Arsam Homayounfar

Helping Founders Grow on LinkedIn | Check About Section for Client Results

Helping Founders Build Their Personal Brand on LinkedIn

Case Study 1:

- 1.2M+ impressions in 180 days  
- Major networking opportunities with $B companies  
- Fully booked for 2024 on 5-figure monthly retainers  

Case Study 2:

- 1.5M+ impressions in 90 days  
- Ranked within UK's top 200 LinkedIn creators
- 9 leads per month (AVG) with a 27% closing rate  

P.S. If you're interested in similar results...

Message me

Our systems take 4 hours of your time (per month) to create content that delivers results like the ones above.

Founder

CODE University of Applied Sciences

Student Experience Coordinator - Orientation Semester

• Contributed to the development and renaming of the study program to align with the university's entrepreneurial vision.
• Provided competition insights and market needs to shape a new master's program.
• Designed and polished informative visualizations to improve efficiency of available data and semester planning
• Prepared presentations for information sessions and communications

Study Program Assistant (Product Management)

- Provided guidance and support to the new cohorts in their engagement and integration in project-based learning.
• Updated and maintained lecture materials for relevance and accuracy
• Collaborated with teams to fine-tune assessment presentations to better meet the qualification objectives

Orientation Semester Assistant (Product Management)

Walkable

- Studied the urban planning users and market trends, and led the team toward a more suitable direction
- Improved product positioning through data-driven market research and strategic product differentiation
- Collaborated with and managed the product and brand identity development and developed sales deck
- Converted technical debt into a task distribution motivator
- Gained innovative insights and generated leads through attending expos and conferences

Product Strategist

Razor Group

- Successfully validated product-market fit through competitive analysis and customer feedback
- Collaborated with and managed internal and external stakeholders
- Improved product profitability by integrating data-driven insights into marketing and pricing strategies

Product Growth Intern

foodspring

- Converted stakeholder requirements into product modifications and developed an online tool
- Held daily standups with the development team
- Managed sprint efficiency and the backlog by implementing my studies
- Provided a structured dataset for the engineers

Working Student - Product Owner

Lilo Sweets

Launched LIlo, an innovative semi-prepared sweets brand initially aimed at athletes and health-conscious young professionals. Rapid first-year growth allowed market expansion to meet new consumer needs and adopt opportunities targeting young mothers.

"Lilo, a lifestyle brand, seeks to enhance the mindset of its target audience regarding healthy living by creating healthy, semi- prepared snacks in small, single-serving portions. Additionally, the brand endeavors to educate people about what truly constitutes a healthy lifestyle, dispelling myths and making it clear that maintaining an active, healthy lifestyle is not difficult, but requires consistent practice."

Tooran Group

Tooran is a hospitality firm with a boutique hotel, three restaurants, and cafes, renowned for its consistent brand identity that showcases Iran's hospitality culture.

- Collaborated with creative agency in marketing campaigns and content teams
- Optimized and strategized pricing for frequent inflation rate breakouts
- Monitored and assessed customer experience of the boutique hotel to identify bottlenecks in service and plan new processes

Assistant Brand Manager Marketing

KhayyamCo

Using market insights advised SME clients on problem identification and defined marketing strategies for objectives. Collaborated with client teams to execute strategies and transfer knowledge, developed action plans, and managed marketing, design, and operations staff.
Some highlights:

Associate Consultant & Project Manager

Marketing School 

Program Consultant

Combined ongoing design studies with marketing training to conceptualize and deliver creative brand gifts aligned with the messaging and identity of Tehran Marketing School. Learned project management best practices to coordinate cross-functional teams for product marketing.

Product Designer

MGT Program Intern

I was deeply dedicated to equestrian life until my curiosity pulled me toward uncovering the invisible decisions behind the design of everyday things. I wanted to learn about and design products. 
	
With a strong criticism towards traditional education and a bias toward hands-on learning (rising from an athletic mindset), I diverged my focus from the limited degree program I was in to explore all things that give meaning to a product.

Parallel to designing products, I learned how strong brands are built to identify with. Narratives deliver value. Strategy is the glue.
Creative strategies in brand communications turned me into that odd person who rejects skipping YouTube ads and reads every ad poster in U-Bahn stations. I enjoy reverse-engineering the thinking behind a campaign.

Along the way, I applied my product lens in various industries to design business concepts, one of which was my own—a self-funded tasty experiment to test myself and whether my envisioned concept could live beyond a pitch. It did. Kind of. Enduring the everloving economic chaos of Iran -where the currency devalues faster than a ripe avocado- built my tolerance for instability, and eventually, shutting it down also taught me more than any course ever could.

Moving to Germany, it was time to give this complexion of experience a name. I began studying Product Management while continuing to work in the EU startup ecosystem. 
I discovered my strengths in product discovery, design strategy, and spotting socio-economic behavior patterns. 

Meanwhile, I had the chance to engage with academia in a safe and functional space at CODE. This positive impression grew a new special interest in me for human cognition and learning types. I reevaluated my black & white criticism of academic education.

Ironically, I now contribute to the same kind of learning environment I once challenged.
I design programs and learning experiences that are meaningful, context-aware, and closer to the realities of an entrepreneurial vision in the age we live in.

Side note: Physical products are underrated.

Cheers.

taplio

The Battle

Arsam Homayounfar

Armita Banihashemi

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?