Fuel50

VP of Marketing

Pavilion

Pavilion is a private membership for high-growth operators who are looking to thrive in today's evolving business world.

Executive Member

Banzai

Banzai is a marketing technology company that enables businesses to create, deliver, and analyze engaging experiences with their audience. An engagement marketing experience attracts, engages, and delights audiences by driving audience participation, and being more personalized than traditional marketing and sales tactics. Our software platform features integrated applications to help businesses drive registrations to their experiences, host engaging experiences, and analyze the audience's journey across all marketing channels. These integrated applications include live and automated webinar promotion, live and automated webinar hosting, landing page content management, email automation, multi-channel attribution, and analytics.

Deep dives with the leaders in SaaS. This isn't a fluffy podcast. We're getting into the tangible, actionable ways you can leverage marketing to grow your business.

Check out the podcast here: https://learn.demio.com/podcast-categories/saas-breakthrough/

Host, SaaS Breakthrough Podcast

Director of Marketing

#GirlsClub

#GirlsClub is committed to changing the face of sales by empowering more women to earn roles in leadership helping reverse the zero growth trend of women leaders in sales. We address this by providing a cross-company community + a six-month exclusive training program. We value inclusion, education, hard work, and spirit.

We believe in the power of role models and integrity as passionately as we do authenticity and imperfection. We are initiative takers, people developers and esteem builders. We hold true that opportunity is abundant, and a community of support and encouragement will shine a light into corners where scarcity may still exist. We celebrate trail blazers, risk takers, working moms, and every single woman in the World who listened to her little voice that said, “More” and then did just that.

#GirlsClub Mentor

RevGenius

RevGenius is a community of revenue generating sales and marketing professionals brought together to learn, share, support and grow with each other.

Check out the podcast here: https://podcasts.apple.com/us/podcast/the-revenue-podcast/id1537439173

Sign up to join RevGenius here: https://vrlps.co/iLyyvJ0/cp

Marketing Host, The Revenue Podcast

Soft Robotics Inc.

- Contributed to development and implementation of new GTM Partner Distribution Channel including (but not limited to) the design and execution of onboarding/training/education programs as well as ownership of the strategy, key results and execution of the associated Channel Marketing Program.
- Consulted ~40 Channel Partners on Marketing and Business Strategy
- Planned and executed first ever Soft Robotics Partner Conference – in Ireland
- Designed downstream OKRs and KPIs
- Increased SQLs from Q4 2019 to Q1 2020 by 47.5% and from Q1 to Q2 2020 by another 2.2%

Senior Marketing Manager

- Led all downstream marketing and sales enablement strategy, execution, analytics, operations and results. Included (but not limited to) lead management, content management, social media, website, demand generation, all events and tradeshows, education and training and channel marketing.
- Set strategy for all marketing channels and forms including social media, blog, long form content, partner content, sales enablement, email marketing, videos, webinars, events and more
- Responsible for development of internal and external training, education and communications through powerpoint presentations, video, email newsletters, digital asset management and more
- Designed and implemented all processes, workflows related to marketing, lead management, channel and sales enablement
- Implemented the Gripper Guys Campaign, distinguishing a new brand for Soft Robotics - maintained a 43% average email open rate over a one year period

Manager, Marketing

- Designed and created entire Marketing Program including implementing and building multiple CMS and Marketing Automation platforms (Marketo, Hubspot and Salesforce)
- Responsible for sales and marketing operations and analytics as it related to aggressive and growing sales revenue goals.
- Ensure Sales and Marketing alignment in processes and operations spanning multiple systems

Commercial Operations Manager

- Employee #10 at Soft Robotics
- Managed a fast, start up office as well as calendar and objectives of Chief Executive Officer

Executive Assistant To Chief Executive Officer

Great Hill Partners

- Promoted to EA from Meeting Services Position – the first person in the company’s history to ever be promoted internally to this position
- Managed and scheduled complex domestic and international travel arrangements, internal and external meetings, general calendaring, and expense reports for two managing partners, two vice presidents and two associate investment professionals
- Stayed organized, flexible, efficient and positive in a high paced environment with constant change
- Collaborated with team to ensure the highest level of customer service
- Communicated with high level executives and leadership teams with professionalism and discretion

Executive Assistant

- Maintained a busy and evolving corporate calendar of multiple meeting rooms, supporting the entire firm
- Managed catering and ordering responsibilities to ensure the highest customer service for all meetings and guests

Meeting Services Coordinator

Bad Habit Productions, Inc.

Bad Habit Productions, Inc. is a 501(c)3 non-profit theatre dedicated to creating dynamic, innovative productions. We celebrate literary merit, examine human nature, and explore imaginative design. BHP is committed to providing audiences with high-quality, professional theatre experiences that are accessible and affordable.  We foster new talent in the Boston theatre scene, thereby encouraging a vibrant, connected environment for artists while enriching the Boston arts community.

www.badhabitproductions.org

Assistant to the Producing Artistic Director

Company Manager

Namaste Boston (DBA Om Boston)

A registered LLC that offers marketing to local yoga studios and wellness centers through the website, newsletters and social media of Om Boston. Studios and wellness centers promote their upcoming trainings, workshops, classes and events through Om Boston, while practitioners can use Om Boston as a one stop shop to see all upcoming happenings in their area. A monthly newsletter circulates to over 1400 subscribers detailing the month's events.

