Blynk Consulting

Results-driven CEO with a proven track record of success in the ecommerce industry. Overseen a diverse portfolio of 40+ e-commerce clients, and generated tens of millions in revenue for ecommerce websites since 2018.

~ Leading a digital marketing agency specializing in e-commerce sales, overseeing a portfolio of 40+ clients and generating tens of millions in revenue.
~ Spearheading brand revitalization, website migration, and conversion rate optimization, leading to substantial increases in client sales and retention rates.
~ Implemented strategic marketing campaigns, leveraging data analytics and customer insights to drive targeted and effective strategies.
~ Developing and executing lead generation techniques, growing email lists and re-engaging customers to drive repeat business.
~ Optimizing paid marketing channels to drive new customer acquisition at targeted ROAS, resulting in increased profitability for clients.
~ Building and managing a team of marketing professionals, fostering a collaborative and results-driven work environment.
~ Continuously testing and refining marketing strategies to adapt to changing market trends and client needs.

Some of my achievements:

~ Over $5Mil in ad management, and over $25M in client generated sales for FY2023.
~ Built over 25 e-commerce websites and implemented customer oriented CRO methods, resulting in optimized user experiences and increased conversion rates.
~ Generated a 300% increase in revenue surpassing $3.5 million in year 2 for a client, through website migration and improved paid advertising strategies.
~ Handled catalogs over 25k SKUs with complex variables and overcame challenges to ensure accuracy & efficiency.

Chief Executive Officer

iTechdeals

iTechdeals a consumer electronics ecom store.

~ Mastered Google Ads in the first month, driving a 40% revenue surge for four consecutive months by identifying & targeting top-selling items.
~ Expanded advertising channels, unlocking additional growth.
~ Revamped RMA protocols saving the company thousands in the process.
~ Extended online presence to Amazon and Walmart, as well as taking on CRO initiatives and price testing strategies.

Channel Management & Online Marketing

The King of Deals

Launched an entire eBay department, starting small and scaling up, achieving $XOk MRR in 3 months.
Built an assembly line for sorting, inspecting, and handling new inventory from the ground up.
Listed 20k SKUs in 6 months, overseeing shipping and fulfillment, and setting up a customer service team.
Expanded onto the Walmart marketplace, further expanding company revenue.

Marketplace Manager

Tiger Supplies

Content writer for advanced surveying construction equipment. Requiring advanced research and unique content for the site.

My first contact with SEO, learned it all on the job.

Content Writer

PowerLutions Solar

Sales

Ecommerce CMO | More DTC Sales | The Ecommerce Adventurer | Bringing Passion & Trust To Ecommerce |💡 Lighting up websites!

It's raining it's pouring your wEbSiTe is snoring 😴

You've set out to scale your Ecom website…
But sales are disappointing, ROI is tight, and margins even tighter, social media isn't working for you, and you’re totally lost about ads and marketing. 
YOU’VE got great products, so what's missing?

Well, scaling your site is no different than scaling Mount Everest 🏔️

It's a journey.

Here's how our team would prep your e-commerce store for this journey.

1. Your website is like your tent, your survival shelter - we’ll build and streamline that for you so customers don't get blown away in the wind 🍃

2. When hiking, it's vital to keep an eye on the weather - Your conversion rates are no different - we always keep an eye on the forecast i.e. data.

3. You’d get tired pretty fast if you didn’t optimize what's in your backpack - We’re obsessed with CRO (conversion rate optimization). Optimize optimize optimize... or you’d find yourself right back at the bottom of the mountain.

Here's what else we'd take along for the trek.

Flintstones: Let's ignite your marketing and set your sales on fire!

Yoga Mat: A daily dose of SEO meditation🧘‍♂️, consistency will take you to new heights.

Camping Food: Feed your flock 🐤🐦🦆 along the way via email & social. Keep them energized, and they'll follow along for the ride.


Dump out the rocks that make your business feel heavy and sluggish, and let us optimize your pack (aka your website) with ALL the tools you’ll need to reach the summit!

Ready for an adventure? 🎒

Contact us for a free consultation.
info@blynkconsulting.com

01/01/2024

Aron Lev

Lucia Kanter St. Amour

Under the Sisterhood

UTS is a social impact company that addresses the critical gaps in women’s health education, diagnosis, and treatment. As CLO, I'm responsible for: legal guidance on general business operations, partnerships, and organizational practices; contract review and negotiation with vendors and partners; policy development ensuring legal, ethical, and privacy compliance; risk awareness and mitigation; recommending practical strategies that project the organization’s integrity and vision; addressing potential legal issues related to employment and board members; liaising and supervising outside counsel; partnering with cross-functional teams to effectively communicate the organization’s mission, support its programs, and amplify its social justice initiatives.

Chief Legal Officer

Pactum Factum

Chief Legal/Negotiation Officer for various corporations, NCAA athletes, and organizations; U.S. mediation liaison to Supreme Court of India 2022-2023; have mediated/negotiated 1000+ cases; host of "Forces of Good" podcast. Seasoned employment law and negotiation expert. Pactum Factum Press publishing.

Attorney | CLO | Publisher

UN Women

VP, San Francisco  - the birthplace of the United Nations in 1945. UN Women USA is the official, membership-based non-profit organization that raises funds and awareness for UN Women, the United Nations agency that advances gender equality and female empowerment globally.  Events and projects include: Cities for CEDAW a nationwide, grassroots effort to encourage local governments to become more gender equitable; EVAW - an effort to End Violence Against Women; The Gender Equal Pay coalition; HeForShe, a social movement campaign providing a systematic approach and targeted platform through which men and boys become agents of change for the achievement of gender equality; Women In Climate Change Gender Action Plan; Bi-annual Global Voices Film Festival

Vice President - UN Women USA

Spectrum Strategies for Autism

501(c)(3) non-profit organization providing sibling programming; and rescue dog matching, placement and training to families with children with Autism and other special needs.

