CMO and Co-Founder at Obvi

Ashvin Melwani

Jyoti Malik

“Don’t look. Just keep moving.”

Over $130,00,000 in total revenue for brands and I still see one pattern: The product doesn’t fail you, the funnel does.

My honest advice to our clients is to wear horse blinders. The more you stare at others growth, the messier your roadmap will be.

What got Amazon from a nobody to the world’s shopping store will not get you to your next revenue goal.

We race with people who are not in the same track as us.

But when you get $440K in sales with 1 website tweak, it’s shocking. (True story)

Truth is, you have untapped sales in your store right now. But you haven’t tweaked the placement, copy, features, or images right.

This is the secret most leaders won’t openly share. You’ve to find it yourself.

Everyone knows now that the way forward is not more exposure but better conversion. The winners milk the most out of every activity, so they spend less to get more.

I am a former mechanical engineer; I can’t work without numbers. Conversion Optimization is a statistical science to build accurate sales funnels.

Out of the 1320 A/B tests we have executed for seventy brands doing $2,00,000 to $20,00,000 in revenue a single test was able to get $440K for our luggage brand client. 

Because once every product touchpoint is made to subtly encourage the visitor – they keeping buying more.

A small suggestion of “Recommended products” towards the checkout page can increase your average order value.

A customer ratings tag on the product listing page coupled with the bestsellers on the top can quadruples your sales.

This isn’t magic, it’s pure science. We find out exactly where your visitors scroll and which products they click more but never actually buy. And tweak the page so they finally order.

This is my work. What I have done for 12 years. And now, Blue Bagels is leading with an AI-powered conversion formula that’s getting our clients 20% added revenue on average.

DM me “Info” to see if your conversion rates are growing your business.

Director Of Ecommerce

Jyoti Malec

4 years of running a CRO agency taught me this - the best results, the ones that actually moved the needle, 
always came from a Direct Response approach to the ads, the landing pages and the whole funnel.

Not only from A/B tests. 

Not from hypothetical projected revenue.

Real impact comes from DR applied to paid traffic end to end — the ads that stops the scroll, the copy that sells, the landing page that closes.

Cold traffic doesn't buy vibes.  It buys stories that make it feel stupid not to click.

I build Direct Response funnels that outperform what you’re running — ads, advertorials, landing pages. Science, not vibes. | Creative and Funnel Strategist @ Blue Bagels

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Ashvin Melwani

Jyoti Malec

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The Battle

Ashvin Melwani

Jyoti Malec

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jyoti Malec's LinkedIn Performance

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