Artem Chetverykov

ArtemChetverykov.com

I develop GTM strategy and comprehensive planning for founders and marketing leaders launching new products and accelerating revenue.

Product Marketing Consultant

MyCircles

At MyCircles we're building enterprise-quality LinkedIn solution for research, growth and lead nurture.

Co-Founder

Handshake

*Increased Enterprise/MM ACVs by 30% and helped drive the company's growth to $100M ARR.
*Improved long-term retention by 5%.
*Oversaw GTM for 50+ products.
*Led yearly roadmap planning, sales enablement, and integrated marketing campaigns.
*Hired, managed, and mentored a team of 8 (2 promotions).

Sr Director of Product Marketing and Growth

Indeed.com

*Launched Hiring Platform, Events, and IQ into Enterprise/Strategic segments, driving 100s of millions in ARR.
*Doubled revenue for SMB Resume product with PLG.
*Promoted to lead all Enterprise product marketing within 6 months.
*Hired and mentored a team of 11 (3 promotions).

Director of Product Marketing

Google

*Launched Hire in the US, UK, CA and grew the business from 0 to $30MM ARR.

Head of Marketing and Outbound sales, Hire by Google	

*Drove 25% of all North American hardware (Pixel, Home, Chromebook) sales and managed a $100M marketing plan.

Head of Marketing, Hardware

Built a web production and optimization team of 20; led redesign of G Suite, Google Cloud Platform, and Google for Education websites. Boosted trial conversion by 50% for G Suite and Google for Education through experimentation, and achieved a 175% QoQ organic trial growth for Cloud Platform via SEO optimization.

Web Product Manager at GCP and G Suite

Led product launches, experiential campaigns and retail partnerships.

Product Marketing Manager, Google Wallet

Led customer acquisition and education for Ads and Search in EMEA emerging markets.

Product Marketing Manager, Ads

GTM Strategist | Ex Google, Indeed, Handshake Sr Director of Product Marketing | MBA

🚀 Honored to be recognized as the #6 Top Product Marketer in the US by Favicon: https://www.favikon.com/blog/top-product-marketers-us 

I help founders launch products and drive revenue.

How I do it:
- Deep research
- Winning Messaging
- GTM strategy and plan
- Testing in the wild
Bonus: Helping you with LinkedIn Social Selling (via MyCircles Social Selling Co-pilot)

My Corporate Track Record:
💵 Scaled Google Hire from $0 to $30M ARR.
💵 Increased Handshake's average enterprise deal size by 30%.
💵 Successfully launched five $100M+ products at globally recognized tech companies.

What My Clients Say:
🗣️ "Artem's ability to clearly articulate strategy and provide actionable insights was a key component of our success...His approach helped us find a new monetization path, refine our product, GTM and drive revenue." - Juan Bourgois, CEO @ Jobgether(Ai Powered Recruiting Platform)
🗣️ "Founders looking for a strategic thought partner in product marketing - Artem is your guy!...Artem delivered a new messaging framework and built a detailed marketing guide for our team that drove a significant revenue uplift." - Eugen Mizin, CEO @ Jobtoday

👉 Schedule a complimentary consultation or learn more: https://artemchetverykov.com/

Specialties: Product Marketing, Go-to-Market Strategy (GTM), Product Strategy, Market Research, Audience Insights, LinkedIn Growth, B2B SaaS Marketing, New Product Launches, Market Entry, Revenue Acceleration, Founder & CMO Advisory.

C1X Inc.

Product Manager

Product Marketing Alliance

The Product Marketing Alliance exists to create a space to help individuals and organizations drive company-wide alignment around product marketing as the scalable, sustainable source of business growth.

Member

gSarc - Alumni Network 

Implemented excellent coordination and planning abilities to effectively work with the SMP Team and all departments (first to final year) to achieve program objectives and completed the program efficiently and effectively on schedule.

Student Mentorship Program Lead

Epitome.ai

Coordinated the entire product marketing aspect of the company, managed the marketing calendar, implemented GTM strategies, created and executed marketing campaigns and developed social media content for both B2C & B2B segments.

Product Growth Executive

Successfully handled social media accounts and digital marketing channels by creating and executing content strategies, growing engagement, and increasing the brand's reach from 300 to 1k+ followers within 6 months, and delivered successful campaigns with increased open rates.

Product Growth Intern

Vaave

Developed strong relationship-building and networking skills by connecting with alumni for the student's growth and development.

Intern for Alumni Relations Cell

Meet Akshaya, the Growth & Strategy enthusiast you've been looking for. As a Product Growth Executive, she’s all about striving to push boundaries with innovative ideas and executing them flawlessly. But what sets her apart is her unwavering work ethic and commitment to excellence. 

When she’s not busy strategizing, you can find her volunteering, spreading positivity and embracing the startup culture. With her leadership and organizational skills, she’s always up for a challenge, especially if it involves event management.

She’s also a bit of an art and culture fanatic, and her voice is pretty great too! (that’s what people told) and she’s always on the lookout for new ways to express her creativity and make her voice heard.
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Ohh, now that’s a cool introduction to her! 

So yeah! That’s me!!! Akshaya here, currently on the hunt for my next Product Growth adventure. If you're looking for someone with a passion for Growth & Strategy, exceptional work commitment and an unshakable work ethic, let's connect and talk Growth!

taplio

The Battle

Artem Chetverykov

Akshaya Arunkumar

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