University of California, College of the Law, San Francisco (formerly UC Hastings)

Teaching:  Negotiation / Mediation Clinic / Mediation Certification for Professionals / Special Education  Law. 2003-2012 taught regular course(s) on-site each semester. I tried to retire, but noooooo. They wouldn't let me 😂 2013-present continue on faculty as hybrid (remote and on-site) coach and instructor

Law Professor (Adj.)

International Chamber of Commerce

Serving as judge and mediator for ICC mediation competition in Paris, France

Mediator and Judge

University of California, Berkeley - School of Law

Teaching Negotiation practical skills course and supervising independent studies

Lecturer

EEOC

One of the small team of original designers of the Equal Employment Opportunity Commission’s pilot mediation program in 1996 for the San Francisco Regional Office, and later mediated EEOC cases from San Jose to Sacramento

Mediator

Judicial Council of California

In-house employment law attorney for the Judicial Council of California, Administrative Office of the Courts (AOC), the policymaking body for the entire California court system for 58 counties and the Supreme Court of California. I advised the Judicial Council, the Chief Justice of California, and trial and appellate court judges and court officers, contributing to major policy and legal decisions on employment and labor issues that affect the entire judicial branch of California. During that time, I was also selected by the California Division for Judicial Education and Research (CJER) as a representative attorney for the judicial branch to conduct ongoing discrimination and harassment training through live, televised, satellite broadcast programming to court employees statewide. The target 20,000-member audience consisted of judges, human resources professionals, court directors and court staff. Broadcasting live with a studio audience, I also co-hosted CJER’s production of “Dr. Martin Luther King, Jr.:  A Celebration of Justice,” as part of the Division’s Continuing The Dialogue television series. The content of many of the broadcasts drew upon expertise in the field of Civil Rights and various discrimination and fair employment laws.

Attorney - Office of the General Counsel

Orrick, Herrington & Sutcliffe LLP

Upon dissolution of boutique labor & employment firm in San Francisco, joined Orrick's Employment Law group and handled all aspects of litigation and client counseling. Closest clients I worked with included Gap, Apple, Oracle, Electronic Arts

Employment Litigation Attorney

VP Emerita UN Women | Attorney Action Figure 🦸🏻‍♀️ | Arresting Author | Chief Negotiation Officer | Plucky Podcast Host | Irreverent Int'l Keynote | "What Box?" Bellwether

📚 World domination through literary seduction. Elegant. Defiant. Irresistibly true. Are you ready for what's next (October 13, 2025)? MY WRITING IS ORGANIC USING REAL INTELLIGENCE (AI wishes it could write like me)

I'm not bossy. I'm BOSS. A UN Women VP, provocatrice, attorney/law professor turned negotiation GOAT . . .

(Buckle up. This is ..."a lot")

🦸🏻‍♀️ I help women harness the power of everyday negotiation—from conning a toddler into eating peas to running the boardroom. I authored the Little Black Dress of negotiation books. Why?

Because negotiation isn’t just for business. It’s everybody’s business 🧐

(But you don’t need me to “empower” you. Nor do I sell a “masterclass” or certification from my own “institute”)

🌍 World Mediation Peace Activist. Benevolent & incurable explorer (dubbed “creative savant”—you know who you are). A bit wild at ❤️‍🔥, I struggle with purpose and disrupt with goodwill—through advocacy, teaching, writing, broadcasting, philanthropy, art & sports.

🗣️ Polyglot. Passionate about people & social progress. JEDI agent (not a Star Wars ref). I’ve practiced law in private, public & non-profit sectors; have taught internationally, including over two decades as faculty at two University of California law schools.

I get that people are messy multitudes—and how they actually behave in conflict & decision-making.
What makes me next-level? Decades of deep experience in negotiation, behavioral economics, game theory, plus dope training in:

✔️ Emotional micro-expressions
✔️ Lie detection
✔️ Neuroscience & decision analysis

Oh, and I know the #1 most stealth negotiation skill. 😎

(Kinda like x-ray vision. Hint: it’s NOT “speaking your truth.”)

WHAT I’M NOT:

❌ A sales/marketing bro who built my expertise off a “masterclass”
❌ A brand
❌ Your income stream
❌ After your 💰 or approval
❌ One to trademark words. Ahem™ 🙄 (you know the type)

Special needs parent & dog whisperer—chaos doesn’t faze me, and persistence is my default setting. CEO of a 501(c)(3) nonprofit providing dogs & sibling support for families with special needs kids.

🫶 Turn-ons: Cake, shoes, pour-over coffee, decent literature
🤢 Turn-offs: NIMBYism, vapid buzzwords, elitism, posers

💡 Meyers-Briggs type? ENFJ-A (same 2% club as Obama & Oprah).

🕸️See more on pactumfactum.com, but TLDR: 
I’m 95% human Labrador (begs the question: what’s the other 5%?). Find it endearing or annoying. That's on you. Either way, I’ll be me because, as Oscar Wilde said, “Everyone else is taken.”

P.S.
❌ I don’t do casual Zoom coffee chats
✅ I’ve already overpaid it forward

taplio

The Battle

Aron Lev

S. Lucia Kanter St. Amour

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