Why am I building a recruitment company? The industry needed it.

I spent years scaling start-ups and disruptive SaaS companies and I'm now creating the recruitment company I actually would have used, if I was still a VP of Sales.

Ash Takher

Enly

Enly is building the AI-native shopping layer - turning static storefronts into personal, interactive experiences.

Investor

Rembrandt

We build AI agents that anchor your sales motion in reality - revealing where each prospect sits in the buying journey, who’s moving, who’s stalling, and where your next closed-won is hiding.

Advisor / investor

Bluebird

EXIT NOVEMBER 2024 - Together with my co-founder I started Bluebird from scratch and built it into a global agency, specialised in recruiting sales / marketing / CS and IT professionals for SaaS companies.

Bluebird is the only recruitment agency in the world without recruiters. Everyone on our team had a career in SaaS sales or IT prior to joining our team. 

What does that mean for our clients?  
-  Better qualified candidates ''it takes one to know one''
-  More and better candidates to chose from
-  Time saved, no poor interviews
-  Greatly enhanced candidate experience, right from the start

Founder

FastSpring

As Enterprise Account Executive I was responsible for closing the larger deals. Self-prospected 70% of my pipe, which resulted in a #1 position on the EMEA leaderboard and #2 globally in less than a year.

Enterprise Account Executive

Wish

At Wish I was the 1st hire for the Benelux region and one of the first employees to start up the European office. I was eventually responsible for Business Development in the Benelux & Scandinavian countries:

- Obtaining new business: sales & acquisition 
- ERP-partner contact and (API) integration
- Marketing activities
- Analysing & growing existing business (Account Management)
- Working closely with stakeholders at the San Francisco office to unlock my markets

Manager, Benelux & Nordics

Robert Walters

Operating across five continents, with 53 offices in 24 countries, Robert Walters plc. is one of the worlds leading global specialist recruitment and recruitment outsourcing businesses. The Robert Walters brand stands for innovation, vision and leadership in the global recruitment market.

Consultant

Researcher

Oger Fashion

Personal Advisor

Suitsupply

Junior sales advisor

After a career in SaaS sales, I founded Bluebird, built it into a highly profitable global business, and exited after five incredible years. From my dad’s living room to partnering with hundreds of global SaaS companies, we supported organizations across the spectrum - from pre-seed startups to public giants - helping them scale smarter and faster.

Over the years, I’ve worked with countless founders, leadership teams and investors across the startup ecosystem. I’ve helped pre-seed startups secure their first sales hires, advised Series A/B/C scale-ups on building world-class revenue teams and supported public giants in hiring top executives. I know what works (and what doesn’t) when it comes to recruiting and scaling high-performing teams.

Now, I invest in startups and founders reshaping their industries. 

Here’s what I bring:

- Strategic Insight: Hands-on experience scaling a business from scratch to millions.
- Network Access: Strong connections across SaaS, startups, and the VC/PE world.
- Tactical Know-How: Proven expertise in hiring and scaling sales organisations.

I keep things real: my tone is direct, my focus is impact and I bring humor to the table. Business should never be boring.

If you’re building something bold or just want to exchange ideas and maybe a laugh, let’s connect. 

Best to email me directly: adriaantenbosch@gmail.com 
(I’m spending more time at the beach than on LinkedIn these days)

Cheers!

Adriaan ten Bosch

Please stop sharing your AI-generated posts here. They make my face itch. 

’’Because here’s the truth: it’s not blablabla
It’s blablabla’’

‘’Let that sink in’’

After a 1+ year break from this platform I came back to find everyone’s posts  now seem to be the same warm fart in three bulletpoints.  

I post too. Some people mock me for it. Fine. I see results, so I keep doing it, but *in my own voice*

Those fake-authentic posts stitched together by the famous ChatGPT emdash you wouldn’t be able to find on your own keyboard, probably do more harm than good. 

If a post could have been written by anyone, it will be remembered by no one.

Let that sink in.

Thank you for your attention to this matter.

Replacing hope with conviction for Enterprise GTM

I’m joining Rembrandt as co-founder and CRO.

Since my Bluebird exit I made four angel investments. Rembrandt was one of them. Vincent is a long-term friend and I’ve always been convinced he’ll succeed. He could have asked me to invest in a subscription service for gluten-free ice cubes and I probably would have said yes.

But he took it further.

After spending more time with the team last year, Vincent and Bob secretly planned a trip to Bali. I had no clue. Suddenly they were sitting at my favourite table at my favourite restaurant.

The moment I saw their smiling faces, I knew what was happening.
I also knew what my answer would be.

They thought I needed convincing. Little did they know, I was ready to get back into the arena and build.

Saying yes was easy for two reasons.

First: Rembrandt fixes the thing that quietly kills enterprise quarters: wrong bets made 6 to 12 months earlier.

You run the wrong play, into the wrong buying unit, at the wrong time. Once that becomes obvious, you can’t win that quarter back.

That’s why DIY Claude setups, AI SDRs and generic black-box ‘intent’ are mostly useless for serious enterprise GTM. They don’t solve the hard part in complex enterprise motions: judgment across use cases, stakeholders, timing, and plays.

Rembrandt is built for that gap. It continuously turns the external reality around your target accounts into decision-grade conviction, and tells you (i) where the next opportunity is forming (even before it’s in your pipeline), and (ii) which play to run to turn it into a winnable deal.

Second, and more important: saying yes was easy because of the people.

In the good times, everyone’s around. The real test is who shows up when things get ugly. Vincent and Bob are those people. I want to build with them.

In the picture: Bob, Vincent and me in Bali, right after we agreed.

It’s going to be hard work. It will get messy. Plans will change.

Good. Hard is the point.

Bring it on.

Retirement is boring.

I used to think ‘freedom’ meant the absence of work.

Then I sold my business, moved to a sunny island, slept without an alarm, and learned how quickly freedom without purpose turns into a feeling of emptiness. Rest is good, but unstructured freedom, week after week, quietly eats away at you.

Last year I had a few calls with people I used to work with. Smart people in great jobs. They told me how “nice” my situation was. The grass is always greener. They had a hard problem, a team, and a reason to get up and win the day.

People warned me this would happen but I didn’t listen. Such a cliché now that I think of it.

I won’t go full Dr. Phil on you, but I will say this: work matters. 
Not the busywork but the real kind.

It gives shape to days and allows you to build things that last. It gives you purpose, and when chosen wisely, genuine satisfaction.

Last year I remember sitting on the beach, doing nothing, reading Cal Newport’s Deep Work, and feeling one line land hard:

“Human beings are at their best when immersed deeply in something challenging.”

It was a mirror. And I knew what I’d been missing. 
I actually missed the game.

I missed the thrill of a deal.
I missed chasing a win.
I even missed the feeling of having to work hard to prevent a loss.

But more than that, I missed doing it with the right people. The kind of team where you look at each other after a crazy week and think: this is worth it. 

The most profound thing I learned last year is this: 

You do not work your whole life to retire, you work to build a life you do not need to escape from.

So yes. I’m unretiring.

More on that next week.

taplio

The Battle

Ash Takher

Adriaan ten Bosch

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The Battle

Ash Takher

Adriaan ten Bosch

Followers

Posts

Engagements

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Adriaan ten Bosch's LinkedIn Performance

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