crítica Literaria

"La Crítica Literaria" [LCL] 

Un canal de youtube de análisis de obras literarias.

A continuación el link de este espacio de conocimiento:
https://www.youtube.com/channel/UCf6raO_lN8SzleutiDqlShQ

[LCL]

3 minutos con la realidad

"3 minutos con la realidad" [3in]

Un espacio de análisis e indagación filosófica

A continuación el enlace a este espacio de conocimiento:
https://www.youtube.com/channel/UCh-Z3sPD0OFmkii1Bt6iaDA

[3in]

El Ágora del Aprendizaje

"El ágora del aprendizaje" [ag]

Un espacio para el trabajo de técnicas de aprendizaje y memorización

A continuación el enlace a este espacio de conocimiento:
https://www.youtube.com/channel/UC_YO7JkAaY6HYqfPShxQJlw

[ag]

Director Artístico

Es lo que es

Director y guionista

Radio Cataratas

Redactor de la columna cultural "Suero Antiofídico"

Columnista

Variopinto ltda. cia.

Redactor creativo en la agencia de publicidad ecuatoriana Variopinto
(https://www.facebook.com/variopintopublicidad) 

Encargado de la redacción de los micros informativos de Refinería del Pacífico Eloy Alfaro y Organización Odebrecht.

2 de los 5 Guiones aprobados y publicado por la empresa: 
https://www.youtube.com/watch?v=Wo64r6xMVwY 
https://www.youtube.com/watch?v=vQwMmmjovsg

Guionista

Diario "El Nuevo Iguazú"

Encargado de la revisión gramatical, ortográfica y de estilo de los artículos publicados en el diario.

Editora: Jorgelina Bonetto (jorbonetto@hotmail.com)

Corrector literario

Hello, I'm a project management specialist with a broad spectrum of interests and activities that span various industries. Some key aspects of my profile include:

Productions of Shows and Performing Arts: UnderTango is fundamentally rooted in the world of dance, specifically #tangoelectronico . We are engaged in comprehensive artistic project management, covering direction, production, and the coordination of various artistic elements.

Technology and App Development: UnderTango is in the process of developing a social media app to connect the Tango community. This places us within the tech industry, specifically in the realm of app development and social networking platforms.

Cryptocurrency and Blockchain: With the development of UnderTango Coin, we're also part of the cryptocurrency and blockchain industry. This involves the creation and management of digital assets and blockchain technology.

Art and Creative Expression: UnderTango is deeply connected to the world of art, not just through dance but also through the exploration of generative art using programming languages and AI. Our role includes artistic direction and project management in these creative endeavors.

Philosophy and Logic: The philosophical and logical investigations that are part of the UnderTango project place it within the realm of academic and applied philosophy. This includes the exploration of concepts like self-referentiality and the development of a numerological system.

These industries represent the diverse range of interests and activities that the UnderTango project encompasses, including our integral role in artistic project management and direction.

taplio

The Battle

Ash Ghaemi

Pablo Guillermo Cieslik

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