VP Marketing at Banzai 🔥 Marketing | Brand | Communications

Results oriented and revenue-driven marketing and business executive. Experience within a wide range of disciplines including demand generation marketing, operations and analytics, channel development and marketing, sales enablement/training/education, brand and communications, and business strategy. Very familiar with (and comfortable optimizing) platforms including: Marketo, HubSpot, Salesforce.com and more. Adds the most value when there is an opportunity to establish and cultivate crucial relationships with key internal and external stakeholders at all levels, fostering trust using emotional intelligence and business strategy expertise to deliver top quality results. Uniquely understands the challenges associated with small and start up businesses – especially as it relates to culture, leadership and business objectives. Extensive experience strategizing and consulting top level executives at businesses of all sizes. Highly experienced (and excited about) building marketing function from 0-1.

CORE BUSINESS SKILLS:
-Effective Marketing for Startups
-Sales Enablement
-Marketing Plan Development
-Strong Problem Solving and High Emotional Intelligence
-Marketing Automation Optimization and Implementation
-Inbound and Content Management
-Tradeshow and Event Management
-Channel Marketing
-Implementing and Onboarding New GTM Channels
-Marketing Strategy
-Setting Up New Channels with Cross Functional Team Members
-Using Data to Drive Objectives and Key Results
-Effective Communication and Public Speaking
-Leading with Empathy
-Designing Content that Addresses Challenges
-Identifying Barriers and Solving For Them

Ashley Levesque

😻 Maeva Cifuentes

I spent a decade running a translation agency before anyone called it "international content strategy." That background is why Flying Cat doesn't treat French, German, Italian, and Spanish markets like English with a different font.

Now I run Flying Cat Marketing, a B2B SaaS consultancy specializing in AI search visibility and SEO. The short version: your buyers are asking ChatGPT and Perplexity for tool recommendations before they ever open Google. Most B2B marketing teams have no idea whether their brand shows up in those answers or gets passed over entirely. We find out, and we build the go-to-market content strategy to change it.

That means mining the real voice of customer to understand exactly how your buyers talk about their problems in AI search. Building content that gets cited. Measuring brand visibility across ChatGPT, Perplexity, and Google AI Overviews, where attribution is still messy and the playbook is being written in real time.

We specialize in Generative Engine Optimization (GEO), which is AI SEO for the era where buyer research happens before anyone visits your site. That includes international GEO and SEO for companies expanding into French, German, Italian, and Spanish markets. I spent a decade in localization before pivoting to B2B marketing, so this isn't something we bolt on.

Clients include ActiveCampaign, Hotjar, Klaviyo, D2L, Leapsome, and Ivalua. I run strategy personally. No junior handoffs.

"Flying Cat's approach led to a significant increase in monthly revenue." — Rob Hartman, Operto
"We increased yearly organic traffic by 700%." — Molly Holcutt, Livestorm
"Within two quarters, 80k additional visits." — Joe Baugnet, ActiveCampaign

📍 I write about AI search, B2B marketing strategy, SEO and what's actually shifting in how buyers research and make decisions.

Angel Investor & Marketing Advisor

Investor and shareholder. Also, as fractional Head of Marketing/Marketing Advisor, I'm diversifying Spitche's revenue streams and acquisition channels, focusing on organic inbound growth.

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Ashley Levesque

Maeva Cifuentes

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