Co-Founder and Owner

VP Marketing at Banzai 🔥 Marketing | Brand | Communications

Results oriented and revenue-driven marketing and business executive. Experience within a wide range of disciplines including demand generation marketing, operations and analytics, channel development and marketing, sales enablement/training/education, brand and communications, and business strategy. Very familiar with (and comfortable optimizing) platforms including: Marketo, HubSpot, Salesforce.com and more. Adds the most value when there is an opportunity to establish and cultivate crucial relationships with key internal and external stakeholders at all levels, fostering trust using emotional intelligence and business strategy expertise to deliver top quality results. Uniquely understands the challenges associated with small and start up businesses – especially as it relates to culture, leadership and business objectives. Extensive experience strategizing and consulting top level executives at businesses of all sizes. Highly experienced (and excited about) building marketing function from 0-1.

CORE BUSINESS SKILLS:
-Effective Marketing for Startups
-Sales Enablement
-Marketing Plan Development
-Strong Problem Solving and High Emotional Intelligence
-Marketing Automation Optimization and Implementation
-Inbound and Content Management
-Tradeshow and Event Management
-Channel Marketing
-Implementing and Onboarding New GTM Channels
-Marketing Strategy
-Setting Up New Channels with Cross Functional Team Members
-Using Data to Drive Objectives and Key Results
-Effective Communication and Public Speaking
-Leading with Empathy
-Designing Content that Addresses Challenges
-Identifying Barriers and Solving For Them

Ashley Levesque

The Customer Journey Maestro

If you can't beat them, join them. I have resigned from my own career as a freelance writer because AI is replacing people like me, and there's no point in waiting around for the inevitable. Now I'm focused on learning how business people can leverage AI. I don't yet have a service to offer around this, but I'm happy to discuss the practical applications of AI anytime.

B2B Strategy Advisor and Consultant

I specialize in building and executing content marketing strategies for companies seeking sustained revenue growth. My process is to create a customized messaging framework (aka, “brand story”), develop a content strategy and calendar, and execute the content strategy by building a content team and/or writing brand content.

Fractional Content Director

I love to write and create content of all kinds. My broad and deep experience across sales, marketing, and customer success gives me a unique perspective and the ability to write compelling content for just about any industry. My approach is to get the inside truth from the people behind each story, and I don’t believe in taking shortcuts. I write and publish for your customers, to engage them, educate them, and compel them to take action. The SEO stuff comes along for the ride. Let’s talk about your freelance writing/content needs.

Freelance Writer

I help B2B companies build and execute modern marketing strategies focused on customers.

B2B Marketing Advisor

Hire me on a full-time or part-time basis to up-level your go-to-market strategy. And it won’t cost you an arm and a leg.

Go-to-Market Strategy Advisor

Your customers have their own Journey that may not match your Funnel or Flywheel. If you want to understand their journey and be there when they need you, that takes work. Designing a customer experience that builds trust, now that's another level entirely. I'm here to help - on your journey.

Customer Journey Guide

On-demand expertise in marketing strategy, demand generation, content marketing, social media marketing, product and customer marketing, sales and marketing alignment, and customer success.

Fractional CMO/VP Marketing

CMO for Hire

Are you in transition? Starting from scratch or making a pivot to a new revenue growth strategy? My Virtual CMO services provide proven expertise to help you jumpstart sales, marketing, and customer experience prior to hiring executives and staffing departments. It's a low-cost, low-risk way to get the strategic advice you need.

Virtual CMO

Riptide Business Press

Ed Marsh and I have written a book, titled Common Sense Revenue Growth, that helps CEOs understand the digital and consumer disruption facing them today and develop plans to grow in spite of those challenges. Buy the book at www.commonsenserevenuegrowth.com.

Author, Podcaster and Consultant

Kuno Creative

Co-owned one of the first and most successful inbound marketing agencies, Kuno Creative. Grew the agency from a handful of talented marketers and designers to a 50+ person agency with clients ranging from national healthcare and technology companies to international consortiums and manufacturing giants. Specialized in marketing technology and sales enablement - helping companies fix leaky funnels and sales pipelines via strategy, marketing automation and optimized CRM utilization. Please visit Kuno's website, www.kunocreative.com for more information, or follow me on LinkedIn.

EVP and Co-Owner

Awakening Technology Company

Developed corporate websites from scratch using HTML/CSS, then created a proprietary CMS for creating client sites backed by a SQL database using ASP.net and later, Ruby on Rails.

Web Developer

Zydeco Energy

Independent oil and gas exploration company in Houston, TX. No longer in business.

Executive Vice President and CTO

INEXS

Exploration Geophysicist

Raytheon - GeoQuest

Product Marketing Specialist

Shell

Research professional working in electron microscopy for Shell Research and in geophysical interpretation research for Shell Exploration and Production.

Research Geoscientist

B2B Marketing Strategy Advisor With Company, Agency, and Freelance Chops

I retired in 2017 from a 40-year career, mostly in sales and marketing, for a variety of energy, manufacturing, and software companies. My penultimate position was co-owner of Kuno Creative, a digital marketing agency and one of HubSpot's first agency partners. My contributions continue as I seek to help other agency owners, professionals, and free-wheelers navigate their way through gnarly challenges in business and life.

taplio

The Battle

Ashley Levesque

John McTigue

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?