shoppin'

if pinterest and google had an ai powered baby that could shop, raised pre-seed $1M

founder; cto & cpo

Self Employed

built autonomous agents and consumer product experiments with ai

ai research engineer

Stealth

tried a few ideas around consumer social networks & products targetting genzees

founder mode

building the 100 people 100 billion dollar ai-powered company from india

Utsav Soi

The Juicer

For years, I've struggled with building a lasting online brand.

2020: I made my first sale online of $2.23.
2021: I made my first $1k/mth and quit my job.
2022: I lost 80% of my blog revenue overnight.
2024: I pivoted to an email newsletter.
2024: low profits forced me into a 9-5 again. I was humbled...
In 2025, I lost access to my e-commerce store overnight.

My 5-year battle taught me these lessons:

Never build my businesses on rented audience.
High financial pressure causes anxiety.
Build AI systems that can scale.

I didn't want others to waste 5 years.

So I'm helping busy 9-5 solopreneurs build a LinkedIn side hustle on autopilot using AI.

On platforms they ACTUALLY own, for a lifetime!

Want to build a sustainable side hustle on LinkedIn?

DM me "Side hustle" and let's have a chat :)

Founder

SingHealth

Data Analyst

Justjooz

Singapore General Hospital

IMDA

Agency for Integrated Care (Singapore)

Duke-NUS Medical School

Data Analyst & AI Enthusiast | I teach AI automations for businesses

I teach 9–5 professionals how to start a LinkedIn hustle in their 5–9.

NOT with burnout...

But with a simple LinkedIn Selling System that works while you’re working full-time

And with an hour at night.

A while back, I was in the same place:
✅ Full-time job in data
✅ A growing interest in AI and personal branding
✅ And zero clue how to show up online without sounding robotic

All while in my 9-5!

So I did what most do — I posted inconsistently, got overwhelmed, and burned out.

Until I built a system that actually fit my life.

That system helped me:

Grow my 20,000+ strong LinkedIn audience.
Launch a product that sells while I’m in meetings.
And teach hundreds of solopreneurs to do the same.

Now I help 9-5 solopreneurs set up their content foundation using:

Clarity around your niche (based on lived experience)
Simple systems for showing up consistently
Smart prompts + templates to save time (and sound like you)

Sounds like you?

I've got just what you need to start.

Grab The Solopreneur Operating System, the OS that will help you run and scale your LinkedIn Solopreneurship journey:

👉 https://thejuicer.io/os

Let's get your side hustle going today.

taplio

The Battle

Utsav Soi

Justin Chia

Followers

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Ready to grow your LinkedIn presence?