Helping startups to scale 🦄 ✦ Driving Halo Lab 7 → 8-figures ARR & having fun ✦ Founder with Design in ❤️

I run Design & Tech Agency helping brands become TOP 1%.

✦ $530 M raised + 9-figure exits by client startups 
✦ 500+ projects delivered
✦ 99+ international awards
✦ 4.9 / 5.0 average rating on Clutch from 80+ verified reviews

This is a real impact in numbers.

—

Over the past 15 yrs I’ve been shaping digital products and brands for category‑defining companies — from NOKIA and OPERA to high‑growth SaaS and Web3 start‑ups.

My core focus is design leadership at scale: I enter as a strategic partner, craft a vision, and lead multidisciplinary teams all the way from concept to launch.

—

I specialize in:

⤷  B2B SaaS Product Design | Guiding startups and enterprise spin‑ups from 0 to 1 — turning complex tech into intuitive, emotionally resonant experiences.

⤷  High‑Performance Digital Presence | Building conversion‑focused brand websites that turn first impressions into lasting growth.

—

Have BIG idea in mind?
Contact me directly: inquiry@halo-lab.com

Artem Borysenko

UAE's Top 1% HR Creator | Helping international companies set up HR-compliant, people-centric operations in the UAE | Host of UAE's 1st HR Podcast | Follow for insights on HR Best Practices & UAE market entry.

HR compliance in the UAE is layered. 😐

Multiple labour laws, free zone regulations, and local practices all work differently from other markets. 🌍

That's where I come in. 😎

I work with international companies expanding here and UAE-based businesses growing their teams, turning compliance into clear, practical steps that make HR work for the business.

I’ve spent 20+ years in HR — 5 of those leading S&K HR Consulting, and over a decade before that in corporate HR roles with Etihad Airways, Cleveland Clinic, and King's College Hospital London. I know how global businesses think, and I know how HR really works on the ground in the UAE.

By day, I lead S&K HR Consulting, where my team and I help international companies set up and grow in the UAE, while supporting local SMEs that want HR frameworks they can actually use. Our work is hands-on, practical, and always grounded in UAE labor law.

By night, I co-host The HR Sisters Podcast, where we share real stories and practical insights on all things people and culture in the UAE.

💼 Here’s how I help:
✅ Guide global businesses through HR setup in the UAE — from contracts to compliance.
✅ Support SMEs with practical, tailored HR frameworks that work in real life.
✅ Simplify UAE labour law and translate it into clear, actionable steps.
✅ Build better workplaces with the right policies, documents, and people systems.

🤝 If you're setting up or expanding to the UAE and want to build HR Compliance in your business from Day 1, let's connect.

(And check out The HR Sisters Podcast for weekly insights, honest conversations, and no-fluff advice on building compliant businesses in the UAE)

Desma Rovina D'Souza 🎙

For a long time, I measured myself by visible success.

Titles. Revenue milestones. Client wins.

The kind of things you can screenshot and celebrate.

And yes, those moments matter.

They show progress.
They signal movement.

But some of my biggest growth seasons looked… 
... unimpressive from the outside.

No major announcements.
No flashy milestones.
Just quiet work.

Learning to sit with uncertainty without panicking.
Learning to say no without over-explaining.
Learning to stop chasing validation and start trusting my own judgment.

No one claps for that.

There was a season in my journey where externally, it looked like I was standing still.

Internally, I was rebuilding how I think.
How I lead.
How I handle pressure.

Visible success expands your profile.
Internal growth expands your capacity.

One gets attention.
The other sustains you when things get hard.

Now, when things feel slow on the outside, I don’t rush to label it failure.
Sometimes it’s just a deeper layer forming.

The wins people see are often supported by the growth they never will.

______
Hi, I'm Desma and I help global businesses entering the UAE market build compliant, culture-driven HR infrastructure that people trust.

taplio

The Battle

Artem Borysenko

Desma Rovina D'Souza 🎙

Followers

Posts

Engagements

Likes

Performance ScoreDesma Rovina D'Souza 🎙's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Artem Borysenko

Desma Rovina D'Souza 🎙

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Desma Rovina D'Souza 🎙's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDesma Rovina D'Souza 🎙's LinkedIn Performance